Product Code: PFPH
Pet care in the Philippines demonstrated continued improvement in its performance in 2020. This was underpinned by increased sales of dog food, with the increasing popularity of dogs as pets, a greater propensity for owners to feed their dogs packaged food instead of scraps, and, growing sales of pet products, particularly pet healthcare products. The latter was supported by pet owners' greater awareness of the need to look after the overall wellbeing of their pets, and a willingness to provide...
Euromonitor International's Pet Care in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Pet Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Euromonitor International
May 2020
List OF CONTENTS AND TABLES
EXECUTIVE SUMMARY
Pet case demonstrates continued growth, both dog and cat owners move upmarket
Increasing number of establishments welcome pets, certain pets allowed to ride public utility vehicles with their owners
Multinationals dominate overall, but other pet food sees notable share held by private label
E-commerce begins to gain traction, Pet Lovers Centre offers same-day delivery, in partnership with Transportify
Healthy performance set to continue as owners increasingly pamper their pets, but some legislative proposals may have adverse impact
MARKET INDICATORS
- Table 1 Pet Populations 2015-2020
MARKET DATA
- Table 2 Sales of Pet Food by Category: Volume 2015-2020
- Table 3 Sales of Pet Care by Category: Value 2015-2020
- Table 4 Sales of Pet Food by Category: % Volume Growth 2015-2020
- Table 5 Sales of Pet Care by Category: % Value Growth 2015-2020
- Table 6 NBO Company Shares of Pet Food: % Value 2015-2019
- Table 7 LBN Brand Shares of Pet Food: % Value 2016-2019
- Table 8 NBO Company Shares of Dog and Cat Food: % Value 2015-2019
- Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2016-2019
- Table 10 Penetration of Private Label in Pet Care by Category: % Value 2015-2020
- Table 11 Distribution of Pet Care by Format: % Value 2015-2020
- Table 12 Distribution of Pet Care by Format and Category: % Value 2020
- Table 13 Distribution of Dog and Cat Food by Format: % Value 2015-2020
- Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2020
- Table 15 Forecast Sales of Pet Food by Category: Volume 2020-2025
- Table 16 Forecast Sales of Pet Care by Category: Value 2020-2025
- Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2020-2025
- Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2020-2025
CORONAVIRUS (COVID-19)
DEFINITIONS
SOURCES
- Summary 1 Research Sources
HEADLINES
PROSPECTS
Limited potential for growth in other pet food sales
Rabbits appeal to some, but care requirements are off-putting for others
Pet Lovers Centre sells wide variety of products, may increase interest in other pets
COMPETITIVE LANDSCAPE
Price a key factor in purchasing decisions, private labels popular due to lack of differentiation
Bio Research Inc consolidates lead in bird food as Vitakraft withdraws
Social media used for promotion, some new introductions seen towards end of review period
CATEGORY INDICATORS
- Table 19 Other Pet Population 2015-2020
CATEGORY DATA
- Table 20 Sales of Other Pet Food by Category: Volume 2015-2020
- Table 21 Sales of Other Pet Food by Category: Value 2015-2020
- Table 22 Sales of Other Pet Food by Category: % Volume Growth 2015-2020
- Table 23 Sales of Other Pet Food by Category: % Value Growth 2015-2020
- Table 24 LBN Brand Shares of Bird Food: % Value 2016-2019
- Table 25 LBN Brand Shares of Fish Food: % Value 2016-2019
- Table 26 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2016-2019
- Table 27 Distribution of Other Pet Food by Format: % Value 2015-2020
- Table 28 Forecast Sales of Other Pet Food by Category: Volume 2020-2025
- Table 29 Forecast Sales of Other Pet Food by Category: Value 2020-2025
- Table 30 Forecast Sales of Other Pet Food by Category: % Volume Growth 2020-2025
- Table 31 Forecast Sales of Other Pet Food by Category: % Value Growth 2020-2025
HEADLINES
PROSPECTS
Pet products category benefits from pet humanisation
Flea/tick treatments see increasing demand with rising popularity of dogs as pets
