表紙
市場調查報告書

全球散裝SMS行銷服務市場:零組件,展開,企業規模,終端,SMS,終端用戶,及各地區 - 市場規模,佔有率,展望,及機會分析(2019年∼2027年)

Bulk SMS Marketing Services Market Report, by Component, by Deployment Type, by Enterprise Size, by Terminal Type, by Type of SMS, by End User, and by Region - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027

出版商 Coherent Market Insights 商品編碼 918420
出版日期 內容資訊 英文 130 Pages
商品交期: 2-3個工作天內
價格
Back to Top
全球散裝SMS行銷服務市場:零組件,展開,企業規模,終端,SMS,終端用戶,及各地區 - 市場規模,佔有率,展望,及機會分析(2019年∼2027年) Bulk SMS Marketing Services Market Report, by Component, by Deployment Type, by Enterprise Size, by Terminal Type, by Type of SMS, by End User, and by Region - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027
出版日期: 2019年11月29日內容資訊: 英文 130 Pages
簡介

本報告提供全球散裝SMS行銷服務市場的相關調查,市場機會和趨勢,成長及阻礙因素,各零組件、展開類型、企業規模、終端類型、SMS類型、終端用戶、地區的市場分析,競爭情形,主要企業的簡介等資訊。

目錄

第1章 調查目的及前提條件

  • 調查目的
  • 前提條件
  • 簡稱

第2章 市場範圍

  • 報告的說明
    • 市場定義、範圍
  • 摘要整理
    • 各零件
    • 各部署類型
    • 各企業規模
    • 各終端類型
    • 各SMS類型
    • 各終端用戶
    • 各地區
  • Coherent Opportunity Map (COM)

第3章 市場動態,法規,趨勢分析

  • 市場動態
    • 成長要素
    • 阻礙因素
    • 市場機會
    • 法規方案
    • 產業趨勢
    • 合併、收購
    • 新產品的認證/銷售

第4章 市場分析:各零件

  • 簡介
  • 軟體
  • 服務

第5章 市場分析:各部署類型

  • 簡介
  • 內部部署
  • SaaS

第6章 市場分析:各企業規模

  • 簡介
  • 中小企業
  • 大企業

第7章 市場分析:各終端類型

  • 簡介
  • 行動為基礎
  • 桌上型為基礎

第8章 市場分析:各SMS類型

  • 簡介
  • 交易SMS
  • 推銷SMS
  • 警報SMS
  • 客製化SMS

第9章 市場分析:各終端用戶

  • 簡介
  • 廣告、活動管理
  • BFSI
  • cab聚合商
  • 媒體、娛樂
  • 零售
  • 飯店、渡假村
  • 其他

第10章 市場分析:各地區

  • 簡介
  • 市場佔有率分析
  • 北美
  • 歐洲
  • 亞太地區
  • 南美
  • 中東、非洲

第11章 競爭情形

  • 企業簡介
    • agilecrm.com
    • Bitrix, Inc
    • Celerity Systems (Pty) Ltd
    • ClickSend
    • directSMS
    • Dove Soft Pvt Ltd.
    • Exotel Techcom Pvt. Ltd
    • IMImobile
    • King Digital Pvt. Ltd.
    • MessageBird
    • Osumare
    • SendPulse
    • Text Marketer
    • TextMagic Ltd

第12章 Section

  • 參照資料
  • 調查方法
  • 關於本公司
目錄

Title:
Bulk SMS Marketing Services Market Report, by Component (Software and Services), by Deployment Type (On-premise and SaaS), by Enterprise Size (SMEs and Large Enterprises), by Terminal Type (Mobile-based and Desktop-based), by Type of SMS (Transactional SMS, Promotional SMS, Alert SMS, and Personalize SMS), by End User (Advertising & Event Management BFSI, Cab Aggregator, Media & Entertainment, Retail, Hotel & Resorts, and Others), and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027.

Bulk SMS is also known as bulk text messaging, bulk messaging, business SMS, SMS software or text message marketing. Bulk SMS service allows user to send SMS to a large number of recipients at the same time. Sending alerts on mobile in the form of short message services (SMS) has emerged as one of the most popular forms of advertising in the recent years. Moreover, enterprises are adopting bulk SMS solution for reaching their consumers and employees, owing to inexpensive, reliable, and quick service of bulk SMS solution.

Market Dynamics

The global bulk SMS marketing services market growth is driven by rising adoption of bulk SMS marketing software by various end-use industries such as BFSI, automobile, and retail for communicating with their customers and employees. Moreover, advertising and marketing organizations are majorly adopting bulk SMS marketing software for disseminating information of product launches, brand promotional activities, creating brand awareness, and promotional events. For instance, according to Coherent Market Insights' analysis, event management industry in India is expected to reach US$ 1,396 million by 2020-21. Moreover, increasing number of reality shows related to dancing and singing are also boosting the adoption of bulk SMS marketing software by event management organizations.

