ESG (Environmental, Social, and Governance) in Sport - Thematic Research
管理環境、社會和管治 (ESG) 問題對於體育產業非常重要。減輕環境問題對產業的影響是體育未來的關鍵，全面改善管治和透明度也是如此。憑藉其龐大的全球受眾，該產業也有能力為社會問題做出積極貢獻。
氣候變化導致的極端天氣繼續對體育產業產生重大影響。許多球隊、聯賽和賽事組織者都參加了透過減少浪費和抵消二氧化碳排放來實現碳中和的比賽。聯合國氣候變化綱要公約(UNFCCC)主導的 "運動改善氣候變遷行動綱領" 有244個簽署。但是，沒有跡象表明體育公司與高碳贊助商之間的關係會減弱。
本報告提供全球運動產業的ESG (環境、社會、管治) 的措施情形相關分析，與產業的整體趨勢與其影響要素，ESG的觀點的目前的挑戰，解決手段評估、比較著與其具體的案例，今後的成長機會應採取策略等調查，主要企業、團體的ESG的措施情形。
Managing environmental, social, and governance (ESG) issues is critical for federations, teams, sponsors and leagues in the sport sector. Mitigating the impact of environmental issues on the industry is key to the future of sport, as is improving governance and transparency across the board. With its vast global audiences, the industry also has the ability to contribute positively to social issues.
Climate change creates extreme weather patterns that continue to wreak havoc on the sports industry. Many teams, leagues, and event organizers have joined the race for carbon neutrality by reducing waste and offsetting carbon emissions. There are 244 signatures of the Sport for Climate Action Framework, led by the UN Framework Convention on Climate Change (UNFCCC). However, there is no sign of a weakening relationship between sports companies and high carbon sponsorship.
The sports industry is both a driver and reflector of societal thinking. Athlete activism makes headlines. Brands align themselves with social movements to tap into a younger consumer base. Giving more exposure to underrepresented sporting areas, such as women in sport, opens leagues and tournaments to new audiences and develops commercial potential.
Many leagues and brands have set in motion targets to increase diversity at top levels. More inclusive boardrooms would offer new perspectives to address the needs and desires of all partners and stakeholders. If sport is representative of society, then it needs representation in leadership.