Global Smart Packaging Market - 2021-2028
|出版日期||內容資訊||英文 180 Pages
|全球智能包裝市場：2021-2028 Global Smart Packaging Market - 2021-2028|
|出版日期: 2021年07月30日||內容資訊: 英文 180 Pages||
Global Smart Packaging Market Overview
The global smart packaging market size was worth US$ XX billion in 2020 and is projected to show significant unprecedented growth by reaching up to US$ XX billion by 2028, growing at a CAGR of XX% during the forecast period (2021-2028).
Smart packaging refers to embedded sensor technology packaging systems used for food, pharmaceuticals and many other products. It is used to extend shelf life, track freshness, show quality information, and enhance goods and customers' protection. Smart packaging performs various functions such as protection, communication, convenience, and contamination. Smart packaging utilizes chemical sensors or biosensors to monitor food quality and safety from producers to consumers. Smart packaging uses a range of sensors to monitor food quality and safety, as with the previously mentioned technology, for example, by detecting and analyzing freshness, bacteria, leakages, carbon dioxide, oxygen, pH level, time or temperature. The specific functionality of particular smart packaging solutions varies and depends on the individual product being packaged, such as food, drinks, pharmaceuticals, or different household and health items. Similarly, the exact condition to be monitored, conveyed, or adjusted varies accordingly.
Smart Packaging Dynamics
The global smart packaging market is majorly driven by growing consumer awareness and concern towards food sustainability and food safety. Raising smart packaging advancements creates huge opportunities for the product to target a wider range of customers in recent times.
Growing consumer awareness and concern towards food sustainability and food safety are uplifting the market of smart packaging in the coming tenure.
The food consumption habits of consumers are evolving quickly. Consumers are becoming more preoccupied with the food they eat. They prefer to eat nutritious, organic, safe and friendly food for the environment and animals. Thus, in conjunction with the sustainability and conservation of agricultural production, the green packaging concept is now being gradually disseminated among consumers. Green foods are safe for consumption, fine in quality, and nutritious in meeting sustainable development. Governments from different regions have come up with several promotional activities to bring sustainable food products into the limelight. Thus improving government initiatives towards food safety and increasing consumer demand for sustainable food products creates immense opportunities for smart packaging to evolve in the forecast market.
For instance, as per the data, Europe recently adopted the Sustainable Development Goals (SDG), promoted by United Nations, and is committed to being the forerunner in implementing them by 2030. Without leaving anyone behind, the SDGs represent a program to create a stronger and more prosperous future for everyone. In this extensive program, food appears to be evident as a transversal issue that connects most of the objectives; indeed, the 2030 agenda cannot be effectively implemented without eliminating hunger, achieving food and nutrition security and improving the world's health population.
Raising smart packaging advancements is creating huge opportunities for the product to target a wider range of customers in recent times
With the importance of the environment on many people's minds these days, sustainability is a major trend in packaging. Various companies are opening in the market for both plastic reduction and recycling initiatives and creative dpackaging uses that have contributed positively to the environment and customers' environmental awareness. With exciting digital interactions, smart packaging links consumers and brands, making packaging more personal and communicative. Smart packaging also provides businesses opportunities to make progress in recycling and anti-counterfeiting.
For instance, at the 2019 Successful and Intelligent Packaging Association (AIPA) World Congress, Coca-Cola held a Recycling Challenge. The challenge focused on leveraging smart packaging to encourage consumers to recycle. For Coca-beverage, Cola's bottles, Touch code launched a "smart cap" and a connected refrigerator pack. All of which would be printed with invisible conductive ink that customers could scan with a smartphone to obtain information on recycling bottles or information on the nearest recycling facility.
High cost, lack of business, inefficient manufacturing techniques and privacy issues are the prime hurdles faced by smart packaging in recent times.
In particular, compared with more conventional packaging solutions such as corrugated boxes, stretch wraps, and pallets, smart packaging solutions are expensive. The extra cost of smart packaging is that it is not yet in the mass production stage, which will minimize its costs. Besides, as most smart packaging items are still in the early production stage, there are no proven long-term achievements. The lack of enough knowledge makes it difficult for the product to establish a solid and robust commercial business model. In addition, there is no sense of the overall cost of ownership for intelligent packaging yet. Nor is there any comprehensive estimate about the costs that the technology could take out of the supply chain or the value it could provide. Manufacturers will need to develop techniques for producing such sensors and indicators consistent with current packaging requirements before smart packaging can be applied to various items that increased the manufacturing time and cost of production, thus severely hampering the market's growth.