Category sees new introductions towards end of review period, Drogo Pet Supplies Inc makes sustainability efforts
COMPETITIVE LANDSCAPE
Bayer's notable lead set to increase further
Some players withdraw due to narrow focus and limited ability to compete
Social media key to promotion, e-commerce activities emerge
CATEGORY DATA
- Table 32 Sales of Pet Products by Category: Value 2015-2020
- Table 33 Sales of Pet Products by Category: % Value Growth 2015-2020
- Table 34 Sales of Pet Healthcare by Type: % Value 2015-2020
- Table 35 Sales of Other Pet Products by Type: % Value 2015-2020
- Table 36 NBO Company Shares of Pet Products: % Value 2015-2019
- Table 37 LBN Brand Shares of Pet Products: % Value 2016-2019
- Table 38 Distribution of Pet Products by Format: % Value 2015-2020
- Table 39 Forecast Sales of Pet Products by Category: Value 2020-2025
- Table 40 Forecast Sales of Pet Products by Category: % Value Growth 2020-2025
HEADLINES
PROSPECTS
Humanisation trend and growing popularity of dogs as pets underpin performance
Players offer products through sari-sari stores and online, offering greater convenience
Economy dry dog food to see continued growth as dog owners value both convenience and cost attributes
COMPETITIVE LANDSCAPE
Celebrity endorsement represents a novel strategy in dog food promotion, subscription services begin to emerge
Various new launches seek to attract pet owners
Efforts made to increase popularity of therapeutic food products
CATEGORY INDICATORS
- Table 41 Dog Owning Households: % Analysis 2015-2020
- Table 42 Dog Population 2015-2020
- Table 43 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2015-2020
CATEGORY DATA
- Summary 2 Dog Food by Price Band 2020
- Table 44 Sales of Dog Food by Category: Volume 2015-2020
- Table 45 Sales of Dog Food by Category: Value 2015-2020
- Table 46 Sales of Dog Food by Category: % Volume Growth 2015-2020
- Table 47 Sales of Dog Food by Category: % Value Growth 2015-2020
- Table 48 Sales of Dry Dog Food by Life-Cycle: % Value 2015-2020
- Table 49 Sales of Wet Dog Food by Life-Cycle: % Value 2015-2020
- Table 50 NBO Company Shares of Dog Food: % Value 2015-2019
- Table 51 LBN Brand Shares of Dog Food: % Value 2016-2019
- Table 52 LBN Brand Shares of Dog Treats: % Value 2016-2019
- Table 53 Distribution of Dog Food by Format: % Value 2015-2020
- Table 54 Forecast Sales of Dog Food by Category: Volume 2020-2025
- Table 55 Forecast Sales of Dog Food by Category: Value 2020-2025
- Table 56 Forecast Sales of Dog Food by Category: % Volume Growth 2020-2025
- Table 57 Forecast Sales of Dog Food by Category: % Value Growth 2020-2025
HEADLINES
PROSPECTS
Urbanisation and feline food preferences influence growth and demand
Wet food preferred due to cats' limited water consumption, small appetites encourage purchases of more upmarket products
Cat food sees new products and value-added features
COMPETITIVE LANDSCAPE
Iams' departure results in ranking changes
Subscription service boosts Nestle's cat food lead
Increasing offer of therapeutic cat food products in the Philippines, despite limited demand
CATEGORY INDICATORS
- Table 58 Cat Owning Households: % Analysis 2015-2020
- Table 59 Cat Population 2015-2020
- Table 60 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2015-2020
CATEGORY DATA
- Summary 3 Cat Food by Price Band 2020
- Table 61 Sales of Cat Food by Category: Volume 2015-2020
- Table 62 Sales of Cat Food by Category: Value 2015-2020
- Table 63 Sales of Cat Food by Category: % Volume Growth 2015-2020
- Table 64 Sales of Cat Food by Category: % Value Growth 2015-2020
- Table 65 Sales of Dry Cat Food by Life-Cycle: % Value 2015-2020
- Table 66 Sales of Wet Cat Food by Life-Cycle: % Value 2015-2020
- Table 67 NBO Company Shares of Cat Food: % Value 2015-2019
- Table 68 LBN Brand Shares of Cat Food: % Value 2016-2019
- Table 69 Distribution of Cat Food by Format: % Value 2015-2020
- Table 70 Forecast Sales of Cat Food by Category: Volume 2020-2025
- Table 71 Forecast Sales of Cat Food by Category: Value 2020-2025
- Table 72 Forecast Sales of Cat Food by Category: % Volume Growth 2020-2025
- Table 73 Forecast Sales of Cat Food by Category: % Value Growth 2020-2025
