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市場調查報告書

服裝、鞋子 - 菲律賓市場

Apparel and Footwear in the Philippines

出版商 Euromonitor International 商品編碼 990960
出版日期 內容資訊 英文 87 Pages
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服裝、鞋子 - 菲律賓市場 Apparel and Footwear in the Philippines
出版日期: 2021年02月12日內容資訊: 英文 87 Pages
簡介

由於菲律賓的國家封鎖限制,在2020年的COVID-19大流行間以各種強度實施。最嚴格的措施,是社區隔離強化,全部的商場和其他非必需的商店封閉,包含不能轉換為在家工作的全部非必須的工作的休止。

本報告提供菲律賓的服裝、鞋子市場相關調查分析,2016年∼2020年的零售銷售量,加上主要企業,領導品牌,影響市場的要素等相關的系統性資訊。

產品的範圍:服裝,鞋子,運動服

資料的範圍:市場規模(成果、預測),企業佔有率,品牌佔有率,流通資料

目錄

目錄和表格的清單

摘要整理

COVID-19對服裝、鞋子的影響

COVID-19對國家的影響

企業的應對

零售業的轉移

服裝、鞋子產業的今後

市場資料

全球宏觀經濟環境

全球產業環境

口罩

免責聲明

資訊來源

主要資料的結果

2020年的影響

分類資料等

目錄
Product Code: CLFPH

National lockdown restrictions in the Philippines were implemented to different intensities during the COVID-19 pandemic in 2020. The strictest measures were known as enhanced community quarantine and involved the closure of all malls and other non-essential outlets, and also the cessation of all non-essential work that cannot be switched to home working. Luzon Island and other provinces in Mindanao and Visayas were subject to this category of national lockdown measures from March to May 2020. T...

Euromonitor International's Apparel and Footwear in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Apparel and Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY

COVID-19 impact on apparel and footwear

COVID-19 country impact

Company response

Retailing shift

What next for apparel and footwear?

MARKET DATA

  • Table 1 Sales of Apparel and Footwear by Category: Volume 2015-2020
  • Table 2 Sales of Apparel and Footwear by Category: Value 2015-2020
  • Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
  • Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
  • Table 5 NBO Company Shares of Apparel and Footwear: % Value 2016-2020
  • Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2017-2020
  • Table 7 Distribution of Apparel and Footwear by Format: % Value 2015-2020
  • Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2020
  • Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2020-2025
  • Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2020-2025
  • Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2020-2025
  • Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

FACE MASKS

    • Summary 1 Fashion Face Masks Usage, Pricing and Market Sizes in Asia Pacific - 2020

DISCLAIMER

SOURCES

    • Summary 2 Research Sources

KEY DATA FINDINGS

2020 IMPACT

Consumers in the Philippines opt for comfortable and essential products

Work from home trends restrict growth in womenswear

Local designers adapt to COVID-19 by releasing fashionable PPE as Fast Retailing retains leadership

RECOVERY AND OPPORTUNITIES

Demand for face masks to decline in the forecast period

Sales to recover as consumers return to pre-COVID-19 routines as comfortable leggings attract millennials

Fast fashion to remain in the Philippines, but sustainability trend will begin to make its mark

CATEGORY DATA

  • Table 13 Sales of Womenswear by Category: Volume 2015-2020
  • Table 14 Sales of Womenswear by Category: Value 2015-2020
  • Table 15 Sales of Womenswear by Category: % Volume Growth 2015-2020
  • Table 16 Sales of Womenswear by Category: % Value Growth 2015-2020
  • Table 17 NBO Company Shares of Womenswear: % Value 2016-2020
  • Table 18 LBN Brand Shares of Womenswear: % Value 2017-2020
  • Table 19 NBO Company Shares of Women's Nightwear: % Value 2016-2020
  • Table 20 LBN Brand Shares of Women's Nightwear: % Value 2017-2020
  • Table 21 NBO Company Shares of Women's Outerwear: % Value 2016-2020
  • Table 22 LBN Brand Shares of Women's Outerwear: % Value 2017-2020
  • Table 23 NBO Company Shares of Women's Swimwear: % Value 2016-2020
  • Table 24 LBN Brand Shares of Women's Swimwear: % Value 2017-2020
  • Table 25 NBO Company Shares of Women's Underwear: % Value 2016-2020
  • Table 26 LBN Brand Shares of Women's Underwear: % Value 2017-2020
  • Table 27 Forecast Sales of Womenswear by Category: Volume 2020-2025
  • Table 28 Forecast Sales of Womenswear by Category: Value 2020-2025
  • Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2020-2025
  • Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Filipino men opt for comfort during the COVID-19 pandemic

Consumers shift to casual products as they switch to working from home

Filipino men still take care over their appearance as they aim to look good during video calls

RECOVERY AND OPPORTUNITIES

Work clothes to make a comeback as consumers return to the workplace

Versatility is key to menswear as Filipino men prefer longer lasting products

E-commerce set to expand in the forecast period following the experience of COVID-19

