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市場調查報告書
商品編碼
1036008

全球數據貨幣化平台的增長機會

Global Data Monetization Platform Growth Opportunities

出版日期: | 出版商: Frost & Sullivan | 英文 46 Pages | 商品交期: 最快1-2個工作天內

價格
  • 全貌
  • 簡介
  • 目錄
簡介

在所有行業中,運營商在通過消費者數據貨幣化和增加業務利潤方面處於獨特的地位。各大電信運營商紛紛湧現為增值解決方案提供商,以拓展電信領域以外的業務並保持競爭力。通過將消費者數據貨幣化,可以改善價值鏈,並可以使用廣告和媒體解決方案。我們提供。

洞察即服務有望成為未來的數據貨幣化模式。提供洞察力並添加預測性 AI 和 BI(商業智能)層將成為數據貨幣化策略中產品差異化的基礎。

本報告分析了全球數據貨幣化平台市場的增長機會、數據貨幣化對促進各行業增長的重要性、作為重要組成部分的平台和服務的概述以及技術。我們將向您發送信息,例如:供應商和公司的增長機會(數據安全和隱私、位置信息數據、數字數據貨幣化平台)。

目錄

戰略挑戰

成長環境

  • 數據價值鏈中的數據貨幣化機會
  • 數據貨幣化模型

增長機會分析

  • 選擇數據貨幣化平台的原因
  • 重要注意事項
  • 趨勢 (1):數據貨幣化數字市場的出現
  • 趨勢(2):基於雲計算/存儲能力的數據貨幣化產品
  • 趨勢 (3):基於人工智能的嵌入式分析可為數據貨幣化平台增加價值

數據貨幣化機會:按行業

  • 公用事業行業的數據貨幣化
  • 支付行業數據貨幣化
  • 醫療行業數據貨幣化
  • 移動行業數據貨幣化
  • 零售行業數據貨幣化

電信服務提供商在數據貨幣化方面的增長機會分析

  • 電信公司的消費者數據貨幣化機會
  • 重新定義數字廣告價值鏈以實現數據貨幣化
  • 配備數字廣告部門的電信公司示例
  • 面向 B2B2C 客戶的數據貨幣化平台服務
  • 一個為 B2B 客戶創造價值的數據貨幣化平台
  • 面向電信公司的基於企業案例的解決方案
  • 電信公司基於案例的解決方案的代表性示例

未來方向和著名公司

  • 洞察即服務:未來的數據貨幣化模型
  • 著名公司:Pelatro

成長機會

  • 增長機會 (1):數據安全和隱私對於數據貨幣化很重要
  • 增長機會 (2):利用位置信息數據將數據和資產貨幣化的技術供應商
  • 增長機會(3):數字數據貨幣化平台
目錄
Product Code: PC2B-69

AI and Digital Advertising Emerging as Critical Elements for Telcos to Create Differentiation

This Frost & Sullivan research examines the importance of data monetization to drive growth opportunities across various industry verticals. The report identifies 4 channels-data bartering, data brokering, insights bartering, and business intelligence-to provide a clear understanding of the business processes and evolution of data across the value chain. Among all industry verticals, telcos are uniquely positioned to monetize consumer data and increase business revenue. Large telcos are emerging as value-added solutions providers to progress beyond connectivity and stay competitive, moving up the value chain and offering advertising and media solutions by monetizing consumer data.

The report highlights digital platforms and services as key components of the data monetization space. Insights-as-a-service is expected to emerge as the data monetization model of the future. Offering insights and adding predictive AI and business intelligence layers will be fundamental to product differentiation in the data monetization strategy. The study also identifies data security and privacy, location data, and digital data monetization platforms as growth opportunity areas for technology vendors and enterprises. data monetization strategy. The study also identifies data security and privacy, location data, and digital data monetization platforms as growth opportunity areas for technology vendors and enterprises.

Table of Contents

Strategic Imperatives

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top Three Strategic Imperatives on the Data Monetization Platform Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™
  • Key Insights

Growth Environment

  • Data Monetization Opportunity in the Data Value Chain
  • Data Monetization Models

Growth Opportunity Analysis

  • Why Data Monetization Platforms
  • Key Considerations
  • Trend 1-Emergence of Digital Marketplaces for Data Monetization
  • Trend 2-Cloud-based Data Monetization Products for Computing and Storage Power
  • Trend 3-Embedded AI-based Analytics Adding Value to Data Monetization Platforms

Data Monetization Opportunities by Industry Vertical

  • Data Monetization in the Utility Industry
  • Data Monetization in the Payments Industry
  • Data Monetization in the Healthcare Industry
  • Data Monetization in the Mobility Industry
  • Data Monetization in the Retail Industry

Growth Opportunity Analysis for Telecom Services Providers in Data Monetization

  • Telecoms Opportunity to Monetize Consumer Data
  • Redefining the Digital Advertising Value Chain to Monetize Data
  • Examples of Telecoms with Digital Advertising Arms
  • Data Monetization Platform Services for B2B2C Customers
  • Data Monetization Platforms Creating Value for B2B Customers
  • Telecoms Use Case-based Solutions for Enterprises
  • Examples of Telecoms Use Case-based Solutions

Way Forward and Companies to Watch

  • Insights as a Service-Data Monetization Model of the Future
  • Company to Watch-Pelatro
  • Company to Watch-Pelatro (continued)

Growth Opportunity Universe

  • Growth Opportunity 1: Data Security and Privacy Critical to Monetize Data
  • Growth Opportunity 1: Data Security and Privacy Critical to Monetize Data (continued)
  • Growth Opportunity 2: Technology Vendors to Leverage Location Data to Monetize Data and Assets
  • Growth Opportunity 2: Technology Vendors to Leverage Location Data to Monetize Data and Assets (continued)
  • Growth Opportunity 3: Digital Data Monetization Platforms
  • Growth Opportunity 3: Digital Data Monetization Platforms (continued)
  • List of Exhibits
  • Legal Disclaimer