表紙
市場調查報告書

印度的居家護理用品市場

Home Care in India

出版商 Euromonitor International 商品編碼 277121
出版日期 內容資訊 英文 47 Pages
訂單完成後即時交付
價格
印度的居家護理用品市場 Home Care in India
出版日期: 2019年02月19日內容資訊: 英文 47 Pages
簡介

本報告提供印度的居家護理用品市場相關分析,整體市場的趨勢與發展,市場資料 (過去5年的實際成果值與今後五年的預測值),主要企業簡介 (企業概要、產業策略、競爭力、產業實際成果等),各部門趨勢、競爭力、未來展望等調查。

印度的居家護理用品市場:產業概要

  • 摘要整理
  • 主要的趨勢與發展
  • 各地區的主要趨勢與發展
    • 印度東部、東北部
    • 印度北部
    • 印度南部
    • 印度西部
  • 都市區農村:主要的趨勢與發展
  • 市場指標
  • 市場資料
  • 定義
  • 資訊來源

企業簡介

  • Dabur India Ltd
  • Hindustan Unilever Ltd
  • Procter & Gamble Home Products Ltd
  • Rohit Surfactants Pvt Ltd

※以下分類為分冊販售。價格與內容請洽詢聯絡處。

調查類別

  • 空氣清淨產品
  • 漂白劑
  • 餐具洗潔精
  • 家用殺蟲劑
  • 居家清潔用品
  • 拋光劑
  • 外觀保養品
  • 廁所清潔用品

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: HCPIN

Home care in India continued to record stable current value growth in 2018. Indian consumers are increasingly becoming aware of the importance of hygiene, are searching for convenience owing to their busy lifestyles and at the same time are also looking for cost-effective, value-for-money products. Growth was driven by emerging products such as air care, home care disinfectants, multi-purpose cleaners, automatic detergents and liquid fabric softeners, which all experienced increased uptake.

Euromonitor International's Home Care in India market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Sustained Growth for Home Care in India
  • Premiumisation and Product Penetration As Key Themes in 2018
  • Home Care in India Remains Consolidated Despite Competition From Private Label
  • Introduction of Products With Superior Cleaning Properties and Simple Packaging
  • Increased Awareness of Home Hygiene To Promote Further Growth in Home Care

Market Indicators

  • Table 1 Households 2013-2018

Market Data

  • Table 2 Sales of Home Care by Category: Value 2013-2018
  • Table 3 Sales of Home Care by Category: % Value Growth 2013-2018
  • Table 4 NBO Company Shares of Home Care: % Value 2014-2018
  • Table 5 LBN Brand Shares of Home Care: % Value 2015-2018
  • Table 6 Penetration of Private Label in Home Care by Category: % Value 2013-2018
  • Table 7 Distribution of Home Care by Format: % Value 2013-2018
  • Table 8 Distribution of Home Care by Format and Category: % Value 2018
  • Table 9 Forecast Sales of Home Care by Category: Value 2018-2023
  • Table 10 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

Sources

    • Summary 1 Research Sources

Headlines

Prospects

  • Air Care Posts Healthy Growth With Fragrance Being Associated With Cleanliness
  • Standard of Living Determines Purchasing Decisions for Car Fresheners
  • Bathroom Air Fresheners Continues To Enjoy Popularity Amid New Product Developments

Competitive Landscape

  • Dabur India Launches New Product and Maximises Marketing Efforts
  • Urbanisation Aids Popularity of Modern Retailers Distributing Air Care

Category Data

  • Table 11 Sales of Air Care by Category: Value 2013-2018
  • Table 12 Sales of Air Care by Category: % Value Growth 2013-2018
  • Table 13 Sales of Air Care by Fragrance: Value Ranking 2013-2018
  • Table 14 NBO Company Shares of Air Care: % Value 2014-2018
  • Table 15 LBN Brand Shares of Air Care: % Value 2015-2018
  • Table 16 Forecast Sales of Air Care by Category: Value 2018-2023
  • Table 17 Forecast Sales of Air Care by Category: % Value Growth 2018-2023

Prospects

Headlines

Prospects

  • Specific Products Boost Overall Sales
  • Automatic Dishwashing Confined To Attracting Niche Consumer Base
  • Liquid and Refill Pouches Are Becoming Popular in Liquid Dishwashing

Competitive Landscape

  • Category Leader Hindustan Unilever Pushes for Premiumisation
  • Jyothy Laboratories Reinforces Brands With New Campaign Initiatives
  • Category Indicators
  • Table 18 Household Possession of Dishwashers 2013-2018

Category Data

  • Table 19 Sales of Dishwashing by Category: Value 2013-2018
  • Table 20 Sales of Dishwashing by Category: % Value Growth 2013-2018
  • Table 21 NBO Company Shares of Dishwashing: % Value 2014-2018
  • Table 22 LBN Brand Shares of Dishwashing: % Value 2015-2018
  • Table 23 Forecast Sales of Dishwashing by Category: Value 2018-2023
  • Table 24 Forecast Sales of Dishwashing by Category: % Value Growth 2018-2023

Headlines

Prospects

  • Spray/aerosol Insecticides Records Fastest Growth, Followed by Electric Insecticides
  • Mosquito Menace Is Significant Problem in India
  • Demand for Insecticide Coils Slows Down

