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市場調查報告書

信用銷售 (BNPL) - 題目分析

Buy Now Pay Later - Thematic Research

出版商 GlobalData 商品編碼 919475
出版日期 內容資訊 英文 50 Pages
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信用銷售 (BNPL) - 題目分析 Buy Now Pay Later - Thematic Research
出版日期: 2019年10月31日內容資訊: 英文 50 Pages
簡介

本報告提供急速成長中的信用銷售 (BNPL:Buy Now Pay Later) 市場相關調查分析,提供主要企業,趨勢·促進因素,用戶群等相關的系統性資訊。

企業

趨勢

  • 技術趨勢
  • 宏觀經濟趨勢
  • 人口統計趨勢
  • 法規趨勢

產業分析

  • 市場規模·成長率預測
  • 北歐國家和大洋洲是最成熟的BNPL市場
  • 今後3年,中東·非洲除外的全部市場均將穩定成長
  • BNPL的消費者融資對銀行和卡計劃的破壞很小

消費者的使用案例

  • 便利性
  • 沒有手續費的貨到付款
  • 採購保障
  • 減輕違法行為
  • 購買力的增加

商人的使用案例

  • 結帳籃尺寸的增加
  • 改善客戶轉化率/減少放棄結帳
  • 廣泛的客戶群
  • 即時獲得資金
  • 欺詐和違約風險

價值鏈

趨勢

  • BNPL企業的敗部復活
  • 世界經濟的低迷
  • 詐欺檢測·抑制
  • 零售信用的傳統供應商等

企業章節

  • 競爭分析
  • M&A
  • 企業

補充資料

GlobalData的銀行·付款調查

二級資訊來源

相關調查

附錄:調查手法

目錄
Product Code: GDRB-TR-S010

Retail finance has existed as long as there have been merchants selling goods. The latest innovation, commonly referred to as buy now pay later (BNPL), has actually been offered for a couple of decades. However, the combination of the service with mobile and credit at the point of sale POS - both in-store and, more importantly, online - has spurred its rapid growth among the shopping public.

BNPL services offer to facilitate payments between merchants and their customers or suppliers via a short-term, typically interest- and fee-free installment plan. Any normal fees are typically charged to the merchant only, with the consumer charged very little or nothing for spreading the purchase payments out over a standard term. Early repayment is not penalized as the aim is to facilitate the purchase and spread payment by the consumer over multiple pay cycles.

This report analyzes the fast-growing BNPL market. It examines key players and their offerings; analyzes which trends and drivers underpin the growth of the sector; and examines the user base of BNPL firms to draw out insights regarding the market's potential.

Scope

  • While BNPL usage is concentrated among online shoppers, a key growth area has been in-store purchases. But as in-store purchases need to be made via a POS or mobile POS terminal, the spread of these terminals is crucial.
  • The business model for BNPL does not allow for widespread defaults or lengthy credit terms in most instances. The main driver of defaults is unemployment. So long as this remains low, the prospects for BNPL services are bright.
  • Age has been a major determinant of BNPL use, and the increased prominence of millennials in the economy means BNPL use should accelerate.

Reasons to buy

  • Benchmark yourself against the rest of the market.
  • Ensure you remain competitive as new innovations and business models begin to emerge.
  • Learn about the key trends these digital players are targeting.
  • Understand the BNPL value chain, and the value it brings merchants and consumers.

Table of Contents

  • Players
  • Trends
    • Technology trends
    • Macroeconomic trends
    • Demographic trends
    • Regulatory trends
  • Industry analysis
    • Market size and growth forecasts
    • The Nordics and Australasia are the most mature BNPL markets
    • Growth over the next three years will be robust in all markets barring the Middle East and Africa
    • Funding of BNPL by consumers will see little disruption to banks and card schemes
  • Consumer use cases
    • Convenience
    • Deferred payment without fees
    • Purchase protection
    • Fraud mitigation
    • Increased purchasing power
  • Merchant use cases
    • Increased checkout basket size
    • Improved customer conversion/reduced checkout abandonment
    • Wider client base
    • Immediate access to funds
    • Fraud and default risk
  • Value chain
  • Trends
  • Consolation among BNPL players will accelerate
    • Network effects mean not all third-party BNPL providers will be viable
    • Pressure from banks and retailers will limit the expansion of third-party BNPL
    • Most consolidation in the short term will be M&A-related, but some providers will go bust
  • Global economic downturn will test the BNPL model
    • How consumers treat BNPL when their finances are pressured remains to be seen
    • The possibility of recession has grown in key BNPL markets such as Australia, the US, the UK, and Germany
  • Fraud detection and deterrence will be a crucial improvement
  • Traditional providers of retail credit will include features of BNPL
    • Third-party BNPL startups are sparking innovation from incumbents
    • BNPL means the death of large amounts of credit net interest margin
  • Events, services, and healthcare will grow as a BNPL market
    • The potential market for goods and services to be financed by BNPL is vast
    • Out-of-pocket healthcare expenses are a big opportunity in all markets
  • Invoice BNPL will grow as more SMEs adopt the service
    • Most BNPL is focused on B2C, but B2B purchases are also ripe for more flexible payments
    • Lending to business has been more robust and should provide ample opportunity for expansion
  • Companies section
    • Competitive analysis
    • Mergers and acquisitions
    • Companies
  • Supplementary data
  • GlobalData's 2019 Banking and Payments Survey
  • Secondary sources
  • Further reading
  • Appendix: Our thematic research methodology