表紙
市場調查報告書
商品編碼
979980

忠誠度管理的市場規模:零組件,展開,組織規模,產業,各地區 - 佔有率,預測,機會分析(2020年∼2027年)

Loyalty Management Market, By Component, by Deployment, By Organization Size, By Vertical and by Region - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

出版日期: | 出版商: Coherent Market Insights | 英文 150 Pages | 商品交期: 2-3個工作天內

價格
  • 全貌
  • 簡介
  • 目錄
簡介

由於BFSI行業的需求增加,預計全球忠誠度管理市場在預測期內將顯著增長。EVM芯片卡和物聯網(IoT)等數位化技術的採用和實施為用戶提供了便捷的訪問各種複雜服務的渠道,預計在預測期內以及在所有交易中,擴大使用數位支付方式將推動市場增長,從而鼓勵人們選擇數位交易而不是現金交易。

本報告提供全球忠誠度管理市場的相關調查,提供市場規模和佔有率,市場機會和趨勢,成長及阻礙因素,零組件·展開類型·組織規模·產業·各地區的市場分析,競爭情形,主要企業的簡介等資訊。

目錄

第1章 調查目的·前提條件

第2章 市場展望

  • 報告概要
    • 市場定義和範圍
  • 摘要整理
    • 市場明細:各零件
    • 市場明細:各部署類型
    • 市場明細:各組織規模
    • 市場明細:各業界
    • 市場明細:各地區
  • Coherent Opportunity Map (COM)

第3章 市場動態,法規,及趨勢分析

  • 市場動態
    • 成長要素
    • 阻礙因素
    • 市場機會
    • 法規方案
    • 產業趨勢
    • 合併和收購
    • 新系統的推出/核准
    • 價值鏈分析
    • 波特的五力分析
    • PEST分析
  • COVID-19的影響

第4章 市場分析:各零件(2020-2027)

  • 簡介
  • 解決方案
  • 服務

第5章 市場分析:各部署類型(2020-2027)

  • 簡介
  • 內部部署
  • 雲端

第6章 市場分析:各組織規模(2020-2027)

  • 簡介
  • 大企業
  • 中小企業

第7章 市場分析:各終端用戶(2020-2027)

  • 簡介
  • 零售
  • 通訊
  • 醫療保健
  • BFSI
  • 媒體·娛樂
  • 飯店
  • 教育
  • 其他

第8章 市場分析:各地區(2020-2027)

  • 簡介
  • 北美
  • 歐洲
  • 亞太地區
  • 南美
  • 中東和非洲

第9章 競爭情形

  • 企業簡介
    • BOND BRAND LOYALTY INC.
    • Kobie
    • Brierley
    • Epsilon Data Management, LLC.
    • Aimia Inc.
    • Annex Cloud
    • ICF International Inc.
    • Apex Loyalty
    • Apptivo Inc.
    • Fivestars
    • IBM Corporation
    • Oracle
    • Comarch SA
    • SAP
    • TIBCO Software Inc.
    • Maritz Holdings Inc.
    • MicroStrategy Incorporated
    • Others
  • 分析師的見解

第10章 章節

目錄

Title:
Loyalty Management Market, By Component (Solution and Service), by Deployment (On-premise and Cloud), By Organization Size (Large Enterprises and SMEs), By Vertical (Retail, Healthcare, Telecom, BFSI, Media & Entertainment, Hospitality, Education and Others)and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East and Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027.

Loyalty Management solution is used by retailers and corporations to offer multiple loyalty programs for customer retention and cross-selling. Loyalty management solution is adopted by many companies to retain customers and maintain sustainable customer relationships. This is attributed to growing competition in the market, and all the companies across the globe are trying their best to retain customer by providing Loyalty offers and benefits. Brands and retailers across the globe are focusing on expanding their business plans and trying to increase their customer base by providing multiple offers. Various organizations are focusing on adopting loyalty programs to gain competitive edge in market and increase the sales for brands. The evolution of loyalty programs has led to the creation of an Omni channel platform to encourage customers to earn points across a different channel such as websites, applications, and in-store. Loyalty management companies have the capacity to boost sales and revenue by increasing customer satisfaction and made personalized loyalty programs favorable among businesses.

Market Dynamics

The global loyalty management market is expected to grow significantly during the forecast period, owing to increasing demand from the BFSI sector. The adoption and implementation of digitalized technologies such as EVM chip cards and the internet of things (IoT) provide easy and convenient access to users for various complex services such as fund transfer, check balance, and others. The increasing use of digitalized payment options is expected to drive the market growth over the forecast period. Various companies are providing loyalty offers on every transaction to encourage people to opt for digital transactions instead of cash transactions. For instance, ElectraCard Services, a leading payment solution company launched a loyalty management solution for Barclay Bank in India. ElectraCard Services Private Limited enables Barclay bank customers to get rewards through various channels such as debit card, credit cards, internet banking, and mobile banking services.