CATEGORY DATA

  • Table 31 Sales of Menswear by Category: Volume 2015-2020
  • Table 32 Sales of Menswear by Category: Value 2015-2020
  • Table 33 Sales of Menswear by Category: % Volume Growth 2015-2020
  • Table 34 Sales of Menswear by Category: % Value Growth 2015-2020
  • Table 35 NBO Company Shares of Menswear: % Value 2016-2020
  • Table 36 LBN Brand Shares of Menswear: % Value 2017-2020
  • Table 37 NBO Company Shares of Men's Nightwear: % Value 2016-2020
  • Table 38 LBN Brand Shares of Men's Nightwear: % Value 2017-2020
  • Table 39 NBO Company Shares of Men's Outerwear: % Value 2016-2020
  • Table 40 LBN Brand Shares of Men's Outerwear: % Value 2017-2020
  • Table 41 NBO Company Shares of Men's Swimwear: % Value 2016-2020
  • Table 42 LBN Brand Shares of Men's Swimwear: % Value 2017-2020
  • Table 43 NBO Company Shares of Men's Underwear: % Value 2016-2020
  • Table 44 LBN Brand Shares of Men's Underwear: % Value 2017-2020
  • Table 45 Forecast Sales of Menswear by Category: Volume 2020-2025
  • Table 46 Forecast Sales of Menswear by Category: Value 2020-2025
  • Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2020-2025
  • Table 48 Forecast Sales of Menswear by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Demand for childrenswear drops with closure of schools as children are forced to stay at home

Baby and toddler wear leads the category as not even COVID-19 can stop babies from growing up

Fast fashion makes a comeback as COVID-19 drives need for convenience

RECOVERY AND OPPORTUNITIES

Swift recovery in the pipeline for childrenswear as kids return to school

Price sensitive consumers in the Philippines prefer fast fashion as department stores offer convenience and affordability

Birth rates set to rise again as growing number of parents seek higher quality and convenience

CATEGORY DATA

  • Table 49 Sales of Childrenswear by Category: Volume 2015-2020
  • Table 50 Sales of Childrenswear by Category: Value 2015-2020
  • Table 51 Sales of Childrenswear by Category: % Volume Growth 2015-2020
  • Table 52 Sales of Childrenswear by Category: % Value Growth 2015-2020
  • Table 53 NBO Company Shares of Childrenswear: % Value 2016-2020
  • Table 54 LBN Brand Shares of Childrenswear: % Value 2017-2020
  • Table 55 Forecast Sales of Childrenswear by Category: Volume 2020-2025
  • Table 56 Forecast Sales of Childrenswear by Category: Value 2020-2025
  • Table 57 Forecast Sales of Childrenswear by Category: % Volume Growth 2020-2025
  • Table 58 Forecast Sales of Childrenswear by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Home seclusion boosts athleisure sales whilst gym closures hinder demand for sportswear

Companies respond with discounting as e-commerce gains ground

Nike and Adidas remain strong leaders of sportswear

RECOVERY AND OPPORTUNITIES

Outdoor apparel and footwear boosted as consumers are released from home seclusion

Athleisure trend to remain even as consumers return to the workplace

Room for small local players to emerge as sportswear grows

CATEGORY DATA

  • Table 59 Sales of Sportswear by Category: Value 2015-2020
  • Table 60 Sales of Sportswear by Category: % Value Growth 2015-2020
  • Table 61 NBO Company Shares of Sportswear: % Value 2016-2020
  • Table 62 LBN Brand Shares of Sportswear: % Value 2017-2020
  • Table 63 Distribution of Sportswear by Format: % Value 2015-2020
  • Table 64 Forecast Sales of Sportswear by Category: Value 2020-2025
  • Table 65 Forecast Sales of Sportswear by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Filipinos ditch jeans in favour of comfortable clothing

Players focus on e-commerce sales as COVID-19 reduces footfall in retail outlets

Iconic Levi's brand loses leadership to Uniqlo under the pressure of COVID-19

RECOVERY AND OPPORTUNITIES

Filipino jeans depends on imports from China as COVID-19 lingers

Category to recovery as consumers return to normal life in the Philippines

Fashion trends gain ground in the Philippines as Filipinos develop individual styles

