批量短信營銷服務市場規模/份額/前景/機會（2022-2028）：組件/部署類型/公司規模/終端類型/短信類型/最終用戶/地區

全球群發短信營銷服務市場的增長是由於越來越多地採用群發短信營銷軟件與BFSI、汽車和零售等各種最終用戶行業的客戶和員工進行溝通。是由於。廣告和營銷公司還主要使用批量短信營銷軟件來推出產品、推廣品牌、建立品牌知名度和傳播有關促銷活動的信息。

本報告調查全球群發短信營銷服務市場，定義和概述市場，分析影響市場增長、法律和監管環境、市場規模變化/預測以及各個類別/地區的各種影響因素。/細分主要國家、競爭環境、主要公司概況等進行匯總。

目錄

第 1 章調查目標/先決條件

第二章市場概述

第三章市場動態/法律法規/趨勢分析

• 市場動態
  • 促進因素
  • 抑制器
  • 市場機會
  • 監管場景
  • 行業趨勢
  • 併購
  • 新產品的批准/發布

第 4 章全球批量短信營銷服務市場：按組件

• 軟件
• 服務

第 5 章全球批量短信營銷服務市場：按部署類型

• 本地
• SaaS

第 6 章全球批量短信營銷服務市場：按公司規模

• 中小企業
• 大公司

第7章全球批量短信營銷服務市場：按設備類型

• 移動基地
• 基於桌面

第8章全球批量短信營銷服務市場：按短信類型

• 交易短信
• 促銷短信
• 提醒短信
• 個性化短信

第 9 章全球批量短信營銷服務市場：按最終用戶

• 廣告/活動管理
• BFSI
• 出租車聚合器
• 媒體與娛樂
• 零售
• 酒店及度假村
• 其他

第 10 章全球批量短信營銷服務市場：按地區

• 市場份額分析
• 北美
• 歐洲
• 亞太地區
• 拉丁美洲
• 中東/非洲

第11章競爭態勢

• 公司簡介
  • agilecrm.com
  • Bitrix, Inc
  • Celerity Systems(Pty)Ltd
  • ClickSend
  • directSMS
  • Dove Soft Pvt Ltd.
  • Exotel Techcom Pvt. Ltd
  • IMImobile
  • King Digital Pvt. Ltd.
  • MessageBird
  • Osumare
  • SendPulse
  • Text Marketer
  • TextMagic Ltd

第12章 章節

Bulk SMS is also known as bulk text messaging, bulk messaging, business SMS, SMS software or text message marketing. Bulk SMS service allows user to send SMS to a large number of recipients at the same time. Sending alerts on mobile in the form of short message services (SMS) has emerged as one of the most popular forms of advertising in the recent years. Moreover, enterprises are adopting bulk SMS solution for reaching their consumers and employees, owing to inexpensive, reliable, and quick service of bulk SMS solution.

Market Dynamics

The global bulk SMS marketing services market growth is driven by rising adoption of bulk SMS marketing software by various end-use industries such as BFSI, automobile, and retail for communicating with their customers and employees. Moreover, advertising and marketing organizations are majorly adopting bulk SMS marketing software for disseminating information of product launches, brand promotional activities, creating brand awareness, and promotional events. For instance, according to Coherent Market Insights' analysis, event management industry in India is expected to reach US$ 1,396 million by 2020-21. Moreover, increasing number of reality shows related to dancing and singing are also boosting the adoption of bulk SMS marketing software by event management organizations.

However, rising adoption of email marketing software and SEO by various end-use industries for marketing is expected to reduce the adoption of bulk SMS marketing software over the forecast period, thereby restraining the market growth.

