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市場調查報告書

南非的美容、個人保養用品市場

Beauty and Personal Care in South Africa

出版商 Euromonitor International 商品編碼 252775
出版日期 內容資訊 英文 117 Pages
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南非的美容、個人保養用品市場 Beauty and Personal Care in South Africa
出版日期: 2019年06月08日內容資訊: 英文 117 Pages
簡介

2013年的南非的景氣趨勢,隨著高失業率和高通貨膨脹率、貧困、收入差距等,而持續低迷的狀態。特別是電力、燃料等的公共事業費用提高更降低了消費者的可支配所得。儘管如此,美容、個人保養用品市場相對順利發展,達10%左右的成長。各種產品類型的激烈的市場競爭和降價、促銷活動等為其要素。

本報告提供南非的美容、個人保養用品市場相關分析、整體結構與趨勢、主要企業簡介(企業概要、產業策略、競爭力、產業實際成果等)、各產品市場趨勢、競爭力、未來展望等調查評估在。

南非的美容、個人保養用品市場:產業概要

  • 摘要整理
    • 經濟發展的不振
    • 由於自有品牌的進入,大眾品市場競爭激烈
    • 消費者持續重視價值趨勢
    • 由於食品雜貨零售店的主導市場
    • 今後預測市場穩定成長
  • 主要的趨勢與發展
    • 消費者持續尋求「物有所值」的產品
    • 男性產品的銷售額擴大
    • 多功能性產品類別、跨產業的企業重組
  • 市場資料
  • 定義
  • 資訊來源

企業簡介

  • Amka Products (Pty) Ltd
  • Edcon Holdings Pty Ltd
  • Incolabs (Pty) Ltd
  • Tiger Brands Ltd
  • Unilever South Africa (Pty) Ltd

※以下分類為分冊販售。價格與內容請洽詢聯絡處。

調查類別

  • 嬰幼兒、兒童專用產品市場
  • 沐浴和淋浴市場
  • 彩妝品市場
  • 體香消臭劑市場
  • 脫毛劑市場
  • 香氛市場
  • 護髮市場
  • 男性化妝品市場
  • 口腔衛生(口腔保健)市場
  • 護膚市場
  • 防曬市場
  • 美容套組/套件市場

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: CTZA

The South African economy was characterised by slow growth, declining disposable incomes and low consumer confidence. Consumers reacted by reducing their purchases of perceived non-essential goods across multiple categories. However, beauty and personal care continued to register good growth despite the many challenges faced by the market. On the demand side, a strong personal grooming trend where greater importance was attached to physical appearance and hygiene led to changing purchasing patte...

Euromonitor International's Beauty and Personal Care in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

June 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Resilient Market Despite Sluggish Economy

Beauty Products Have A Growing Online Presence

Economy Brands Perform Better in Restrictive Consumer Market

Packaging Formats Offer Savings

Positive Growth Expected Over the Forecast Period

Market Data

  • Table 1 Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
  • Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
  • Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
  • Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
  • Table 7 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
  • Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
  • Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Difficult Economic Environment Influences Consumers' Purchasing Behaviour

Hygiene and Baby's Welfare A Key Purchasing Determinant

High-income Consumers Demand Ecological Products

Competitive Landscape

High Concentration With Two Major Leading Players

the Rise of Private Label

Category Data

  • Table 11 Sales of Baby and Child-specific Products by Category: Value 2013-2018
  • Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2013-2018
  • Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2013-2018
  • Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2014-2018
  • Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2015-2018
  • Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2015-2018
  • Table 17 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2015-2018
  • Table 18 Forecast Sales of Baby and Child-specific Products by Category: Value 2018-2023
  • Table 19 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
  • Table 20 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023

