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市場調查報告書

西歐的葡萄酒市場

Opportunities in the Western Europe Wine Sector

出版商 GlobalData 商品編碼 574517
出版日期 內容資訊 英文 107 Pages
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西歐的葡萄酒市場 Opportunities in the Western Europe Wine Sector
出版日期: 2019年11月28日內容資訊: 英文 107 Pages
簡介

調查本報告提供西歐的葡萄酒市場,地區整體及主要國的市場趨勢,市場規模的變化與預測,各類別(強化酒、氣泡酒、無氣泡葡萄酒)、各國消費趨勢的變化,市場結構,主要企業及品牌概要與市場佔有率,流通結構,市場未來展望,成長機會等總括性彙整。

第1章 摘要整理

第2章 市場規模與成長分析

  • 市場規模:與各地區市場比較
  • 成長分析:各地區
  • 成長分析:各國
  • 成長分析:各類別

第3章 潛在成長率高的國家的確認

  • 西歐的潛在成長率高的國家:概要
  • 調查手法
  • 風險 - 報酬、市場機會分析

第4章 市場規模與成長分析

  • 市場概要
  • 成長貢獻度分析:各國
  • 葡萄酒市場佔有率:與其他酒精飲料市場比較
  • 消費層次的轉變:各國家、類別
  • 每人的消費量及支出額分析

第5章 國家概況

  • 德國
  • 挪威
  • 丹麥
  • 芬蘭

第6章 成功案例

  • 案例研究

第7章 企業及品牌分析

  • 各品牌的市場佔有率
  • 主要企業
  • 領導品牌
  • 自家公司品的滲透率

第8章 主要的流通管道

  • 各國
  • 各類別

第9章 主要包裝形態

  • 成長分析:各包裝材料、容器類型
  • 成長分析:各施栓、包裝類型

第10章 課題與未來展望

  • 主要課題
  • 市場未來展望

第11章 附錄

圖表清單

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目錄
Product Code: GDCS0154RR

The Western Europe wine sector was valued at US$137,332.9.million in 2018, and was the largest worldwide with a share of 36.5% of the global market. Growing at a CAGR of 2.1% over 2018-2023, the market's value is projected to reach US$152,472.9 million by 2023. The region is also the largest market worldwide in volume terms, accounting for a share of 48.1% of the global market in 2018. A well-entrenched tradition of wine consumption in most countries across the region, backed by strong local wine production, lends to significant demand for wine in the region. A growing premiumization trend is expected to drive growth in value sales to 2023 in an otherwise maturing market for wine.

This report brings together multiple data sources to provide a comprehensive overview of Western Europe wine sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe wine sector, analyzing data from 18 countries in the region. It includes analysis on the following -

  • Sector overview: Includes sector size, market size, and growth analysis by category.
  • Change in consumption: Provides a shift in the consumption of wine by categories across different countries in the Western Europe region.
  • High-potential countries: Provides Risk-Reward analysis of four countries across the Western Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Company Analysis: Provides an overview of leading companies in the Western Europe region, besides analyzing the growth of private label in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels in the Western Europe Wine sector in 2018. It covers on trade and four off trade distribution channels: hypermarkets & supermarkets, convenience stores, food & drinks specialists, e-retailers, and others which includes cash & carries and warehouse clubs, department stores, and other retailers.
  • Preferred packaging formats*: The report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various pack materials pack type, closure, and primary outer types based on the volume sales (by pack units) of wine.

Reasons to buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion.
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Table of Contents

1. Executive summary

2. Market size and growth analysis (regional analysis )

  • Market size analysis - Western Europe compared to other regions
  • Growth analysis by region
  • Growth analysis by country
  • Growth analysis by category

3. Growth potential by countries in Western Europe

  • High-potential countries by region - Western Europe

4. Market size and growth analysis

  • Overview - value and volume growth analysis by country
  • Growth contribution analysis by country
  • Share of wine sectors compared to other alcoholic beverage sectors
  • Change in consumption levels by country and wine markets
  • Per capita consumption and expenditure analysis

5. Country profiles

  • Denmark
  • Austria
  • Finland
  • The UK

6. Success stories

7. Company and brand analysis

  • Leading companies in the Western Europe wine sector
  • Company and Brand share analysis in the wine sector
  • Leading companies(by category) in the Western Europe wine sector by volume sales
  • Leading brands (including private label) in Western Europe wine sector by volume sales
  • Private label penetration in the wine sector

8. Key distribution channels

  • Leading distribution channels by country
  • Leading distribution channels by category

9. Key packaging formats

  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type

10. Challenges and future outlook

  • Key challenges
  • Future outlook

11. Appendix

List of Tables

  • Regional comparison: market size, growth, and per capita analysis, 2018-2023
  • Identifying high-potential countries - risk, reward and opportunity analysis
  • High-potential countries in Western Europe - overview
  • Value share of wine sector as a proportion of overall alcoholic beverage industry, by country,2018
  • Change in consumption levels by category within the wine (value terms), 2018-2023
  • Denmark Wine - overview, % value share by market, 2018
  • Austria Wine - overview % value share by market, 2018
  • Finland Wine - overview % value share by market, 2018
  • The UK Wine - overview % value share by market, 2018
  • Company and brand share analysis
  • Private Label penetration (in volume terms) in the Wine sector, 2018
  • Leading distribution channels in the Western Europe by country, 2018
  • Leading distribution channels in the Western Europe by category, 2018

List of Figures

  • Annual value growth analysis by region (2018-2023)
  • Annual volume growth analysis by region (2018-2023)
  • Value and volume growth analysis by country in Western Europe (2018-2023)
  • Value and volume growth analysis by category in Western Europe (2018-2023)
  • Country-level contribution to the growth by categories in the Western Europe region, 2018-2023
  • Per capita consumption by category in Western Europe by country, 2018
  • Per capita expenditure by category in Western Europe by country, 2018
  • Denmark Wine - demographic analysis
  • Austria Wine - demographic analysis
  • Finland Wine - demographic analysis
  • The UK Wine - demographic analysis
  • Leading companies in the Western Europe Wine sector
  • Leading companies(by category) in the Western Europe Wine sector by volume sales (million liters), 2018
  • Leading Brands (including private label) in the Western Europe Wine sector by volume sales (million liters), 2018
  • Key pack material volume (units) share, 2018
  • Unit volume growth by pack material (2013-2023)
  • Key pack type volume (units) share, 2018
  • Unit volume growth by pack type (2013-2023)
  • Key closure type volume (units) share, 2018
  • Unit volume growth by closure type (2013-2023)
  • Key primary outer type volume (units) share, 2018
  • Unit volume growth by primary outer type (2013-2023)