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市場調查報告書

COVID-19對全球摩托車(2W)行業的影響評估,復甦路徑,增長機會:2019-2025

COVID-19 Impact Assessment, Recovery Road, and Growth Opportunities for the Global Two-wheeler Industry, 2019-2025

出版商 Frost & Sullivan 商品編碼 969462
出版日期 內容資訊 英文 125 Pages
商品交期: 最快1-2個工作天內
價格
COVID-19對全球摩托車(2W)行業的影響評估,復甦路徑,增長機會:2019-2025 COVID-19 Impact Assessment, Recovery Road, and Growth Opportunities for the Global Two-wheeler Industry, 2019-2025
出版日期: 2020年10月21日內容資訊: 英文 125 Pages
簡介

COVID-19突然中斷了摩托車行業。世界各國政府被迫封鎖其商業和個人生活近兩個月。由於全球供應鏈被迫關閉,汽車行業受到的打擊最大。摩托車(2W)行業也受到了業務的沉重打擊,因為客戶沒有購買新車。

本報告調查和分析了全球摩托車(2W)行業,並提供了有關COVID-19大流行的影響評估,恢復和增長機會的系統信息。

目錄

戰略要求

增長機會分析

  • 世界2W行業分析範圍
  • 區域細分
  • 2W分割
  • 全球2W行業的主要競爭對手
  • 全球2W市場的主要增長指標
  • 推動全球2W行業增長的因素
  • 全球2W行業的增長制約因素
  • 預測的前提

COVID-19對全球經濟和復甦計劃的影響

  • COVID-19對全球GDP的影響
  • COVID-19對區域GDP的影響
  • COVID-19對區域GDP的影響快照
  • 季度原油預測
  • 經濟刺激措施:按國家

COVID-19對全球2W行業的影響

  • 競爭環境
  • 全球2W行業的熱點
  • 全球2W行業的OEM概況
  • 2W世界的反彈
  • 收入預測和出貨量
  • 收入分成分析
  • 價格趨勢和預測分析
  • 三管齊下的COVID-19對2W行業的影響
  • 對2W行業關鍵要素的影響
  • 大流行導致2W市場修訂狀態
  • 汽車細分市場的影響比較
  • 出貨量預測:按地區
  • 區域行業影響和復甦分析
  • 對主要2W市場影響的快照
  • 對主要2W公司的影響的快照

增長機會分析:南亞

  • 主要增長指標:南亞
  • 區域影響分析:南亞

增長機會分析:亞太地區

  • 主要增長指標:亞太地區
  • 區域影響分析:亞太地區

增長機會分析:東盟

  • 主要增長指標:東盟
  • 區域影響分析:東盟

增長機會分析:歐盟27國

  • 主要增長指標:EU27個國家
  • 區域影響分析:EU27個國家

增長機會分析:北美

  • 主要增長指標:北美
  • 區域影響分析:北美

增長機會分析:南美

  • 主要增長指標:南美
  • 區域影響分析:南美

增長機會分析:非洲

  • 主要增長指標:非洲
  • 區域影響分析:非洲

全球2W產業復甦之路

  • 2W的恢復速度超過其他汽車領域
  • 恢復工作和時間表
  • 恢復步驟
  • 主要大眾市場的OEM復甦和增長戰略矩陣
  • 主要豪華OEM的恢復和增長戰略矩陣
  • 短期:加強財務穩健性
  • 短期:在線銷售/促銷
  • 短期:二手車業務
  • 中:新的共享業務模型
  • 中期:電氣技術投資
  • 中等:對高檔摩托車的需求
  • 中期:併購
  • 長期:電動共享出行解決方案
  • 長期:連接遠程信息處理
  • 長期:區塊鏈技術

