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市場調查報告書
商品編碼
1058469

美國職業棒球大聯盟(MLB)的商務(2021年): 屬性簡介,贊助商,媒體形勢

Business of the Major League Baseball (MLB) 2021 - Property Profile, Sponsorship and Media Landscape

出版日期: | 出版商: GlobalData | 英文 79 Pages | 訂單完成後即時交付

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  • 全貌
  • 簡介
  • 目錄
簡介

美國職業棒球大聯盟(MLB),儘管擔心COVID-19,增加2022年主要的國內媒體契約。

這份報告提供美國職業棒球大聯盟(MLB)的商務調查,同盟的財務利益相關地位,各隊伍相關的收入和運動的地位考察,MLB在北美的運動市場處於怎樣的地位,從商業性的觀點解說。

目錄

目錄

第1章 摘要整理

第2章 COVID-19影響

第3章 MLB概要

第4章 媒體形勢的明細

第5章 贊助商形勢的明細

第6章 隊伍套件供應商Deal

第7章 隊伍運動場標題合作夥伴

第8章 隊伍贊助商概要

第9章 隊伍

目錄
Product Code: GDUKSPC73369

An insightful look into the main business operations for the premier global baseball competition in 2021. In breaking down in commercial outlook, through sponsorship and media landscapes the report helps highlight MLB's positioning the North American sports market.

Across the 30 active teams, some estimated $1.78 billion was lost in ticketing revenue because of COVID-19 enforced capacity restrictions throughout the season. With the conclusion of the Atlanta Brave's victory in the 2021 World Series, the league looks set to enter a new broadcast partnership with the same networks, whilst sponsorship remains rife in the competition, with the league comprising of 37 partners this season.

How COVID-19 effected the 2021 league season. A contextual overview of the position of the league and its teams. Capacity restrictions and potential losses in 2021. The leagues media and sponsorship landscape. Breakdown of the World Series in 2021. Exploring the leagues kit deal with Nike and the stadium naming rights associated with each team. And an overview of the position of all 30 teams.

Scope

  • The report takes a closer look at the main business aspects of the league and highlights how much money has been generated from specific types of revenue generators. Despite COVID-19 worries, the league was able to increase its main national media rights contracts heading into 2022, with this report taking a closer look at the landscape, including the rights of regional broadcasters in North America. On top of looking at the leagues position on financial gains, the report also looks at the revenues associated with the teams individually as well as their status in the sport.

Reasons to Buy

  • An in depth look at one of the leading sports leagues in North America, following the conclusion of its recent World Series.

Table of Contents

Table of Contents

1. Executive Summary

2. Impact of COVID-19

3. MLB Overview

4. Media Landscape Breakdown

5. Sponsorship Landscape Breakdown

6. Team Kit Supplier Deal

7. Team Stadium Title Partners

8. Team Sponsorship Overview

9. The Teams

List of Tables

List of Tables

  • Stadium restrictions Tables
  • Ticketing Losses Tables
  • Media Rights Table
  • Regional Media Rights Deals Table

List of Figures

List of Figures

  • COVID-19 Cases Graphs
  • COVID-19 Deaths Graph
  • Sport Attendance Graph
  • MLB Average Attendances Graph
  • League Social Media Followers Graph
  • Team Social Media Graph
  • World Series Chart & Graph
  • League Sponsorship Deal Graphs
  • Stadium Naming Rights Graphs
  • Team Sponsorship Sector Graph
  • Brand Sponsor Graph
  • Team Sponsorship Graphs
  • Individual Team Sponsorship and Social Media Charts