Key features of the study:

This report provides in-depth analysis of bulk SMS marketing services market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2022-2028), considering 2021 as the base year

It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market

This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategies adopted by leading players

It profiles leading players in the global bulk SMS marketing services market based on the following parameters - company overview, financial performance, product portfolio, geographical presence, bulk SMS marketing services capital, key developments, strategies, and future plans

Companies covered as part of this study include agilecrm.com, Bitrix, Inc, Celerity Systems (Pty) Ltd, ClickSend, directSMS, Dove Soft Pvt Ltd., Exotel Techcom Pvt. Ltd, IMImobile, King Digital Pvt. Ltd., MessageBird, Osumare, SendPulse, Text Marketer, TextMagic Ltd, and others

Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launches, product upgrades, market expansion, and marketing tactics

The global bulk SMS marketing services market report caters to various stakeholders in this industry including investors, suppliers, manufacturers, distributors, new entrants, and financial analysts

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global bulk SMS marketing services market

Detailed Segmentation:

Global Bulk SMS Marketing Services Market, By Component:

Software

Services

Global Bulk SMS Marketing Services Market, By Deployment Type:

On-premise

SaaS

Global Bulk SMS Marketing Services Market, By Enterprise Size:

SMEs

Large Enterprises

Global Bulk SMS Marketing Services Market, By Terminal Type:

Mobile-based

Desktop-based

Global Bulk SMS Marketing Services Market, By Type of SMS:

Transactional SMS

Promotional SMS

Alert SMS

Personalize SMS

Global Bulk SMS Marketing Services Market, By End User:

Advertising & Event Management

BFSI

Cab Aggregator

Media & Entertainment

Retail

Hotels & Resorts

Others

Global Bulk SMS Marketing Services Market, By Region:

North America

By Component:

Software

Services

By Deployment Type:

On-premise

SaaS

By Enterprise Size:

SMEs

Large Enterprises

By Terminal Type:

Mobile-based

Desktop-based

By Type of SMS:

Transactional SMS

Promotional SMS

Alert SMS

Personalize SMS

By End User:

Advertising & Event Management

BFSI

Cab Aggregator

Media & Entertainment

Retail

Hotels & Resorts

Others

By Country:

U.S.

Canada

Europe

By Component:

Software

Services

By Deployment Type:

On-premise

SaaS

By Enterprise Size:

SMEs

Large Enterprises

By Terminal Type:

Mobile-based

Desktop-based

By Type of SMS:

Transactional SMS

Promotional SMS

Alert SMS

Personalize SMS

By End User:

Advertising & Event Management

BFSI

Cab Aggregator

Media & Entertainment

Retail

Hotels & Resorts

Others

By Country:

U.K.

Germany

Italy

France

Spain

Russia

Rest of Europe

Asia Pacific

By Component:

Software

Services

By Deployment Type:

On-premise

SaaS

By Enterprise Size:

SMEs

Large Enterprises

By Terminal Type:

Mobile-based

Desktop-based

By Type of SMS:

Transactional SMS

Promotional SMS

Alert SMS

Personalize SMS

By End User:

Advertising & Event Management

BFSI

Cab Aggregator

Media & Entertainment

Retail

Hotels & Resorts

Others

By Country:

China

India

Japan

Australia & New Zealand

South Korea

Rest of Asia Pacific

Latin America

By Component:

Software

Services

By Deployment Type:

On-premise

SaaS

By Enterprise Size:

SMEs

Large Enterprises

By Terminal Type:

Mobile-based

Desktop-based

By Type of SMS:

Transactional SMS

Promotional SMS

Alert SMS

Personalize SMS

By End User:

Advertising & Event Management

BFSI

Cab Aggregator

Media & Entertainment

Retail

Hotels & Resorts

Others

By Country

Brazil

Mexico

Argentina

Rest of Latin America

Middle East & Africa

By Component:

Software

Services

By Deployment Type:

On-premise

SaaS

By Enterprise Size:

SMEs

Large Enterprises

By Terminal Type:

Mobile-based

Desktop-based

By Type of SMS:

Transactional SMS

Promotional SMS

Alert SMS

Personalize SMS

By End User:

Advertising & Event Management

BFSI

Cab Aggregator

Media & Entertainment

Retail

Hotels & Resorts

Others

By Country

GCC Countries

South Africa

Rest of Middle East & Africa

Company Profiles

agilecrm.com*

Company Overview

Product Portfolio

Financial Performance

Key Strategies

Recent Developments/ Updates

Bitrix, Inc

Celerity Systems (Pty) Ltd

ClickSend

directSMS

Dove Soft Pvt Ltd.

