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表紙
市場調查報告書

全球零售業數位趨勢:2019-2021

Digital Trends in the Retail Industry, Global, 2019-2021

出版商 Frost & Sullivan 商品編碼 959750
出版日期 內容資訊 英文 88 Pages
商品交期: 最快1-2個工作天內
價格
全球零售業數位趨勢:2019-2021 Digital Trends in the Retail Industry, Global, 2019-2021
出版日期: 2020年09月02日內容資訊: 英文 88 Pages
簡介

在未來兩年中,改善客戶體驗(CX)和營銷能力將成為零售行業數字化轉型的主要動力。使用數位技術來管理供應鏈並提高運營效率,並利用物聯網(IoT),增強現實(AR)和人工智能(AI)帶來的增長機會也很重要。

新的冠狀病毒感染(COVID-19)的大流行正在加速更新在線購物功能的步伐,這要求零售商投資於AI,IoT,AR和CX解決方案。我壓力很大。提供定制的產品和服務以及個性化的客戶服務是我們業務成功的關鍵因素。

本報告調查了全球零售行業的數字趨勢,包括戰略要求,行業關鍵趨勢和市場預測,增長機會,客戶調查結果以及對數字化轉型的投資。它提供諸如實施策略和IT解決方案投資計劃之類的信息。

目錄

調查的目的和方法

  • 客戶調查目的
  • 調查方法
  • 對零售業的好處

戰略要求

行業趨勢和市場預測

增長機會

  • 零售業的新時代:概述
  • 特色技術
  • 社交購物的影響
  • 新時代零售市場機會指數
  • 新時代的零售創新吸引力指數
  • 零售業數字趨勢:2020年主要預測
  • 零售新時代:預測與影響

IT部門決策者的客戶調查結果

  • 調查方法
  • IT部門決策者簡介

主要發現

投資數位轉換以實現關鍵目標

  • 主要業務目標
  • 各地區主要業務目標
  • 與IT相關的主要問題
  • 與IT相關的主要增長因素
  • 與IT相關的主要增長因素:首席執行官和CIO/CTO

數位化轉型實施策略

  • 數位化轉型階段
  • 受數位化轉型影響的主要業務流程
  • 零售商如何評估數位化轉型的結果

IT解決方案的投資計劃

  • 當前使用的IT/電信解決方案
  • 用戶計劃的投資
  • 非用戶計劃的投資
  • IT/電信產品/服務的主要購買渠道
  • 與IT/電信相關的購買決定因素
  • 存在替換風險的主要解決方案
  • 更換解決方案的主要原因
  • IT安全問題

數位轉換技術的利用和投資計劃

  • 當前正在使用的創新g技術
  • 用戶轉型技術投資計劃
  • 除用戶外的轉型技術投資計劃
  • 數位化轉型部署渠道
  • 實施階段
  • 數位化轉型的競爭優勢
  • 物聯網投資的主要原因
  • 關於物聯網的最大擔憂
  • 投資AI的主要原因
  • 關於AI的最大擔憂
  • 投資區塊鏈的主要原因
  • 關於區塊鏈的最大擔憂

IT預算和投資計劃

  • 企業利潤增長率
  • IT/電信預算
  • 企業IT預算分配

結論

  • 結論3大預測
  • 免責聲明

附錄-弗若斯特沙利文的數位化轉型框架

  • Frost&Sullivan數字轉換框架
  • 數位生態系統
  • 業務職能
  • 商業模式
  • 圖表列表

關於弗若斯特沙利文

目錄
Product Code: 9AC0/57

Gain a 360 Degree Perspective on Critical Success Factors

The top digital transformation drivers for retailers over the next two years will be to improve customer experience (CX) and their marketing capabilities. Retailers will also leverage digital technologies to manage their supply chains and improve their operational efficiency. Internet of Things (IoT), augmented reality (AR), and artificial intelligence (AI) exhibit the most promising growth opportunities in this space. COVID-19 has accelerated the move to update online shopping capabilities. Retailers will need to expedite investments in AI, IoT, AR, and CX solutions. Providing customized products and services and personalized customer care will be critical success factors. AI, IoT, and AR facilitate this strategy.

This study incorporates the breadth of analysis obtained from Frost & Sullivan research with a customer research to provide our clients with a holistic view of the investments and impact of digital solutions.The first part of this study covers the most recent research conducted by Frost & Sullivan's Visionary Innovation Group and Customer Experience (CX) Practice. Here you will find the latest insights on the state of the industry, the impact of COVID-19, and predictions for digital retail solutions.The second part of this study covers a detailed survey conducted with end users in the retail industry by Frost & Sullivan's digital transformation team. This section provides insight on customer perspectives, digital transformation trends, and investment plans.

Key Features:

The overall research objective is to measure the current use and future decision making behavior toward information technology (IT) and telecommunications solutions around the globe, specifically: Enterprise Mobility Management, Digital Commerce, Unified Communications & Collaboration (UCC), Infrastructure and Data Centers, Cloud Communications, Analytics, Digital Marketing Solutions, Customer Experience Management, Cyber Security, Artificial Intelligence (AI) and Machine Learning (ML), Internet of Things (IoT), Blockchain (DLT), and Enterprise Information Management.

