表紙
市場調查報告書
商品編碼
1018795

防偽包裝的全球市場 (2021年∼2028年)

Global Anti-Counterfeit Packaging Market - 2021-2028

出版日期: | 出版商: DataM Intelligence | 英文 180 Pages | 商品交期: 約2個工作天內

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  • 全貌
  • 簡介
  • 目錄
簡介

受製藥、食品和飲料領域需求增加、“工業4.0”和物聯網(IoT)的普及和滲透等因素的支持,全球防偽包裝市場將繼續擴大。此外,防偽解決方案的數字化有助於推動市場的進一步增長。從技術上看,全息技術的可視性和易用性均名列前茅。按地區劃分,亞太國家正在顯著增長。

本報告提供全球防偽包裝的市場相關分析,提供市場規模趨勢預測,及各技術·各終端用戶·各地區的詳細趨勢,主要的推動及阻礙市場要素,主要企業的簡介等相關調查。

目錄

第1章 全球防偽包裝市場:分析方法·範圍

第2章 全球防偽包裝市場:市場定義和概要

第3章 全球防偽包裝市場:摘要整理

第4章 全球防偽包裝市場:市場動態

  • 對市場的影響要素
    • 促進因素
    • 阻礙因素
    • 市場機會
    • 影響分析

第5章 全球防偽包裝市場:產業分析

  • 波特的五力分析
  • 供應鏈分析
  • 價格分析
  • 法規分析

第6章 全球防偽包裝市場:新型冠狀病毒感染疾病 (COVID-19)的分析

  • COVID-19對市場的影響分析
    • "COVID-19前" /過去的市場方案
    • "COVID-19中" /目前市場方案
    • "COVID-19後" /未來市場方案
  • COVID-19疫情中的價格趨勢
  • 需求與供給的變動階段
  • 政府在COVID-19感染擴大下的市場相關措施
  • 各製造公司的策略展開情形
  • 結論

第7章 全球防偽包裝市場:各技術

  • 簡介
    • 市場規模的分析與與前一年同期相比成長率 (YoY):各技術
    • 市場向心力指數:各技術
  • 全像技術
    • 簡介
    • 市場規模·與前一年同期相比成長率 (YoY)
  • 二元編碼
  • 鑑識科技
  • 可見的功能
  • RFID
  • 不可見標記
  • 序列化
  • 其他

第8章 全球防偽包裝市場:各終端用戶

  • 簡介
  • 食品·飲料
  • 化妝品·個人保養用品
  • 醫藥品
  • 電器及電子設備
  • 服裝·鞋子
  • 其他

第9章 全球防偽包裝市場:各地區

  • 簡介
    • 市場規模和與前一年同期相比成長率 (YoY):各地區
    • 市場向心力指數:各地區
  • 北美
    • 簡介
    • 域內市場固有趨勢
    • 市場規模·與前一年同期相比成長率 (YoY):各技術
    • 市場規模·與前一年同期相比成長率 (YoY):各終端用戶
    • 市場規模·與前一年同期相比成長率 (YoY):各國
  • 歐洲
  • 南美
  • 亞太地區
  • 中東·非洲

第10章 全球防偽包裝市場:競爭情形

  • 競爭方案
  • 市場定位/佔有率分析
  • 企業合併·收購 (M&A)的分析

第11章 全球防偽包裝市場:企業簡介

  • Systech
    • 企業概要
    • 產品的種類/組合/概要
    • 近幾年趨勢
    • 主要的財務指標
  • 3M
  • DuPont
  • AlpVision
  • SICPA HOLDING SA
  • Cypheme
  • Savi Technology
  • CCL Industries
  • Avery Dennison Corporation
  • TraceLink

第12章 全球防偽包裝市場:重要考察

第13章 關於DataM Intelligence

第14章 附錄

目錄
Product Code: DMOT3591

Market Overview

The global anti-counterfeit packaging market size was worth US$ XX billion in 2020 and is expected to show significant growth by reaching up to US$ XX billion by 2028, growing at a CAGR of XX% within the forecast period (2021-2028).

Anti-counterfeit packaging is the process of assigning secure packaging to the product in order to prevent counterfeiting or infringement. Counterfeit goods include clothing, medications, jewelry, cigarettes, electronic equipment and parts, among others. To prevent counterfeit goods, secure packaging is important. Worldwide, the demand for counterfeit products is rising, and businesses have to work harder than ever to battle this threat. Counterfeiting is a major concern in many business sectors, with the pharmaceutical industry most at risk because of the illicit and fake substances used in counterfeit medicines. Anti-counterfeit packaging solutions involve holograms, forensic techniques, 2-D barcodes, visible or overt features, radio frequency identification (RIF), hidden or covert markers, and serialization coupled with track trace solutions are protecting consumers from counterfeit products. Food and pharmaceutical firms are also taking action against counterfeiting packaging to discourage imitation and confirm the products' safety. Furthermore, counterfeiting leads to decreased profitability and the affected company's loss of market equity.

