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市場調查報告書

西歐的肉類產業的機會:高成長經濟圈展現的市場機會分析

Opportunities in the Western Europe Meat Sector: Analysis of opportunities offered by high growth economies

出版商 GlobalData 商品編碼 509426
出版日期 內容資訊 英文 115 Pages
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西歐的肉類產業的機會:高成長經濟圈展現的市場機會分析 Opportunities in the Western Europe Meat Sector: Analysis of opportunities offered by high growth economies
出版日期: 2019年03月14日內容資訊: 英文 115 Pages
簡介

本報告提供西歐的肉類產業趨勢與今後的市場機會調查,彙整目前肉類產業狀況,肉類產業的推動與阻礙成長要素分析,各國肉品消費量的轉變和消費模式的變化,鎖定·分析高潛力國家·領導品牌及自有品牌趨勢,包裝材料利用趨勢等資料。

第1章 摘要整理

第2章 市場規模與成長率分析:各地區

  • 市場規模:西歐和其他地區比較
  • 成長分析:各地區
  • 成長分析:各國
  • 成長分析:各市場

第3章 鎖定高潛力國家

  • 鎖定高潛力國家
  • 調查手法
  • 風險,收益,市場機會分析

第4章 市場規模與成長分析

  • 高潛力國家家:概要
  • 成長貢獻要素分析:各國
  • 肉類佔有率比較
  • 消費趨勢的變化:國家·各市場
  • 平均每位國民的消費量·支出額分析
  • 國家概況
  • 法國
  • 奧地利
  • 比利時
  • 葡萄牙

第6章 成功案例

第7章 企業·品牌分析

  • 肉類產業上品牌佔有率分析
  • 西歐的肉類產業的主要企業
  • 西歐的肉類產業的領導品牌
  • 肉類產業上自有品牌的佔有率

第8章 健康 & 健康分析

  • 健康 & 健康分析:概要
  • 成長貢獻要素分析:各國
  • 商品的主要特徵與消費者的優點
  • 主要健康 & 健康品牌:各市場佔有率

第9章 主要的流通管道

  • 主要的流通管道:各國
  • 主要的流通管道:各類別

第10章 主要包裝形態

  • 成長分析:包裝材料·容器類別
  • 成長分析:封蓋型·外包裝型

第11章 市場課題與市場的未來展望

  • 主要課題
  • 市場未來展望

第12章 附錄

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目錄
Product Code: GDCS0124RR

The global meat sector was valued at US$945.7 billion in 2018 and is forecast to record a CAGR of 3.9% during 2018-2023. Western Europe, with a value share of 27.6% in the global meat sector in 2018, represents the third largest regional market (value terms) and is forecast to grow at a CAGR of 3.2% during 2018-2023. Chilled raw packaged meat - whole cuts is the largest category in the Western Europe meat sector, accounting for US$80,629.7 million (30.9% of the overall meat sector) in 2018.

Based on the relative performance of countries on multiple metrics, Portugal, the Netherlands, Germany, and Sweden were shortlisted as high potential countries primarily owing to the large meat sector size and projected high value growth rates, among other parameters. Germany is the largest contributor in terms of market value as of 2018, while Portugal is forecast to witness the highest CAGR of 4.7% during 2018-2023. High urbanization, a positive economic outlook, and a large working class population are driving meat consumption in these countries.

Hypermarkets & Supermarkets is the most popular channel for meat in the Western Europe region, accounting for 69.1% of overall sales, followed by food & drinks specialists with a 20.4% share. Rigid plastics is the most commonly used packaging material in the Western Europe meat sector, accounting for 68.6% of the sector (in packaging unit terms) in 2018.

The overall meat sector in the Western Europe region is highly fragmented with the top five brands - Rovagnati, Campofrio, Martinez Loriente, Wiesenhof, and Iglo - accounting for 3.7% of the market value in 2018. Private label dominates the Western Europe meat sector, accounting for a 35.6% value share in 2018.

The report "Opportunities in the Western Europe Meat Sector", brings together multiple data sources to provide a comprehensive overview of the region's meat sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe Meat sector. It includes analysis on the following -

  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions.
  • Change in consumption: Analysis on the shift in consumption of Meat by markets across the key countries in the Western Europe region.
  • High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the Western Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2018-2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Meat sector during 2013 -2023. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Meat products in the Western Europe region, in 2018. It also covers the market share of leading companies offering Meat with health and wellness attributes in the same year.
  • Brand Analysis: Provides an overview of leading brands in the Western Europe region, besides analyzing the growth of private labels in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for Meat across the key countries in the Western Europe region, in 2018. It covers five distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include - Cash & Carries and Warehouse Clubs, 'Dollar Stores', e-Retailers, and General retailers.
  • Preferred packaging formats: The report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Meat.

