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零售業園藝

市場調查報告書

商品編碼

1295448

泰國的家庭·園藝用品市場

Home and Garden in Thailand

出版日期: 2023年05月24日 | 出版商:

Euromonitor International | 英文 45 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

2022年，隨著入境旅遊業的恢復和國際貿易的增加，泰國的消費者信心將增強。然而，2022年初俄羅斯入侵烏克蘭導致能源價格飆升和通貨膨脹加劇。能源價格上漲導致農業成本上漲，進而導致食品價格上漲，導致泰國整體通脹率高達6.1%。

本報告提供泰國的家庭·園藝用品市場相關調查，提供帶來最新的零售資料，主要企業，領導品牌，新產品開發·消費者的生活方式·市場開拓途徑·價格問題等需求影響的主要因素之策略性分析等全面性資訊。

Thailand witnessed an increase in consumer confidence in 2022, which was attributed to the reopening of the country to inbound tourism and an increase in international trade. However, there was a surge in the inflation rate due to soaring energy prices which was the result of Russia's invasion of Ukraine in early 2022. This increase in energy costs led to a rise in agricultural expenses and subsequently food prices, contributing to an overall inflation rate of 6.1% in Thailand.

Euromonitor International's Home and Garden in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2027 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Home and Garden market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?

MARKET DATA

Table 1 Sales of Home and Garden by Category: Value 2017-2022
Table 2 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 4 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 5 Distribution of Home and Garden by Format: % Value 2017-2022
Table 6 Distribution of Home and Garden by Format and Category: % Value 2022
Table 7 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 8 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 1 Research Sources

GARDENING IN THAILAND

KEY DATA FINDINGS

2022 DEVELOPMENTS

Interest in new technology fuels demand for robotic lawn mowers
Food security encourages urban farming
New plant varieties help capture the attention of consumers looking to become 'plant parents'

PROSPECTS AND OPPORTUNITIES

Gardening expected to benefit from health and wellness benefits
Sustainable gardening products have strong potential for growth
E-commerce expected to gain further share

CATEGORY DATA

Table 9 Sales of Gardening by Category: Value 2017-2022
Table 10 Sales of Gardening by Category: % Value Growth 2017-2022
Table 11 NBO Company Shares of Gardening: % Value 2018-2022
Table 12 LBN Brand Shares of Gardening: % Value 2019-2022
Table 13 Distribution of Gardening by Format: % Value 2017-2022
Table 14 Forecast Sales of Gardening by Category: Value 2022-2027
Table 15 Forecast Sales of Gardening by Category: % Value Growth 2022-2027

HOME FURNISHINGS IN THAILAND

KEY DATA FINDINGS

2022 DEVELOPMENTS

LED lamps sees dynamic growth in 2022 as layered lighting becomes popular
New product developments in mattresses promotes healthy demand
Multi-functional furniture witnesses increased demand in 2022

PROSPECTS AND OPPORTUNITIES

Eco-friendly home furnishings set to gain popularity
Search for cost savings could boost demand for rented furniture
E-commerce set for further gains while IKEA is set to benefit from opening of new store in central Bangkok

CATEGORY DATA

Table 16 Sales of Home Furnishings by Category: Value 2017-2022
Table 17 Sales of Home Furnishings by Category: % Value Growth 2017-2022
Table 18 NBO Company Shares of Home Furnishings: % Value 2018-2022
Table 19 LBN Brand Shares of Home Furnishings: % Value 2019-2022
Table 20 LBN Brand Shares of Light Sources: % Value 2019-2022
Table 21 Distribution of Home Furnishings by Format: % Value 2017-2022
Table 22 Forecast Sales of Home Furnishings by Category: Value 2022-2027
Table 23 Forecast Sales of Home Furnishings by Category: % Value Growth 2022-2027

HOME IMPROVEMENT IN THAILAND

KEY DATA FINDINGS

2022 DEVELOPMENTS

Sales benefit from pent-up demand for home improvement and the impact of flooding on floor coverings
Wallpapers finding growing appeal while decorative paint retains its popularity
Increase in the cost of living encourages consumers to invest in hand tools to make their own repairs and home improvements in 2022

PROSPECTS AND OPPORTUNITIES

Innovative offerings in kitchen sinks should help stimulate demand
Smart toilets and effective designs to shape the future of Thai bathrooms
Increasing willingness to carry out DIY projects is expected to drive demand for power tools

CATEGORY DATA

Table 24 Sales of Home Improvement by Category: Value 2017-2022
Table 25 Sales of Home Improvement by Category: % Value Growth 2017-2022
Table 26 NBO Company Shares of Home Improvement: % Value 2018-2022
Table 27 LBN Brand Shares of Home Improvement: % Value 2019-2022
Table 28 Distribution of Home Improvement by Format: % Value 2017-2022
Table 29 Forecast Sales of Home Improvement by Category: Value 2022-2027
Table 30 Forecast Sales of Home Improvement by Category: % Value Growth 2022-2027

HOMEWARES IN THAILAND

KEY DATA FINDINGS

2022 DEVELOPMENTS

Ceramic proving popular in dinnerware as consumers focus on more sustainable materials
Alcohol consumption backs the demand for beverageware in 2022
Dining-at-home followed by consumers due to rising health concerns

PROSPECTS AND OPPORTUNITIES

Sustainable homewares gaining popularity among consumers
Ergonomic homewares likely to be a feature while younger consumers will demand multifunctional products
Retail e-commerce set to win further share while IKEA prepares to open its fourth store in Thailand