Global Airline Digitalization Growth Opportunities
|出版商||Frost & Sullivan||商品編碼||1022237|
|出版日期||內容資訊||英文 99 Pages
|全球航空公司數位化——增長機遇 Global Airline Digitalization Growth Opportunities|
|出版日期: 2021年07月20日||內容資訊: 英文 99 Pages||
航空數位化市場是一個不斷增長的市場，預計到 2030 年收入將超過 350 億美元。這是一個非常分散的市場，前 15 家公司佔據了近 26.5% 的市場份額。在預測期內（2021 年至 2030 年），這一份額預計不會發生顯著變化。估計市場上最暢銷的公司包括 Amadeus、Sabre、SITA、IBM、Boeing、Airbus 和 PROS。據估計，市場上有 100 多家公司，但針對航空公司特定需求提供基於下一代技術的利基解決方案的新進入者數量正在增加，並將繼續增長。
世界領先的航空公司致力於在未來十年內將其整個 IT 基礎設施遷移到雲基礎設施。傳統的全方位服務運營商預計將引領這一市場趨勢，因為它們在遺留系統上擁有繁重的 IT 工作量，並面臨著與低成本運營商的激烈數位競爭。將工作負載移至雲端、改善非接觸式乘客體驗、優化內部流程、通過個性化提高客戶響應能力以及加強補貼收入是航空公司數位化市場的關鍵增長因素。
新型冠狀病毒感染（COVID-19）的全球大流行正在對全球航空公司的數位化市場產生負面影響。雖然數位解決方案正在增加以確保安全的乘客體驗，但大流行減少了運營，導致收入創歷史新低，並限制了航空公司的數位和 IT 預算。市場增長取決於航空公司從大流行中恢復的速度。儘管大流行，但從長遠來看，該航空公司的數位市場預計將繼續增長。
Transforming Traditional Processes and Realizing Digital Benefits to Drive Future Growth Potential of Global Carriers
The airline digitalization market is a growth market forecast to achieve more than $35 billion in revenue by 2030. It is a highly fragmented market, with the top 15 companies accounting for nearly 26.5% of the market share. This share amount is not expected to change significantly over the forecast period (2021-2030). The market's top companies by estimated revenue include Amadeus, Sabre, SITA, IBM, Boeing, Airbus, and PROS. The market is estimated to have more than 100 companies and will continue to grow as new start-ups increasingly enter the market with niche solutions based on next-generation technologies targeting specific airline needs.
Major airlines globally have committed to migrating their entire information technology (IT) infrastructure to a cloud infrastructure within the next decade. Traditional full-service carriers with a significant amount of IT workloads on legacy systems and facing stiff digital competition from low-cost carriers are anticipated to lead this market trend. Migrating workloads to the cloud, increasing touchless passenger experiences, optimizing internal processes, improving customer outreach through personalization, and enhancing ancillary revenues are the key growth drivers of the airline digitalization market.
A notable success factor for airlines is creating a team with dedicated budgets for digital initiatives, but training employees and recruiting digitally skilled employees are major challenges. Real-time data analytics with an interactive display/graphical user interface is also a key focus area and expected to have a higher penetration in the medium term (2024-2025). Additionally, blockchain is gaining traction in aviation research and development investment as airlines investigate its potential usage in distribution, loyalty programs, and supply chain management.
Major processes receiving high investments in aviation are disruption management and personalization initiatives. The key components airlines seek in a digital solution include modular capabilities, high interoperability with existing and new systems, and partnerships with digital stakeholders. The growth in interconnected solutions has created a vulnerable data ecosystem, resulting in various data regulations across regions monitoring efforts to increase sensitive data security. These factors, along with a heightened global focus on data privacy, will intensify airlines' spending on cybersecurity solutions. As such, the adoption of data platforms enhancing operations and commercial activities is expected to rise over the forecast period.
Traditional aircraft and engine manufacturers also play a significant role in this market. These participants can identify and realize new revenue streams as they undergo their own digital transformation. These firms, along with technology firms and start-ups, will potentially shift the dynamics of the market over the forecast period.
The COVID-19 pandemic has negatively affected the global airline digitalization market. While digital solutions have increased to ensure a safe passenger experience, the pandemic has reduced operations, leading to historically low revenues and limiting airlines' digital and information technology budgets. The market growth depends on how quickly airlines can recover from the pandemic. Despite the pandemic, the airline digitalization market is anticipated to continue growing in the long term.