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市場調查報告書

遊戲化的全球市場 - 各零件、各部署方式、各企業規模、各最終用途產業、各地區:市場規模、佔有率、未來展望、機會分析

Gamification Market, By Component, by Deployment Type, By Organization Size, By End-use Industry, and by Region - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027

出版商 Coherent Market Insights 商品編碼 979979
出版日期 內容資訊 英文 150 Pages
商品交期: 2-3個工作天內
價格
遊戲化的全球市場 - 各零件、各部署方式、各企業規模、各最終用途產業、各地區:市場規模、佔有率、未來展望、機會分析 Gamification Market, By Component, by Deployment Type, By Organization Size, By End-use Industry, and by Region - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027
出版日期: 2020年12月15日內容資訊: 英文 150 Pages
簡介

全球遊戲化市場,由於在中小企業的雲端基礎解決方案的滲透,及智慧型手機、行動通訊設備的普及動向,今後預計大幅度成長。

本報告提供全球遊戲化的市場相關分析,技術概要,及市場基本結構及促進、阻礙因素,整體市場規模預測 (以金額為準,過去4年、今後8年份),各零件、各部署方式、各企業規模、各最終用途產業、各地區的詳細趨勢,主要企業的簡介、業績、策略計劃等調查。

目錄

第1章 分析目的、前提條件

第2章 市場概要

  • 分析概要
    • 市場定義和範圍
  • 摘要整理
  • COM (Coherent Opportunity Map:市場機會藍圖)

第3章 市場力學、規定、趨勢分析

  • 市場動態
    • 推動市場要素
    • 阻礙市場要素
    • 市場機會
    • 技術進步
    • 法規方案
    • 產業趨勢
    • 企業合併、收購 (M&A)
    • 新系統的認證/上市
    • 價值鏈分析
    • 波特的五力分析
    • PEST分析
  • 新型冠狀病毒感染疾病 (COVID-19)的影響

第4章 全球遊戲化市場:各零件

  • 簡介
  • 解決方案
  • 服務

第5章 全球遊戲化市場:各部署方式

  • 簡介
  • 內部部署
  • 雲端基礎

第6章 全球遊戲化市場:各企業規模

  • 簡介
  • 中小企業
  • 大企業

第7章 全球遊戲化市場:各最終用途產業

  • 簡介
  • IT、電信
  • 政府
  • 銀行、金融服務、保險 (BFSI)
  • 醫療保健
  • 零售業
  • 教育、研究
  • 其他

第8章 全球遊戲化市場:各地區

  • 簡介
  • 北美
  • 歐洲
  • 亞太地區
  • 南美
  • 中東、非洲

第9章 競爭情形

  • 企業簡介
    • Cisco System, Inc.
    • Microsoft
    • SAP
    • Facebook, Inc.
    • BI WORLDWIDE
    • Verint
    • Risk Management Solutions, Inc.
    • hoopla
    • Mambo Solutions Ltd.
    • Centrical
    • LevelEleven
    • MPS Interactive Systems Limited
    • Influitive
    • Launchfire Interactive Inc.,
    • Gamifier, Inc.
    • Actionable
    • Xoxoday
    • NIIT
    • Cognizant
    • Tango Card. Inc.
    • Khoros, LLC
  • 分析師的見解

第10章 附錄

目錄

Title:
Gamification Market, By Component (Solutions and Services), by Deployment Type (On-premise and Cloud-based), By Organization Size (SMEs and Large Enterprises), By End-use Industry (IT and Telecom, Government, BFSI, Healthcare, Retail, Education and Research, and Others), and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East and Africa) - Size, Share, Outlook, and Opportunity Analysis, 2020 - 2027.

Gamification is a technique in which designers add elements of gameplay in non-gaming to increase user engagement in a product or service. Gamification software is used by many companies to increase their employee productivity and keep them motivated. There is number of benefits provided by gamification technology. It provides a better learning experience to an employee and provides constant feedback to all participants. Moreover, companies are preventing employee attrition by adopting new gamification technologies in order to promote products or services. There are many advantages provided by gamification such as employee engagement, rewards to people, customer experience enrichment, and others. This technology is being adopted in many industries such as healthcare, automotive, retail, government, IT and telecom, and others.