Market Dynamics

The global anti-counterfeit packaging market is majorly driven by a sudden shoot in the manufacturing activities owing to a spurt in demand in pharmaceutical, healthcare and food & beverages sectors across the globe. The growing digitalization of anti-counterfeiting solutions has led to an influx of counterfeit products, thus driving the market's growth in recent times.

Sudden shoot in the manufacturing activities owing to a spurt in demand in pharmaceutical, healthcare and food & beverages sectors across the globe

The rapidly emerging manufacturing technologies of today, including artificial intelligence, advanced robotics and the "Internet of Things," also referred to as "Industry 4.0" technologies, are poised to reshape the global manufacturing environment, with profound implications for the traditional role of manufacturing in the structural change, growth, and job development of economies. Thus globally, the anti-counterfeit packaging industry has seen a large escalation in size due to a spurt in manufacturing operations. In the healthcare, pharmaceutical and food & beverage markets, a spurt in demand has led to an explosion of counterfeit goods, which are the main drivers and influencers of the booming anti-counterfeit packaging industry. Furthermore, growth in e-commerce industries has significantly improved the penetration of counterfeit products such as shoes, sporting goods, fashion apparel. Moreover, some brands also complain of falsely selling fake goods under original brand names against e-commerce firms. For example, Amway, Modicare, and Oriflame protested in 2019 about the illegal selling of their goods on some of the leading e-commerce sites, such as Amazon, Flipkart, Healthkart, Snapdeal, and 1MG. Such cases increase the demand for anti-counterfeit packaging across different parts of the world.

For instance, in February 2019, 3M announced the news of its technology acquisition for the M*Model business. M*Model's technology business provides cloud-based, conversational artificial intelligence-powered systems to expand 3M's Health Information Systems business.

The growing digitalization of anti-counterfeiting solutions has led to an influx of counterfeit products, thus driving the market's growth in recent times.

In favor of digital anti-counterfeiting kits, a significant argument is that smartphones can be tapped to allow consumer-usable solutions. For instance, Quick-response (QR) codes boast the convenience of scanning without the need to download any app. As most consumers are equipped with smartphones, they are familiar with the scanning process and can verify individual product authentication convincingly. Brands are motivated by digital tools to combat counterfeiters to ensure product authenticity and protect their supply chain. With each day, the need and importance for anti-counterfeiting solutions are increasing, and trends are expected to continue in the future.

In this scenario, the 'go-to solution' for thwarting economic harm, health threats, online fraud, and a spate of other crimes have been digital anti-counterfeiting packaging solutions. Globally, the counterfeiting of fragile goods is discouraged by various kinds of anti-counterfeit packaging, both subtle and overt. Thus they save lives and economic welfare directly and indirectly, which leads to the upsurge in the market share of anti-counterfeit packaging in recent times.

For instance, in January 2021, NeuroTags came up with foolproof anti-counterfeiting solutions and created powerful digital channels of contact between brands and their customers. The company's Advanced Warranty Solution turns physical warranty cards into a digital platform where consumers can search the QR code on their devices and get their warranty cards. Consumers do not need to keep the actual warranty card/invoice so that brands get customer data.

Anti-counterfeit packaging is most effective with the incorporation of digital technology, which leads to uplift the cost of overall solution coupled with the requirement of strict confidentiality as a simple leak makes this process completely ineffective, thus termed as the major challenges hurdling the growth of the market.

These anti-counterfeiting technologies require dedicated, more or less complex authentication devices, which may sometimes require authentication to destroy the product/packaging. A return of the product for analysis may also require authentication. In general, these anti-counterfeiting technologies can be reproduced more easily by counterfeiters because they are perceptible. But this depends on the level of the anti-counterfeiting solution's popularisation. The older it is, and the more widely distributed industrial production equipment is used, the more likely it is counterfeit. Anti-counterfeit packaging is seen as more effective with digitalization and needs digital training; thus, such advancements in features to achieve more secure solutions add to the solution's cost and complexity, thus acting as a major hurdle for the growth of the market.

