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表紙
市場調查報告書

廚房家具的中國市場

The Kitchen Furniture Market in China

出版商 CSIL Centre for Industrial Studies 商品編碼 950730
出版日期 內容資訊 英文 159 Pages
商品交期: 最快1-2個工作天內
價格
廚房家具的中國市場 The Kitchen Furniture Market in China
出版日期: 2020年06月30日內容資訊: 英文 159 Pages
簡介

本報告提供中國的廚房家具產業調查分析,生產、消費、國際貿易趨勢,生產、流通系統分析,主要企業等相關的系統性資訊。

目錄

調查領域與調查手法

基本資料

  • 概要:生產,國際貿易,消費
  • 家具的消費:各市場區隔
  • 全球廚房家具市場:生產、消費,主要國家,宏觀指標的比較

活動趨勢

  • 生產,國際貿易,消費,單價
  • 消費,預測
  • 廚房家具市場開放

國際貿易

  • 中國、香港,廚房家具的進出口:各國,各地區
  • 全球廚房家具市場:主要國家的進口商
  • 主要家電的貿易 (主要產品) 、進出口:各國,各地區
    • 抽油煙機
    • 冰箱,冷凍庫
    • 洗碗機
    • 烹調設備
    • 洗衣機

廚房家具的供應結構

  • 生產率高的集群與僱用
  • 廚房家具的明細:各類型
  • 供給的明細:各櫥櫃門材料、顏色
  • 供給的明細:各櫃檯材料
  • 櫥櫃門、其他零件的廠商

流通

  • 樣本企業的流通模式
  • 主要的家具連鎖
  • 主要的DIY、百貨商店
  • 中國的主要城市的樣品的廚房需求
  • 廚房家具、家電的標準價格
  • 廚房家具、內建家電的共同販賣
  • 主要的家電經銷商:簡介

競爭系統

  • 前50大企業
  • 主要的出口商者
  • 中國的銷售量
  • 銷售量:各平均工廠價格
  • 銷售量:各地區
  • 中國的外資廚房家具企業

經濟趨勢與需求推動因素

  • 宏觀經濟資料
  • 人口和都市化的流程
  • 建設部門和不動產

附錄I

附錄II

目錄
Product Code: S30

This report provides a comprehensive picture of the kitchen furniture industry in China , enhanced by historical trends on production, consumption and international trade, analysis of the production and distribution systems and information on major players. The study also includes forecasts of the real growth of the market for the years 2020 and 2021, which includes the effects of the coronavirus pandemics. The research was carried out via direct interviews with Chinese and international kitchen furniture manufacturers operating in China.

Kitchen furniture exports and imports are broken down by country and by geographical region of origin/destination. Historical data are provided for the time frame 2014-2019. A similar analysis was conducted for the international trade of a list of selected appliances (refrigerator and freezers, cooking appliances, clothes washers and driers, dishwashing machines, hoods) relevant for the kitchen industry for the period 2013-2018.

Chinese kitchen production is analysed by including historical series of kitchen production in value and volume for the years 2014-2019. Kitchen production in China is broken down according to:

  • style (classic, country, modern basic, modern, design, high tech);
  • cabinet door material (solid wood, veneer, laminated, decorative paper, thermoplastics, lacquered, melamine, aluminium, glass);
  • cabinet door colour (white, bright, neutral) and lacquering (bright, opaque);
  • worktop material (solid surface materials, natural and engineered stone, laminated, tiles, steel and aluminium, wood, glass).

The chapter on the distribution system offers an analysis of the major sales channels (contract/building trade, kitchen specialists, furniture shops, furniture chains, and DIY) for kitchen and their 2014-2019 trends, including a list of the main kitchen furniture retailers in the major Chinese provinces and short profiles of the leading furniture chains. Reference prices for kitchen furniture and the weight of built-in appliances on the value of the kitchen market are also considered. The analysis also includes the profiles of 22 Chinese cities, which include economic and demographic statistics, kitchen demands, an indicator that ranks the cities according to their business attractiveness, and the analysis of the commercial areas of each city through the geolocation of over 65 brands.

An in-depth analysis of the competitive system identifies the leading Chinese manufacturers by kitchen production, sales, price range and exports. Updated company profiles of the top manufacturers provide data on the company's total turnover, number of employees, export share, location of manufacturing plants and distribution channels. The competitive system analysis also identifies a selection of leading international kitchen manufacturers operating on the Chinese market, providing descriptions of their distribution strategies and short company profiles.

The final chapter tries to identify the major domestic demand determinants, which includes macro-economic indicators (country indicators, real growth of GDP and inflation up to 2021, population indicators, data on disposable income and wealth, data on construction sector and real estate); population dynamics (population, urbanization, analysis of the top cities); consumers' trends and preferences; real estate and construction sector development (investments in residential building, data on the construction sector).

A list of more than 60 major players in the kitchen furniture industry in China is also included.

Highlights

In 2019, the kitchen furniture market reached a value of US$ 6.3 billion (RMB 43,568 million) at factory price in China, accounting for around 5% of the world furniture market. Approximately 3.4 million kitchens were produced by Chinese kitchen furniture firms, of which around 509 thousand were addressed to exports and over 2.8 million to the domestic market. Exports, which account for over 18% of the local production, declined by 28% compared to 2018 (-24.8% in RMB), mainly due to the trade frictions with the USA that still remain their largest destination market.