CATEGORY DATA

  • Table 66 Sales of Jeans by Category: Volume 2015-2020
  • Table 67 Sales of Jeans by Category: Value 2015-2020
  • Table 68 Sales of Jeans by Category: % Volume Growth 2015-2020
  • Table 69 Sales of Jeans by Category: % Value Growth 2015-2020
  • Table 70 Sales of Men's Jeans by Category: Volume 2015-2020
  • Table 71 Sales of Men's Jeans by Category: Value 2015-2020
  • Table 72 Sales of Men's Jeans by Category: % Volume Growth 2015-2020
  • Table 73 Sales of Men's Jeans by Category: % Value Growth 2015-2020
  • Table 74 Sales of Women's Jeans by Category: Volume 2015-2020
  • Table 75 Sales of Women's Jeans by Category: Value 2015-2020
  • Table 76 Sales of Women's Jeans by Category: % Volume Growth 2015-2020
  • Table 77 Sales of Women's Jeans by Category: % Value Growth 2015-2020
  • Table 78 NBO Company Shares of Jeans: % Value 2016-2020
  • Table 79 LBN Brand Shares of Jeans: % Value 2017-2020
  • Table 80 Forecast Sales of Jeans by Category: Volume 2020-2025
  • Table 81 Forecast Sales of Jeans by Category: Value 2020-2025
  • Table 82 Forecast Sales of Jeans by Category: % Volume Growth 2020-2025
  • Table 83 Forecast Sales of Jeans by Category: % Value Growth 2020-2025
  • Table 84 Forecast Sales of Men's Jeans by Category: Volume 2020-2025
  • Table 85 Forecast Sales of Men's Jeans by Category: Value 2020-2025
  • Table 86 Forecast Sales of Men's Jeans by Category: % Volume Growth 2020-2025
  • Table 87 Forecast Sales of Men's Jeans by Category: % Value Growth 2020-2025
  • Table 88 Forecast Sales of Women's Jeans by Category: Volume 2020-2025
  • Table 89 Forecast Sales of Women's Jeans by Category: Value 2020-2025
  • Table 90 Forecast Sales of Women's Jeans by Category: % Volume Growth 2020-2025
  • Table 91 Forecast Sales of Women's Jeans by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Hosiery suffers dramatic losses as Filipino consumers face extended periods of home seclusion

Online learning reduced demand for white socks as students stayed at home

Burlington and Darlington remain prominent players in hosiery despite losing share

RECOVERY AND OPPORTUNITIES

Demand to pick up as consumers return to pre-COVID-19 lifestyles

Non-sheer hosiery will continue to dominate hosiery

E-commerce offers opportunities for small players in hosiery

CATEGORY DATA

  • Table 92 Sales of Hosiery by Category: Volume 2015-2020
  • Table 93 Sales of Hosiery by Category: Value 2015-2020
  • Table 94 Sales of Hosiery by Category: % Volume Growth 2015-2020
  • Table 95 Sales of Hosiery by Category: % Value Growth 2015-2020
  • Table 96 NBO Company Shares of Hosiery: % Value 2016-2020
  • Table 97 LBN Brand Shares of Hosiery: % Value 2017-2020
  • Table 98 Forecast Sales of Hosiery by Category: Volume 2020-2025
  • Table 99 Forecast Sales of Hosiery by Category: Value 2020-2025
  • Table 100 Forecast Sales of Hosiery by Category: % Volume Growth 2020-2025
  • Table 101 Forecast Sales of Hosiery by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Personal protection takes priority in the aftermath of COVID-19

Demand for other apparel accessories surges as designers produce fashionable PPE

SM's lead slashed during the upheaval of COVID-19

RECOVERY AND OPPORTUNITIES

Demands of COVID-19 to slow recovery in the forecast period

E-commerce will continue to gain ground following the COVID-19 pandemic

Sporty Filipinos increase demand for sports accessories

CATEGORY DATA

  • Table 102 Sales of Apparel Accessories by Category: Volume 2015-2020
  • Table 103 Sales of Apparel Accessories by Category: Value 2015-2020
  • Table 104 Sales of Apparel Accessories by Category: % Volume Growth 2015-2020
  • Table 105 Sales of Apparel Accessories by Category: % Value Growth 2015-2020
  • Table 106 NBO Company Shares of Apparel Accessories: % Value 2016-2020
  • Table 107 LBN Brand Shares of Apparel Accessories: % Value 2017-2020
  • Table 108 Forecast Sales of Apparel Accessories by Category: Volume 2020-2025
  • Table 109 Forecast Sales of Apparel Accessories by Category: Value 2020-2025
  • Table 110 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2020-2025
  • Table 111 Forecast Sales of Apparel Accessories by Category: % Value Growth 2020-2025

KEY DATA FINDINGS

2020 IMPACT

Filipinos opt for comfy footwear during national lockdown

Consumers forced to stay local as travel restrictions are put in place

Nike and adidas retain leadership of fragmented category

RECOVERY AND OPPORTUNITIES

Category set to stabilise in aftermath of COVID-19

Children's footwear ready to bounce back as life goes back to normal

Chunky sneakers here to stay

CATEGORY DATA

  • Table 112 Sales of Footwear by Category: Volume 2015-2020
  • Table 113 Sales of Footwear by Category: Value 2015-2020
  • Table 114 Sales of Footwear by Category: % Volume Growth 2015-2020
  • Table 115 Sales of Footwear by Category: % Value Growth 2015-2020
  • Table 116 NBO Company Shares of Footwear: % Value 2016-2020
  • Table 117 LBN Brand Shares of Footwear: % Value 2017-2020
  • Table 118 Distribution of Footwear by Format: % Value 2015-2020
  • Table 119 Forecast Sales of Footwear by Category: Volume 2020-2025
  • Table 120 Forecast Sales of Footwear by Category: Value 2020-2025
  • Table 121 Forecast Sales of Footwear by Category: % Volume Growth 2020-2025
  • Table 122 Forecast Sales of Footwear by Category: % Value Growth 2020-2025