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市場調查報告書

TrendSights Analysis:新鮮,天然,純正

Fresh, Natural and Pure - TrendSights Analysis

出版商 GlobalData 商品編碼 954315
出版日期 內容資訊 英文
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TrendSights Analysis:新鮮,天然,純正 Fresh, Natural and Pure - TrendSights Analysis
出版日期: 2020年08月07日內容資訊: 英文
簡介

新鮮,天然,純正的趨勢,植根於消費者的健康意識。全部體現為轉向天然,有機,新鮮。消費者認識更多的成分,結果更著重於產品的配合所使用的材料和流程雙方。

本報告提供品牌的趨勢的有效利用方法相關的系統性資訊。

目錄

  • 趨勢的概述
  • 趨勢分析
  • 什麼
  • 為何
  • 如何
  • 未來的影響

附錄

目錄
Product Code: CS2008TS

The Fresh, Natural and Pure trend is anchored in consumer health-consciousness, and embodies the move toward all things natural, organic, and fresh. In seeking out more natural products, consumers are becoming more ingredient-aware, and in turn, are placing a greater focus on both the materials and processes used in the formulation of products.

"Fresh, Natural and Pure - TrendSights Analysis" is part of GlobalData's TrendSights series and explores how brands can provide a superior and more unique fit for specific trends and consumer segments.

Scope

  • Over of global consumers are influenced by a product's impact on their health and wellness making a purchase.
  • Over half of parents claim to proactively seek products for their children which contain only natural ingredients.
  • Over half of Generation Z interpret "natural" to mean "eco-friendly."

Reasons to Buy

  • Gain insight into the different routes through by which products can align with the Fresh, Natural & Pure trend including examples of best-in-class innovation.
  • Compare the presence of this trend in each industry across the FMCG space, and learn what the key opportunities are.
  • Identify the innovation implications of Fresh, Natural & Pure or your sector.

Table of Contents

  • Trend Snapshot
  • Trend Analysis
  • What?
  • Why?
  • Who?
  • How?
  • Future Implications

Appendix