硬茶市場規模,市場佔有率,趨勢分析2022-2030:ABV(2-5%,5.1%以上),風味(檸檬,覆盆子,桃子,橙子),分銷渠道(超市/網上大賣場)),地區
市場調查報告書
商品編碼
1092668

硬茶市場規模,市場佔有率,趨勢分析2022-2030:ABV(2-5%,5.1%以上),風味(檸檬,覆盆子,桃子,橙子),分銷渠道(超市/網上大賣場)),地區

Hard Tea Market Size, Share & Trends Analysis Report By ABV (%) (2%-5%, More Than 5.1%), By Flavor (Lemon, Raspberry, Peach, Orange), By Distribution Channel (Supermarket/Hypermarket, Online), By Regions, And Segment Forecasts, 2022 - 2030

出版日期: | 出版商: Grand View Research | 英文 81 Pages | 商品交期: 2-10個工作天內

價格

全球硬件市場在預測期內將保持 24.7% 的複合年增長率,預計到 2030 年將增長到 145 億美元。

從不健康的飲酒和飲食習慣向低熱量食品和飲料的轉變正在推動對硬茶的需求。在硬茶市場經營的品牌銷售低酒精飲料。節制飲酒的意識日益增強,這為提供含有植物成分的飲料提供了機會,這些植物成分為含酒精的硬茶帶來了健康的形象。

本報告調查了全球硬球市場、市場概況、對市場增長的各種影響因素分析、消費者行為分析、市場規模轉變/預測、各個類別/地區/主要國家。總結了不同的細分、競爭環境、市場份額、主要公司概況等。

目錄

第一章調查方法/調查範圍

第2章執行摘要

第三章市場變量因素/趨勢/前景

  • COVID-19 的影響
  • 產業價值鏈分析
  • 市場動態
  • 商業環境分析
  • 市場路線圖
  • 市場進入策略
  • 傳播/增長前景映射

第四章消費者行為分析

  • 消費者趨勢和偏好
  • 影響購買決策的因素
  • 消費者對產品的採用
  • 觀察/建議

第 5 章硬茶市場:按產品分析/估計

  • 趨勢分析/市場佔有率
  • 2.0% -5.0%
  • 5.1% 或更多

第6章硬茶市場:按風味分析/估計

  • 趨勢分析/市場佔有率
  • 檸檬
  • 覆盆子
  • 桃子
  • 橙色
  • 其他

第 7 章硬茶市場:按分銷渠道分析/估計

  • 趨勢分析/市場佔有率
  • 超市/大賣場
  • 在線
  • 其他

第 8 章硬茶市場:按地區分析/估計

  • 趨勢分析/市場佔有率
  • 北美
  • 歐洲
  • 其他領域

第9章競爭/供應商情況

  • 主要公司 □ 近期發展 □ 對行業的影響
  • 主要公司分類
  • 供應商情況

第 10 章公司簡介

  • Boston Beer Company
  • Pabst Brewing Company
  • Two Chick Drinks LLC.
  • Cisco Brewers
  • Blue Point Brewing(Anheuser-Busch InBev)
  • Loverboy Inc.
  • Double Brew, LLC
  • Crook & Marker LLC
  • Nude Beverages
  • Molson Coors Beverage Company
  • Bold Rock Hard Cider

第11章 KoL解說

Product Code: GVR-4-68039-943-0

Hard Tea Market Growth & Trends:

The global hard tea market size is expected to reach USD 14.50 billion by 2030, registering a CAGR of 24.7% over the forecast period, based on a new report by Grand View Research, Inc. Consumers' shift from unhealthy drinking and eating habits toward low-calorie food and beverages is driving the demand for hard teas. Brands operating in the hard tea market are launching beverages that have low-alcohol content. Growing awareness towards reducing alcohol intake is acting as an opportunity for manufacturers to provide beverages with botanical ingredients to provide a healthier image to spiked hard teas.

The COVID-19 pandemic has accelerated the need for online retail purchases in all sectors. Nowadays, customers are willing to purchase alcoholic beverages online. It is an opportunity for manufacturers to increase their market share in the industry. The stay-at-home orders by governments in several parts of the world accelerated the need for companies to organize and scale up their businesses.

For instance, in the U.S., numerous liquor and small shops enabled online delivery services for their customers. For instance, Drizly helped in improving the count of retail partners for smaller stores from 1,800 to 4,000 by the end of 2020. States such as Arkansas, Georgia, and Ohio have legalized the delivery of alcohol. Further, Instacart announced the same-day delivery of alcohol from 180 stores by partnering with Meijer. It is expected to expand its presence in more than 75% of the households in the U.S.