全球2W行業的主要增長機會

  • 增長機會1:互聯技術,確保車手安全
  • 增長機會2:EV技術可實現清潔的大眾出行
  • 主要增長機會領域的快照
  • 成長和技術矩陣上的主要2W OEM
  • 優質2W增長
  • 優質雙重運動/冒險車輛增長
  • 互聯技術:V2X
  • 零死亡的互聯技術發展
  • 智能頭盔的未來:HAVA
  • 互聯技術:遠程信息處理解決方案等

下一步

目錄
Product Code: MF5A-18

Transformational growth of 2W sales will ensure an aggressive rebound at 17.5%, by 2021

COVID-19 has brought the two-wheeler industry to a screeching halt. Governments across the world were forced to institute lockdowns on commercial and personal life for nearly two months. The automotive industry took the biggest hit as the global supply chain had to come to a halt. With customers not purchasing new vehicles, the two-wheeler (2W) industry suffered the biggest blow to business.

Asian countries constitute the largest markets for 2Ws, especially India, China, Vietnam, Indonesia, and Thailand. Before the COVID-19 crisis, new 2Ws were being sold at the rate of nearly 20 million a year, or 10 million every 6 months. However, in the first six months of 2020, this number was estimated to reduce to 40% or approximately 4 million 2Ws, if the supply chain were to open at all. European and North American markets did not suffer much, as not all retailers had closed, and traditional sales volume had never been as large as that of Asia. However, with global economies beginning to open up, the 2W industry is set to see the release of pent-up demand and a surge in sales.

Sales have rebounded by more than 100% in some markets because of the pent-up demand and personal mobility becoming a necessity in the time of the pandemic. This is expected to continue in the short-to-medium term, even after a global vaccine is made available, as two-wheelers offer a more affordable, convenient, and rapid transportation means than passenger cars. Other business moves that would help boost industry growth until 2026 are bolstering a company's financial health, online sales and promotions, new shared mobility partnerships, mergers and acquisitions, connectivity, and telematics investments, among others.

After global 2W companies survive the outbreak and rebuild their companies financially, the next step would be to train their focus on future growth strategies, such as developing more premium 2Ws, connected and telematics solutions, rider assistance technologies for enhanced rider safety, electric solutions, and shared mobility partnerships. These avenues will be critical to penetrating new markets, and most importantly, to enticing new customers in the millennial and Gen Z age groups toward riding, as Baby Boomers and Gen X are more likely to prefer passenger vehicles for personal transportation.

Table of Contents

Strategic Imperatives

  • Why Is It Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top Three Strategic Imperatives on the Global 2W Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis, 2019-2025

  • Global 2W Industry Scope of Analysis
  • Regional Segmentation
  • 2W Segmentation
  • Key Competitors in the Global 2W Industry
  • Key Growth Metrics for the Global 2W Market
  • Growth Drivers for the Global 2W Industry
  • Growth Restraints for Global 2W Industry
  • Forecast Assumptions

Impact of COVID-19 on the Global Economy and the Recovery Plan

  • Impact of COVID-19 on World GDP
  • Impact of COVID-19 on Regional GDP
  • Impact of COVID-19 on Regional GDP (continued)
  • Snapshot of the Impact of COVID-19 on Regional GDP
  • Quarter-over-Quarter Crude Oil Forecast
  • Economic Stimulus Measure by Country

Impact of COVID-19 on the Global 2W Industry

  • Competitive Environment
  • Global 2W Industry Hot Spots
  • Global 2W Industry OEM Profiles
  • Global 2W Industry Rebound
  • Revenue Forecast and Unit Shipment
  • Revenue Share Analysis
  • Pricing Trends and Forecast Analysis
  • Three-pronged Impact of COVID-19 on the 2W Industry
  • Impact on Critical Elements of the 2W Industry
  • Revised State of the 2W Market due to the Pandemic
  • Impact Comparison of Automotive Segments
  • Unit Shipment Forecast by Region
  • Regional Industry Impact and Recovery Analysis
  • Snapshot of the Impact on Key 2W Markets
  • Snapshot of the Impact on Key 2W Participants