However, rising adoption of email marketing software and SEO by various end-use industries for marketing is expected to reduce the adoption of bulk SMS marketing software over the forecast period, thereby restraining the market growth.

Key features of the study:

  • This report provides in-depth analysis of bulk SMS marketing services market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2019- 2027), considering 2018 as the base year
  • It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategies adopted by leading players
  • It profiles leading players in the global bulk SMS marketing services market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, bulk SMS marketing services capital, key developments, strategies, and future plans
  • Companies covered as part of this study include agilecrm.com, Bitrix, Inc, Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd., Exotel Techcom Pvt. Ltd, IMImobile, King Digital Pvt. Ltd., MessageBird, Osumare, SendPulse, Text Marketer, TextMagic Ltd, and others
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launches, product upgrades, market expansion, and marketing tactics
  • The global bulk SMS marketing services market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global bulk SMS marketing services market

Detailed Segmentation:

Global Bulk SMS Marketing Services Market, By Component:

  • Software
  • Services

Global Bulk SMS Marketing Services Market, By Deployment Type:

  • On-premise
  • SaaS

Global Bulk SMS Marketing Services Market, By Enterprise Size:

  • SMEs
  • Large Enterprises

Global Bulk SMS Marketing Services Market, By Terminal Type:

  • Mobile-based
  • Desktop-based

Global Bulk SMS Marketing Services Market, By Type of SMS:

  • Transactional SMS
  • Promotional SMS
  • Alert SMS
  • Personalize SMS

Global Bulk SMS Marketing Services Market, By End User:

  • Advertising & Event Management
  • BFSI
  • Cab Aggregator
  • Media & Entertainment
  • Retail
  • Hotels & Resorts
  • Others

Global Bulk SMS Marketing Services Market, By Region:

North America

  • By Component:
    • Software
    • Services
  • By Deployment Type:
    • On-premise
    • SaaS
  • By Enterprise Size:
    • SMEs
    • Large Enterprises
  • By Terminal Type:
    • Mobile-based
    • Desktop-based
  • By Type of SMS:
    • Transactional SMS
    • Promotional SMS
    • Alert SMS
    • Personalize SMS
  • By End User:
    • Advertising & Event Management
    • BFSI
    • Cab Aggregator
    • Media & Entertainment
    • Retail
    • Hotels & Resorts
    • Others
  • By Country:
    • U.S.
    • Canada

Europe

  • By Component:
    • Software
    • Services
  • By Deployment Type:
    • On-premise
    • SaaS
  • By Enterprise Size:
    • SMEs
    • Large Enterprises
  • By Terminal Type:
    • Mobile-based
    • Desktop-based
  • By Type of SMS:
    • Transactional SMS
    • Promotional SMS
    • Alert SMS
    • Personalize SMS
  • By End User:
    • Advertising & Event Management
    • BFSI
    • Cab Aggregator
    • Media & Entertainment
    • Retail
    • Hotels & Resorts
    • Others
  • By Country:
    • U.K.
    • Germany
    • Italy
    • France
    • Spain
    • Russia
    • Rest of Europe

Asia Pacific

  • By Component:
    • Software
    • Services
  • By Deployment Type:
    • On-premise
    • SaaS
  • By Enterprise Size:
    • SMEs
    • Large Enterprises
  • By Terminal Type:
    • Mobile-based
    • Desktop-based
  • By Type of SMS:
    • Transactional SMS
    • Promotional SMS
    • Alert SMS
    • Personalize SMS
  • By End User:
    • Advertising & Event Management
    • BFSI
    • Cab Aggregator
    • Media & Entertainment
    • Retail
    • Hotels & Resorts
    • Others
  • By Country:
    • China
    • India
    • Japan
    • Australia & New Zealand
    • South Korea
    • Rest of Asia Pacific

Latin America

  • By Component:
    • Software
    • Services
  • By Deployment Type:
    • On-premise
    • SaaS
  • By Enterprise Size:
    • SMEs
    • Large Enterprises
  • By Terminal Type:
    • Mobile-based
    • Desktop-based
  • By Type of SMS:
    • Transactional SMS
    • Promotional SMS
    • Alert SMS
    • Personalize SMS
  • By End User:
    • Advertising & Event Management
    • BFSI
    • Cab Aggregator
    • Media & Entertainment
    • Retail
    • Hotels & Resorts
    • Others
  • By Country
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America

Middle East & Africa

  • By Component:
    • Software
    • Services
  • By Deployment Type:
    • On-premise
    • SaaS
  • By Enterprise Size:
    • SMEs
    • Large Enterprises
  • By Terminal Type:
    • Mobile-based
    • Desktop-based
  • By Type of SMS:
    • Transactional SMS
    • Promotional SMS
    • Alert SMS
    • Personalize SMS
  • By End User:
    • Advertising & Event Management
    • BFSI
    • Cab Aggregator
    • Media & Entertainment
    • Retail
    • Hotels & Resorts
    • Others
  • By Country
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Company Profiles:

  • agilecrm.com*
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Key Strategies
    • Recent Developments/ Updates
  • Bitrix, Inc
  • Celerity Systems (Pty) Ltd
  • ClickSend
  • directSMS
  • Dove Soft Pvt Ltd.
  • Exotel Techcom Pvt. Ltd
  • IMImobile
  • King Digital Pvt. Ltd.
  • MessageBird
  • Osumare
  • SendPulse
  • Text Marketer
  • TextMagic Ltd

"*" marked represents similar segmentation in other categories in the respective section.