Reasons to buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Table of Contents

1. Executive summary

2. Market size and growth analysis (Region analysis)

  • Market Size in Context - Western Europe compared to other regions
  • Growth Analysis by region
  • Growth Analysis by country
  • Growth Analysis by market

3. Identifying high potential countries in Western Europe

  • High potential countries in Western Europe
  • Identifying high potential countries - Methodology
  • Identifying high potential countries - Risk, reward and opportunity analysis

4. Market size and growth analysis (High potential countries in Western Europe )

  • High potential countries in Western Europe - Overview
  • Growth Contribution Analysis by Country
  • Share of Meat compared to other Food sectors
  • Change in consumption levels by country and markets
  • Per Capita Consumption and Expenditure analysis

5. Country Profiles (High potential countries in Western Europe )

  • Portugal
  • The Netherlands
  • Germany
  • Sweden

6. Success Stories

7. Company and Brand Analysis

  • Brand Share analysis in the Meat sector
  • Top companies in Western Europe Meat
  • Top brands in Western Europe Meat
  • Private Label penetration in the Meat sector

8. Health & Wellness Analysis

  • Health & Wellness Analysis - Overview
  • Health & Wellness Analysis - Growth contribution by country
  • Health & Wellness Analysis - Key product attributes and consumer benefits
  • Leading Health & Wellness brands by market share
  • Health & Wellness Analysis - Key Product Attributes and Consumer Benefits

9. Key Distribution Channels

  • Leading Distribution Channels by countries
  • Leading Distribution Channels by markets

10. Key Packaging Formats

  • Growth analysis by key packaging material and container type
  • Growth analysis by closure type and outer type

11. Challenges and Future Outlook

  • Key Challenges
  • Future Outlook

12. Appendix

List of Tables

  • Regional comparison: Market size, growth, and per capita analysis, 2018-2023
  • Identifying high potential countries - Risk, reward and opportunity analysis
  • High potential countries in Western Europe - Overview
  • Value share of Meat sector as a proportion of overall food by country
  • Change in consumption by market within Meat (value terms), 2018-2023
  • Per Capita Consumption in Western Europe and high potential countries, 2018
  • Per Capita Expenditure in Western Europe and high potential countries, 2018
  • Portugal Meat - Overview, % value share by market, 2018
  • The Netherlands Meat - Overview % value share by market, 2018
  • Germany Meat - Overview % value share by market, 2018
  • Sweden Meat - Overview % value share by market, 2018
  • Leading brands in the Western Europe Meat Sector and Markets by value, 2018
  • Leading companies in the Western Europe Meat Sector by value sales (US$ million), 2018
  • Leading Brands (including Private label) in the Western Europe Meat Sector by value sales (US$ million), 2018
  • Private Label penetration in the Meat sector
  • Health & Wellness value and its share in overall sales, 2013-2023
  • Share of product attributes and consumer benefits in high potential countries Western Europe, 2018
  • Leading Health & Wellness companies with market share by Meat markets (2018)
  • Leading Distribution Channels in Western Europe region by countries, 2018
  • Leading Distribution Channels in Western Europe region by markets, 2018

List of Figures

  • Annual value growth analysis by region (2018-2023)
  • Annual volume growth analysis by region (2018-2023)
  • Value and volume growth analysis by country (2018-2023)
  • Value and volume growth analysis by market (2018-2023)
  • Country level contribution to the growth by Markets in Western Europe region, 2018-2023
  • Portugal Meat - Demographic Analysis
  • The Netherlands Meat - Demographic Analysis
  • Germany Meat - Demographic Analysis
  • Sweden Meat - Demographic Analysis
  • Country level contribution to the growth of H&W Market in Western Europe region, 2018-2023
  • Key package material volume (units) share, 2018
  • Unit volume growth by packaging material (2013-2023)
  • Key container type volume (units) share, 2018
  • Unit volume growth by container type (2013-2023)
  • Key closure type volume (units) share, 2018
  • Unit volume growth by closure type (2013-2023)
  • Key outers volume (units) share, 2018
  • Unit volume growth by outers (2013-2023)