市場調查報告書

浴室·淋浴用品市場:各國報告系列

Bath and Shower - Country Reports

出版商 Euromonitor International 商品編碼 220726
出版日期 內容資訊 英文
商品交期: 最快1-2個工作天內
價格
本報告書已不再販售
浴室·淋浴用品市場:各國報告系列 Bath and Shower - Country Reports
出版日期: 內容資訊: 英文

本報告已在2020年3月23日停止出版

簡介

本報告系列提供浴室·淋浴用品的各國市場分析。各不同國家報告中,市場概要,現在,將會受到未來趨勢影響的經濟,其他環境因素相關分析。同時也彙整產業結構,參與企業的市場佔有率,主要加入企業的簡介。

以下是各國報告目錄中的其中一個案例。

瑞士的浴室·淋浴用品市場

標題

趨勢

  • 瑞士國民的生活壓力逐漸增加,休閒放鬆的願望日益強烈。許多的消費者以使用精油沐浴凝膠和溫和的沐浴添加劑等健康產品浸泡方式,試圖放鬆身心。浴室·淋浴用品市場以更健康的年輕的肌膚這樣的美容上的優點來訴求消費者的產品有很多。

競爭環境

  • 2010年,擁有金額為基礎16%的市場佔有率的Nivea Bath Care的Beiersdorf (Switzerland) AG穩坐龍頭地位。業績第2名企業,是擁有14%市場佔有率的Unilever Schweiz GmbH,擁有13%市場佔有率的則是Colgate-Palmolive AG。

未來發展預測

  • 瑞士的浴室·淋浴用品市場將私有品牌產品重要度將逐漸增加。Migros, Coop和Denner在自家公司私有品牌產品上已經取得成功。這個類別在德國的連鎖藥妝店Mueller,再加上該國日用雜貨的大型企業Aldi和Lidl之外,週邊各國零售業者也進入之下,預計將有更多的私有品牌產品在市場上市。

分類資料

  • 表格1 浴室·淋浴用品各分類銷售:金額2005-2010年
  • 表格2 浴室·淋浴用品各分類銷售:金額成長率 2005-2010年
  • 表格3 浴室·淋浴用品高級市場·大眾市場比率分析 2005-2010年
  • 表格4 浴室·淋浴用品企業佔有率 2006-2010
  • 表格5 GBN的浴室·淋浴用品品牌佔有率 2007-2010
  • 表格6 GBN的浴室·淋浴用品高級品牌佔有率 2007-2010
  • 表格7 浴室·淋浴用品各分類銷售預測:金額2010-2015
  • 表格8 浴室·淋浴用品各分類銷售預測:金額成長率 2010-2015
  • 表格9 浴室·淋浴用品高級市場·大眾市場預測比率分析 2010-2015

瑞士的浴室·淋浴用品市場 - 企業簡介

  • Doetsch Grether & Cie AG,美容·個人保養品(瑞士)

瑞士的美容·個人保養品市場 - 產業背景

摘要整理

  • 有良好業績表現的美容·個人保養品市場
  • 天然產品仍然形成主要趨勢
  • 跨國公司引領潮流
  • 人氣增加的超級市場,量販店
  • 預計今後將些微上升

重要趨勢及發展

  • 經濟回升產生正面效果的美容·個人保養品市場
  • 受到人口老化嚴重影響的美容·個人保養品市場
  • 掌握潮流的營養補充品
  • 依然大受歡迎的天然產品
  • 永無止境的年輕族群的需求

市場資料

  • 表格10 美容·個人保養品市場各分類銷售:金額2005-2010年
  • 表格11 美容·個人保養品市場各分類銷售:金額成長率 2005-2010年
  • 表格12 高級化妝品市場各分類銷售:金額2005-2010年
  • 表格13 高級化妝品市場各分類銷售:金額成長率 2005-2010年
  • 表格14 美容·個人保養品市場國內品牌擁有企業(NBO)市場佔有率 2006-2010
  • 表格15 美容·個人保養品市場全球品牌擁有企業(GBO)市場佔有率 2006-2010
  • 表格16 GBN的美容·個人保養品市場品牌佔有率 2007-2010
  • 表格17 各分類私有品牌普及度 2005-2010年
  • 表格18 美容·個人保養品市場各流通形式銷售:比率分析 2005-2010年
  • 表格19 美容·個人保養品市場各分類及各流通形式銷售:比率分析 2010
  • 表格20 美容·個人保養品市場各分類銷售預測:金額2010-2015
  • 表格21 美容·個人保養品市場各分類銷售預測:金額成長率 2010-2015
  • 表格22 高級化妝品市場各分類銷售預測:金額2010-2015
  • 表格23 高級化妝品市場各分類銷售預測:金額成長率 2010-2015

