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市場調查報告書

行動技術:全球市場

Mobile Technologies: Global Markets

出版商 BCC Research 商品編碼 284071
出版日期 內容資訊 英文 118 Pages
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行動技術:全球市場 Mobile Technologies: Global Markets
出版日期: 2016年12月07日 內容資訊: 英文 118 Pages
簡介

全球行動應用程式市場規模,2015年約109億美金。該市場預計從2016年到2011年以14.4%的年複合成長率發展,從2016年的122億美元擴大到2021年的240億美元。

本報告提供全球行動技術市場相關調查,成果資料,估計,及包含年複合成長率預測的世界市場趨勢,行動應用程式的各分類市場區隔的調查,Android,iOS,Blackberry及Windows的主要的軟體開發平台分析,及費用策略與經營模式,遊戲,多媒體,個人利用的行動應用程式市場分析等。

第1章 簡介

第2章 摘要

第3章 移動平台概要

  • 多功能手機 vs. 智慧型手機
  • 行動裝置作業系統
  • 開放原始碼開發
  • 智慧型手機的主要的功能
  • 行動應用程式
  • 行動應用程式市場
  • 行動應用程式:各地區
  • 智慧型手機的利用

第4章 Android平台

  • 簡介
  • Android市場
  • 認識
  • 平板電腦採用Android
  • 替代市場
  • 主要企業簡介

第5章 iOS

  • 簡介
  • 主要企業簡介

第6章 Windows Phone

  • WINDOWS PHONE 7及8
  • WINDOWS 開發PHONE的OEM
  • WINDOWS 應用的整體市場
  • 主要企業簡介

第7章 Blackberry

  • BLACKBERRY OPERATING SYSTEM (OS)
  • 應用開發策略
  • Apple iPhone的影響
  • Google Android的影響
  • 企業簡介

第8章 移動平台上的軟體應用程式

  • 軟體開發手法
  • 主要企業簡介

第9章 專利分析

  • 行動軟體專利

圖表

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目錄
Product Code: IFT071B

The global market for mobile applications was valued at nearly $10.9 billion in 2015. This market is expected to increase from $12.2 billion in 2016 to nearly $24.0 billion in 2021 at a compound annual growth rate (CAGR) of 14.4% for 2016-2021.

This report provides:

  • An overview of the global market for mobile technologies.
  • Analyses of global market trends, with data from 2015, 2016, and projections of compound annual growth rates (CAGRs) through 2021.
  • Exploration of the total available market for mobile applications and segmentation by category.
  • Discussion of key software development platforms
  • Breakdowns by key features of the SDK, popular CPU architectures and models
  • Examination of the marketplace for mobile applications by pricing strategies and business models, and by gaming, multimedia, and personal use.
  • Profiles of major players in the industry.

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REPORT SCOPE

REPORT SCOPE AND ORGANIZATION

This report segments mobile applications by the most popular operating systems in the market: Android, iOS and Windows. For each segment, the report provides estimated total market, number of applications, and average revenue per application.

The following is provided for each segment:

  • Definition of technical details.
  • Overall market description.
  • Comparison with other segments.
  • Growth forecast and market trends.
  • Business models.
  • Key players and market share.

The goal of the report is to provide readers with the following:

  • Understanding of the underlying operating system and how it shapes the market.
  • Knowledge of various software development kits offered by manufacturers to develop applications.
  • Knowledge of business models used in different market segments.
  • Understanding of the market potential for each segment and projections for the next five years.

ANALYST'S CREDENTIALS

Michael Sullivan is currently the Senior Editor for Information Technology at BCC Research. He is also an IT industry analyst with more than 20 years of experience investigating, studying and reporting on information technology development and applications. Previous reports include coverage of content delivery networks and zero net energy buildings.

Table of Contents

CHAPTER 1 INTRODUCTION

  • STUDY GOALS AND OBJECTIVES
  • REPORT SCOPE AND ORGANIZATION
  • TARGET AUDIENCE
  • RESEARCH METHODOLOGY
  • ANALYST'S CREDENTIALS
  • RELATED BCC RESEARCH REPORTS
  • BCC RESEARCH WEBSITE
  • DISCLAIMER

CHAPTER 2 SUMMARY

  • SUMMARY TABLE GLOBAL MARKET FOR MOBILE APPLICATIONS, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • SUMMARY FIGURE GLOBAL MARKET FOR MOBILE APPLICATIONS, BY PLATFORM, 2015-2021 ($ MILLIONS)

