Product Code: MCP11547
Global Digital Intelligence Platform Market to Reach $27.8 Billion by 2027
Amid the COVID-19 crisis, the global market for Digital Intelligence Platform estimated at US$7.9 Billion in the year 2020, is projected to reach a revised size of US$27.8 Billion by 2027, growing at a CAGR of 19.6% over the analysis period 2020-2027. Analytics, one of the segments analyzed in the report, is projected to record a 19.7% CAGR and reach US$15.2 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Data Management segment is readjusted to a revised 20.3% CAGR for the next 7-year period.
The U.S. Market is Estimated at $2.4 Billion, While China is Forecast to Grow at 18.9% CAGR
The Digital Intelligence Platform market in the U.S. is estimated at US$2.4 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$4.8 Billion by the year 2027 trailing a CAGR of 18.8% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 17.7% and 16.9% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 14.4% CAGR.
Engagement Optimization Segment to Record 17.9% CAGR
In the global Engagement Optimization segment, USA, Canada, Japan, China and Europe will drive the 17.7% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$1.1 Billion in the year 2020 will reach a projected size of US$3.4 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$3.4 Billion by the year 2027.We bring years of research experience to this 7th edition of our report. The 146-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.
Competitors identified in this market include, among others,
- Adobe Systems, Inc.
- Cxense ASA
- Ensighten
- Evergage, Inc.
- Google LLC
- IBM Corporation
- Kissmetrics
- Localytics
- Mixpanel
- New Relic, Inc.
- Optimizely
- SAS Institute, Inc.
- Tealium Inc.
- Webtrekk GmbH
TABLE OF CONTENTS
I. INTRODUCTION, METHODOLOGY & REPORT SCOPE
II. EXECUTIVE SUMMARY
- 1. MARKET OVERVIEW
- Global Competitor Market Shares
- Digital Intelligence Platform Competitor Market Share Scenario Worldwide (in %): 2019 &
- Impact of Covid-19 and a Looming Global Recession
- 2. FOCUS ON SELECT PLAYERS
- 3. MARKET TRENDS & DRIVERS
- 4. GLOBAL MARKET PERSPECTIVE
- TABLE 1: Digital Intelligence Platform Global Market Estimates and Forecasts in US$ Million by Region/Country: 2020
- TABLE 2: Digital Intelligence Platform Market Share Shift across Key Geographies Worldwide: 2020 VS
- TABLE 3: Analytics (Component) World Market by Region/Country in US$ Million: 2020 to
- TABLE 4: Analytics (Component) Market Share Breakdown of Worldwide Sales by Region/Country: 2020 VS
- TABLE 5: Data Management (Component) Potential Growth Markets Worldwide in US$ Million: 2020 to
- TABLE 6: Data Management (Component) Market Sales Breakdown by Region/Country in Percentage: 2020 VS
- TABLE 7: Engagement Optimization (Component) Geographic Market Spread Worldwide in US$ Million: 2020 to
- TABLE 8: Engagement Optimization (Component) Market Share Distribution in Percentage by Region/Country: 2020 VS
- TABLE 9: Mobile (Touchpoint) World Market Estimates and Forecasts by Region/Country in US$ Million: 2020 to
- TABLE 10: Mobile (Touchpoint) Market Share Breakdown by Region/Country: 2020 VS
- TABLE 11: Company Website (Touchpoint) World Market by Region/Country in US$ Million: 2020 to
- TABLE 12: Company Website (Touchpoint) Market Share Distribution in Percentage by Region/Country: 2020 VS
- TABLE 13: E-mail (Touchpoint) World Market Estimates and Forecasts in US$ Million by Region/Country: 2020 to
- TABLE 14: E-mail (Touchpoint) Market Percentage Share Distribution by Region/Country: 2020 VS
- TABLE 15: Other Touchpoints (Touchpoint) Market Opportunity Analysis Worldwide in US$ Million by Region/Country: 2020 to
- TABLE 16: Other Touchpoints (Touchpoint) Market Share Distribution in Percentage by Region/Country: 2020 VS
III. MARKET ANALYSIS
- GEOGRAPHIC MARKET ANALYSIS
- UNITED STATES
- Market Facts & Figures
- US Digital Intelligence Platform Market Share (in %) by Company: 2019 &
- Market Analytics
- TABLE 17: United States Digital Intelligence Platform Market Estimates and Projections in US$ Million by Component: 2020 to
- TABLE 18: United States Digital Intelligence Platform Market Share Breakdown by Component: 2020 VS
- TABLE 19: United States Digital Intelligence Platform Market Estimates and Projections in US$ Million by Touchpoint: 2020 to
- TABLE 20: United States Digital Intelligence Platform Market Share Breakdown by Touchpoint: 2020 VS
- CANADA
- TABLE 21: Canadian Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Component: 2020 to
- TABLE 22: Digital Intelligence Platform Market in Canada: Percentage Share Breakdown of Sales by Component for 2020 and
- TABLE 23: Canadian Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Touchpoint: 2020 to
- TABLE 24: Digital Intelligence Platform Market in Canada: Percentage Share Breakdown of Sales by Touchpoint for 2020 and
- JAPAN
- TABLE 25: Japanese Market for Digital Intelligence Platform: Annual Sales Estimates and Projections in US$ Million by Component for the Period 2020
