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市場調查報告書

撒哈拉以南非洲地區的OTT TV&視訊市場預測

Sub-Saharan Africa OTT TV & Video Forecasts

出版商 Digital TV Research 商品編碼 519769
出版日期 內容資訊 英文 168 Pages
商品交期: 最快1-2個工作天內
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撒哈拉以南非洲地區的OTT TV&視訊市場預測 Sub-Saharan Africa OTT TV & Video Forecasts
出版日期: 2017年06月26日 內容資訊: 英文 168 Pages

本報告已在2018年06月21日停止出版

簡介

2022年的撒哈拉以南非洲地區的OTT TV&視訊市場預計仍為未成熟的市場。可是同年的電影、TV節目的收益規模達6億4000萬美元,約為2016年的5200萬美元收益規模的12倍。

本報告提供撒哈拉以南非洲地區35個國家的OTT TV&視訊的市場調查,全部區域及各國用戶數、收益的變化與預測,服務區分、各平台的明細,主要平台的市場佔有率,主要趨勢等彙整資料。

提供內容

  • 摘要整理、地區預測
    • 最有前途市場的比較表格
  • 主要SVOD平台的市場佔有率
  • 市場預測:2010-2022年
    • 各平台
    • 家庭普及率
    • SVOD用戶數
    • OTT收益
  • top line預測:35個國家
    • 人口
    • 家庭結構
    • 家庭數
    • TV家庭數
    • 固定寬頻家庭數
    • 智慧型手機用戶數
    • 平板電腦用戶數
  • 國家簡介:35個國家
  • 詳細各國預測:35個國家
目錄

Sub-Saharan Africa OTT TV and video will still be a very immature sector by 2022, with movie and TV episode revenues reaching $640 million for 35 countries. However, this total is up by a multiple of 12 on 2016's $52 million, according to the Sub-Saharan Africa OTT TV & Video Forecasts report. South Africa will account for 40% of the region's revenues by 2022, with Nigeria bringing in a further 21%.

SVOD is already the main revenue driver for OTT TV and video. SVOD revenues will reach $475 million by 2022 (or 74% of the OTT total); up by 22 times on the 2016 total (40% of OTT revenues). by 2022.

Digital TV Research forecasts 10.12 million SVOD subs by 2022, up from 525,000 at end-2016. South Africa (2.70 million by 2022) will remain the leader, but Nigeria (2.64 million) will be close to taking top slot.

Published in June 2017, this 168-page PDF and excel report combines the relevant countries from two of last year's reports: Middle East & Africa OTT TV & Video Forecasts and Middle East & Africa SVOD Forecasts in one convenient place. The report comes in six parts:

  • Executive summary and regional forecasts, with handy comparison tables to reveal the best growth prospects;
  • Major SVOD platforms, including market share for each;
  • Regional forecasts summary from 2010 to 2022 by platform, by household penetration, by SVOD subscribers and by OTT revenues;
  • Top-line forecasts (population, population per household, households, TV households, fixed broadband homes, smartphone users, tablet users) for 35 countries;
  • Country profiles for 35 territories;
  • Detailed country forecasts for 35 nations.

Table of Contents

CountrySVOD opsSVOD Platforms
Angola 4 Netflix; Amazon; Iflix; Iroko
Benin 4 Netflix; Amazon; Iflix; Iroko
Botswana 4 Netflix; Amazon; Showmax; Iroko
Burkina Faso 4 Netflix; Amazon; Iflix; Iroko
Burundi 5 Netflix; Amazon; Iflix; Iroko; Showmax
Cameroon 5 Netflix; Amazon; Iflix; Iroko; Showmax CAR 4 Netflix; Amazon; Showmax; Iroko
Chad 4 Netflix; Amazon; Showmax; Iroko DR Congo 5 Netflix; Amazon; Iflix; Iroko; Showmax
Rep Congo 5 Netflix; Amazon; Iflix; Iroko; Showmax Cote d' Ivoire 4 Netflix; Amazon; Iflix; Iroko
Eq. Guinea 4 Netflix; Amazon; Showmax; Iroko Ethiopia 5 Netflix; Amazon; Iflix; Iroko; Showmax
Gabon 4 Netflix; Amazon; Showmax; Iroko Gambia 4 Netflix; Amazon; Showmax; Iroko
Ghana 4 Netflix; Amazon; Iflix; Iroko Guinea 5 Netflix; Amazon; Iflix; Iroko; Showmax
Kenya 5 Netflix; Amazon; Iflix; Iroko; Showmax Liberia 4 Netflix; Amazon; Showmax; Iroko
Madagascar 5 Netflix; Amazon; Iflix; Iroko; Showmax Malawi 5 Netflix; Amazon; Iflix; Iroko; Showmax
Mali 4 Netflix; Amazon; Iflix; Iroko
Mozambique 4 Netflix; Amazon; Iflix; Iroko
Namibia 4 Netflix; Amazon; Showmax; Iroko
Niger 4 Netflix; Amazon; Iflix; Iroko
Nigeria 4 Netflix; Amazon; Iflix; Iroko
Rwanda 5 Netflix; Amazon; Iflix; Iroko; Showmax
Senegal 5 Netflix; Amazon; Iflix; Iroko; Showmax
Sierra Leone 4 Netflix; Amazon; Iflix; Iroko
South Africa 5 Netflix; Amazon; Iflix; Iroko; Showmax
Tanzania 5 Netflix; Amazon; Iflix; Iroko; Showmax
Togo 4 Netflix; Amazon; Iflix; Iroko
Uganda 5 Netflix; Amazon; Iflix; Iroko; Showmax
Zambia 5 Netflix; Amazon; Iflix; Iroko; Showmax
Zimbabwe 5 Netflix; Amazon; Iflix; Iroko; Showmax
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