Exotel Techcom Pvt. Ltd

IMImobile

King Digital Pvt. Ltd.

MessageBird

Osumare

SendPulse

Text Marketer

TextMagic Ltd

"*" marked represents similar segmentation in other categories in the respective section.

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Snippet, By Component
  • Market Snippet, By Deployment Type
  • Market Snippet, By Enterprise Size
  • Market Snippet, By Terminal Type
  • Market Snippet, By Type of SMS
  • Market Snippet, By End User
  • Market Snippet, By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restraints
  • Market Opportunities
  • Regulatory Scenario
  • Industry Trend
  • Merger and Acquisitions
  • New Product Approvals/Launch

4. Global Bulk SMS Marketing Services Market, By Component, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• Software
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Services
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

5. Global Bulk SMS Marketing Services Market, By Deployment Type, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• On-premise
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• SaaS
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

6. Global Bulk SMS Marketing Services Market, By Enterprise Size, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• SMEs
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Large Enterprises
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

7. Global Bulk SMS Marketing Services Market, By Terminal Type, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• Mobile-based
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Desktop-based
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

8. Global Bulk SMS Marketing Services Market, By Type of SMS, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• Transactional SMS
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Promotional SMS
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Alert SMS
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Personalize SMS
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

9. Global Bulk SMS Marketing Services Market, By End User, 2017 - 2028 (US$ Million)

• Introduction
  • Market Share Analysis, 2022 and 2028 (%)
  • Segment Trends
• Advertising & Event Management
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• BFSI
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Cab Aggregator
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Media & Entertainment
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Retail
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Hotels & Resorts
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)
• Others
  • Introduction
  • Market Size and Forecast, 2017 - 2028, (US$ Million)

10. Global Bulk SMS Marketing Services Market, By Region, 2017 - 2028 (US$ Million)

• Introduction
• Market Share Analysis, By Region, 2022 and 2028 (%)
• North America
  • By Country
  • U.S.
  • Canada
  • By Segment
  • Market Size and Forecast, By Component, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Deployment Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Enterprise Size, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Terminal Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Type of SMS, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By End User, 2017 - 2028 (US$ Million)
• Europe
  • By Country
  • U.K.
  • Germany
  • France
  • Italy
  • Russia
  • Rest of Europe
  • By Segment
  • Market Size and Forecast, By Component, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Deployment Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Enterprise Size, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Terminal Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Type of SMS, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By End User, 2017 - 2028 (US$ Million)
• Asia Pacific
  • By Country
  • China
  • India
  • Japan
  • Australia & New Zealand
  • South Korea
  • Rest of Asia Pacific
  • By Segment
  • Market Size and Forecast, By Component, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Deployment Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Enterprise Size, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Terminal Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Type of SMS, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By End User, 2017 - 2028 (US$ Million)
• Latin America
  • By Country
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
  • By Segment
  • Market Size and Forecast, By Component, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Deployment Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Enterprise Size, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Terminal Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Type of SMS, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By End User, 2017 - 2028 (US$ Million)
• Middle East & Africa
  • By Country
  • GCC Countries
  • South Africa
  • Middle East & Africa
  • By Segment
  • Market Size and Forecast, By Component, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Deployment Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Enterprise Size, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Terminal Type, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By Type of SMS, 2017 - 2028 (US$ Million)
  • Market Size and Forecast, By End User, 2017 - 2028 (US$ Million)

11. Competitive Landscape

• Company Profiles
  • agilecrm.com
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • Bitrix, Inc
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • Celerity Systems (Pty) Ltd
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • ClickSend
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • directSMS
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • Dove Soft Pvt Ltd.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • Exotel Techcom Pvt. Ltd
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • IMImobile
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • King Digital Pvt. Ltd.
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • MessageBird
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • Osumare
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • SendPulse
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • Text Marketer
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates
  • TextMagic Ltd
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Recent Developments/Updates

12. Section

• References
• Research Methodology
• About us and Sales Contact