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表紙
市場調查報告書

IoT Startup Tracker:數字零售

IoT Start-up Tracker-Digital Retail

出版商 Frost & Sullivan 商品編碼 1008339
出版日期 內容資訊 英文 56 Pages
商品交期: 最快1-2個工作天內
價格
IoT Startup Tracker:數字零售 IoT Start-up Tracker-Digital Retail
出版日期: 2021年05月13日內容資訊: 英文 56 Pages
簡介

零售業越來越注重通過激進的創新和數字化轉型來提高銷售額和利潤。要被視為物聯網的一部分,產品、應用程序和服務必須是包含以下元素的更大解決方案的一部分:

  • 具有數據測量功能的虛擬對像
  • 能夠為物理和虛擬對像分配 ID
  • 這些對像之間互連,用於監控和交互
  • 能夠從數據中獲取實時洞察並將其整合到現有業務流程中

與成熟的 ICT 行業不同,物聯網行業與汽車、能源和製造業等其他行業有顯著重疊。為了準確觀察和衡量與物聯網相關的經濟活動,我們使用上述定義來確定技術產品、應用程序和服務是否被視為物聯網的一部分。

本報告重點關注數字零售中的物聯網初創企業,確定有能力為最終用戶增加價值的初創企業和利基公司,並按行業按地區列出從事零售物聯網的初創企業。我們正在澄清解決方案提供商提供與他們面臨的挑戰相匹配的產品。

目錄

戰略要求

  • 為什麼增長變得更加困難
  • 戰略要務 8
  • 三大戰略要素對數字零售業的影響
  • 增長機會驅動的增長管道引擎

市場定義和研究方法

  • 物聯網 (IoT) 的定義
  • 調查範圍
  • 調查過程和調查方法
  • 零售中的物聯網:關鍵主題

成長環境

  • 零售市場的業務目標
  • 打造技術基礎
  • 邊緣架構的現狀
  • 零售業的未來
  • 商店角色的變化
  • 只是商業
  • 個性化、沉浸式體驗、營銷渠道
  • "零售娛樂" 的持續實驗與實現
  • 無摩擦的便利
  • 數字零售市場的主要趨勢
  • 數字零售市場的關鍵技術
  • 店內物聯網解決方案
  • 數字零售市場的 4 個主要增長機會
  • 增長的重要成功因素

競爭形勢

  • 數字零售市場的主要競爭對手(初學者)
  • 評分調查法
  • 創新目標

企業簡介

  • 零售下一步
    • 公司簡介
    • 分析師觀點
  • 過道實驗室
    • 公司簡介
    • 分析師觀點
  • 視頻挖掘
    • 公司簡介
    • 分析師觀點
  • 扎伊特
    • 公司簡介
    • 分析師觀點

成長機會

  • 增長機會 1:軟件集成以縮短上市時間
  • 增長機會 2:經濟實惠的硬件普及市場
  • 增長機會 3:提高認識的諮詢和支持
  • 增長機會 4:構建具有廣泛連接選項的零售基礎設施
  • 展品清單
  • 免責聲明
目錄
Product Code: K608-67

Seamless Integration Between Offline and Online Creates New Growth Opportunities

The retail industry is increasingly focused on increasing sales and revenue through radical innovation and digital transformation.

Frost & Sullivan's Start-Up Tracker is a resource to help the ecosystem participants identify solution providers with offerings that match industry challenges.

The Start-Up Tracker provides a rich database of start-up and niche players that have the capabilities to transform processes in retail and add value to the end-user. These companies were selected based on the Frost & Sullivan best practices database, in addition to secondary research on retail tech ecosystem mappings and rankings worldwide, such as the IoT Retail Market Map from CB Insights and other regional Retail Tech mapping and rankings.

A list of start-ups focused on retail IoT was made by region, including different segments: sensor-based analytics and marketing, indoor mapping, smart dressing rooms, and service robots.

Frost & Sullivan conducted detailed primary interviews with start-ups that are standing out in beacon-and sensor-based analytics and marketing in different regions to generate a competitive profile and understand relevant developments, strategy and value proposition. Beacon-and sensor-based analytics and marketing was chosen because it is the segment with the most innovative solutions in the digital retail industry.

Each company short-listed has been screened and analyzed by the analyst, and an overall score was established for each start-up based on the criteria described in this study.

To be considered a part of the IoT, any product, application, or service must be part of a larger solution that comprises these 4 elements:

  • Objects that are virtualized and imbued with data measurement capabilities
  • The ability to grant identities to physical and virtual objects
  • Interconnections between these objects for monitoring and interaction
  • The ability to generate real-time insights from data and incorporate them into existing business processes
  • The Internet of Things (IoT) space is still in flux. Unlike more mature ICT verticals, the IoT space also has significant overlap with other industries such as the automotive, energy, and manufacturing industries.
  • To accurately observe and measure IoT-related economic activity, Frost & Sullivan uses the definition above to determine if a technology product, application, or service is to be considered part of the IoT.

The key digital agriculture products covered in this study are automation and control systems, wireless connectivity and sensors, and smart retail equipment and machinery. The key segments covered in this study are indoor mapping, smart dressing rooms, sensor-based analytics and marketing, and service robots. Indoor mapping is often used to create promotions. Smart dressing rooms is usually based on interactive touchscreen. Sensor-based analytics and marketing solutions often tracks in-store visitors. Service robots aim enables shelves to stay always stocked.

Table of Contents

Strategic Imperatives

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top Three Strategic Imperatives on Digital Retail Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™

Market Definition and Methodology

  • Definition of the Internet of Things (IoT)
  • Scope of the Study
  • Research Process and Methodology
  • Research Process and Methodology (continued)
  • IoT in Retail-Key Topics Covered in this Study

Growth Environment

  • Business Goals in the Retail Market
  • Building Technology Foundations
  • State of Edge Architectures
  • Future of Retail
  • Changing Role of the Store
  • Changing Role of the Store (continued)
  • Just Commerce
  • Personalisation, Immersive Experiences, and Marketing Channels
  • Continuous Experimentation and 'Retailtainment'
  • Frictionless Convenience
  • Main Trends in Digital Retail Market
  • Main Technologies in Digital Retail Market
  • In-store IoT Solutions
  • Top 4 Growth Opportunities in Digital Retail Market
  • Critical Success Factors for Growth

Key Competitors

  • Key Competitors (Start-ups) in the Digital Retail Market
  • Scoring Methodology for Competitive Profiles
  • Innovation Target for Competitive Profiles

Company Profile

  • RetailNext-Company Profile
  • RetailNext-Analyst Viewpoint
  • Aislelabs-Company Profile
  • Aislelabs-Analyst Viewpoint
  • VideoMining-Company Profile
  • VideoMining-Analyst Viewpoint
  • Zaitt-Company Profile
  • Zaitt-Analyst Viewpoint

Growth Opportunities

  • Growth Opportunity 1-Software Integration for Time-to-market Acceleration
  • Growth Opportunity 1-Software Integration for Time-to-market Acceleration (continued)
  • Growth Opportunity 2-Affordable Hardware for Market Massification
  • Growth Opportunity 2-Affordable Hardware for Market Massification (continued)
  • Growth Opportunity 3-Consulting and Support for increased Awareness
  • Growth Opportunity 3-Consulting and Support for Increased Awareness (continued)
  • Growth Opportunity 4-Wider Breadth of Connectivity Options for Retail Infrastructure
  • Growth Opportunity 4-Wider Breadth of Connectivity Options for Retail Infrastructure (continued)
  • List of Exhibits
  • Legal Disclaimer