高級廚房家電及垃圾處理器 (廚餘處理機)的印度市場:2017年

本報告提供印度的高級廚房家電 (PKA) 及垃圾處理器 (FWD/廚餘處理機) 市場相關調查，大趨勢的影響，各市場分析與預測，及競爭趨勢等相關分析。

調查範圍、定義

大趨勢的影響

• 印度的都市化率
• 廢棄物管理的舉措
• 女性經濟圈 (She Economy) 、Y世代，及中間所得者層的增加

印度的宏觀經濟指標

• 所得水準的分類
• 印度的高所得群組家庭的增加
• 印度的住宅、商業計劃
• 生活方式產品的需求增加的貢獻要素

高級廚房家電 (PKA) 市場

• CEA市場子集的PKA
• PKA市場上成長
• PKA市場區分
• PKA市場地區區分
• 流通連鎖的利益
• PKA的成長導致FWD的引進

垃圾處理器 (FWD/廚餘處理機) 市場

• FWD市場成長
• FWD市場區分
• FWD的價值鏈
• FWD:主要的購買要素
• 影響者、用戶所扮演的角色
• 流通連鎖的利益

競爭評估

• PKA/FWD供應商的分類
• PKA供應商的評估
• FWD供應商的評估
• FWD住宅用、商務用供應商的評估
• FWD競爭強度
• FWD行銷策略

未來

• 導致未來成長的要素
• 主要的引進要素
• PKA/FWD市場為目標的州、城市
• 重要的成功要素
• 決策者的行動計劃

附錄

Dual income families, rising disposable income levels and increased migration pressure on urban infrastructure is expected to build demand for premium utility products

A Food Waste Disposer (FWD) is a device, which is usually electrically powered and installed under a kitchen sink between the sink's drain and the trap. It shreds food waste into pieces small enough-generally less than 2 mm (0.079 in)-to pass through plumbing. Increasing per capita income, affordability, dual-income population, space constraint and demand for convenience is driving the adoption of affluent and premium products. Increasing uptake of Premium Kitchen Appliances will push demand for FWD: many built-in kitchens would have these products incorporated into the build.

Rising urbanization levels drive demand for luxury and premium apartments, building a positive outlook for FWD and premium kitchen appliances. High income groups are a potential target segment for lifestyle products. Also, a dual working population will push the need for utility appliances. A rising middle class with higher income levels and rising aspirations of Gen Y will further boost such demand.

Household garbage disposal regulations are expected to become more stringent. Also, substantial investment in Waste Management in initiatives like Smart Cities set up a positive outlook for FWDs.

In India, the southern region is the biggest market for FWD, followed by the northern regions due to higher concentration of high income group families.

Table of Contents

Scope & Definitions

• Scope & Definitions

Impact of Mega Trends

• Urbanization Rate in India
• Waste Management Initiatives
• She Economy, Gen Y and Rising Middle Class

India Macroeconomic Factors

• Income level categorization
• Rise of high income group families in India
• Residential and Commercial projects in India
• Factors contributing to rise in demand of lifestyle products

Premium Kitchen Appliances Market

• PKA as a subset of CEA market
• Growth in PKA market
• Segmentation of PKA market
• Region wise segmentation of PKA market
• Distribution Chain Margins
• Growth in PKA leading to adoption of FWD

Food Waste Disposers Market

• FWD market growth
• Segmentation of FWD market
• FWD Value Chain
• FWD: Key purchase factors
• Role of Influencers and Users
• Distribution Chain Margins

Competition Assessment

• PKA/FWD supplier categorization
• PKA Supplier Assessment
• FWD supplier assessment
• FWD Residential and Commercial supplier assessment
• FWD Competition Intensity
• FWD Marketing Strategies

The Future

• Factors leading to future growth
• Key adoption factors
• Target states and cities for PKA/FWD market
• Critical Success Factors
• Action points for decision makers

Annexure-Our Services

• Maximize opportunities from existing products and markets; systematically explore new products, markets, including inorganic Opportunities
• Our Growth Consulting Canvas
• Legal Disclaimer