Hard Tea Market Report Highlights:

  • Based on ABV (%), the hard tea market is categorized into 2%-5% and more than 5.1%. The 2%-5% segment held a majority of the share in 2021 due to the high demand for low-content alcoholic beverages
  • Based on flavor, the hard tea market is characterized by lemon, raspberry, peach, orange, and others. The lemon segment held a majority of the share in 2021 owing to the rising demand for citrus flavors. The citrus flavor complements alcoholic beverages as they help in creating a refreshing beverage that is preferred by a large consumer base. The growing demand for margarita, mojito, and ready-to-drink cocktails is also driving the demand for lemon-flavored drinks
  • Based on the distribution channel, the hard tea market is characterized by supermarket/hypermarkets, online, and others. The supermarket/hypermarket segment dominated the market and accounted for 60.1% of the market share in 2021 owing to the wide presence of product availability in hypermarkets
  • In 2021, North America held a majority of the market share owing to increasing disposable income, and the presence of key market players in the region

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market Segmentation & Scope
  • 1.2 Market Definition
  • 1.3 Information Procurement
    • 1.3.1 Purchased Database
    • 1.3.2 GVR's Internal Database
    • 1.3.3 Secondary Sources and Third-Party Perspectives
    • 1.3.4 Primary Research
  • 1.4 Information Analysis
    • 1.4.1 Data Analysis Models
    • 1.4.2 Market Formulation & Data Visualization
  • 1.5 Data Validation & Publishing

Chapter 2 Executive Summary

  • 2.1 Market Outlook
  • 2.2 ABV(%) Outlook
  • 2.3 Flavor Outlook
  • 2.4 Distribution Channel Outlook
  • 2.5 Regional Outlook

Chapter 3 Market Variables, Trends & Scope

  • 3.1 Market Introduction
  • 3.2 Impact of COVID-19 on Hard Tea Market
  • 3.3 Industry Value Chain Analysis
  • 3.4 Market Dynamics
    • 3.4.1 Driver Impact Analysis
      • 3.4.1.1 Rising demand for better-for-you beverages
      • 3.4.1.2 Increase in the number of health-conscious consumers
    • 3.4.2 Restraint Impact Analysis
      • 3.4.2.1 Easy availability of substitutes
    • 3.4.3 Industry Challenges
    • 3.4.4 Industry Opportunities
  • 3.5 Business Environment Analysis
    • 3.5.1 Industry Analysis: Porter's Five Forces
  • 3.6 Roadmap of Hard tea market
  • 3.7 Market Entry Strategies
  • 3.8 Penetration & Growth Prospect Mapping

Chapter 4 Consumer Behavior Analysis

  • 4.1 Consumer Trends & Preferences
  • 4.2 Factors Affecting Buying Decision
  • 4.3 Consumer Product Adoption
  • 4.4 Observations & Recommendations

Chapter 5 Hard Tea Market: Product Analysis and Estimates

  • 5.1 ABV(%) Analysis & Market Share, 2021 & 2030
  • 5.2 2.0%-5.0%
    • 5.2.1 2.0%-5.0% Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 5.3 More than 5.1%
    • 5.3.1 More than 5.1% Market Estimates and Forecast, 2017 - 2030 (USD Million)

Chapter 6 Hard Tea Market: Flavor Analysis and Estimates

  • 6.1 Flavor Analysis & Market Share, 2021 & 2030
  • 6.2 Lemon
    • 6.2.1 Lemon Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 6.3 Raspberry
    • 6.3.1 Raspberry Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 6.4 Peach
    • 6.4.1 Peach Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 6.5 Orange
    • 6.5.1 Orange Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 6.6 Others
    • 6.6.1 Orange Market Estimates and Forecast, 2017 - 2030 (USD Million)

Chapter 7 Hard Tea Market: Distribution Channel Analysis and Estimates

  • 7.1 Distribution Channel Analysis & Market Share, 2021 & 2030
  • 7.2 Supermarket/Hypermarket
    • 7.2.1 Supermarket/Hypermarket Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 7.3 Online
    • 7.3.1 Online Market Estimates and Forecast, 2017 - 2030 (USD Million)
  • 7.4 Others
    • 7.4.1 Others Market Estimates and Forecast, 2017 - 2030 (USD Million)

