市場調查報告書

東歐的OTT 電視影音設備預測

Eastern Europe OTT TV and Video Forecasts

出版商 Digital TV Research 商品編碼 361657
出版日期 內容資訊 英文 192 Pages
商品交期: 最快1-2個工作天內
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東歐的OTT 電視影音設備預測 Eastern Europe OTT TV and Video Forecasts
出版日期: 2019年05月01日內容資訊: 英文 192 Pages
簡介

本報告提供東歐18個國家中的OTT電視影音設備市場相關調查,在整體家庭數中擁有家庭、固定寬頻家庭的比例,在人口上智慧型手機、平板電腦佔的加入率,在TV擁有家庭數上OTT TV & 視訊家庭佔的比例,SVOD整體加入數,出租、DTO交易總數,OTT TV & 視訊總收益等,詳細資訊。

佔的TV

目錄

  • 摘要整理
  • 地區預測的摘要
  • 比較預測圖
  • 各國的預測
  • 各國簡介

調查對象國家

  • 白俄羅斯
  • 波士尼亞
  • 保加利亞
  • 克羅埃西亞
  • 賽普勒斯
  • 捷克
  • 愛沙尼亞
  • 希臘
  • 匈牙利
  • 拉脫維亞
  • 立陶宛
  • 波蘭
  • 羅馬尼亞
  • 俄羅斯
  • 塞爾維亞
  • 斯洛伐克
  • 斯洛維尼亞
  • 烏克蘭

預測項目

  • 人口
  • 整體家庭數
  • TV擁有家庭數
  • 固定寬頻家庭數
  • 智慧型手機加入數
  • 平板電腦加入數
  • TV擁有家庭數/整體家庭數
  • 固定寬頻家庭數/整體家庭數
  • 智慧型手機加入數/人口
  • 平板電腦加入數/人口
  • OTT TV & 視訊固定寬頻家庭數
  • OTT TV & 視訊家庭數/固定寬頻家庭數
  • OTT TV & 視訊家庭數/TV擁有家庭數
  • OTT TV & 視訊智慧型手機加入數
  • OTT TV & 視訊家庭數/智慧型手機加入數
  • OTT TV & 視訊總數
  • SVOD整體加入數
  • TV出租交易數
  • 電影出租交易數
  • 出租交易總數
  • TV DTO交易數
  • 電影DTO交易數
  • DTO交易總數
  • 線上整體廣告費
  • OTT網站的線上廣告費
  • 線上TV出租收益
  • 線上電影出租收益
  • 線上零售收益
  • DTO TV收益
  • DTO電影收益
  • DTO視訊收益
  • SVOD收益
  • OTT TV & 視訊總收益

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

Eastern Europe will have 26.19 million SVOD subscriptions by 2024; up from 10.02 million recorded by end-2018. Russia will supply 8.77 million to the 2024 total, with Poland bringing in another 6.32 million. Together, they will account 58% of the region's total.

The Eastern Europe OTT TV and Video Forecasts report estimates that Russia became the SVOD subscription [an SVOD subscriber can have more than one subscription] market leader in 2018, by overtaking Poland. However, it will take until 2023 for Russia to generate greater SVOD revenues than Poland as its subscribers pay lower fees.

Digital TV Research forecasts that Netflix will have 8 million subscribers across 22 Eastern European countries by 2024, double its 2018 result and representing 30% of the regional total.

Simon Murray, Principal Analyst at Digital TV Research, said: "The imminent launches of both Disney+ and Apple TV+ will further boost the sector. We forecast nearly 3 million subscribers for Disney+ by 2024. Apple TV+ will be more modest."

Published in May 2019, this 192-page PDF, PowerPoint and excel report covers 22 countries. Covering TV episodes and movies, the report comes in three parts:

  • Outlook: Forecasts for 22 countries in a 51-page PDF document full of charts, graphs and bullet points;
  • Excel workbook covering each year from 2010 to 2024 for 22 countries by household penetration, by SVOD subscribers and by OTT revenues for movies and TV episodes. As well as summary tables by country and by platform;
  • Insight: Detailed country-by-country analysis in a 70-page PDF document.

Table of Contents

Forecasts for the following 123 platforms across 22 countries:

CountrySVOD opsSVOD Platforms
Albania 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Belarus 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Megogo; Amediateka
Bosnia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Bulgaria 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Croatia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Cyprus 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Czech Rep 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Estonia 4 Netflix; Amazon Prime Video; Disney+; Apple TV+;
Greece 5 Netflix; Amazon Prime Video; Disney+; Apple TV+; ANT1 Next
Hungary 5 Netflix; Amazon Prime Video; Disney+; Apple TV+; HBO Go
Latvia 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Lithuania 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Macedonia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Moldova 4 Netflix; Amazon Prime Video; Disney+; Apple TV+
Montenegro 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Poland 8 Netflix; Amazon Prime Video; Disney+; Apple TV+; Ipla; Player+; Play Now; HBO Go
Romania 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Russia 8 Ivi; Megogo; Okko; Amediateka; Netflix; Amazon Prime; Disney+; Apple TV+
Serbia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; HBO Go
Slovakia 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Voyo; HBO Go
Slovenia 7 Netflix; Amazon Prime Video; Disney+; Apple TV+; Pickbox; Voyo; HBO Go
Ukraine 6 Netflix; Amazon Prime Video; Disney+; Apple TV+; Megogo; Divan.TV
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