東歐的烈酒市場

本報告提供東歐的烈酒市場調查，關於地區整體及主要國的市場趨勢，市場規模的變化與預測，各類別(白蘭地，琴酒 & 杜松子酒，利口酒，蘭姆酒，特殊烈酒，龍舌蘭酒 & 帶蟲龍舌蘭酒，伏特加，威士忌酒)、各國消費趨勢的變化，市場結構，主要企業及品牌概要與市場佔有率，流通結構，市場未來展望，成長機會等總括性彙整。

第1章 摘要整理

第2章 市場規模與成長分析

• 市場規模:與各地區市場比較
• 成長分析:各地區
• 成長分析:各國
• 成長分析:各類別

第3章 確認潛在成長率高的國家

• 在東歐潛在成長率高的國家:概要
• 調查手法
• 風險 - 報酬、市場機會分析

第4章 市場規模與成長分析

• 市場概要
• 成長貢獻度分析:各國
• 烈酒市場佔有率:與其他酒精飲料市場比較
• 消費層次的轉變:各國家、類別
• 每人的消費量及支出額分析

第5章 國家概況

• 羅馬尼亞
• 斯洛伐克
• 烏克蘭
• 捷克

第6章 成功案例

• 案例研究

第7章 企業及品牌分析

• 各品牌的市場佔有率
• 主要企業
• 領導品牌
• 自有品牌(PB)產品的滲透率

第8章 主要的流通管道

• 各國
• 各類別

第9章 主要包裝形態

• 成長分析:各包裝材料、容器類型
• 成長分析:各施栓、包裝類型

第10章 課題與未來展望

• 主要課題
• 市場未來展望

第11章 附錄

圖表清單

The global spirits sector was valued at $783,457.1 million in 2021 and is forecast to record a CAGR of 6.5% during 2021-2026, to reach $1,073,042.9 million in 2026. Eastern Europe was the fourth-largest region for spirits, valued at $63,446.8 in 2021 and is forecast to record a CAGR of 4.5% during 2021-2026. In volume terms, Eastern Europe recorded a share of 8.1% in the global spirits sector in 2021. Among all the categories in the sector, vodka accounted for the largest value share (44.6%) in the region.

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe spirits sector, analyzing data from 20 countries in the region.

Eastern European spirits sector is forecast to post lowest value and volume growth rates during 2021-2026

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern European spirits sector, analyzing data from 20 countries in the region. It includes analysis on the following -

• Market environment: Includes sector size, market size, and growth analysis by category.
• High-potential countries' analysis: Indicates changing share of value consumption of various spirits by category across high-potential countries in the Eastern European region. It also provides risk-reward analysis of four countries across the Eastern European region based on market assessment, economic development, sociodemographic trends, governance indicators, and technological infrastructure.
• Country deep dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
• Success stories: Provides some of the most compelling spirits manufacturers, brands, products, and marketing campaigns in the Eastern European region. It also provides a better understanding of how certain manufacturers achieved success in the sector and insights.
• Competitive environment: Provides an overview of leading companies in the Eastern European region, besides analyzing the growth of private labels in the region.
• Distribution analysis: Provides analysis on the leading distribution channels in the Eastern European spirits sector in 2021. It covers seven retail distribution channels: hypermarkets & supermarkets, food & drinks specialists, convenience stores, "Dollar stores", variety stores & general merchandise retailers, e-retailers, cash & carries and warehouse clubs, department stores, and others which includes, and other retailers.
• Packaging analysis*: The report provides percentage share (in 2021) and growth analysis (during 2016-2026) for various pack materials, pack types, closures, and primary outer types based on volume sales (by pack units) of spirits.
• Challenges and future outlook: Provides the challenges and outlook pertaining to the Eastern European spirits sector.

Reasons to Buy

• Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail.
• This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
• To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates

Table of Contents

Table of Contents

• Executive Summary

Part 1: Market Environment

• Market Size Analysis - Eastern Europe Compared with Other Regions
• Value and Volume Growth Analysis by Region
• Eastern European Market Growth Analysis by Country
• Eastern European Market Growth Analysis by Category

Part 2: High-Potential Countries' Analysis

• Methodology - Identifying High-Potential Countries
• Top Four High-Potential Countries in Eastern Europe
• Overview of High-Potential Countries in Eastern Europe
• Growth Contribution Analysis by Country (1/5)
• Growth Contribution Analysis by Country (2/5)
• Growth Contribution Analysis by Country (3/5)
• Growth Contribution Analysis by Country (4/5)
• Growth Contribution Analysis by Country (5/5)
• Value Share Analysis of Spirits Compared with Other Alcoholic Beverages Sectors
• Change in Consumption Levels by Country and Category
• Per Capita Consumption Analysis
• Per Capita Expenditure Analysis

