表紙
市場調查報告書

美國的家庭·園藝用品市場

Home and Garden in the US

出版商 Euromonitor International 商品編碼 282754
出版日期 內容資訊 英文 45 Pages
訂單完成後即時交付
價格
美國的家庭·園藝用品市場 Home and Garden in the US
出版日期: 2020年06月08日內容資訊: 英文 45 Pages
簡介

在2007年不景氣時,幾乎所有的家庭園藝用品業都經歷了銷售額的大幅滑落。之後隨著景氣的復甦,各家庭再度投資於住宅,業界的銷售額也回復。但一進入2013年,銷售額便漲回一定水準。部分要因為業界規模回復到不景氣之前的狀態,但同時由於經濟成長率並未到達期待的高度,景氣回復過程造成的貧富差距擴大也會有不少的影響。

本報告提供美國的家用品及園藝用品市場相關分析,提供整體結構與趨勢,再加上主要企業簡介(企業概要·產業策略·競爭力·產業實際成果等),不同分類的市場趨勢·競爭力·未來展望等資訊。

產業概要:家庭·園藝用品

  • 摘要整理
    • 家庭·園藝用品的銷售額:復甦之後的穩定化
    • 都市化發展的影響
    • 由於企業合併·收購(M&A)造成競爭環境的變化
    • 透過專賣店,網路·服務的發展
    • 為了更進一步的擴大,等待市場成長的業界
  • 主要趨勢與發展
    • 微溫的復甦,妨礙不景氣後的復甦
    • 專賣業者以各種新形態打入市場
    • 由於人口結構的變化造成莫大的影響
  • 市場資料
  • 資訊來源

企業簡介

  • The Home Depot Inc.
  • The Scotts Miracle-Gro Co.
  • Sherwin-Williams Co.

※以下分類,為分冊販售。價格與內容請洽詢聯絡處。

調查類別

  • 園藝用品
  • 家具
  • 改裝用品
  • 家用品

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: HOMEUS

In 2019, the home and garden market grew yet again in current value terms, as American house prices appreciated, younger generations entered the home buyers' market, and American lifestyles continued to change. Current value growth within home improvement and gardening continued to outpace that of homewares and home furnishings, as consumers continue to invest in and personalise their homes. Urbanisation has created opportunities and challenges within the home and garden market, and social media...

Euromonitor International's‘ Home and Garden in USA report’ offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2024 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

June 2020

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY

Home and garden to extend growth streak to 10 years

Urbanisation to shape the home and garden market

Companies and brands across home and garden embrace and adapt to change in the market

E-commerce and omnichannel models pick up

MARKET DATA

  • Table 1 Sales of Home and Garden by Category: Value 2014-2019
  • Table 2 Sales of Home and Garden by Category: % Value Growth 2014-2019
  • Table 3 NBO Company Shares of Home and Garden: % Value 2015-2019
  • Table 4 LBN Brand Shares of Home and Garden: % Value 2016-2019
  • Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2014-2019
  • Table 6 Distribution of Home and Garden by Format: % Value 2014-2019
  • Table 7 Distribution of Home and Garden by Format and Category: % Value 2019
  • Table 8 Forecast Sales of Home and Garden by Category: Value 2019-2024
  • Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2019-2024

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

    • Summary 1 Research Sources

HEADLINES

PROSPECTS

Urbanisation both a threat to and opportunity for gardening in the US

Indoor gardening sees increased attention

Lowe's and Home Depot see continued e-commerce growth

COMPETITIVE LANDSCAPE

Scotts retains number one position in gardening with healthy growth in 2019

Husqvarna's consumer brands division dissolved

CATEGORY DATA

  • Table 10 Sales of Gardening by Category: Value 2014-2019
  • Table 11 Sales of Gardening by Category: % Value Growth 2014-2019
  • Table 12 NBO Company Shares of Gardening: % Value 2015-2019
  • Table 13 LBN Brand Shares of Gardening: % Value 2016-2019
  • Table 14 Distribution of Gardening by Format: % Value 2014-2019
  • Table 15 Forecast Sales of Gardening by Category: Value 2019-2024
  • Table 16 Forecast Sales of Gardening by Category: % Value Growth 2019-2024

HEADLINES

PROSPECTS

Lifestyle changes in the US to impact home furnishings

DTC brands seeing success in home furnishings

US Department of Energy rejects stringent efficiency standards for incandescent lights

COMPETITIVE LANDSCAPE

Private label seeing growing investment in home furnishings in reaction to DTC expansion

Casper Sleep Inc goes public

Wayfair opens first brick-and-mortar location

CATEGORY DATA

  • Table 17 Sales of Home Furnishings by Category: Value 2014-2019
  • Table 18 Sales of Home Furnishings by Category: % Value Growth 2014-2019
  • Table 19 NBO Company Shares of Home Furnishings: % Value 2015-2019
  • Table 20 LBN Brand Shares of Home Furnishings: % Value 2016-2019
  • Table 21 LBN Brand Shares of Light Sources: % Value 2016-2019
  • Table 22 Distribution of Home Furnishings by Format: % Value 2014-2019
  • Table 23 Forecast Sales of Home Furnishings by Category: Value 2019-2024
  • Table 24 Forecast Sales of Home Furnishings by Category: % Value Growth 2019-2024

HEADLINES

PROSPECTS

Existing house sales slow and expected to fall over forecast period

Home prices appreciating for all but luxury homes

Home builders pivot to entry level homes

COMPETITIVE LANDSCAPE

Techtronic Industries sees continued success

E-commerce limited in home improvement

Mohawk Industries sees mixed success in 2019

CATEGORY DATA

  • Table 25 Sales of Home Improvement by Category: Value 2014-2019
  • Table 26 Sales of Home Improvement by Category: % Value Growth 2014-2019
  • Table 27 NBO Company Shares of Home Improvement: % Value 2015-2019
  • Table 28 LBN Brand Shares of Home Improvement: % Value 2016-2019
  • Table 29 Distribution of Home Improvement by Format: % Value 2014-2019
  • Table 30 Forecast Sales of Home Improvement by Category: Value 2019-2024
  • Table 31 Forecast Sales of Home Improvement by Category: % Value Growth 2019-2024

HEADLINES

PROSPECTS

Fashion and function drive sales in the age of social media

Stove top cookware seeing healthy growth

Green trend and health consciousness drive food storage sales

COMPETITIVE LANDSCAPE

Influencers driving sales

S'well brand water bottles gain relevance in food storage

CATEGORY DATA

  • Table 32 Sales of Homewares by Category: Value 2014-2019
  • Table 33 Sales of Homewares by Category: % Value Growth 2014-2019
  • Table 34 Sales of Homewares by Material: % Value 2014-2019
  • Table 35 NBO Company Shares of Homewares: % Value 2015-2019
  • Table 36 LBN Brand Shares of Homewares: % Value 2016-2019
  • Table 37 Distribution of Homewares by Format: % Value 2014-2019
  • Table 38 Forecast Sales of Homewares by Category: Value 2019-2024
  • Table 39 Forecast Sales of Homewares by Category: % Value Growth 2019-2024