Chapter 8 Hard Tea Market: Regional Estimates & Trend Analysis

  • 8.1 Regional Movement Analysis & Market Share, 2021 & 2030
  • 8.2 North America
    • 8.2.1 North America Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
    • 8.2.2 North America Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
    • 8.2.3 North America Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
    • 8.2.4 North America Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.2.5 U.S.
      • 8.2.5.1 U.S. Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.2.5.2 U.S. Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.2.5.3 U.S. Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
      • 8.2.5.4 U.S. Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.2.6 Canada
      • 8.2.6.1 Canada Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.2.6.2 Canada Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.2.6.3 Canada Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
      • 8.2.6.4 Canada Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
  • 8.3 Europe
    • 8.3.1 Europe Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
    • 8.3.2 Europe Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
    • 8.3.3 Europe Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
    • 8.3.4 Europe Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.3.5 U.K.
      • 8.3.5.1 U.K. Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.3.5.2 U.K. Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.3.5.3 U.K. Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
      • 8.3.5.4 U.K. Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.3.6 Germany
      • 8.3.6.1 Germany Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.3.6.2 Germany Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.3.6.3 Germany Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
      • 8.3.6.3 Germany Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
  • 8.4 Rest of World
    • 8.4.1 Rest of World Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
    • 8.4.2 Rest of World Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
    • 8.4.3 Rest of World Hard Tea Market Estimates and Forecast, by Flavor, 2017 - 2030 (USD Million)
    • 8.4.4 Rest of World Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.4.5 New Zealand
      • 8.4.5.1 New Zealand Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.4.5.2 New Zealand Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.4.5.3 New Zealand Hard Tea Market Estimates and Forecast, by Flavor(%), 2017 - 2030 (USD Million)
      • 8.4.5.4 New Zealand Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.4.6 Australia
      • 8.4.6.1 Australia Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.4.6.2 Australia Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.4.6.3 Australia Hard Tea Market Estimates and Forecast, by Flavor(%), 2017 - 2030 (USD Million)
      • 8.4.6.4 Australia Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.4.7 China
      • 8.4.7.1 China Hard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.4.7.2 China Hard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.4.7.3 China Hard Tea Market Estimates and Forecast, by Flavor(%), 2017 - 2030 (USD Million)
      • 8.4.7.4 China Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)
    • 8.4.8 Other Countries
      • 8.4.7.1 Other CountriesHard Tea Market Estimates and Forecast, 2017 - 2030 (USD Million)
      • 8.4.7.2 Other CountriesHard Tea Market Estimates and Forecast, by ABV(%), 2017 - 2030 (USD Million)
      • 8.4.7.3 Other CountriesHard Tea Market Estimates and Forecast, by Flavor(%), 2017 - 2030 (USD Million)
      • 8.4.7.4 Other Countries Hard Tea Market Estimates and Forecast, by Distribution Channel, 2017 - 2030 (USD Million)

Chapter 9 Competitive & Vendor Landscape

  • 9.1 Key Global Players, Recent Developments, & their Impact on the Industry
  • 9.2 Key Company Categorization
  • 9.3 Vendor Landscape
    • 9.3.1 Key company market position analysis, 2021

Chapter 10 Company Profiles

  • 10.1 Boston Beer Company
    • 10.1.1 Company Overview
    • 10.1.2 Financial performance
    • 10.1.3 Product Benchmarking
    • 10.1.4 Strategic Initiatives
  • 10.2 Pabst Brewing Company
    • 10.2.1 Company Overview
    • 10.2.2 Product Benchmarking
    • 10.2.3 Strategic Initiatives
  • 10.3 Two Chick Drinks LLC.
    • 10.3.1 Company Overview
    • 10.3.2 Product Benchmarking
  • 10.4 Cisco Brewers
    • 10.4.1 Company Overview
    • 10.4.2 Product Benchmarking
    • 10.4.3 Strategic Initiatives
  • 10.5 Blue Point Brewing (Anheuser-Busch InBev)
    • 10.5.1 Company Overview
    • 10.5.2 Product benchmarking
    • 10.5.3 Strategic Initiatives
  • 10.6 Loverboy Inc.
    • 10.6.1 Company Overview
    • 10.6.2 Product benchmarking
    • 10.6.3 Strategic Initiatives
  • 10.7 Double Brew, LLC
    • 10.7.1 Company Overview
    • 10.7.2 Product Benchmarking
    • 10.7.3 Strategic Initiatives
  • 10.8 Crook & Marker LLC
    • 10.8.1 Company Overview
    • 10.8.2 Product Benchmarking
    • 10.8.3 Strategic Initiatives
  • 10.9 Nude Beverages
    • 10.9.1 Company Overview
    • 10.9.2 Product Benchmarking
    • 10.9.3 Strategic Initiatives
  • 10.10 Molson Coors Beverage Company
    • 10.10.1 Company Overview
    • 10.10.2 Product Benchmarking
    • 10.10.3 Strategic Initiatives
  • 10.11 Bold Rock Hard Cider
    • 10.11.1 Company Overview
    • 10.11.2 Product Benchmarking
    • 10.11.3 Strategic Initiatives