Moreover, major global players across different regions are focusing on developing new products with new features and technologies to remain competitive in the market. Industries are focusing on developing new product with new features to cater to the demand from the end-users. For instance, in September 2019, Target Brands Inc. launched new loyalty program named Target Circle to increase customer retention and customer loyalty to their brands. This program provide many benefits such as birthday rewards, personalized offers and 1% saving on purchases that attract more customers towards brands.

Key features of the study:

  • This report provides in-depth analysis of global loyalty management market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period (2020- 2027), considering 2019 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players
  • It profiles leading players in the global loyalty management market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
  • Companies covered as a part of this study include BOND BRAND LOYALTY INC., Kobie, Brierley, Epsilon Data Management, LLC., Aimia Inc., Annex Cloud, ICF International Inc., Apex Loyalty, Apptivo Inc., Fivestars, IBM Corporation, Oracle, Comarch SA, SAP, TIBCO Software Inc., Maritz Holdings Inc., MicroStrategy Incorporated and others
  • Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics
  • The global loyalty management market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global loyalty management market

Detailed Segmentation

  • Global Loyalty Management Market, By Component:
    • Solutions
    • Services
  • Global Loyalty Management Market, By Deployment Type:
    • On-premise
    • Cloud
  • Global Loyalty Management Market, By Organization Size:
    • Large Enterprises
    • SMEs
  • Global Loyalty Management Market, By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
  • Global Loyalty Management Market, By Region:
    • North America
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • U.S.
    • Canada
    • Europe
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
    • Asia Pacific
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
    • Latin America
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country:
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
    • Middle East and Africa
      • By Component:
    • Solutions
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud
      • By Organization Size:
    • Large Enterprises
    • SMEs
      • By Vertical:
    • Retail
    • Healthcare
    • Telecom
    • BFSI
    • Media & Entertainment
    • Hospitality
    • Education
    • Others
      • By Country/Region:
    • GCC Countries
    • South Africa
    • Rest of Middle East and Africa
  • Company Profiles
    • BOND BRAND LOYALTY INC.
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments/ Updates
    • Kobie
    • Brierley
    • Epsilon Data Management, LLC.
    • Aimia Inc.
    • Annex Cloud
    • ICF International Inc.
    • Apex Loyalty
    • Apptivo Inc.
    • Fivestars
    • IBM Corporation
    • Oracle
    • Comarch SA
    • SAP
    • TIBCO Software Inc.
    • Maritz Holdings Inc.
    • MicroStrategy Incorporated
    • Others

"*" marked represents similar segmentation in other categories in the respective section.

Table of Contents

1. Research Objectives and Assumptions

  • Research Objectives
  • Assumptions
  • Abbreviations

2. Market Purview

  • Report Description
    • Market Definition and Scope
  • Executive Summary
    • Market Snippet, By Component
    • Market Snippet, By Deployment Type
    • Market Snippet, By Organization Size
    • Market Snippet, By Vertical
    • Market Snippet, By Region
  • Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

  • Market Dynamics
    • Drivers
    • Restraints
    • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New system Launch/Approvals
    • Value Chain Analysis
    • Porter's Analysis
    • PEST Analysis
  • Impact of COVID-19

4. Global Loyalty Management Market, By Component, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Solutions
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Services
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

5. Global Loyalty Management Market, By Deploymnet Type, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • On-premise
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Cloud
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

6. Global Loyalty Management Market, By Organization Size, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Large Enterprises
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • SMEs
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

7. Global Loyalty Management Market, By End-user, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Retail
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Telecom
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Healthcare
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • BFSI
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Media & Entertainment
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Hospitality
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Education
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Others
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

8. Global Loyalty Management Market, By Region, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, By Region, 2020 and 2027 (%)
  • North America
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • U.S.
    • Canada
  • Europe
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • U.K.
    • Germany
    • Spain
    • Italy
    • France
    • Russia
    • Rest of Europe
  • Asia Pacific
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By Vertical, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country/Region, 2020 and 2027 (%)
    • South Africa
    • GCC Countries
    • Rest of the Middle East and Africa

9. Competitive Landscape

  • Company Profiles
    • BOND BRAND LOYALTY INC.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Kobie
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Brierley
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Epsilon Data Management, LLC.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Aimia Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Annex Cloud
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • ICF International Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Apex Loyalty
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Apptivo Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Fivestars
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • IBM Corporation
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Oracle
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Comarch SA
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • SAP
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • TIBCO Software Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Maritz Holdings Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • MicroStrategy Incorporated
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Others
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
  • Analyst Views

10. Section

  • References
  • Research Methodology
  • About us and Sales Contact