市場調查報告書
商品編碼
1099304

旅遊、飯店產業的CX

CX in the Travel & Hospitality Industry

出版日期: | 出版商: Dash Network LLC | 英文 37 Pages, 75 Charts, Tables, and Figures | 訂單完成後即時交付

價格
  • 全貌
  • 簡介
  • 目錄
簡介

本報告提供全球旅遊、飯店產業的CX市場相關調查,市場概要,以及市場機會,各地區,各市場區隔,各功能,各產品提供的市場預測,及案例研究等資訊。

目錄

第1章 摘要整理

第2章 市場概要

  • 簡介
  • 推動市場要素
  • 阻礙市場要素
  • 目前課題
  • 未來趨勢

第3章 案例研究

第4章 市場預測

  • 預測方法
  • 旅遊、飯店產業的CX/CE軟體,業務收益,各地區
  • 旅遊、飯店產業的CX/CE軟體,業務收益,各市場區隔
  • 旅遊、飯店產業的CX/CE軟體,業務收益,各功能
  • 旅遊、飯店產業的CX/CE軟體,業務收益,各產品提供
  • 旅遊、飯店產業的CX/CE軟體,業務收益,面對客戶vs後勤部門
  • 推薦事項

第5章 縮寫和簡稱的清單

第6章 目錄

第7章 圖表

第8章 附錄

目錄

While all industry sectors have needed to pivot and flex to address the global pandemic, few other industries have had to reinvent their processes and solutions the way the travel and hospitality market has needed to. Constantly changing restrictions and regulations have made any sort of market recovery in this sector lumpy, at best. The travel & hospitality sector has always needed to walk the line between internal operational and cost efficiencies and personal attention to the guest or traveler. The global COVID-19 pandemic caused many travel & hospitality companies to reassess their priorities and current technology status, focusing on those that will result in greater efficiencies as they navigate the upcoming recovery, and provide a smooth, friction-free, and positive CX for those traveling.

The customer journey of a traveler can be complicated and leverages many disparate technologies. The process of researching a trip via the wide variety of channels and third-party providers, booking, paying, moving through a transportation hub, and arriving at a destination of choice has a lot of opportunities to rise to the occasion to provide outstanding CX or fall short of expectations. Each touchpoint in that journey is an opportunity to build brand loyalty, trust, and positive emotions. This is both a challenge and an opportunity for implementing CX technologies and services. While the industry will take some time to fully rebound, an exploration of CX in this sector demonstrates that it is a market primed to reap the benefits of implementing CX technologies. Dash Research forecasts that the global market for CX/CE software and services will reach $4.3 billion by 2026, reflecting a 2019-2026 compound annual growth rate (CAGR) of -2.6%.

This Dash Research report focuses on the software platforms, applications, and services that are offered to travel & hospitality companies to help them achieve excellent CX that leaves travelers feeling safe, satisfied, and eager for a return trip via all the companies that eased their journey. The report examines the current and future market issues, market drivers and barriers, and case studies within the travel & hospitality CX/customer engagement (CE) industry. Market sizing and forecasts include segmentations by geography, functional area, product offering, and visibility to the customer. Discussion on the impact of the COVID-19 pandemic, and how the industry is responding, is also included.

Key Questions Addressed:

  • What is the total market size for CX and CE software and services for travel & hospitality?
  • How is the market for CX/CE segmented by function?
  • On which CX/CE functions will travel & hospitality companies spend the most on software platforms, applications, and services?
  • What are the current and future market trends that will affect CX/CE strategies and technology implementations?
  • What are the key market drivers and barriers for spending on CX/CE software and services?
  • Which geographic regions will spend the most on CX/CE software and services?
  • What are the short-term and long-term effects of the COVID-19 pandemic on the travel & hospitality market?

Who Needs This Report?