COVID-19 Impact Analysis

As estimated by the United Nations Conference on Trade and Development (UNCTAD), due to the decline in the manufacturing sector coupled with the factory shutdown, the COVID-19 outbreak could cause global FDI to shrink by 5 percent -15 percent. The adverse effects of COVID-19 on FDI investments in the oil, automotive, and airline industries are expected to be high. The research on the global manufacturing industry effect of COVID-19 is divided into vehicles, food & beverage, chemicals, machinery, electrical and electronics, pharmaceutical and medical devices, and others. Thus, a decline in manufacturing activities has severely affected the anti-counterfeit packaging market's growth, particularly in 2020, owing to distribution in supply chain management and shut of various manufacturing units across different sectors of the globe.

Segment Analysis

The global anti-counterfeit packaging market is segmented based on technology, end-user and region.

Holographic technology is independent of databases; this visual protection solution is easy to use and identify, ranking high on the list of conventional anti-counterfeiting solutions compared to its competitors.

In terms of technology, the global anti-counterfeit packaging market is segmented into holograms, 2-D barcodes, forensic techniques, visible or overt features, radio frequency identification (RIF), hidden or covert markers, and serialization. Out of the mentioned technology types, holograms are more likely to build the largest market share in the coming future as compared to competitors' segments. Holograms are the most popular among all, as holographic technology is independent of databases or anything else, ranking high on the list of conventional anti-counterfeiting solutions. Users find this visual protection solution easy to use and identify. However, cheap holograms that can be easily imitated are flooding the marketplace. Holography is well-known for its ability to generate striking three-dimensional images that are difficult to achieve with conventional photography. A significant advantage of this process is that under white light, they can be reformed. Holograms are generated by either an angular image or laser technology from the interference patterns obtained by contacting laser beams. Holograms are now widely available in various formats, such as holographic shrink sleeves, holographic induction cap seals, aluminum foil blister packaging, visible tamper labels based on polyester, and holographic hot stamping foil. But it is still reported that, despite the presence of holograms, more than half of the sales of the artesunate drug are forged in South East Asia.

Geographical Analysis

Rising counterfeit practices in all major end-user sectors, coupled with increasing consumer awareness of fake products, which has led to more awareness of product-related information before actual consumer consumption in this Asia-Pacific region

Asia-Pacific region is dominating the global anti-counterfeit packaging market accounted for the largest market share due to rising counterfeit practices in all major end-user sectors, coupled with increasing consumer awareness of fake products led to more awareness of product-related information before actual consumer consumption in this region. The demand for pharmaceutical packaging in China is expected to show significant growth due to several pharmaceutical product manufacturers in the region. Besides, the market is expected to register high growth due to the increasing adoption of such product security technologies by the manufacturers in China, thus increasing the demand for anti-counterfeit packaging in recent times.

In terms of growth in the anti-counterfeit packaging market, North America and Europe are expected to show moderate growth due to the increasing focus of manufacturers on developing sustainable anti-counterfeit packaging options to avoid business losses maintain the genuineness of the product on the market in this region. For instance, Feb 2019 - Zebra Technologies Corporation has announced the acquisition of Temptime Corporation, a privately held temperature monitoring and mission-critical applications company in the healthcare industry.

Competitive Landscape

The anti-counterfeit packaging market is highly competitive with the presence of local as well as global companies. Some of the key players contributing to the market's growth include Avery Dennison Corporation, 3M, DuPont, AlpVision, SICPA HOLDING SA, Cypheme, Savi Technology, CCL Industries, Systech, Authentix Inc, TraceLink, and among others.

The major players are adopting several growth strategies such as product launches, acquisitions, and collaborations, contributing to the global anti-counterfeit packaging market. Key players are favoring acquisition as the growth strategy to build revenue for their business.

  • For instance, In March 2020, CCL Industries Inc. announced the news to acquire Flexpol sp. z.o.o. (Flexpol), which currently trades as Innovia Poland. This acquisition is projected to enhance the company's existing capabilities to serve the label industry in the European region.

Systech

Overview: The company came into the market in 1985 and today becomes the leading manufacturer in serialization, track and trace and brand protection solutions. The business has grown from headquarters in Princeton, NJ, to offices worldwide, as has the company's R&D, which has contributed to many technology patents and, in turn, groundbreaking world-class products.

Product Portfolio: The company has a product portfolio of anti-counterfeit packaging that includes:

  • UniSeries: The industry's leading software suite for serialization is UniSeries. With UniSeries, to satisfy your worldwide regulations, a customer gets a versatile, quick and tested serialization platform. The UniSeries is cost-effective, agnostic and comprehensive equipment. It is built on a proprietary software framework that provides manufacturers with the ability to adapt without lengthy rework and revalidation to new regulations.

