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市場調查報告書

巴西的包裝產業

Packaging industry in Brazil

出版商 Euromonitor International 商品編碼 300087
出版日期 內容資訊 英文 58 Pages
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巴西的包裝產業 Packaging industry in Brazil
出版日期: 2017年07月19日 內容資訊: 英文 58 Pages
簡介

巴西國內消費者對於包裝產品的需求在近年來大幅增加。帶著走(on-the-go)產品需求增加,空間不足(空間要價極貴),想嚐試新產品(但未必會常消費),等持續性需求,是其要因。要滿足這樣的消費者需求無論何時都難以謂之簡單。

本報告提供巴西的包裝產業相關分析,提供整體結構與趨勢,及法律規章·環境策略等趨勢,再加上主要企業簡介(企業概要·產業策略·競爭力·產業實際成果等),包裝方式別市場趨勢·競爭力·未來展望等調查評估,並將結果概述為以下內容。

巴西的包裝市場:產業概況

  • 摘要整理
    • 消費者追求實用、有效、機能性包裝
    • 擴大中的巴西中產階級與包裝市場的成長傾向有直接影響
    • 為滿足消費者需求巴西投資的包裝產業
    • 「限定版」:促進銷售額的策略
    • 小包裝產品的登場
  • 主要的趨勢與發展
    • 更小,更實用的功能性包裝
    • 為滿足消費者需求,包裝產業持續擴大
    • 銷售額促進策略的「限定版」包裝
    • 新興中產階級:對包裝銷售額的影響
    • 個別包裝的登場
  • 包裝相關的法律規章
    • 固體廢棄物的政府法規(PNRS: politica Nacional De Residuos Solidos)
    • 法律259/07:生質塑膠包裝推動政策(programa De Substituicao De Embalagens Plasticas Convencionais Por Biodegradaveis)
    • 對香煙廣告的法規及香煙包裝加上警告文字的義務
    • 部分食品的鈉含量限制
  • 回收再生與環保
    • 巴西回收普及的莫大可能性
    • 為支援PNRS(固體廢棄物對策)的政府配合措施
    • 各企業協助政府,投資於回收方式相關的消費者教育
    • 鋼鐵產業致力於引進鋼鐵有效的回收流程
    • 塑膠·回收:由於認知度提高的規模擴大
    • 飲料企業:投資於推動可回收包裝的使用的宣傳活動
  • 包裝的設計與標籤
    • 有機·標籤:可靠的有機產品特定方法
    • 隨著世界盃·奧林匹克而來的運動相關包裝急速成長
    • 使用了新墨水技術的金屬罐技術創新

企業簡介

  • Amcor Do Brasil
  • Brasilata SA Embalagens Metalicas
  • Companhia Metalurgica Prada
  • Dixie Toga SA
  • Engepack Embalagens SA
  • Owens-illinois do Brasil Industria e Comercio SA
  • Rexam Beverage Can South America SA
  • Rigesa Celulose, Papel e Embalagens Ltda
  • SIG Combibloc do Brasil Ltda
  • Tetra Pak Ltda

※以下分類,為分冊販售。價格與內容請洽詢聯絡處。

調查類別

  • 封蓋
  • 軟性包裝
  • 玻璃容器
  • 飲料用紙盒包
  • 金屬包裝
  • 紙製容器
  • 硬質塑膠容器

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: PKGGBR

The negative economic scenario which has resulted in lower disposable incomes for most Brazilian households, escalating exchange rates, increasing production costs and higher inflation rates, continues to exert strong pressures over the country's packaging industry. Many consumers are now looking for the products with the lowest unit prices, with retailers offering aggressive promotions and discounts and manufacturers struggling to maintain reasonable profit margins.