Headlines

Prospects

Heritage Brands Continue To Innovate by Adding Natural Ingredients To Products

Private Label Offers Value-driven Products in Challenging Economic Conditions

Increasing Use of Loyalty Point Programmes

Competitive Landscape

Unilever Strengthens Lead of Bath and Shower

Convenient Packaging Formats To Drive Growth

Category Data

  • Table 21 Sales of Bath and Shower by Category: Value 2013-2018
  • Table 22 Sales of Bath and Shower by Category: % Value Growth 2013-2018
  • Table 23 Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018
  • Table 24 NBO Company Shares of Bath and Shower: % Value 2014-2018
  • Table 25 LBN Brand Shares of Bath and Shower: % Value 2015-2018
  • Table 26 Forecast Sales of Bath and Shower by Category: Value 2018-2023
  • Table 27 Forecast Sales of Bath and Shower by Category: % Value Growth 2018-2023
  • Table 28 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023

Headlines

Prospects

New Launches Drive Dynamic Performance

New Players Present Across Various Distribution Channels

Influencer Marketing Drives Demand for Colour Cosmetics

Competitive Landscape

L'Oreal and Revlon Lead Colour Cosmetics

Limited Demand for Private Label

Popularity of "minis"

Category Data

  • Table 29 Sales of Colour Cosmetics by Category: Value 2013-2018
  • Table 30 Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
  • Table 31 NBO Company Shares of Colour Cosmetics: % Value 2014-2018
  • Table 32 LBN Brand Shares of Colour Cosmetics: % Value 2015-2018
  • Table 33 LBN Brand Shares of Eye Make-up: % Value 2015-2018
  • Table 34 LBN Brand Shares of Facial Make-up: % Value 2015-2018
  • Table 35 LBN Brand Shares of Lip Products: % Value 2015-2018
  • Table 36 LBN Brand Shares of Nail Products: % Value 2015-2018
  • Table 37 LBN Brand Shares of Premium Colour Cosmetics: % Value 2015-2018
  • Table 38 Forecast Sales of Colour Cosmetics by Category: Value 2018-2023
  • Table 39 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2018-2023

Headlines

Prospects

Deodorants Continues To Be Dominated by Mass Brands

Promotional Campaigns and the Search for Value Influence Growth

Deodorants A Substitute for Fragrance

Competitive Landscape

Unilever Maintains Lead

Fierce Competition Amongst International Players

Category Data

  • Table 40 Sales of Deodorants by Category: Value 2013-2018
  • Table 41 Sales of Deodorants by Category: % Value Growth 2013-2018
  • Table 42 Sales of Deodorants by Premium vs Mass: % Value 2013-2018
  • Table 43 NBO Company Shares of Deodorants: % Value 2014-2018
  • Table 44 LBN Brand Shares of Deodorants: % Value 2015-2018
  • Table 45 Forecast Sales of Deodorants by Category: Value 2018-2023
  • Table 46 Forecast Sales of Deodorants by Category: % Value Growth 2018-2023
  • Table 47 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2018-2023

Headlines

Prospects

New Product Lines To Improve Growth of Depilatories

Varied Demand Amongst Income Groups

Increase in Beauty Salons May Threaten Growth of Depilatories

Competitive Landscape

Incolabs Retains Lead

Competitive Landscape Is Mix of Multinationals and Local Players

Category Data

  • Table 48 Sales of Depilatories by Category: Value 2013-2018
  • Table 49 Sales of Depilatories by Category: % Value Growth 2013-2018
  • Table 50 Sales of Women's Razors and Blades by Type: % Value Breakdown 2014-2018
  • Table 51 NBO Company Shares of Depilatories: % Value 2014-2018
  • Table 52 LBN Brand Shares of Depilatories: % Value 2015-2018
  • Table 53 Forecast Sales of Depilatories by Category: Value 2018-2023
  • Table 54 Forecast Sales of Depilatories by Category: % Value Growth 2018-2023

