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市場調查報告書
商品編碼
1304523

全球防偽包裝市場 - 2023-2030

Global Anti-Counterfeit Packaging Market - 2023-2030

出版日期: | 出版商: DataM Intelligence | 英文 201 Pages | 商品交期: 約2個工作天內

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簡介目錄

市場概述

全球防偽包裝市場規模在2022年達到1157億美元,預計到2030年將達到2996億美元,在2023-2030年期間的複合年成長率為12.7%。

防偽包裝解決方案廣泛應用於各行各業,這些行業面臨著巨大的造假風險,從而推動了市場的發展。製藥、食品和飲料、化妝品、電子產品、汽車和奢侈品等行業積極採取防偽措施,以保護其產品、品牌和消費者。

亞太地區在全球防偽包裝市場佔據主導地位,2022年佔全球佔有率近58.2%。成長的原因是所有主要終端用戶領域的假冒行為不斷增加。消費者對假冒偽劣產品的認知提高,導致該地區消費者在消費前更多地了解產品相關資訊。由於該地區有多家醫藥產品製造商,預計中國的醫藥包裝需求將出現大幅成長。

市場動態

假冒偽劣產品日益增多

據國際商會(ICC)估計,到2022年,假冒和盜版將使全球經濟損失4.2兆美元,並使540萬個合法工作崗位面臨風險。此外,世界衛生組織(WHO)估計,中低收入國家約有10%的藥品是假藥。

假冒奢侈品在整個假冒市場中佔有相當大的比重。因此,各行各業假冒偽劣產品的發生率不斷上升,對有效的防偽包裝解決方案產生了強烈需求。

企業也在投資推動防偽包裝市場的發展。例如,2021年1月,NeuroTags推出了萬無一失的防偽解決方案,並在品牌與客戶之間建立了強大的數位聯繫管道。該公司的"高級保修解決方案"將實體保修卡轉化為數位平台,消費者可以在設備上搜索二維碼並獲得保修卡。消費者無需保留實際保修卡/發票,因此品牌可獲得客戶數據。

技術進步

技術進步在推動防偽包裝市場發展方面發揮了重要作用,提供了增強安全性和認證的創新解決方案。追踪和追踪系統的實施是防偽包裝發生革命性變化的重要技術進步之一。這些系統使企業能夠監控和追踪產品從生產到最終消費者的整個供應鏈的流動情況。

追踪和追溯系統的好處包括供應鏈的可視性和透明度,使公司能夠識別產品運輸過程中的任何偏差或差異。它有助於檢測和防止假冒產品進入市場。此外,這些系統還允許最終消費者對其購買的產品進行驗證。通過使用智慧手機或專用應用程式掃描唯一的代碼,消費者可以訪問產品資訊,驗證其真實性,並確保產品未被篡改。

包裝成本高

實施防偽包裝解決方案通常涉及額外成本,包括研發、設備、材料和實施。例如,開發有效的防偽包裝解決方案需要大量的研發工作。

公司投入資源設計和測試各種技術、材料和方法,以確保其產品的安全性和真實性。這些研發成本可能相當可觀,增加了防偽包裝的總體支出,阻礙了市場成長。

此外,防偽包裝通常涉及使用具有獨特性能的專用材料、塗層或油墨,以達到認證和防偽目的。這些材料可能比傳統包裝材料更昂貴。使用此類專用材料會增加防偽包裝的總體成本。

COVID-19 影響分析

據聯合國貿易和發展會議(UNCTAD)估計,由於製造業的衰退以及工廠停產,COVID-19疫情可能導致全球外國直接投資萎縮5%-15%。預計COVID-19對石油、汽車和航空業的外國直接投資的不利影響將很大。

COVID-19對全球製造業影響的研究分為汽車、食品飲料、化工、機械、電子電氣、製藥和醫療器械以及其他行業。因此,製造活動的減少嚴重影響了防偽包裝市場的成長,特別是在2020年,原因是供應鏈管理的分佈和全球不同行業的各種製造單位的關閉。

目錄

第一章研究方法和範圍

  • 研究方法
  • 研究目的和報告範圍

第2章:定義和概述

第3章:執行摘要

  • 按技術分類
  • 按最終用戶分類
  • 按地區分類

第四章動態

  • 影響因素
    • 驅動因素
      • 假冒偽劣日益猖獗
      • 技術進步
    • 限制因素
      • 包裝成本高
    • 機會
    • 影響分析

第五章行業分析

  • 波特五力分析
  • 供應鏈分析
  • 定價分析
  • 法規分析

第六章:COVID-19分析

  • COVID-19分析
    • COVID之前的情景
    • COVID期間的情景
    • COVID之後的情景
  • COVID-19 期間的定價動態
  • 供求關係
  • 大流行期間與市場相關的政府計劃
  • 製造商的戰略計劃
  • 結論