  • Travel & hospitality industry professionals
  • Contact center solution providers
  • Artificial intelligence (AI) and machine learning (ML) technology providers
  • Data and analytics providers
  • Customer data platform (CDP) companies
  • Survey and Voice of the Customer (VOC) technology companies
  • Customer relationship management (CRM) vendors
  • Customer journey mapping (CJM) providers
  • Personalization and optimization providers
  • Investor community

Table of Contents

  1. Executive Summary
    1. Introduction
    2. Market drivers
    3. Market barriers
    4. Market forecasts
    5. Dash Research insights
  2. Market Overview
    1. Introduction
    2. Market drivers
      1. Demand for omnichannel interactions and self-service
      2. Changes in the nature of the travel experience and desire for personalization
      3. Acceleration of contactless and convenience technologies
      4. Increased communication needs
    3. Market barriers
      1. Market uncertainty and budget constraints
      2. Fragmented and sometimes outdated technology stack
      3. Labor shortages and employee burnout make operational issues difficult to address
      4. Consumer concerns over health and safety issues
    4. Current issues
    5. Future trends
  3. Case Studies
    1. Great Wolf Lodge: Implementing messaging technology and a virtual concierge
    2. Carnival Cruise Line: Using feedback to improve quality of interaction
    3. Xanterra: Consolidating siloed data into customer profiles and personalized experiences
    4. Key Travel: Reliable and flexible call center technology to keep customers safe
    5. KLM Dutch Airlines: Improved mobile experience by using customer feedback
  4. Market Forecasts
    1. Forecast methodology
    2. Travel & hospitality industry CX/CE software and services revenue by world region
    3. Travel & hospitality industry CX/CE software and services revenue by segment
    4. Travel & hospitality industry CX/CE software and services revenue by function
    5. Travel & hospitality industry CX/CE software and services revenue by product offering
    6. Travel & hospitality industry CX/CE software and services revenue, customer facing versus back office
    7. Recommendations
  5. Acronym and Abbreviation List
  6. Table of Contents
  7. Table of Figures
  8. Appendix
    1. Scope of Study
    2. Sources and methodology
    3. Forecast methodology
    4. Copyright notice

Charts

  • Travel & Hospitality CX/CE Software and Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software and Services Revenue by Segment and Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software and Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software and Services Revenue by Product Offering, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software and Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Platform Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Platform Revenue by Segment and Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Platform Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Platform Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Applications Revenue by Segment and Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Applications Revenue by Segment and Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Applications Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Software Applications Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Services Revenue by Segment and Region, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX/CE Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CX Software Platform Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CX Software Platform Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX Software Platform Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CX Software Applications Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CX Software Applications Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX Software Applications Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CX Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CX Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CX Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CE Software Platform Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CE Software Platform Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CE Software Platform Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CE Software Applications Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CE Software Applications Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CE Software Applications Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality CE Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality CE Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality CE Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026

Tables

  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Product Offering, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Application Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Application Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Platform Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Software and Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Software and Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Software and Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Software and Services Revenue by Product Offering, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Software and Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Application Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Application Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Platform Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CX Platform Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Software and Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Software and Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Software and Services Revenue by Product Offering, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Software and Services Revenue, Customer Facing versus Back Office, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Services Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Services Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Application Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Application Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Platform Revenue by Region, World Markets: 2019-2026
  • Travel & Hospitality Industry CE Platform Revenue by Function, World Markets: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Offering, Product, and Function, North America: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Offering, Product, and Function, Europe: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Offering, Product, and Function, Asia Pacific: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Offering, Product, and Function, Latin America: 2019-2026
  • Travel & Hospitality Industry CX/CE Software and Services Revenue by Offering, Product, and Function, Middle East & Africa: 2019-2026

Figures

  • Customer Experience versus Customer Engagement
  • Omnichannel Interactions Along the Customer Travel Journey
  • Hotel Guests Want the Reassurance of Contactless Technologies and the Ease of Convenience
  • Contactless and Convenience Technologies Along a Travel Journey
  • The Global Tourism Industry Is Still Hampered by the Pandemic