用語定義

目錄

Abstract

The series is a collection of reports providing data on Bath and Shower Products market by country or region. It includes the overview of each country and the economical/environmental factors influencing the current and future trends in local market. It also covers the industry structures, the company market share, and the profile of major players of local markets worldwide.

Through the use of the excellent industry knowledge, the reports help clients understand the market potentials, measure their opportunity and develop successful strategies.

EXAMPLE Country Report

The following is the table of contents of one selected report in the series and serves as an example of the typical items covered in each country report. Certain sections in each report may be removed or altered based on the availability and relevance of data.

Bath and Shower in Switzerland

HEADLINES

TRENDS

As the Swiss lead increasingly stressful lives, the quest for relaxation thrives. Many consumers attempt to relax through indulging in products with wellness-like attributes such as aromatherapy shower gel or relaxing bath additives. Many products within bath and shower also appeal to consumers by promising cosmetic advantages such as healthier younger-looking skin.

COMPETITIVE LANDSCAPE

In 2010, Beiersdorf (Switzerland) AG maintained its leadership of bath and shower in 2010 with its brand Nivea Bath Care with 16% value share. Unilever Schweiz GmbH was the second best performing company with 14 % value share, followed by Colgate-Palmolive AG with 13% value share.

PROSPECTS

Private label products will play an increasingly important role within Swiss bath and shower. Migros, Coop and Denner have already experienced success with their private label products. As retailers from surrounding countries enter the category such as the German drugstore chain Mueller or German grocery giants Aldi and Lidl, even more private label products will hit the shelves.

CATEGORY DATA

  • Table 1. Sales of Bath and Shower by Category: Value 2005-2010
  • Table 2. Sales of Bath and Shower by Category: % Value Growth 2005-2010
  • Table 3. Bath and Shower Premium Vs Mass % Analysis 2005-2010
  • Table 4. Bath and Shower Company Shares 2006-2010
  • Table 5. Bath and Shower Brand Shares by GBN 2007-2010
  • Table 6. Bath and Shower Premium Brand Shares by GBN 2007-2010
  • Table 7. Forecast Sales of Bath and Shower by Category: Value 2010-2015
  • Table 8. Forecast Sales of Bath and Shower by Category: % Value Growth 2010-2015
  • Table 9. Forecast Bath and Shower Premium Vs Mass % Analysis 2010-2015

Bath and Shower in Switzerland - Company Profiles

  • Doetsch Grether & Cie AG in Beauty and Personal Care (Switzerland)

Beauty and Personal Care in Switzerland - Industry Context

EXECUTIVE SUMMARY

  • A positive performance for beauty and personal care
  • Natural products continue to be the significant trend
  • Multinational firms dominate the environment
  • Supermarkets/hypermarkets increase in popularity
  • Minimal growth expected in the future

KEY TRENDS AND DEVELOPMENTS

  • Rebounding economy has positive effect on beauty and personal care
  • Ageing population dramatically influences beauty and personal care
  • Nutraceuticals in trend
  • Natural products remain extremely popular
  • Quest for eternal youth continues

MARKET DATA

  • Table 10. Sales of Beauty and Personal Care by Category: Value 2005-2010
  • Table 11. Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
  • Table 12. Sales of Premium Cosmetics by Category: Value 2005-2010
  • Table 13. Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
  • Table 14. Beauty and Personal Care Company Shares by NBO 2006-2010
  • Table 15. Beauty and Personal Care Company Shares by GBO 2006-2010
  • Table 16. Beauty and Personal Care Brand Shares by GBN 2007-2010
  • Table 17. Penetration of Private Label by Category 2005-2010
  • Table 18. Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
  • Table 19. Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
  • Table 20. Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
  • Table 21. Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  • Table 22. Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
  • Table 23. Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015

DEFINITIONS