Table of Contents

1. Research Objectives and Assumptions

  • Research Objectives
  • Assumptions
  • Abbreviations

2. Market Purview

  • Report Description
    • Market Definition and Scope
  • Executive Summary
    • Market Snippet, By Component
    • Market Snippet, By Deployment Type
    • Market Snippet, By Enterprise Size
    • Market Snippet, By Terminal Type
    • Market Snippet, By Type of SMS
    • Market Snippet, By End User
    • Market Snippet, By Region
  • Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

  • Market Dynamics
    • Drivers
    • Restraints
    • Market Opportunities
    • Regulatory Scenario
    • Industry Trend
    • Merger and Acquisitions
    • New Product Approvals/Launch

4. Global Bulk SMS Marketing Services Market, By Component, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2018 and 2027 (%)
    • Segment Trends
  • Software
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Services
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)

5. Global Bulk SMS Marketing Services Market, By Deployment Type, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2018 and 2027 (%)
    • Segment Trends
  • On-premise
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • SaaS
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)

6. Global Bulk SMS Marketing Services Market, By Enterprise Size, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2018 and 2027 (%)
    • Segment Trends
  • SMEs
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Large Enterprises
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)

7. Global Bulk SMS Marketing Services Market, By Terminal Type, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2018 and 2027 (%)
    • Segment Trends
  • Mobile-based
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Desktop-based
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)

8. Global Bulk SMS Marketing Services Market, By Type of SMS, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2018 and 2027 (%)
    • Segment Trends
  • Transactional SMS
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Promotional SMS
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Alert SMS
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Personalize SMS
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)

9. Global Bulk SMS Marketing Services Market, By End User, 2017 - 2027 (US$ Million)

  • Introduction
    • Market Share Analysis, 2018 and 2027 (%)
    • Segment Trends
  • Advertising & Event Management
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • BFSI
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Cab Aggregator
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Media & Entertainment
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Retail
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Hotels & Resorts
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)
  • Others
    • Introduction
    • Market Size and Forecast, 2019 - 2027, (US$ Million)

10. Global Bulk SMS Marketing Services Market, By Region, 2017 - 2027 (US$ Million)

  • Introduction
  • Market Share Analysis, By Region, 2018 and 2027 (%)
  • North America
    • By Country
    • U.S.
    • Canada
    • By Segment
    • Market Size and Forecast, By Component, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Deployment Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Enterprise Size, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Terminal Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Type of SMS, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By End User, 2017 - 2027 (US$ Million)
  • Europe
    • By Country
    • U.K.
    • Germany
    • France
    • Italy
    • Russia
    • Rest of Europe
    • By Segment
    • Market Size and Forecast, By Component, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Deployment Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Enterprise Size, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Terminal Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Type of SMS, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By End User, 2017 - 2027 (US$ Million)
  • Asia Pacific
    • By Country
    • China
    • India
    • Japan
    • Australia & New Zealand
    • South Korea
    • Rest of Asia Pacific
    • By Segment
    • Market Size and Forecast, By Component, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Deployment Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Enterprise Size, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Terminal Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Type of SMS, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By End User, 2017 - 2027 (US$ Million)
  • Latin America
    • By Country
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
    • By Segment
    • Market Size and Forecast, By Component, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Deployment Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Enterprise Size, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Terminal Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Type of SMS, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By End User, 2017 - 2027 (US$ Million)
  • Middle East & Africa
    • By Country
    • GCC Countries
    • South Africa
    • Middle East & Africa
    • By Segment
    • Market Size and Forecast, By Component, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Deployment Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Enterprise Size, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Terminal Type, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By Type of SMS, 2017 - 2027 (US$ Million)
    • Market Size and Forecast, By End User, 2017 - 2027 (US$ Million)

11. Competitive Landscape

  • Company Profiles
    • agilecrm.com
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • Bitrix, Inc
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • Celerity Systems (Pty) Ltd
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • ClickSend
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • directSMS
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • Dove Soft Pvt Ltd.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • Exotel Techcom Pvt. Ltd
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • IMImobile
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • King Digital Pvt. Ltd.
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • MessageBird
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • Osumare
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • SendPulse
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • Text Marketer
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates
    • TextMagic Ltd
    • Company Overview
    • Product Portfolio
    • Financial Performance
    • Recent Developments/Updates

12. Section

  • References
  • Research Methodology
  • About us and Sales Contact
Back to Top