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市場調查報告書

照明(設備)行業的電子商務

E-Commerce for the Lighting (Fixtures) Industry

出版商 CSIL Centre for Industrial Studies 商品編碼 987591
出版日期 內容資訊 英文 80 Pages
商品交期: 最快1-2個工作天內
價格
照明(設備)行業的電子商務 E-Commerce for the Lighting (Fixtures) Industry
出版日期: 2021年02月09日內容資訊: 英文 80 Pages
簡介

包括B2C和B2B業務在內,全球照明器電子商務市場佔照明器總銷售的7%以上,零售價值估計約為91億美元。

北美的電子商務滲透率很高(10%)。幾年之內,中國的電子商務發展非常迅速,滲透率達到了與北美類似的水平。到2020年,電子商務在歐洲照明業務中的滲透率約為7%,英國和德國是最大的市場。

本報告調查了照明設備的全球電子商務市場,並根據照明設備行業中電子商務銷售比例的市場數據提供了當前/將來的前景,國家/地區/細分市場分析等。

照明設備的電子商務銷售額
國家/地區的普及率:2020年份

%share

>

目錄

簡介:關於研究工具,術語和研究方法的註釋

照明設備市場概述

  • 照明行業概覽:按地理區域分組的70個國家/地區的生產,消費,進出口,2019年照明燈具,燈具和照明控件的估計數據。

照明電子商務

市場規模和活動趨勢:

  • 按細分市場(住宅,商業,工業,戶外)的燈具消費和電子商務銷售,2018-2019年預測,2020-2021年預測,基於價值,份額比
  • 按國家/地區(歐洲,中東和北非,北美,拉丁美洲,中國,印度,亞洲等)劃分的照明設備消費和電子商務銷售。 2012-2016-2018-2019預測和2020-2021預測,金額基準,股份比例

電子商務業務模式:照明製造商,批發商,B2B業務,實體和點擊公司(具有實體商店和網上商店的經銷商),電子量身定制(純電子商務公司)

  • 照明電子商務銷售額,分銷商按類別,2018-2019年預測和2020-2021年預測,基於價值,份額比

供應商,免費送貨,價格範圍

  • 重點:社交媒體,全球使用最廣泛的社交平台,活躍用戶數量,2020年,百萬人

EMEA-北美-亞洲

關於每個區域:

部門概述

從事電子商務銷售的照明製造商

  • 企業樣品中照明設備的電子商務銷售
  • 公司分銷渠道樣本

主要電子商務公司

  • 分銷商和電子零售商的在線照明銷售示例,2019-2020年
  • 也從事電子商務銷售的批發商樣本
目錄
Product Code: M.3

The report analyses the development of E-commerce sales in the lighting fixtures industry to nowadays and future prospects considering the diffusion and the new possibilities opened by digital technologies and providing market data on the incidence of e-commerce sales in the lighting fixtures industry, by country/geographical area (EMEA, America, Asia) and by segment (Residential, Commercial, Industrial and Outdoor lighting).

Companies showed in the report include: lighting manufacturers selling through e-commerce, E-tailers, Distributors with e-commerce operations (bricks & clicks) and wholesalers. Short profiles of leading E-commerce players, sales data and market shares are included.

Countries and geographical area analysed: EMEA (Europe, Middle East and Africa), North America (mainly the United States), Asia (mainly China, India and Japan).

The Report "E-commerce for the lighting fixtures industry" has been carried out using the following tools :

  • field research including direct interviews with leading lighting manufacturers and distributors operating in the e-commerce business;
  • desk analysis and comparison for a sample of over 200 companies using e-commerce (mainly US, Europe and China based);
  • analysis of CSIL databases concerning lighting fixtures sector worldwide;
  • processing of official statistics and various e-commerce related sources worldwide.

Highlights:

E-commerce sales of lighting fixtures.
Penetration level by country/region, 2020.

% share

If we include both B2C and B2B business, the e-commerce market for lighting fixtures worldwide is estimated to account for over 7% of total lighting fixtures sales, worth about USD 9.1 billion at retail prices.

Residential and commercial lighting segments are the ones that registered the higher incidence in the ecommerce transactions.

The penetration of e-commerce is higher in North America (10%). In few years, e-commerce in China developed at a very rapid path and reached a similar penetration level than the one of North America. E-commerce penetration in the lighting fixtures business stood at around 7% in Europe in 2020 with the United Kingdom and Germany to be largest marketplaces.

Looking at the different distributors the study estimated that almost 34% of worldwide e-commerce sales is in the hand of wholesalers (for example, Rexel operates dozens of e-commerce sites throughout North America, Europe and Asia-Pacific). The fastest growing category is the E-tailers (+24% since 2018), which includes global e-commerce platforms (like the giant Amazon and Alibaba), specialist lighting webstores (like Lampenwelt) and furniture webstores (like Wayfair). Only few manufacturers operate their own web shop.

Selected Companies :

Acuity Brands, Adolf Wurth, Amazon, ArcLite, Argos, Artemide, B&Q, Beacon Lighting, BUT, Conforama, Coupang, Crate & Barrel, Dunelm, Eglo, Fegime, Flipkart, Flos, Generation Brands, Gome, Grainger, Graybar, Home Depot, Home24, Homebase, House of Fraser, Huayi, Ikea, Inesa Feilo, Jingdong JD, Lampenwelt, Lamps Plus, Lowe's, Marks & Spencer, Mitegro, Oppein, Opple, Otto, Overstock, PaiPai, Panasonic, Pepperfry, Rakuten, Rexel, Sainsbury's Home, Sears, Signify, Solar, Sonepar, Sonneman, Staples, Suning, Taobao, Tmall, Tospo, Trio, Wal Mart, Wayfair, Williams-Sonoma, Yankon, Yoox.

Table of Contents

INTRODUCTION: Research Tools, Terminology and methodological notes

AN OVERVIEW OF THE LIGHTING FIXTURES MARKET

  • Lighting industry at glance: production, consumption, import, export of lighting fixtures, lamps and lighting controls in 70 countries grouped by geographical areas, 2019 estimated data.

E-COMMERCE FOR LIGHTING FIXTURES

Market size and activity trend:

  • Consumption of lighting fixtures and E-commerce sales by segment (Residential, Commercial, Industrial and Outdoor), 2018-2019 estimates and 2020-2021 forecasts. USD Million and percentage share.
  • Consumption of lighting fixtures and E-commerce sales by country/region (Europe, MENA, North America, Latin America, China, India, Asia, Others, World). 2012-2016-2018-2019 estimates and 2020-2021 forecasts. USD Million and percentage share.

Models of e-commerce business: Lighting Manufacturers, Wholesalers and B2B business, Brick-and-Click companies (dealers with physical stores and webstore), E-tailers (pure e-commerce companies).

  • E-commerce sales of lighting fixtures. Distributors by category. 2018-2019 estimates and 2020-2021 forecasts. USD Million and percentage share.

Suppliers, free delivery, price range

  • Focus: social media. The world most used social platforms. Number of active users, 2020. Million

EMEA - NORTH AMERICA - ASIA

For each area:

Sector overview

Lighting manufacturers selling through e-commerce

  • E-commerce sales of lighting fixtures in a sample of companies
  • Sample of companies by distribution channel

Leading e-commerce players

  • Online lighting sales for a sample of distributors and E-tailers, 2019-2020
  • Sample of wholesalers selling also through e-commerce