Key Development:

  • In April 2020, Systech, the digital brand security pioneer, announced it is offering its anti-counterfeiting software solution, the Systech Brand Protection Suite, to manufacturers and distributors of personal protective equipment (PPE) to help protect healthcare professionals. Personal protective equipment is equipment worn to reduce exposure to a range of hazards, usually referred to as 'PPE.'

Why Purchase the Report?

  • Visualize the anti-counterfeit packaging market segmentation by technology, end-user and highlight key commercial assets and players.
  • Identify commercial opportunities in the anti-counterfeit packaging market by analyzing trends and co-development deals.
  • Excel data sheet with thousands of data points of anti-counterfeit packaging market-level 4/5 segmentation.
  • PDF report with the most relevant analysis cogently put together after exhaustive qualitative interviews and in-depth market study.
  • Product mapping in excel for the key product of all major market players

The global anti-counterfeit packaging market report would provide access to an approx: 53 market data table, 50 figures and 210 pages.

Target Audience 2022

  • Service Providers/ Buyers
  • Industry Investors/Investment Bankers
  • Education & Research Institutes
  • Research Professionals
  • Emerging Companies
  • Manufacturers
  • Distributors
  • Supply chain companies

Table of Contents

1. Global Anti-Counterfeit Packaging Market Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Global Anti-Counterfeit Packaging Market - Market Definition and Overview

3. Global Anti-Counterfeit Packaging Market - Executive Summary

  • 3.1. Market Snippet by Technology
  • 3.2. Market Snippet by End-User
  • 3.3. Market Snippet by Region

4. Global Anti-Counterfeit Packaging Market-Market Dynamics

  • 4.1. Market Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Sudden shoot in the manufacturing activities owing to a spurt in demand in pharmaceutical, healthcare and food & beverages sectors across the globe.
      • 4.1.1.2. The growing digitalization of anti-counterfeiting solutions has led to an influx of counterfeit products, thus driving the market's growth in recent times.
    • 4.1.2. Restraints:
      • 4.1.2.1. Anti-counterfeit packaging is most effective with the incorporation of digital technology, which leads to uplift the cost of overall solution coupled with the requirement of strict confidentiality as a simple leak makes this process completely ineffective, thus termed as the major challenges hurdling the growth of the market
    • 4.1.3. Opportunity
      • 4.1.3.1. XX
    • 4.1.4. Impact Analysis

5. Global Anti-Counterfeit Packaging Market - Industry Analysis

  • 5.1. Porter's Five Forces Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. Global Anti-Counterfeit Packaging Market - COVID-19 Analysis

  • 6.1. Analysis of COVID-19 on the Market
    • 6.1.1. Before COVID-19 Market Scenario
    • 6.1.2. Present COVID-19 Market Scenario
    • 6.1.3. After COVID-19 or Future Scenario
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. Global Anti-Counterfeit Packaging Market - By Technology

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 7.1.2. Market Attractiveness Index, By Technology
  • 7.2. Holograms*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. 2-D Barcodes
  • 7.4. Forensic Techniques
  • 7.5. Visible or Overt Features
  • 7.6. Radio Frequency Identification (RIF)
  • 7.7. Hidden or Covert Markers
  • 7.8. Serialization
  • 7.9. Others

8. Global Anti-Counterfeit Packaging Market - By End-User

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 8.1.2. Market Attractiveness Index, By End-User
  • 8.2. Food & Beverage*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Cosmetics & Personal Care
  • 8.4. Pharmaceuticals
  • 8.5. Electrical & Electtronics
  • 8.6. Apparel & Footwear
  • 8.7. Others

9. Global Anti-Counterfeit Packaging Market - By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. U.S
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.5.1. Germany
      • 9.3.5.2. U.K
      • 9.3.5.3. France
      • 9.3.5.4. Italy
      • 9.3.5.5. Russia
      • 9.3.5.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

10. Global Anti-Counterfeit Packaging Market - Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Global Color Concentrate Market- Company Profiles

  • 11.1. Systech*
    • 11.1.1. Company Overview
    • 11.1.2. Type Portfolio and Description
    • 11.1.3. Key Highlights
    • 11.1.4. Financial Overview
  • 11.2. 3M
  • 11.3. DuPont
  • 11.4. AlpVision
  • 11.5. SICPA HOLDING SA
  • 11.6. Cypheme
  • 11.7. Savi Technology
  • 11.8. CCL Industries
  • 11.9. Avery Dennison Corporation
  • 11.10. TraceLink

LIST NOT EXHAUSTIVE

12. Global Anti-Counterfeit Packaging - Premium Insights

13. Global Anti-Counterfeit Packaging - DataM

14. Appendix

  • 14.1. About Us and Services
  • 14.2. Contact Us