Market Dynamics

The global gamification market is expected to grow significantly during the forecast period, owing to the rising adoption of cloud-based solutions by small and medium enterprises. There is an increase in the adoption of cloud-based technologies, as these solutions are affordable and provide advanced services as compared to the on-premise solutions. Moreover, rising number of small and medium enterprises including startups is increasing the adoption of cloud-based solutions. For instance, the U.S.-based small enterprise companies are using gamification on their websites. Enterprises are offering real-time product designing for the customers instead of offering the product list. Customers can design their phone cases with gaming software. Through this technology, the company can get details about customer experience and perception about the particular brands. Thus, this software is helpful to increase interaction with the user by creating awareness regarding the brand. This software is also helpful to small and medium enterprises to create a brand image in the market.

Furthermore, the increasing adoption of smartphones and mobile devices is expected to drive the market growth during the forecast period. The growing penetration of smartphones has expanded the opportunity for gamification. For instance, according to Coherent Market Insights' analysis, people in the U.S. are known to check their mobile phones 80 times a day. The shift of consumers and employees from desktop to mobile devices create lucrative opportunities for banks to get details about consumer interest. Furthermore, the integration of smartphones with social medial platform allow users to share their experiences with friends and workers, which in turn increases demand for gamification. Moreover, major global players across different regions are focusing on developing new products with new features and technologies to remain competitive in the market. Industries are focusing on developing new products with new features to cater to the demand from the end users. For instance, in September 2019, Microsoft added new features and applications for Dynamic 365 by adding artificial intelligence driven insights. This enhancement in product allowed organization to know their customers and improve customer experiences.

Key features of the study:

  • This report provides in-depth analysis of global gamification market size (US$ Billion) and compound annual growth rate (CAGR %) for the forecast period (2020- 2027), considering 2019 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players
  • It profiles leading players in the global gamification market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
  • Companies covered as a part of this study include Cisco Systems, Inc., Microsoft, SAP, Facebook, Inc., BI WORLDWIDE, Verint, Risk Management Solutions, Inc., hoopla, Mambo Solutions Ltd., Centrical, LevelEleven, MPS Interactive Systems Limited, Influitive, Launchfire Interactive Inc., 2020 Gamifier, Inc., Actionable, Xoxoday, NIIT, Cognizant, Tango Card. Inc., and Khoros, LLC
  • Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics
  • The global gamification market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global gamification market

Detailed Segmentation

  • Global Gamification Market, By Component:
    • Solutions
    • Services
  • Global Gamification Market, By Deployment Type:
    • On-premise
    • Cloud-based
  • Global Gamification Market, By Organization Size:
    • SMEs
    • Large Enterprises
  • Global Gamification Market, By End use Industry:
    • IT and Telecom
    • Government
    • BFSI
    • Healthcare
    • Retail
    • Education and Research
    • Others
  • Global Gamification Market, By Region:
    • North America
      • By Component:
    • Solution
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud-based
      • By Organization Size:
    • SMEs
    • Large Enterprises
      • By End-use Industry:
    • IT and Telecom
    • Government
    • BFSI
    • Healthcare
    • Retail
    • Education and Research
    • Others
      • By Country:
    • U.S.
    • Canada
    • Europe
      • By Component:
    • Solution
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud-based
      • By Organization Size:
    • SMEs
    • Large Enterprises
      • By End-use Industry:
    • IT and Telecom
    • Government
    • BFSI
    • Healthcare
    • Retail
    • Education and Research
    • Others
      • By Country:
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
    • Asia Pacific
      • By Component:
    • Solution
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud-based
      • By Organization Size:
    • SMEs
    • Large Enterprises
      • By End-use Industry:
    • IT and Telecom
    • Government
    • BFSI
    • Healthcare
    • Retail
    • Education and Research
    • Others
      • By Country:
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
    • Latin America
      • By Component:
    • Solution
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud-based
      • By Organization Size:
    • SMEs
    • Large Enterprises
      • By End-use Industry:
    • IT and Telecom
    • Government
    • BFSI
    • Healthcare
    • Retail
    • Education and Research
    • Others
      • By Country:
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
    • Middle East and Africa
      • By Component:
    • Solution
    • Services
      • By Deployment Type:
    • On-premise
    • Cloud-based
      • By Organization Size:
    • SMEs
    • Large Enterprises
      • By End-use Industry:
    • IT and Telecom
    • Government
    • BFSI
    • Healthcare
    • Retail
    • Education and Research
    • Others
      • By Country/Region:
    • GCC Countries
    • South Africa
    • Rest of Middle East and Africa
  • Company Profiles
    • Cisco Systems, Inc.*
      • Company Overview
      • Product Portfolio
      • Financial Performance
      • Key Strategies
      • Recent Developments/ Updates
    • Microsoft
    • SAP
    • Facebook, Inc.
    • BI WORLDWIDE
    • Verint
    • Risk Management Solutions, Inc.
    • hoopla
    • Mambo Solutions Ltd.
    • Centrical, LevelEleven
    • MPS Interactive Systems Limited
    • Influitive
    • Launchfire Interactive Inc.,
    • Gamifier, Inc.
    • Actionable
    • Xoxoday
    • NIIT
    • Cognizant
    • Tango Card. Inc.
    • Khoros, LLC

