表紙
市場調查報告書

家用電池電力貯存的全球市場:客戶的迴響

Voice of Customer Analysis of the Global Residential Battery Storage Market, 2016

出版商 Frost & Sullivan 商品編碼 792025
出版日期 內容資訊 英文 110 Pages
商品交期: 最快1-2個工作天內
價格
家用電池電力貯存的全球市場:客戶的迴響 Voice of Customer Analysis of the Global Residential Battery Storage Market, 2016
出版日期: 2019年02月11日內容資訊: 英文 110 Pages
簡介

家用電池電力貯存 (BES:Battery Energy Storage)市場受到住宅光伏熱點的網絡電價和淨計量修訂,補貼和稅收優惠,鋰離子電池價格快速下降以及電價上漲的影響。

本報告從客戶的觀點調查全球家用電池電力貯存的市場,彙整電池電力貯存 (BES:Battery Energy Storage) 解決方案的特徵,所能想到的優點及缺點,BES品牌的認知度,偏好的經營模式,偏好的價格,解決方案的主要選擇標準,設定的要求,成長機會·成功策略分析等資料。

第1章 摘要整理

  • 要點
  • 家用蓄電池的5年購買預測
  • 電動車的充電
  • PV系統:主要資料
  • PV系統的上電力的利用
  • BES解決方案的特徵
  • 家用蓄電解決方案的購買地點
  • BES的優點
  • BES解決方案的缺點
  • BES的魅力提升對策
  • BES解決方案的主要選擇標準
  • 蓄電池解決方案·供應商的資訊來源
  • BES品牌認知度
  • 偏好的經營模式
  • 偏好的價格

第2章 調查範圍·調查目的·調查手法

第3章 能源效率的認識

第4章 能源消費量與成本

第5章 目前能源系統利用

  • 家用能源管理系統
  • 家用備用電源系統

第6章 PV系統詳細內容·利用

  • 主要資料
  • 系統引進的理由
  • 系統利用
  • 主要供應商
  • 契約類型
  • 購買地點

第7章 電池電力解決方案的認識

  • BES的意識
  • BES的優點
  • EV充電:BES的優點
  • BES解決方案的缺點
  • BES的魅力改善的對策

第8章 BES資料

  • BES引進的理由
  • 維護的頻率·保證

第9章 BES的購買

  • 主要的選擇標準
  • BES解決方案·供應商相關資訊來源
  • 購買地點
  • 家用蓄電池:5年購買預測
  • 品牌認知度

第10章 對BES的設定的要求

  • 對顯示面板的標示資訊
  • 尺寸·面板安裝相關要求

第11章 價格·投資回收預測

  • 偏好的價格
  • 偏好的經營模式
  • 回收期間的希望
  • 保證期間的希望

第12章 成長機會·推薦行動

  • 成長機會:社群合作
  • 策略性必需要件

第13章 總論·未來展望

第14章 附錄

目錄
Product Code: K303-18

Understanding Consumers' Perceptions, Expectations, and Willingness to Pay for Residential Battery Energy Storage Solutions is Key to Market Success

The residential battery storage market is being spurred on by feed-in tariff and net metering revisions in residential PV hotspots, subsidies and tax incentives, rapid reductions in lithium-ion battery prices, and rising electricity tariffs. This is resulting in a shift from policy-driven markets for solar power grid trade to self-consumption-driven markets. The availability of residential storage increases the attractiveness for customers to enter the demand response market through similar aggregators, further increasing the value stack. Such functionalities allow for the opening up of income streams to customers besides enabling suppliers to offer system financing support, such as reduced or zero down payment loan, lease, or power purchase agreement (PPA) models. Significant reductions in upfront costs for customers through such models, combined with the provision of income streams, cost reduction through self-consumption, additional cost-reduction benefits when combined with electric vehicles, and advantages of a reliable, green energy supply to customers are expected to drive this market, even before system price reductions reach levels seen as acceptable for broad-based adoption.

The market is expected to diversify significantly, with the US and Australia representing the two largest break-out markets and other European markets-Italy and the UK-expected to record significant growth. This study throws light on customers' interests, attitude, usage, and perceptions with regard to various aspects of the residential battery storage market globally. It assesses customer willingness to pay for the residential battery storage systems with their preferred methods and also sheds light on the different brands, purpose of purchase, design (features) requirements, sources of information on battery storage solutions and suppliers. The study highlights the various growth opportunities for emerging as well as established players and identifies critical strategic imperatives. It also includes a significant sample analysis from major countries such as USA, Australia, Korea, and European countries (UK, France, Germany, Spain, and Italy).

Key Issues Addressed:

  • What is the attitude of general consumers towards energy efficiency and sustainability?
  • What are the key energy management systems used in today's households?
  • What are the main reasons for installing a photovoltaic system and what can be done to improve the adoption rate?
  • What are the disadvantages of photovoltaic systems and battery storage systems from the customer perspective?
  • How is the adoption rate for home energy storage solutions expected to grow in the next five years?