Chapter 11 KoL Commentary

List of Tables

  • Table 1 Global Hard tea market - Driving factor market analysis
  • Table 2 Global Hard tea market - Restraint factor market analysis
  • Table 3 2.0%- 5.0% market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 4 More than 5.1% ABV market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 5 Lemon market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 6 Raspberry market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 7 Peach market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 8 Orange market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 9 Others market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 10 Supermarket/Hypermarket market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 11 Online market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 12 Offline market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 13 North America hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 14 North America hard tea market estimates and forecast, by abv (%), 2017 - 2030 (USD Million)
  • Table 15 North America hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 16 North America hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 17 U.S. hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 18 U.S. hard tea market estimates and forecast, by ABV (%), 2017 - 2030 (USD Million)
  • Table 19 U.S. hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 20 U.S. hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 21 Canada hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 22 Canada hard tea market estimates and forecast, by ABV (%), 2017 - 2030 (USD Million)
  • Table 23 Canada hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 24 Canada hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 25 Europe hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 26 Europe hard tea market estimates and forecast, by ABV (%), 2017 - 2030 (USD Million)
  • Table 27 Europe hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 28 Europe hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 29 U.K. hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 30 U.K. hard tea market estimates and forecast, by product, 2017 - 2030 (USD Million)
  • Table 31 U.K. hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 32 U.K. hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 33 Germany hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 34 Germany hard tea market estimates and forecast, by product, 2017 - 2030 (USD Million)
  • Table 35 Germany hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 36 Germany hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 37 Rest of World hard tea market estimates and forecast, 2017 - 2030 (USD Million)
  • Table 38 Rest of World hard tea market estimates and forecast, by abv (%), 2017 - 2030 (USD Million)
  • Table 39 Rest of World hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 40 Rest of World hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 41 New Zealand hard tea market estimates and forecasts, 2017 - 2030 (USD Million)
  • Table 42 New Zealand hard tea market estimates and forecasts, by abv(%), 2017 - 2030 (USD Million)
  • Table 43 New Zealand hard tea market estimates and forecasts, by flavor, 2017 - 2030 (USD Million)
  • Table 44 New Zealand hard tea market estimates and forecasts, by distribution channel, 2017 - 2030 (USD Million)
  • Table 45 Australia hard tea market estimates and forecasts, 2017 - 2030 (USD Million)
  • Table 46 Australia hard tea market estimates and forecasts, by abv(%), 2017 - 2030 (USD Million)
  • Table 47 Australia hard tea market estimates and forecasts, by flavor, 2017 - 2030 (USD Million)
  • Table 48 Australia hard tea market estimates and forecasts, by distribution channel, 2017 - 2030 (USD Million)
  • Table 49 China hard tea market estimates and forecast, 2017 - 2030 (USD Millions)
  • Table 50 China hard tea market estimates and forecast, by ABV (%), 2017 - 2030 (USD Million)
  • Table 51 China hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 52 China hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 53 Other Countries hard tea market estimates and forecast, 2017 - 2030 (USD Millions)
  • Table 54 Other Countries hard tea market estimates and forecast, by ABV (%), 2017 - 2030 (USD Million)
  • Table 55 Other Countries hard tea market estimates and forecast, by flavor, 2017 - 2030 (USD Million)
  • Table 56 Other Countries hard tea market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • Table 57 Company categorization

List of Figures

  • Fig. 1 Hard tea market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Global Hard tea market - Product penetration & growth prospect mapping
  • Fig. 7 Hard tea market: Porter's Five Forces Analysis
  • Fig. 8 Roadmap of global hard tea market
  • Fig. 9 Hard tea market: ABV (%) share (%) analysis, 2021 & 2030
  • Fig. 10 Hard tea market: Flavor share (%) analysis, 2021 & 2030
  • Fig. 11 Hard tea market: Distribution Channel share (%) analysis, 2021 & 2030
  • Fig. 12 Hard tea market: Regional share (%) analysis, 2021 & 2030
  • Fig. 13 Hard tea market: Estimated company market position analysis, 2021