Headlines

Prospects

Challenging Economic Environment Influences Category's Performance

Emergence of New Purchasing Patterns

the Rise of New Players Across Internet Retailing

Competitive Landscape

Prestige Cosmetics Maintains Lead in Highly Fragmented Landscape

Strong Presence of Counterfeit Products

Category Data

  • Table 55 Sales of Fragrances by Category: Value 2013-2018
  • Table 56 Sales of Fragrances by Category: % Value Growth 2013-2018
  • Table 57 NBO Company Shares of Fragrances: % Value 2014-2018
  • Table 58 LBN Brand Shares of Fragrances: % Value 2015-2018
  • Table 59 LBN Brand Shares of Premium Men's Fragrances: % Value 2015-2018
  • Table 60 LBN Brand Shares of Premium Women's Fragrances: % Value 2015-2018
  • Table 61 Forecast Sales of Fragrances by Category: Value 2018-2023
  • Table 62 Forecast Sales of Fragrances by Category: % Value Growth 2018-2023

Headlines

Prospects

Ethnic Hair Care Drives Growth

Shift Towards More Natural Products

Dry Shampoo Is A Growing Niche

Competitive Landscape

Procter & Gamble Retains Leadership of Hair Care

Local Player Specialises in Ethnic Hair Care

Category Likely To Become Increasingly Fragmented

Category Data

  • Table 63 Sales of Hair Care by Category: Value 2013-2018
  • Table 64 Sales of Hair Care by Category: % Value Growth 2013-2018
  • Table 65 Sales of Hair Care by Premium vs Mass: % Value 2013-2018
  • Table 66 NBO Company Shares of Hair Care: % Value 2014-2018
  • Table 67 NBO Company Shares of Salon Professional Hair Care: % Value 2014-2018
  • Table 68 LBN Brand Shares of Hair Care: % Value 2015-2018
  • Table 69 LBN Brand Shares of Colourants: % Value 2015-2018
  • Table 70 LBN Brand Shares of Salon Professional Hair Care: % Value 2015-2018
  • Table 71 LBN Brand Shares of Styling Agents: % Value 2015-2018
  • Table 72 LBN Brand Shares of Premium Hair Care: % Value 2015-2018
  • Table 73 Forecast Sales of Hair Care by Category: Value 2018-2023
  • Table 74 Forecast Sales of Hair Care by Category: % Value Growth 2018-2023
  • Table 75 Forecast Sales of Hair Care by Premium vs Mass: % Value 2018-2023

Headlines

Prospects

Increasing Importance Attached To Physical Appearance

Increased Competitiveness

Premium Men's Grooming Gains Momentum

Competitive Landscape

International Brands Lead Men's Grooming

New Launches Add Dynamism To Men's Grooming

Beiersdorf Remains Most Innovative

Category Data

  • Table 76 Sales of Men's Grooming by Category: Value 2013-2018
  • Table 77 Sales of Men's Grooming by Category: % Value Growth 2013-2018
  • Table 78 Sales of Men's Razors and Blades by Type: % Value Breakdown 2014-2018
  • Table 79 Sales of Men's Skin Care by Type: % Value Breakdown 2015-2018
  • Table 80 NBO Company Shares of Men's Grooming: % Value 2014-2018
  • Table 81 LBN Brand Shares of Men's Grooming: % Value 2015-2018
  • Table 82 LBN Brand Shares of Men's Razors and Blades: % Value 2015-2018
  • Table 83 Forecast Sales of Men's Grooming by Category: Value 2018-2023
  • Table 84 Forecast Sales of Men's Grooming by Category: % Value Growth 2018-2023