Euromonitor International's Packaging in Brazil report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • the Negative Economic Scenario Continues To Put Pressure on Packaging Players
  • Convenience and Innovation on Food Packaging Boosts the Snacking Trend
  • Polarisation of Packaging Sizes Continues To Drive Sales in Non-alcoholic Drinks
  • Returnable Packaging Moves From Foodservice To Retail
  • Increased Product Consumption Creates Opportunities for New Packaging Types in Beauty and Personal Care
  • Multipacks Aim To Offer Complementary Or "full Experience" Products in Home Care

Key Trends and Developments

  • Convenience and Packaging Size Diversification Drives Food Packaging Innovation
  • Packaging Diversification Increases in Home Care As Companies Aim To Target A Wider Consumer Audience
  • Smaller Packaging Increases in A Scenario of Lower Disbursement in the Beauty and Personal Care
  • Sales of Alcoholic and Non-alcoholic Drinks Consolidate Though Cash and Carry To Create New Opportunities for Packaging
  • Multipacks Evolve From An Economical Option To A Key Point of Contact Between Brands and Consumers

Packaging Legislation

  • National Policy on Solid Waste
  • Biodegradable Plastic Packaging
  • Beverages Production Control System

Recycling and the Environment

  • Consumers Continue Not To Engage With Compulsory Household Waste Separation
  • Recycling Remains A Major Source of Revenue for Thousands of Brazilians
  • Brazil Continues To Lead Metal Beverage Cans Recycling at Global Level
    • Table 1. Overview of Packaging Recycling and Recovery in Brazil: 2014/2015 and Targets for 2016

Packaging Design and Labelling

  • Consolidation of Atacarejo Outlets Require More Visible and Identifiable Labels
  • in Order To Avoid Waste, Consumers Look for Re-closable and Flexible Packaging To Use the Product at Most
  • Packaging As A Tool To Promote the Values of Brands, Or at Least Their Campaigns

Amcor Rigid Plastics Brasil in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 1. Amcor Rigid Plastics do Brasil: Key Facts
  • Production
    • Summary 2. Major End-use Categories for Amcor Rigid Plastics Brasil by Pack Type: 2016
  • Competitive Positioning

Bemis Do Brasil Industria E Comercio De Embalagens in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 3. Bemis do Brasil Industria e Comercio de Embalagens SA: Key Facts
  • Production
    • Summary 4. Major End-use Categories for Bemis do Brasil Industria e Comercio de Embalagens SA by Pack Type: 2016
  • Competitive Positioning

Brasilata SA Embalagens Metalicas in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 5. Brasilata SA Embalagens Metalicas: Key Facts
    • Summary 6. Brasilata SA Embalagens Metalicas: Operational Indicators
  • Production
    • Summary 7. Major End-use Categories for Brasilata SA Embalagens Metalicas by Pack Type: 2016
  • Competitive Positioning

Companhia Metalurgica Prada in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 8. Companhia Metalurgica Prada: Key Facts
  • Production
    • Summary 9. Major End-use Categories for Companhia Metalurgica Prada by Pack Type: 2016
  • Competitive Positioning

Engepack Embalagens SA in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 10. Engepack Embalagens SA: Key Facts
  • Production
    • Summary 11. Major End-use Categories for Engepack Embalagens SA by Pack Type: 2016
  • Competitive Positioning

Owens-illinois Do Brasil Industria E Comercio SA in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 12. Owens-Illinois do Brasil Industria e Comercio SA: Key Facts
  • Production
    • Summary 13. Major End-use Categories for Owens-Illinois do Brasil Industria e Comercio SA by Pack Type: 2016
  • Competitive Positioning

Sig Combibloc Do Brasil Ltda in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 14. SIG Combibloc do Brasil Ltda: Key Facts
  • Production
    • Summary 15. Major End-use Categories for SIG Combibloc do Brasil Ltda by Pack Type: 2016
  • Competitive Positioning

Tetra Pak Brasil Ltda in Packaging Industry (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 16. Tetra Pak Brasil Ltda: Key Facts
    • Summary 17. Tetra Pak Ltda: Operational Indicators
  • Production
    • Summary 18. Major End-use Categories for Tetra Pak Brasil by Pack Type: 2016
  • Competitive Positioning

Beauty and Personal Care Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Baby Food Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Home Care Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Alcoholic Drinks Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Hot Drinks Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Soft Drinks Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Confectionery Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Dairy Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Processed Fruit and Vegetables Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Processed Meat and Seafood Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects

Sauces, Dressings and Condiments Packaging in Brazil - Category analysis

  • Headlines
  • Trends
  • Prospects
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