From the competitive system perspective, although the kitchen furniture market has been traditionally more fragmented than those of other type furniture, most of the production of kitchen furniture is managed by the top 50 players, which accounts for over 55% of its total value. In fact, over the last few years, the industry has undergone a process of consolidation, including several IPO and M&A. Oppein confirmed as the largest player in the internal market as well as the major Chinese manufacturer. Ikea ranks 7th in term of sales in the country. ZBOM is leader in the middle price market. In the middle-upper market Schmidt and Hanex are among the top players. Boffi and Poggenpohl ranks in top positions as far as the luxury market is concerned.

Selected companies mentioned:

Acusi, Aisen, Akani, Amblem, Aodu , Arrow, Baineng, Beigeer, Bigtime, Borcci (Fotile), Borlonclan, Cacar, Canbo, Daeshin, Debao, Deson , Dicano, Doton, Elabor , Eueasa, Euromax Neuvelle, Haier, Hanex, Haozhaotou, Homtor, Ikea, Jiaci, Joydar, Kangjie, Kenner, Macess, Macro, Mekea, Mkxy, Nbmin, Olo Home, Oppein, Oulin, Oupu, Ouyi, Pianor, Rebon, Schmidt, Siples, Nobilia, Vidas, Vifa Kitchen, Wanjia, Welon, Yalig, Häcker Küchen, ZBOM Cabinets.

Table of Contents

Research field and methodology

Basic Data

  • Overview: Production, International trade, Consumption
  • Furniture consumption by segment
  • World market of kitchen furniture: production and consumption. Focus on selected countries. Comparison with macro indicators

The activity trend

  • Production, International trade, Consumption, 2014-2019. US$ Million, RMB Million, Thousand units , Prices US$ per unit
  • Consumption, forecasts 2020-2021. Thousand units
  • The openness of the kitchen furniture market, 2014-2019

International trade

  • China and Hong Kong. Exports and Imports of kitchen furniture by country and by geographical area, 2014-2019
  • World market of kitchen furniture. Main origin of imports for selected countries
  • Trade of major appliances (focus on selected products). Exports and Imports by country and by geographical area, 2013-2018
    • Hoods
    • Refrigerators and Freezers
    • Dishwashers
    • Cooking Appliances
    • Washing machines

Kitchen furniture supply structure

  • Productive clusters and Employment
    • Location of a sample of 100 kitchen furniture and appliance manufacturers, by Province
    • Year of establishment, number of employees and covered plant surface in sqm in a sample of companies
    • Local production districts by specialization
    • Number of employees and average turnover per employee in a sample of companies
  • Breakdown of kitchen furniture by style
    • Breakdown of supply by style. Data 2015-2017-2019
    • Breakdown of supply by style in a sample of companies
  • Breakdown of supply by cabinet door material and colour
    • Breakdown of supply by cabinet door material, colour, lacquering. Data 2015-2017-2019
    • Breakdown of supply by cabinet door material and colour in a sample of companies
    • Most used colours for cabinet doors in a sample of companies
    • Most used types of wood for cabinet doors in a sample of companies
  • Breakdown of supply by worktop material
    • Breakdown of supply by worktop material. Data 2015-2017-2019
    • Breakdown of supply by worktop material in a sample of companies
  • Manufacturers of cabinet doors and other components

Distribution

  • Distribution pattern in a sample of companies
    • Breakdown of domestic kitchen sales by distribution channel. Data 2015-2017-2019
    • Breakdown of domestic kitchen sales by distribution channel in a sample of companies
    • Number of outlets and average turnover per outlet in a sample of companies
    • Main Kitchen furniture retailers in: Guangzhou; Chengdu; Xian; Donguan; Beijing; Qingdao; Hangzhou; Shanghai; Shengyang; Shenzen; Fuzhou
  • Main furniture chains
  • Main DIY and Department Stores
  • Kitchen demand in a selected sample of Chinese cities
  • Reference prices for kitchen furniture and appliances
  • Jointed sales of kitchen furniture and built-in appliances
    • Incidence of built-in appliances on the total value of kitchen consumption. Data 2015-2017-2019
    • Incidence of built-in appliances on total kitchen sold in a sample of companies.
  • Leading Electronics-Appliances Stores: Short Profiles.

The Competitive System

  • Top 50 players
    • Top 50 Chinese kitchen furniture manufacturers: sales, market shares and short profiles
  • Main exporters
    • Export sales in a sample of Chinese kitchen furniture manufacturers
    • Export sales in a sample of Chinese kitchen furniture manufacturers by Country/Area
  • Sales in China
    • Top 50 players in the Chinese kitchen furniture market: Sales and market shares
  • Sales by average factory price
    • Kitchen furniture market. Top players in the low price range
    • Kitchen furniture market. Top players in the middle-low price range
    • Kitchen furniture market. Top players in the middle price range
    • Kitchen furniture market. Top players in the upper-middle price range
    • Kitchen furniture market. Top players in the upper price range
    • Kitchen furniture market. Top players in the luxory
  • Sales by region
    • Breakdown of domestic kitchen sales by region in a sample of companies
  • Foreign kitchen furniture players in China
    • Kitchen furniture sales in China from foreign brands

Economic trend and demand determinants

  • Macroeconomic data
  • Population and urbanization process
  • Construction sector and real estate

Annex I: Architects and Interior Designers

Annex II: List of Chinese companies mentioned and/or interviewed