Table of Contents

1. EXECUTIVE SUMMARY

  • Top Findings
  • Key Takeaways-Market Targeting
  • Key Takeaways-Market Targeting (continued)
  • Purchase of Home Energy Storage in the Next 5 Years
  • Purchase of Home Energy Storage in the Next 5 Years (continued)
  • Electric Vehicle Charging
  • Photovoltaic System-Key Facts
  • Photovoltaic System-Key Facts (continued)
  • Usage of Electricity Generated by PV Systems
  • Battery Energy Storage Solution Features
  • Place of Purchase of Home Battery Storage Solutions
  • Perceived Benefits of Battery Energy Storage
  • Disadvantages of Battery Energy Storage Solutions
  • Measures to Enhance Attractiveness of Battery Energy Storage (BES)
  • Measures to Enhance Attractiveness of Battery Energy Storage (BES) (continued)
  • Selection Criteria for Battery Energy Storage Solutions
  • Selection Criteria for Battery Energy Storage Solutions (continued)
  • Sources of Information on Battery Storage Solutions and Suppliers
  • Sources of Information on Battery Storage Solutions and Suppliers (continued)
  • Battery Energy Storage Brand Awareness
  • Battery Energy Storage Brand Awareness (continued)
  • Preferred Business Model for Battery Energy Storage
  • Preferred Price for Battery Energy Storage
  • Preferred Price for Battery Energy Storage (continued)

2. RESEARCH SCOPE, OBJECTIVES, AND METHODOLOGY

  • Research Scope
  • Research Aims and Objectives
  • Key Questions this Study will Answer
  • Research Methodology
  • Product Segmentation
  • Sample Structure

3. ATTITUDE TOWARDS ENERGY EFFICIENCY

  • Attitude Towards Energy Efficiency and Sustainability
  • Attitude Towards Energy Efficiency and Sustainability (continued)

4. ENERGY CONSUMPTION AND COSTS

  • Annual Electricity Consumption and Expenditure

5. CURRENT ENERGY SYSTEMS USAGE

  • Energy Management Systems in Household Applications
  • Energy Management Systems in Household Applications (continued)
  • Backup Power Systems in Household Applications

6. PHOTOVOLTAIC SYSTEMS (PVS)-DETAILS AND USAGE

  • Photovoltaic System Key Facts
  • Photovoltaic System Key Facts (continued)
  • Reasons to Install-Photovoltaic System
  • Reasons to Install-Photovoltaic System (continued)
  • Photovoltaic System Usage
  • Photovoltaic System Usage (continued)
  • Top Photovoltaic System Suppliers
  • Photovoltaic System Contract Type
  • Photovoltaic System Contract Type (continued)
  • Photovoltaic System Place of Purchase

7. BATTERY ENERGY SOLUTION PERCEPTION

  • Attitude Towards Battery Energy Storage
  • Attitude Towards Battery Energy Storage (continued)
  • Perceived Benefits of Battery Energy Storage
  • Perceived Benefits of Battery Energy Storage (continued)
  • Charging Electric Vehicles-Benefit of Battery Energy Storage
  • Charging Electric Vehicles-Benefit of Battery Energy Storage (continued)
  • Disadvantages of Battery Energy Storage Solutions
  • Disadvantages of Battery Energy Storage Solutions (continued)
  • Measures to Increase BES Attractiveness
  • Measures to Increase BES Attractiveness (continued)

8. BATTERY ENERGY STORAGE FACTS

  • Reasons for Battery Energy Storage Installation
  • Maintenance Frequency and Guarantee

9. BATTERY ENERGY STORAGE PURCHASE

  • Selection Criteria for Battery Energy Storage Solutions
  • Selection Criteria for Battery Energy Storage Solutions (continued)
  • Key Criteria for BES Provider Selection
  • Key Criteria for BES Provider Selection (continued)
  • Sources of Information-BES Solutions and Suppliers
  • Sources of Information-BES Solutions and Suppliers (continued)
  • Place of Next BES Purchase
  • Place of BES Purchase
  • Purchase of Home Energy Storage in the Next 5 Years
  • Purchase of Home Energy Storage in the Next 5 Years (continued)
  • Battery Energy Storage Brand Awareness
  • Battery Energy Storage Brand Awareness (continued)

10. BATTERY ENERGY STORAGE CONFIGURATION EXPECTATIONS

  • Preferred Information on a Display Panel
  • Preferred Information on a Display Panel (continued)
  • Expectations Towards Size and Place of Installation
  • Expectations Towards Size and Place of Installation (continued)

11. PRICING AND PAYBACK EXPECTATIONS

  • Preferred Price for Battery Energy Storage
  • Preferred Price for Battery Energy Storage (continued)
  • Preferred Business Model for Battery Energy Storage
  • Expected Payback Period
  • Expected Payback Period (continued)
  • Expected Guarantee Period
  • Expected Guarantee Period (continued)

12. GROWTH OPPORTUNITIES AND COMPANIES TO ACTION

  • Growth Opportunity-Social Collaboration
  • Strategic Imperatives for Residential Battery Storage Industry

13. CONCLUSIONS AND FUTURE OUTLOOK

  • Conclusion
  • Legal Disclaimer

14. APPENDIX

  • Payment Model Definitions
  • List of Exhibits
  • List of Exhibits (continued)
  • List of Exhibits (continued)
  • List of Exhibits (continued)