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市場調查報告書

香料與芳香劑的全球市場:2019年用第四季的調查的重要見識

Global Survey on Flavors and Fragrances - Key Insights from Q4 2019 Survey

出版商 GlobalData 商品編碼 954312
出版日期 內容資訊 英文
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香料與芳香劑的全球市場:2019年用第四季的調查的重要見識 Global Survey on Flavors and Fragrances - Key Insights from Q4 2019 Survey
出版日期: 2020年07月20日內容資訊: 英文
簡介

"天然100%" 的要素,是全部的日用品市場上最有影響力的商品選擇標準的1個,尤其是在兒童相關的產品上最顯著。堅果和種子為基礎的零食和堅果口味X世代的消費者喜好,不過,高齡的消費者傾向喜歡淡的口味。保守的味覺是高齡消費者的一般趨勢,也適用於香煙的口味。

本報告提供2019年用第四季的全球消費者調查的香料與芳香劑的偏好度相關彙整資料,消費者的食品的態度和方法,表示根據年齡、地區、性別等的指標有什麼不同。

調查範圍

  • 蘋果是全部的地區最有魅力的茶的口味,尤其是在南美受歡迎。
  • 除了猴麵包樹,女性比男性容易接受嶄新的果汁口味。

目錄

第1章 簡介

第2章 食品

第3章 酒精飲料

第4章 無酒精飲料

第5章 香氛(香水)

第6章 香煙

目錄
Product Code: CS2019CC

This report provides a summary of flavor and fragrance preferences across key product categories in the 2019 Q4 global consumer survey. It identifies how consumer attitudes and approaches to food differ by a number of metrics, including age, region, and gender.

"100% natural" ranks within the top three most influential claims across all FMCG sectors, but has most appeal in products for children. Nuts and seeds-based snacks and nutty flavors are preferred by Generation X consumers, while the oldest consumers prefer plain flavors when snacking. Conservative tastes are a trend within older consumers, also seen in the appeal of traditional tobacco flavors, which increases with age.

Scope

  • Apple is the most appealing tea flavor in every region, and is particularly popular in Latin America.
  • With the exception of baobab, women are more receptive to novel juice flavors compared with men.

Reasons to Buy

  • Gain insight into perceptions towards ingredients that will support your product strategy.
  • Identify new and emerging ingredients to help overcome challenges.
  • Discover the latest innovations and learn about what is trending in category and region-specific insights.

Table of Contents

1.Introduction

2.Food

3.Alcoholic Beverages

4.Non-alcoholic Beverages

5.Fragrances

6.Tobacco