市場調查報告書

定額制影片發送 (SVOD:Subscription Video on Demand)的全球市場的預測

Global SVOD Forecasts

出版商 Digital TV Research 商品編碼 345307
出版日期 內容資訊 英文 427 Pages
商品交期: 最快1-2個工作天內
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定額制影片發送 (SVOD:Subscription Video on Demand)的全球市場的預測 Global SVOD Forecasts
出版日期: 2019年06月03日內容資訊: 英文 427 Pages
簡介

本報告提供全球138個國家的SVOD (定額制影片發送) 服務的市場調查,各國人口,家庭數,TV家庭數,固定寬頻家庭數,智慧型手機、平板電腦用戶數,SVOD家庭數,TV家庭數及固定BB家庭數的SVOD家庭數的比例,SVOD的收益,各業者的用戶數、收益、ARPU等的預測資料彙整。

調查內容:各國

  • 人口
  • 家庭數
  • TV家庭數
  • 固定寬頻家庭數
  • 智慧型手機用戶數
  • 平板電腦用戶數
  • TV家庭數/整體家庭數
  • 固定寬頻家庭數/整體家庭數
  • 智慧型手機用戶數/人口
  • 平板電腦用戶數/人口
  • SVOD家庭數
  • SVOD家庭數/TV家庭數
  • SVOD家庭數/固定BB家庭數
  • SVOD家庭數/智慧型手機用戶數
  • SVOD用戶數:各業者
  • SVOD收益
  • SVOD收益:各業者
  • SVOD收益的佔有率:各業者
  • ARPU:各業者

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目錄

The global number of gross SVOD subscriptions will increase by 439 million between 2018 and 2024 to 947 million - or by 86%. The total will climb by 119 million in 2019 alone.

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As the gross subscription total races towards 1 billion, the net subscriber count will rise by 175 million between 2018 and 2024 to reach 531 million. This means that the average SVOD subscriber will pay for 1.78 SVOD subscriptions by 2024 - up from 1.43 in 2018.

Simon Murray, Principal Analyst at Digital TV Research, said: "China overtook the US in 2018 to become the gross SVOD subscription leader. These two countries will continue to dominate the world stage. China and the US will together account for 59% of the global total by 2024. However, this proportion is down from 63% in 2018; indicating that other countries are growing faster."

Fifteen countries will have more than 10 million SVOD subscriptions by 2024 - collectively providing 86% of the global total.

By 2024, Netflix will contribute 203 million subscribers (21% of the global total), Amazon Prime Video 125 million (13%), China 289 million (31%. Neither Netflix or Amazon Prime Video will operate in China), Disney+ 75 million and 255 million "others".

Published in June 2019, this 427-page PDF, PowerPoint and excel report contains comprehensive coverage of the SVOD sector (TV episodes and movies) for 736 platforms across 138 countries. The report comprises:

  • Executive Summary.
  • Major SVOD players, including subscriber and revenues estimates by country (2010 to 2024) for the major platforms.
  • Insight profiles for the top 10 countries (Brazil, Canada, China, France, Germany, India, Japan, Mexico, UK and USA)
  • Country-by-country forecasts from 2010 to 2024
  • 161-page Outlook report in PowerPoint, with more than 300 charts that highlight SVOD developments for 138 countries.

Table of Contents

138 countries and 736 platforms covered:

Asia Pacific
CountrySVOD opsSVOD Platforms
Australia 4 Netflix; Amazon Prime Video; Stan; Foxtel Now
Bangladesh 3 Netflix; Amazon Prime Video; Iflix
Cambodia 3 Netflix; Amazon Prime Video; Iflix
China 3 Youku Tudou; Iqiyi; Tencent Video
Hong Kong 4 Netflix; Amazon Prime Video; MyTV Super; Viu
India 11 Netflix; Amazon Prime Video; Zee 5; Hotstar; Sony Liv; ALT Balaji; Eros Now; HOOQ; Spuul; Viu: Yupp TV
Indonesia 6 Netflix; Amazon Prime Video; Iflix; HOOQ; Catchplay; Viu
Japan 7 Netflix; Amazon Prime Video; Hulu; Tsutaya; U-Next; Avex dtv; au Smart Pass
Laos 2 Netflix; Amazon Prime Video
Malaysia 5 Netflix; Netflix; Amazon Prime Video; Iflix; Viu; Dimsum
Mongolia 3 Netflix; Amazon Prime Video; Viu
Myanmar 3 Netflix; Amazon Prime Video; Iflix
Nepal 3 Netflix; Amazon Prime Video; Iflix
New Zealand 4 Netflix; Amazon Prime Video; Lightbox; Neon
Pakistan 5 Netflix; Amazon Prime Video; Iflix; Icflix; Starz Play
Philippines 5 Netflix; Amazon Prime Video; Iflix; HOOQ; Viu
Singapore 5 Netflix; Amazon Prime Video; HOOQ; Catchplay; Viu
South Korea 7 Netflix; Amazon Prime Video; Tving; LG U+; Olleh TV; Oksusu; Pooq
Sri Lanka 3 Netflix; Amazon Prime Video; Iflix
Taiwan 4 Netflix; Amazon Prime Video; Catchplay; CHT
Thailand 5 Netflix; Amazon Prime Video; Iflix; HOOQ; Viu
Vietnam 4 Netflix; Amazon Prime Video; Iflix; HOOQ
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