Headlines

Prospects

Introduction of New Product Lines Drives Growth

Natural Positioning Targets Higher-income Consumers

Supporting Oral Hygiene by Continuously Providing Education

Competitive Landscape

Colgate-Palmolive Maintains Lead

Growing Trends Amongst Higher-income Consumers

Category Data

  • Table 85 Sales of Oral Care by Category: Value 2013-2018
  • Table 86 Sales of Oral Care by Category: % Value Growth 2013-2018
  • Table 87 Sales of Toothbrushes by Category: Value 2013-2018
  • Table 88 Sales of Toothbrushes by Category: % Value Growth 2013-2018
  • Table 89 Sales of Toothpaste by Type: % Value Breakdown 2014-2018
  • Table 90 NBO Company Shares of Oral Care: % Value 2014-2018
  • Table 91 LBN Brand Shares of Oral Care: % Value 2015-2018
  • Table 92 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2015-2018
  • Table 93 LBN Brand Shares of Toothpaste: % Value 2015-2018
  • Table 94 Forecast Sales of Oral Care by Category: Value 2018-2023
  • Table 95 Forecast Sales of Oral Care by Category: % Value Growth 2018-2023
  • Table 96 Forecast Sales of Toothbrushes by Category: Value 2018-2023
  • Table 97 Forecast Sales of Toothbrushes by Category: % Value Growth 2018-2023

Headlines

Prospects

Products With Natural Positioning Gain Attention

Strongest Demand for Facial Care

Mass Brands Perform Well in Tough Consumer Climate

Competitive Landscape

Unilever Leads Skin Care

International Brands Maintain Strong Hold Over Skin Care

Emergence of African-centric Brands

Category Data

  • Table 98 Sales of Skin Care by Category: Value 2013-2018
  • Table 99 Sales of Skin Care by Category: % Value Growth 2013-2018
  • Table 100 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
  • Table 101 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
  • Table 102 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
  • Table 103 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value 2014-2018
  • Table 104 NBO Company Shares of Skin Care: % Value 2014-2018
  • Table 105 LBN Brand Shares of Skin Care: % Value 2015-2018
  • Table 106 LBN Brand Shares of Facial Moisturisers: % Value 2015-2018
  • Table 107 LBN Brand Shares of Anti-agers: % Value 2015-2018
  • Table 108 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2015-2018
  • Table 109 LBN Brand Shares of General Purpose Body Care: % Value 2015-2018
  • Table 110 LBN Brand Shares of Premium Skin Care: % Value 2015-2018
  • Table 111 Forecast Sales of Skin Care by Category: Value 2018-2023
  • Table 112 Forecast Sales of Skin Care by Category: % Value Growth 2018-2023

Headlines

Prospects

Traditional Attitudes Restrain Potential of Sun Care

Increasing Awareness of Effects of Sun Exposure

Mass Brands Dominate Sun Care

Competitive Landscape

Incolabs Maintains Lead But Loses Value Share

Private Label Continues To Record Positive Sales

Category Data

  • Table 113 Sales of Sun Care by Category: Value 2013-2018
  • Table 114 Sales of Sun Care by Category: % Value Growth 2013-2018
  • Table 115 NBO Company Shares of Sun Care: % Value 2014-2018
  • Table 116 LBN Brand Shares of Sun Care: % Value 2015-2018
  • Table 117 LBN Brand Shares of Premium Adult Sun Care: % Value 2015-2018
  • Table 118 Forecast Sales of Sun Care by Category: Value 2018-2023
  • Table 119 Forecast Sales of Sun Care by Category: % Value Growth 2018-2023

Headlines

Prospects

Challenging Consumer Environment Impacts Category Performance

Brand-switching Behaviour Increasing

Influencer Marketing Helps Brands Connect To Millennials

Competitive Landscape

Estee Lauder Maintains Lead

Bricks-and-mortar Stores Remain Relevant Despite the Rise of E-commerce

Category Data

  • Table 120 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 121 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 122 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
  • Table 123 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
  • Table 124 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
  • Table 125 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023

Headlines

Prospects

Mass Beauty and Personal Care Gains Traction As Consumers Seek Value for Money

the Rise of Online Retailing

Improved Visibility and Distribution of Mass Brands

Competitive Landscape

Unilever Maintain Leads

Increasing Number of Local Products Target Black South African Consumers

International Brands Attempt To Appeal To Ethnic Market

Category Data

  • Table 126 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
  • Table 127 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 128 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
  • Table 129 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
  • Table 130 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
  • Table 131 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
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