Competitive Landscape

  • Godrej Consumer Products Strengthens Leadership
  • Godrej Consumer Products Partners With Government To Eliminate Malaria by 2030
  • New Product Development and Aggressive Pricing Characterises Competition

Category Data

  • Table 25 Sales of Home Insecticides by Category: Value 2013-2018
  • Table 26 Sales of Home Insecticides by Category: % Value Growth 2013-2018
  • Table 27 Sales of Spray/Aerosol Insecticides by Type: % Value 2013-2018
  • Table 28 NBO Company Shares of Home Insecticides: % Value 2014-2018
  • Table 29 LBN Brand Shares of Home Insecticides: % Value 2015-2018
  • Table 30 Forecast Sales of Home Insecticides by Category: Value 2018-2023
  • Table 31 Forecast Sales of Home Insecticides by Category: % Value Growth 2018-2023

Headlines

Prospects

  • Fabric Softeners Is Part of Laundry Care Regime in Urban Households
  • Expansion in Modern Retailing Supports Growth of Laundry Care
  • Urbanisation and Changing Lifestyles To Aid Growth Over Forecast Period

Competitive Landscape

  • Hindustan Unilever Strengthens Its Position by Driving Premiumisation
  • Domestic Companies Offer Tough Competition To International Players
  • Category Indicators
  • Table 32 Household Possession of Washing Machines 2013-2018

Category Data

  • Table 33 Sales of Laundry Care by Category: Value 2013-2018
  • Table 34 Sales of Laundry Care by Category: % Value Growth 2013-2018
  • Table 35 Sales of Laundry Aids by Category: Value 2013-2018
  • Table 36 Sales of Laundry Aids by Category: % Value Growth 2013-2018
  • Table 37 Sales of Laundry Detergents by Category: Value 2013-2018
  • Table 38 Sales of Laundry Detergents by Category: % Value Growth 2013-2018
  • Table 39 NBO Company Shares of Laundry Care: % Value 2014-2018
  • Table 40 LBN Brand Shares of Laundry Care: % Value 2015-2018
  • Table 41 NBO Company Shares of Laundry Aids: % Value 2014-2018
  • Table 42 LBN Brand Shares of Laundry Aids: % Value 2015-2018
  • Table 43 NBO Company Shares of Laundry Detergents: % Value 2014-2018
  • Table 44 LBN Brand Shares of Laundry Detergents: % Value 2015-2018
  • Table 45 Forecast Sales of Laundry Care by Category: Value 2018-2023
  • Table 46 Forecast Sales of Laundry Care by Category: % Value Growth 2018-2023

Headlines

Prospects

  • Availability of Substitutes and Low Demand Results in Lacklustre Outlook
  • Preference for Low Maintenance Furniture To Slow Growth of Furniture Polish

Competitive Landscape

  • Reckitt Benckiser Retains Dominance of Polishes
  • SC Johnson Products Pvt Ltd Is Other Notable Player in Polishes

Category Data

  • Table 47 Sales of Polishes by Category: Value 2013-2018
  • Table 48 Sales of Polishes by Category: % Value Growth 2013-2018
  • Table 49 NBO Company Shares of Polishes: % Value 2014-2018
  • Table 50 LBN Brand Shares of Polishes: % Value 2015-2018
  • Table 51 Forecast Sales of Polishes by Category: Value 2018-2023
  • Table 52 Forecast Sales of Polishes by Category: % Value Growth 2018-2023

Headlines

Prospects

  • Home Care Disinfectants Becomes Regular Choice for Consumers
  • Ease of Use and Multiple Benefits Support Demand for Multi-purpose Cleaners
  • Grocery Retailers Retains Lead With Traditional Grocery Retailers Gaining Share

Competitive Landscape

  • Dettol and Lizol Continue To Strengthen Reckitt Benckiser's Lead
  • Competition in Surface Care Is Quite Consolidated

Category Data

  • Table 53 Sales of Surface Care by Category: Value 2013-2018
  • Table 54 Sales of Surface Care by Category: % Value Growth 2013-2018
  • Table 55 NBO Company Shares of Surface Care: % Value 2014-2018
  • Table 56 LBN Brand Shares of Surface Care: % Value 2015-2018
  • Table 57 Forecast Sales of Surface Care by Category: Value 2018-2023
  • Table 58 Forecast Sales of Surface Care by Category: % Value Growth 2018-2023

Headlines

Prospects

  • Low-income Consumers Hold the Key To Toilet Care's Penetration
  • Convenience Is Expected To Drive Popularity of In-cistern Devices and Itbs
  • Toilet Liquids/foam Remains Most Popular Toilet Care Product

Competitive Landscape

  • Hindustan Unilever Proactively Engages in Toilet Care
  • Reckitt Benckiser Reinforces Commitment To Providing Universal Access To Sanitation Through New Campaign

Category Data

  • Table 59 Sales of Toilet Care by Category: Value 2013-2018
  • Table 60 Sales of Toilet Care by Category: % Value Growth 2013-2018
  • Table 61 NBO Company Shares of Toilet Care: % Value 2014-2018
  • Table 62 LBN Brand Shares of Toilet Care: % Value 2015-2018
  • Table 63 Forecast Sales of Toilet Care by Category: Value 2018-2023
  • Table 64 Forecast Sales of Toilet Care by Category: % Value Growth 2018-2023