第七章:按技術分類

  • 全像圖
  • 二維條形碼
  • 取證技術
  • 可見或隱蔽特徵
  • 射頻識別(RIF)
  • 隱藏或隱蔽標記
  • 序列化
  • 其他

第八章:按最終用戶分類

  • 食品和飲料
  • 化妝品和個人護理
  • 製藥
  • 電子電氣
  • 服裝和鞋類
  • 其他行業

第九章:按地區分類

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 法國
    • 俄羅斯
    • 歐洲其他地區
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美其他地區
  • 亞太地區
    • 中國
    • 日本
    • 日本
    • 澳大利亞
    • 亞太其他地區
  • 中東和非洲

第十章:競爭格局

  • 競爭格局
  • 市場定位/佔有率分析
  • 合併與收購分析

第十一章:公司簡介

  • Systech
    • 公司概況
    • 產品組合和描述
    • 財務概況
  • 3M
  • DuPont
  • AlpVision
  • SICPA HOLDING SA
  • Cypheme
  • Savi Technology
  • CCL Industries
  • Avery Dennison Corporation
  • TraceLink

第十二章:附錄

簡介目錄
Product Code: PAC3591

Market Overview

The Global Anti-Counterfeit Packaging Market reached US$ 115.7 billion in 2022 and is expected to reach US$ 299.6 billion by 2030, growing with a CAGR of 12.7% during the forecast period 2023-2030.

Adopting anti-counterfeit packaging solutions is widespread across industries that face significant counterfeiting risks leading to a boost in the market. Initiatives such as pharmaceuticals, food and beverages, cosmetics, electronics, automotive, and luxury goods actively implement anti-counterfeit measures to protect their products, brands, and consumers.

Asia-Pacific is dominating the Global Anti-Counterfeit Packaging Market, accounted nearly 58.2% global share in 2022. The growth is due to rising counterfeit practices in all major end-user sectors. Increased consumer awareness of fake products led to more understanding of product-related information before consumer consumption in this region. The demand for pharmaceutical packaging in China is expected to show significant growth due to several pharmaceutical product manufacturers in the region

Market Dynamics

Growing Incidence of Counterfeiting

The International Chamber of Commerce (ICC) estimates that counterfeiting and piracy will cost the global economy US$4.2 trillion and put 5.4 million legitimate jobs at risk by 2022. Furthermore, the World Health Organization (WHO) estimates that about 10% of medicines in low- and middle-income countries are counterfeit.

Counterfeit luxury products account for a substantial portion of the overall counterfeiting market. Thus, the growing incidence of counterfeiting across industries has created a strong demand for effective anti-counterfeit packaging solutions.

Companies are also investing to boost the anti-counterfeit packaging market. For instance, in January 2021, NeuroTags came up with foolproof anti-counterfeiting solutions and created powerful digital channels of contact between brands and their customers. The company's Advanced Warranty Solution turns physical warranty cards into a digital platform where consumers can search the QR code on their devices and get their warranty cards. Consumers do not need to keep the actual warranty card/invoice, so brands get customer data.

Technological Advancements

Technological advancements have played a crucial role in boosting the anti-counterfeit packaging market by offering innovative solutions that enhance security and authentication. One significant technological advancement that has revolutionized anti-counterfeit packaging is the implementation of track and trace systems. These systems enable companies to monitor and trace the movement of products throughout the supply chain, from manufacturing to the end consumer.

The benefits of track and trace systems include supply chain visibility and transparency, allowing companies to identify any deviations or discrepancies in the product's journey. It helps detect and prevent counterfeit products from entering the market. Furthermore, these systems allow end consumers to authenticate the products they purchase. By scanning the unique codes using their smartphones or dedicated applications, consumers can access product information, verify its authenticity, and ensure it has not been tampered with.

High Packaging Cost

Implementing anti-counterfeit packaging solutions often involves additional costs, including research and development, equipment, materials, and implementation. For instance, developing effective anti-counterfeit packaging solutions requires significant research and development efforts.

Companies invest resources in designing and testing various technologies, materials, and methods to ensure the security and authenticity of their products. These R&D costs can be substantial and contribute to the overall expense of anti-counterfeit packaging, hampering the market growth.

Furthermore, anti-counterfeit packaging often involves using specialized materials, coatings, or inks with unique properties for authentication and security purposes. These materials may be more expensive than traditional packaging materials. Using such specialized materials contributes to the overall cost of anti-counterfeit packaging.