COVID-19 Impact Analysis
The global impact of COVID-19 has significantly affected the smart packaging market in 2020. The affect is primarily due to strict lockdowns and many countries' problems, such as truck shortages, limited supplies, and COVID-19 contracting workers. In addition, Southeast Asia's truncated air freight capacity, port congestion, roadblocks, and logistical disruptions are expected to intensify as governments introduce more stringent steps. All these factors constrain the market for smart packaging. However, with many individuals purchasing groceries online for the first time amid the pandemic, with COVID-19 accelerating the take-up of food e-commerce, new behaviors could also develop. Across conventional retail outlets, e-commerce is expected to continue to expand-the results in a growing demand for intelligent packaging. In August 2020, Carlsberg Brewery Malaysia will concentrate on digital marketing and e-commerce to recover from the COVID-19 pandemic's massive sales and profit declines.
Smart Packaging Market Segment Analysis
The global smart packaging market can be segmented on type, technology, application, and end-user and region.
Active packaging offers various properties such as controlling humidity levels, absorbing odors, and maintaining the right conditions to avoid spoilage, which promotes the segment's growth compared to other segments.
In terms of type, the global smart packaging market is segmented into active smart packaging, intelligent smart packaging, interactive smart packaging, controlled permeability smart packaging, and modified atmosphere packaging. Out of the mentioned types, active packaging is more likely to proliferate in the forecast period as the package interacts with what's inside. The prime goal is often to increase the product's shelf life. In order to release compounds that enrich the medium or eliminate components from the immediate environment, the packaging comes into direct contact with the product. Manufacturers use different elements depending on the shipped product, but the most popular choices include light filtering materials, oxygen absorbers, ethylene absorbers, moisture control, antimicrobial coating, and more.
For instance addition of oxygen absorbers in a plastic beer bottle, which helps to increases the shelf life nearly up to three to six months.
For instance, Quidel's latest QuickVue SARS Antigen test utilizes active packaging technology to protect against moisture and other environmental factors that would otherwise affect precision.
Smart Packaging Market Geographical Analysis
Increasing demand for packaged & frozen foods increased food safety issues and shifting lifestyles coupled with evolving government regulations on safer food & packaging, increasing food waste. Increasing demand for quality packaging is building the North American region market in recent times.
North America commanded the largest share of the smart packaging market. The North American market factors are the increasing demand for packaged & frozen foods, increased food safety issues, and shifting lifestyles. In addition, the market is also influenced by evolving government regulations on safer food & packaging, increasing food waste, and increasing demand for quality packaging. Furthermore, rapid growth in the food & beverage, pharmaceutical, automotive, logistics and manufacturing sectors, coupled with a steady recovery from the economic recession, is expected to boost smart packaging demand in the coming years. Increased consumer purchasing power, combined with increasing concerns about improving general health in the region, is expected to push the smart packaging industry across the region in the coming tenure.
Due to the government's growing focus on reducing the toxic content of packaging products, Europe is expected to see a substantial share of demand. It is expected that rising R&D activities in the pharmaceutical industry to strengthen compliance with strict regulations would drive the industry's growth.
Smart Packaging Market Competitive Landscape
The smart packaging market is highly consolidated with the presence of limited global companies. Some of the key players contributing to the market's growth include Insignia Technologies, Graham Packaging Company Inc, Klockner Pentaplast, Landec Corporation, Mitsubishi Gas Chemical Company, Inc, Sealed Air Corporation, Sonoco, Multisorb Technologies, Sysco Corporation, Tetra Pak and among others.
The major players are adopting several growth strategies such as product launches, acquisitions, and collaborations, contributing to the smart packaging market's growth globally. The key players prefer product lunch as the growth strategy to build revenue for their business.
Overview: Tetra Pak is a multinational Swedish-Swiss food packaging and manufacturing company based in Lund, Sweden, and in Lausanne, Switzerland. Tetra Pak is currently the world's largest sales-based food packaging firm, operating in more than 160 countries with over 24,800 employees.
The global smart packaging market report would provide access to an approx: 69 market data table, 71 figures and 279 pages.
Target Audience 2022
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