Frost & Sullivan aims to:

  • Understand the IT-related challenges organizations face today
  • Monitor the status of digital transformation
  • Assess the current and future use of business communications technologies
  • Evaluate factors that drive investments in communications technologies
  • Gauge IT and communications trends
  • Appraise available IT budgets
  • Discover growth opportunities

Research Benefits:

  • Identify key business objectives in this industry and industry challenges
  • Discover IT investment opportunities to address these objectives and challenges; find technologies that have been proven to reduce costs and generate revenue
  • Benchmark with competition and other industry leaders
  • Learn new ways to improve customer experience
  • Determine successful strategies to develop and retain a best-in-class workforce
  • Facilitate your digital transformation journey

Table of Contents

Research Objectives and Methods

  • Customer Research Objectives
  • Research Methodology
  • Benefits of this Analysis for the Retail Industry

Strategic Imperatives

  • Digital Trends in the Retail Industry-Strategic Imperatives for Growth, Global, 2019 to 2021

Key Industry Trends and Market Predictions-Insights from Frost & Sullivan's Visionary Innovations Experts and Customer Experience Analysts

  • Digital Trends in the Retail Industry-Key Industry Trends, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Key Industry Trends, Global, 2019 to 2021 (continued)

Growth Opportunities

  • New Age Retail-Overview
  • Digital Trends in the Retail Industry-Technology Watch, Global, 2020
  • Digital Trends in the Retail Industry-Technology Watch, Global, 2020 (continued)
  • Digital Trends in the Retail Industry-Technology Watch, Global, 2020 (continued)
  • Impact of Social Shopping
  • New Age Retail-Market Opportunity Index
  • New Age Retail-Innovation Attractiveness Index
  • Digital Trends in the Retail Industry-Key Predictions for 2020: New Age Retail
  • New Age Retail-Predictions and Impact

IT Decision Maker Customer Survey Results

  • Survey Methodology
  • Digital Trends in the Retail Industry-Respondent IT Decision Maker Profile, Global, 2019
  • Digital Trends in the Retail Industry-Respondent IT Decision Maker Profile, Global, 2019 (continued)
  • Digital Trends in the Retail Industry-Respondent IT Decision Maker Profile, Retail, Global, 2019

Summary of Major Findings

  • Summary of Major Findings

Investing in Digital Transformation to Achieve Top Objectives

  • Digital Trends in the Retail Industry-Top Business Objectives, Global, 2019 to 2020
  • Digital Trends in the Retail Industry-Top Business Objectives by Region, Global, 2019 to 2020
  • Digital Trends in the Retail Industry-Top IT Challenges, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Top IT Drivers, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Top IT Drivers by CEO vs CIO/CTO, Global, 2019 to 2021

Digital Transformation Implementation Strategies

  • Digital Trends in the Retail Industry-Stage of Digital Transformation, Global, 2019
  • Digital Trends in the Retail Industry-Top Business Processes to be Impacted by Digital Transformation, Global, 2019
  • Digital Trends in the Retail Industry-How Retailers Measure their Digital Transformation Success, Global, 2019

IT Solutions-Investment Plans

  • Digital Trends in the Retail Industry-IT/Telecom Solutions Used Today, Global, 2019
  • Digital Trends in the Retail Industry-Planned Investments Among Users, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Planned Investments Among Non-Users, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Primary Purchasing Channels of IT/Telecom Products/Services, Global, 2019
  • Digital Trends in the Retail Industry-Top IT/Telecom Purchase Decision Making Factors, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Top Solutions at Risk of Being Replaced, Global, 2019
  • Digital Trends in the Retail Industry-Top Reasons for Solutions to be Replaced, Global, 2019
  • Digital Trends in the Retail Industry-Top Security Concerns Regarding IT, Global, 2019

Transformative Technologies-Usage and Investment Plans

  • Digital Trends in the Retail Industry-Transformative Technologies in Use Today, Global, 2019
  • Digital Trends in the Retail Industry-Investment Plans for Transformative Technologies Among Users, Global, 2019 to 2021
  • Digital Trends in the Retail Industry-Investment Plans for Transformative Technologies Among Non-Users, Global, 2019
  • Digital Trends in the Retail Industry-Digital Transformation Deployment Channel, Global, 2019
  • Digital Trends in the Retail Industry-Stage of Implementation, Global, 2019
  • Digital Trends in the Retail Industry-Competitive Advantage of Digital Transformation, Global, 2019
  • Digital Trends in the Retail Industry-Top Reasons for Investments in IoT, Global, 2019
  • Digital Trends in the Retail Industry-Top Concerns Regarding IoT, Global, 2019
  • Digital Trends in the Retail Industry-Top Reasons for Investments in AI, Global, 2019
  • Digital Trends in the Retail Industry-Top Concerns Regarding AI, Global, 2019
  • Digital Trends in the Retail Industry-Top Reasons for Investments in Blockchain, Global, 2019
  • Digital Trends in the Retail Industry-Top Concerns Regarding Blockchain, Global, 2019

Digital Transformation-IT Budgets and Plans for Investments

  • Digital Trends in the Retail Industry-Company Revenue Growth, Global, 2019
  • Digital Trends in the Retail Industry-IT/Telecom Budget, Global, 2019
  • Digital Trends in the Retail Industry-Company's Revenue Growth, Global, 2019
  • Digital Trends in the Retail Industry-Company's Global IT Budget Allocation, Global, 2019
  • Digital Trends in the Retail Industry-Company's Global IT Budget Allocation, Global, 2019 (continued)

The Last Word

  • The Last Word-Three Big Predictions
  • Legal Disclaimer

Appendix-Frost & Sullivan's Digital Transformation Framework

  • Frost & Sullivan Digital Transformation Framework
  • Digital Transformation Framework-Digital Ecosystem
  • Digital Transformation Framework-Business Functions
  • Digital Transformation Framework-Business Models
  • List of Exhibits

The Frost & Sullivan Story

  • The Frost & Sullivan Story
  • Value Proposition-Future of Your Company & Career
  • Global Perspective
  • Industry Convergence
  • 360º Research Perspective
  • Implementation Excellence
  • Our Blue Ocean Strategy