- TABLE 26: Japanese Digital Intelligence Platform Market Share Analysis by Component: 2020 VS
- TABLE 27: Japanese Market for Digital Intelligence Platform: Annual Sales Estimates and Projections in US$ Million by Touchpoint for the Period 2020
- TABLE 28: Japanese Digital Intelligence Platform Market Share Analysis by Touchpoint: 2020 VS
- CHINA
- TABLE 29: Chinese Digital Intelligence Platform Market Growth Prospects in US$ Million by Component for the Period 2020
- TABLE 30: Chinese Digital Intelligence Platform Market by Component: Percentage Breakdown of Sales for 2020 and
- TABLE 31: Chinese Digital Intelligence Platform Market Growth Prospects in US$ Million by Touchpoint for the Period 2020
- TABLE 32: Chinese Digital Intelligence Platform Market by Touchpoint: Percentage Breakdown of Sales for 2020 and
- EUROPE
- Market Facts & Figures
- European Digital Intelligence Platform Market: Competitor Market Share Scenario (in %) for 2019 &
- Market Analytics
- TABLE 33: European Digital Intelligence Platform Market Demand Scenario in US$ Million by Region/Country: 2018
- TABLE 34: European Digital Intelligence Platform Market Share Shift by Region/Country: 2020 VS
- TABLE 35: European Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Component: 2020
- TABLE 36: European Digital Intelligence Platform Market Share Breakdown by Component: 2020 VS
- TABLE 37: European Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Touchpoint: 2020
- TABLE 38: European Digital Intelligence Platform Market Share Breakdown by Touchpoint: 2020 VS
- FRANCE
- TABLE 39: Digital Intelligence Platform Market in France by Component: Estimates and Projections in US$ Million for the Period 2020
- TABLE 40: French Digital Intelligence Platform Market Share Analysis by Component: 2020 VS
- TABLE 41: Digital Intelligence Platform Market in France by Touchpoint: Estimates and Projections in US$ Million for the Period 2020
- TABLE 42: French Digital Intelligence Platform Market Share Analysis by Touchpoint: 2020 VS
- GERMANY
- TABLE 43: Digital Intelligence Platform Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Component for the Period 2020
- TABLE 44: German Digital Intelligence Platform Market Share Breakdown by Component: 2020 VS
- TABLE 45: Digital Intelligence Platform Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Touchpoint for the Period 2020
- TABLE 46: German Digital Intelligence Platform Market Share Breakdown by Touchpoint: 2020 VS
- ITALY
- TABLE 47: Italian Digital Intelligence Platform Market Growth Prospects in US$ Million by Component for the Period 2020
- TABLE 48: Italian Digital Intelligence Platform Market by Component: Percentage Breakdown of Sales for 2020 and
- TABLE 49: Italian Digital Intelligence Platform Market Growth Prospects in US$ Million by Touchpoint for the Period 2020
- TABLE 50: Italian Digital Intelligence Platform Market by Touchpoint: Percentage Breakdown of Sales for 2020 and
- UNITED KINGDOM
- TABLE 51: United Kingdom Market for Digital Intelligence Platform: Annual Sales Estimates and Projections in US$ Million by Component for the Period 2020
- TABLE 52: United Kingdom Digital Intelligence Platform Market Share Analysis by Component: 2020 VS
- TABLE 53: United Kingdom Market for Digital Intelligence Platform: Annual Sales Estimates and Projections in US$ Million by Touchpoint for the Period 2020
- TABLE 54: United Kingdom Digital Intelligence Platform Market Share Analysis by Touchpoint: 2020 VS
- REST OF EUROPE
- TABLE 55: Rest of Europe Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Component: 2020
- TABLE 56: Rest of Europe Digital Intelligence Platform Market Share Breakdown by Component: 2020 VS
- TABLE 57: Rest of Europe Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Touchpoint: 2020
- TABLE 58: Rest of Europe Digital Intelligence Platform Market Share Breakdown by Touchpoint: 2020 VS
- ASIA-PACIFIC
- TABLE 59: Digital Intelligence Platform Market in Asia-Pacific by Component: Estimates and Projections in US$ Million for the Period 2020
- TABLE 60: Asia-Pacific Digital Intelligence Platform Market Share Analysis by Component: 2020 VS
- TABLE 61: Digital Intelligence Platform Market in Asia-Pacific by Touchpoint: Estimates and Projections in US$ Million for the Period 2020
- TABLE 62: Asia-Pacific Digital Intelligence Platform Market Share Analysis by Touchpoint: 2020 VS
- REST OF WORLD
- TABLE 63: Rest of World Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Component: 2020 to
- TABLE 64: Digital Intelligence Platform Market in Rest of World: Percentage Share Breakdown of Sales by Component for 2020 and
- TABLE 65: Rest of World Digital Intelligence Platform Market Estimates and Forecasts in US$ Million by Touchpoint: 2020 to
- TABLE 66: Digital Intelligence Platform Market in Rest of World: Percentage Share Breakdown of Sales by Touchpoint for 2020 and
IV. COMPETITION
- Total Companies Profiled: 44