Part 3: Country Deep Dive

• Poland: Overview of Spirits Sector
• Poland: Demographic Analysis
• Poland: Market Size Analysis of Top 10 Cities
• Poland: Market Size Analysis of Top 10 Cities by Category
• Poland: Top 10 Cities' Contribution to Volume Growth
• Poland: Key Trends in Spirits Sector The Czech Republic: Overview of Spirits Sector
• The Czech Republic: Demographic Analysis
• The Czech Republic: Market Size Analysis of Top Four Cities
• The Czech Republic: Market Size Analysis of Top Four Cities by Category
• The Czech Republic: Top Four Cities' Contribution to Volume Growth
• The Czech Republic: Key Trends in Spirits Sector
• Latvia: Overview of Spirits Sector
• Latvia: Key Trends in Spirits sector
• Hungary: Overview of Spirits Sector
• Hungary: Demographic Analysis
• Hungary: Market Size Analysis of Top Five Cities
• Hungary: Market Size Analysis of Top Five Cities by Category
• Hungary: Top Five Cities' Contribution to Volume Growth
• Hungary: Key Trends in Spirits Sector

Part 4: Success Stories

• About Case Studies
• Case Study: White Feather Vodka by White Feather International Sp. z o.o
• Case Study: Mamont Vodka by Marussia Beverages B.V.
• Case Study: SABER Elyzia Premium Cherry by Alexandrion Group

Part 5: Competitive Environment

• Leading Companies' Shares in the Eastern European Spirits Sector
• Brand Share Analysis of Top Five Companies
• Leading Companies in the Eastern European Spirits Sector
• Leading Brands in the Eastern European Spirits Sector
• Private Label Penetration in the Eastern European Spirits Sector

Part 6: Distribution Analysis

• Leading Distribution Channels by Country
• Leading Distribution Channels by Category

Part 7: Packaging Analysis

• Growth Analysis by Key Pack Material and Pack Type
• Growth Analysis by Closure Type and Primary Outer Type

Part 8: Challenges and Future Outlook

• Key Challenges in the Eastern European Spirits Sector
• Future Outlook of the Eastern European Spirits Sector

Appendix

• Definitions
• About GlobalData

List of Tables

List of Tables

• Regional comparison: market size, growth, and per capita analysis, 2021-2026
• Overview of high-potential countries in Eastern Europe
• Value shares of sectors as proportions of overall alcoholic beverages by country, 2021
• Change in consumption of categories within spirits sector (value terms), by country, 2021-2026
• Poland: Volume analysis of top 10 cities by category (million liters), 2021
• The Czech Republic: Volume growth analysis of top four cities by category (million liters), 2020
• Hungary: Volume growth analysis of top five cities by category (million liters), 2021
• Top five companies' shares by brand (in volume terms) in spirits sector, 2020
• Private label penetration (in volume terms) in spirits sector, 2020
• Leading distribution channels (in volume terms) in Eastern Europe by country, 2021
• Leading distribution channels (in volume terms) in Eastern Europe by category, 2021

List of Figures

List of Figures

• Annual value growth analysis by region, 2021-2026
• Annual volume growth analysis by region, 2021-2026
• Category volume growth analysis of countries compared with regional average growth
• Country value size and CAGR analysis grid based on regional average
• Value and volume growth analysis by category in Eastern Europe, 2021-2026
• Country-level contribution to the growth of brandy in Eastern Europe, 2021-2026
• Country-level contribution to the growth of gin & genever in Eastern Europe, 2021-2026
• Country-level contribution to the growth of liqueurs in Eastern Europe, 2021-2026
• Country-level contribution to the growth of rum in Eastern Europe, 2021-2026
• Country-level contribution to the growth of vodka in Eastern Europe, 2021-2026
• Country-level contribution to the growth of tequila & mezcal in Eastern Europe, 2021-2026
• Country-level contribution to the growth of flavored alcoholic beverages in Eastern Europe, 2021-2026
• Country-level contribution to the growth of whiskey in Eastern Europe, 2021-2026
• Country-level contribution to the growth of specialty spirits in Eastern Europe, 2021-2026
• Per capita consumption of spirits categories in Eastern Europe by country, 2021
• Per capita expenditure on spirits categories in Eastern Europe by country, 2021
• Poland: Category share, 2021
• Poland: Demographic analysis
• Poland: Volume growth analysis of top 10 cities (million liters), 2016-2021
• Poland: Volume growth contributions of top 10 cities (million liters), 2016-2021
• The Czech Republic: Category share, 2021
• The Czech Republic: Demographic analysis
• The Czech Republic: Market size analysis of top four cities
• The Czech Republic: Volume growth contributions of top four cities (million liters), 2016-2021
• Latvia: Category share, 2021
• Hungary: Category share, 2021
• Hungary: Demographic analysis
• Hungary: Volume growth analysis of top five cities (million liters), 2016-2021
• Hungary: Volume growth contribution of top five cities (million liters), 2016-2021
• Leading companies in the Eastern European spirits sector by volume sales (% share), 2020
• Leading companies in the Eastern European spirits sector by volume sales (million liters), 2020
• Leading brands (including private label) in the Eastern European spirits sector by volume sales (million liters), 2020
• Key pack material volume (liters) share, 2021
• Unit volume growth by pack material, 2016-2026
• Key pack type volume (liters) share, 2021
• Unit volume growth by pack type, 2016-2026
• Key closure type volume (liters) share, 2021
• Unit volume growth by closure type, 2016-2026
• Key primary outer type volume (liters) share, 2021
• Unit volume growth by primary outer type, 2016-2026