Growth Opportunity Analysis-South Asia

  • Key Growth Metrics-South Asia
  • Regional Impact Analysis-South Asia

Growth Opportunity Analysis-APAC

  • Key Growth Metrics-APAC
  • Regional Impact Analysis-APAC

Growth Opportunity Analysis-ASEAN

  • Key Growth Metrics-ASEAN
  • Regional Impact Analysis-ASEAN

Growth Opportunity Analysis-EU-27

  • Key Growth Metrics-EU-27
  • Regional Impact Analysis-EU-27

Growth Opportunity Analysis-North America

  • Key Growth Metrics-North America
  • Regional Impact Analysis-North America

Growth Opportunity Analysis-South America

  • Key Growth Metrics-South America
  • Regional Impact Analysis-South America

Growth Opportunity Analysis-Africa

  • Key Growth Metrics-Africa
  • Regional Impact Analysis-Africa

The Road to Recovery for the Global 2W Industry

  • 2W Recovery to Outpace Other Automotive Segments
  • Recovery Operations and Timelines in 2020
  • Steps to Recovery
  • Key Mass-market OEM Recovery and Growth Strategy Matrix
  • Key Luxury OEM Recovery and Growth Strategy Matrix
  • Short Term-Bolstering Financial Health
  • Short Term-Online Sales and Promotions
  • Short Term-Pre-owned Vehicle Business
  • Medium Term-New Shared Business Models
  • Medium Term-Electric Technology Investment
  • Medium Term-Demand for Premium Motorcycles
  • Medium Term-Mergers & Acquisitions
  • Long Term-Electric Shared Mobility Solutions
  • Long Term-Connectivity & Telematics
  • Long Term-Blockchain Technology

Key Growth Opportunities for the Global 2W Industry

  • Growth Opportunity 1: Connected Technology for Rider Safety
  • Growth Opportunity 1: Connected Technology for Rider Safety (continued)
  • Growth Opportunity 2: EV Technology to Enable Clean Mass Mobility
  • Growth Opportunity 2: EV Technology to Enable Clean Mass Mobility (continued)
  • Snapshot of Key Growth Opportunity Domains
  • Key 2W OEMs on the Growth and Technology Matrix
  • Growth of Premium 2Ws
  • Growth of Premium Dual-sport/Adventure Vehicles
  • Connected Technologies-V2X
  • Evolution of Connected Technologies for Zero Fatalities
  • The Future of Smart Helmets-H.A.V.A
  • Connected Technologies-Telematics Solutions
  • Riding Assistance-Trends and Outlook
  • Riding Assistance-Key Technologies to Watch
  • Shared Mobility
  • Shared Mobility-Rental
  • Shared Mobility-Leasing and Subscription
  • Shared Mobility-Last-mile Logistics
  • Electric Mobility-Key OEM Strategies
  • Electric Mobility-OEM and Market Ties
  • Electric Mobility-Key Growth Markets
  • Electric Mobility-Trends in the 2W Industry
  • Electric Mobility-Start-ups Shaping the Industry
  • Dealer Strategies for a Digital Customer Experience
  • Dealer Strategies for a Digital Customer Experience (Continued)
  • Digital Retail-Evolution Toward a 100% Online Journey
  • Digital Retail-Market Potential
  • New Market Penetration and Growth-EU-27
  • New Market Penetration and Growth-Africa
  • New Market Penetration and Growth-South America
  • New Market Penetration and Growth-Cessation of Demand from Older Generations
  • New Market Penetration and Growth-Millennial and Gen Z
  • New Aftermarket Business Models
  • Aggressive Innovation Because of New Competition

Next Steps

  • Your Next Steps
  • Why Frost, Why Now?
  • List of Exhibits
  • List of Exhibits (continued)
  • List of Exhibits (continued)
  • List of Exhibits (continued)
  • Legal Disclaimer