E-Commerce for the Furniture Industry
|出版商||CSIL Centre for Industrial Studies||商品編碼||233475|
|出版日期||內容資訊||英文 71 Pages
|家具產業的電子商務 E-Commerce for the Furniture Industry|
|出版日期: 2017年09月30日||內容資訊: 英文 71 Pages||
This report analyzes the world e-commerce market for furniture.
The estimated size of the global e-commerce market for furniture and a breakdown by macro-regions are provided.
Sales volume and performance for single distributor categories (E-tailers, brick & click furniture stores, non-specialists dealers) are also provided in the report.
Online sales of furniture and related products for over one hundred leading players based in US, Europe and Asia are also presented, with profiles highlighting their e-commerce policies.
The report includes overviews of the US, European and Asian furniture markets, including forecasts for 2017-2018.
Crucial issues for the e-commerce market for furniture - as price policies, logistics and delivery, offline-online integration, role social media - are discussed in light of companies' experiences.
Product considered: Upholstery, Outdoor, Office Furniture, Kitchen Furniture, other furniture (furniture for dining and living rooms, bedroom furniture, furniture for bathroom, occasional furniture and non-upholstered seats)
E-commerce sales of furniture. Performance by
Average yearly % growth
The e-commerce channel accounts for 4% of the global furniture sales. While the world furniture consumption increased by 1.3% in average in 2012-2016, the on-line sales channel outperformed with +15% average yearly growth in the same period.
Looking at different geographical areas, the penetration of e-commerce is higher than the average in North America and China.
The market for online home goods and furniture is highly competitive and rapidly changing. "Brick and Click" furniture distributors represented the fastest growing category since 2012