COVID-19 Impact Analysis

As estimated by the United Nations Conference on Trade and Development (UNCTAD), due to the decline in the manufacturing sector coupled with the factory shutdown, the COVID-19 outbreak could cause global FDI to shrink by 5 percent -15 percent. The adverse effects of COVID-19 on FDI investments in the oil, automotive, and airline industries are expected to be high.

The research on the global manufacturing industry effect of COVID-19 is divided into vehicles, food & beverage, chemicals, machinery, electrical and electronics, pharmaceutical and medical devices, and others. Thus, a decline in manufacturing activities has severely affected the anti-counterfeit packaging market's growth, particularly in 2020, owing to distribution in supply chain management and shut of various manufacturing units across different sectors of the globe.

Segment Analysis

The Global Anti-Counterfeit Packaging Market is segmented based on technology, end-user and region.

Rising Demand For Independent Of Database And User-Friendly Anti-Counterfeiting Solutions

Hologram has shown tremendous growth in the global anti-counterfeit market and is expected to cover nearly 23.4% in the forecast period. Holograms are the most popular, as holographic technology is independent of databases or anything else, ranking high on the list of conventional anti-counterfeiting solutions. Users find this visual protection solution easy to use and identify. The growing segmental growth of the product has encouraged the entry of new players in the market.

For instance, on 19 January 2023, one of the biggest producers of Security Optically Variable Devices (OVDs) or holograms in the world, Holostik India Limited, is prepared to create new products, raise awareness about regulatory compliance, and implement anti-counterfeiting measures to stop the growing problem of fake goods.

Nano Optical Image OVDs (Optically Variable Devices), or ultra-secure holograms, are among the new technologies created and produced by Holostik India to address the global demand for anti-counterfeiting solutions. These OVDs or security holograms are the safest and most cutting-edge technology.

Geographical Analysis

Asia-Pacific's Rising Counterfeit Practices, Coupled With Increasing Consumer Awareness

Asia-Pacific is dominating the global anti-counterfeit packaging market and accounts for the largest market share due to rising counterfeit practices in all major end-user sectors, coupled with increasing consumer awareness of fake products leading to more understanding of product-related information before actual consumer consumption in this region. The demand for pharmaceutical packaging in China is expected to show significant growth due to several pharmaceutical product manufacturers in the region.

Besides, the increasing investments by both companies and governments in the region reflect the growing recognition of the need for effective anti-counterfeit packaging solutions. The market is witnessing the development and deployment of advanced technologies, such as RFID (Radio Frequency Identification), tamper-evident features, unique identifiers, and track-and-trace systems, to protect products and combat counterfeiting.

Competitive Landscape

The major global players include: Avery Dennison Corporation, 3M, DuPont, AlpVision, SICPA HOLDING SA, Cypheme, Savi Technology, CCL Industries, Systech, Authentix Inc, TraceLink, and among others.

Why Purchase the Report?

  • To visualize the Global Anti-Counterfeit Packaging Market segmentation based on technology, end-user and region, and understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous anti-counterfeit packaging market-level data points with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.

The Global Anti-Counterfeit Packaging Market Report Would Provide Approximately 53 Tables, 50 Figures And 201 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Technology
  • 3.2. Snippet by End-User
  • 3.3. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Growing Incidence of Counterfeiting
      • 4.1.1.2. Technological Advancements
    • 4.1.2. Restraints
      • 4.1.2.1. High Packaging Cost
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Technology

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 7.1.2. Market Attractiveness Index, By Technology
  • 7.2. Holograms *
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. 2-D Barcodes
  • 7.4. Forensic Techniques
  • 7.5. Visible or Overt Features
  • 7.6. Radio Frequency Identification (RIF)
  • 7.7. Hidden or Covert Markers
  • 7.8. Serialization
  • 7.9. Others

8. By End-User

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 8.1.2. Market Attractiveness Index, By End-User
  • 8.2. Food & Beverage*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Cosmetics & Personal Care
  • 8.4. Pharmaceuticals
  • 8.5. Electrical & Electronics
  • 8.6. Apparel & Footwear
  • 8.7. Others

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. The U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.5.1. Germany
      • 9.3.5.2. The UK
      • 9.3.5.3. France
      • 9.3.5.4. Italy
      • 9.3.5.5. Russia
      • 9.3.5.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Systech *
    • 11.1.1. Company Overview
    • 11.1.2. Product Portfolio and Description
    • 11.1.3. Financial Overview
  • 11.2. 3M
  • 11.3. DuPont
  • 11.4. AlpVision
  • 11.5. SICPA HOLDING SA
  • 11.6. Cypheme
  • 11.7. Savi Technology
  • 11.8. CCL Industries
  • 11.9. Avery Dennison Corporation
  • 11.10. TraceLink

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us