"*" marked represents similar segmentation in other categories in the respective section.

Table of Contents

1. Research Objectives and Assumptions

  • Research Objectives
  • Assumptions
  • Abbreviations

2. Market Purview

  • Report Description
    • Market Definition and Scope
  • Executive Summary
    • Market Snippet, By Component
    • Market Snippet, By Deployment Type
    • Market Snippet, By Organization Size
    • Market Snippet, By End-use Industry
    • Market Snippet, By Region
  • Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

  • Market Dynamics
    • Drivers
    • Restraints
    • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New system Launch/Approvals
    • Value Chain Analysis
    • Porter's Analysis
    • PEST Analysis
  • Impact of COVID-19

4. Global Gamification Market, By Component, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • Solutions
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Services
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

5. Global Gamification Market, By Deployment Type, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • On-premise
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Cloud-based
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

6. Global Gamification Market, By Organization Size, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • SMEs
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Large Enterprises
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

7. Global Gamification Market, By End-use Industry, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, 2020 and 2027 (%)
    • Segment Trends
  • IT and Telecom
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Government
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • BFSI
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Healthcare
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Retail
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Education and Research
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)
  • Others
    • Introduction
    • Market Size and Forecast, 2020-2027, (US$ Billion)

8. Global Gamification Market, By Region, 2020-2027 (US$ Billion)

  • Introduction
    • Market Share Analysis, By Region, 2020 and 2027 (%)
  • North America
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By End-use Industry, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • U.S.
    • Canada
  • Europe
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By End-use Industry, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • U.K.
    • Germany
    • Spain
    • Italy
    • France
    • Russia
    • Rest of Europe
  • Asia Pacific
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By End-use Industry, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By End-use Industry, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country, 2020 and 2027 (%)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • Regional Trends
    • Market Size and Forecast, By Component, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Deployment Type, 2020-2027 (US$ Billion)
    • Billion)
    • Market Size and Forecast, By Organization Size, 2020-2027 (US$ Billion)
    • Market Size and Forecast, By End-use Industry, 2020-2027 (US$ Billion)
    • Market Share Analysis, By Country/Region, 2020 and 2027 (%)
    • South Africa
    • GCC Countries
    • Rest of the Middle East and Africa

9. Competitive Landscape

  • Company Profiles
    • Cisco System, Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Microsoft
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • SAP
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Facebook, Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • BI WORLDWIDE
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Verint
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Risk Management Solutions, Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • hoopla
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Mambo Solutions Ltd.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Centrical
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • LevelEleven
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • MPS Interactive Systems Limited
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Influitive
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Launchfire Interactive Inc.,
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Gamifier, Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Actionable
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Xoxoday
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • NIIT
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Cognizant
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Tango Card. Inc.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
    • Khoros, LLC
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/Updates
  • Analyst Views

10. Section

  • References
  • Research Methodology
  • About us and Sales Contact