CHAPTER 3 OVERVIEW OF MOBILE PLATFORMS

  • FEATURE PHONE VS. SMARTPHONE
  • MOBILE DEVICE OPERATING SYSTEMS
    • ANDROID
    • BADA-TIZEN
    • FIREFOX OS
    • IOS
    • SYMBIAN
    • WINDOWS MOBILE
    • WINDOWS PHONE
  • OPEN-SOURCE DEVELOPMENT
  • TABLE 1 CUMULATIVE NUMBER OF MOBILE DEVICE SHIPMENTS, 2015 ($ MILLIONS)
  • KEY FEATURES OF SMARTPHONES
    • DISPLAY
    • TABLE 2 TYPICAL SPECIFICATIONS FOR POPULAR SMARTPHONES, 2016
    • CAMERA
    • GLOBAL POSITIONING SYSTEM (GPS)
  • MOBILE APPLICATIONS
  • MOBILE APPLICATIONS MARKET
  • TABLE 3 GLOBAL MOBILE APPLICATIONS MARKET, BY OPERATING SYSTEM, THROUGH 2021 (THOUSANDS)
  • FIGURE 1 GLOBAL MOBILE APPLICATIONS MARKET, BY OPERATING SYSTEM, 2015-2021 (THOUSANDS)
  • TABLE 4 GLOBAL MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • FIGURE 2 GLOBAL MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • MOBILE APPLICATIONS BY REGION
  • TABLE 5 GLOBAL MOBILE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
  • FIGURE 3 GLOBAL MOBILE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • SMARTPHONE USAGE
  • TABLE 6 NORTH AMERICAN MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • FIGURE 4 NORTH AMERICAN MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • TABLE 7 EUROPEAN UNION MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • FIGURE 5 EUROPEAN UNION MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • TABLE 8 ASIAN MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • FIGURE 6 ASIAN MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • TABLE 9 REST OF THE WORLD MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • FIGURE 7 REST OF THE WORLD MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)

CHAPTER 4 ANDROID PLATFORM

  • INTRODUCTION
  • TABLE 10 TOTAL NUMBER OF APPLICATIONS AVAILABLE IN THE ANDROID MARKETPLACE, THROUGH 2021 (THOUSANDS)
  • TABLE 11 GLOBAL ANDROID MOBILE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
  • FIGURE 8 GLOBAL ANDROID MOBILE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • ANDROID MARKETPLACE
    • ANDROID SOFTWARE DEVELOPMENT KIT
    • FIGURE 9 ANDROID OPERATING SYSTEM ARCHITECTURE
    • NATIVE DEVELOPMENT KIT
    • HYPERNEXT ANDROID CREATOR
    • LICENSING
  • RECEPTION
  • ANDROID ADAPTATION FOR TABLETS
  • ALTERNATE MARKETPLACES
    • POPULAR ANDROID APP STORES
      • Amazon Appstore
      • Appoke
      • F-Droid
      • GetJar
      • SlideME
      • Others
      • TABLE 12 APPLICATIONS IN VARIOUS CATEGORIES, 2015 (%)
  • SELECTED COMPANY PROFILES
    • ACER
    • ASUSTEK
    • GOOGLE
      • Products and Services
      • Advertising
    • HTC
    • HUAWEI
    • KYOCERA
    • LG
    • MOTOROLA (GOOGLE)
    • PANTECH
    • SAMSUNG
    • SONY
    • ZTE

CHAPTER 5 IOS

  • INTRODUCTION
    • NO MORE HEADPHONES
    • IPHONE HISTORY
    • TABLE 13 GLOBAL NUMBER OF APPLICATIONS AVAILABLE IN THE IOS MARKETPLACE, THROUGH 2021 ($ MILLIONS)
    • TABLE 14 GLOBAL IOS MOBILE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
    • FIGURE 10 GLOBAL IOS MOBILE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
    • IPHONE FEATURES
      • Screen and Input
      • Sensors
        • Proximity Sensor
        • Ambient Light Sensor
      • Accelerometer
      • Magnetometer
      • Gyroscopic Sensor
      • Audio and Output
      • Bluetooth
      • Video Out
      • Battery
      • Camera
      • TABLE 15 COMPARISON OF VARIOUS IPHONE MODELS
      • Storage and SIM
      • Liquid Contact Indicators
      • Included Items
    • IOS FEATURES
      • User Interface
      • Phone Functionality
      • Multimedia
      • Internet Connectivity
      • Maps
      • Text Input
      • Email and Text Messages
      • Accessibility
    • IOS SOFTWARE DEVELOPMENT KIT
    • IOS SOFTWARE DEVELOPMENT KIT (SDK) HISTORY
      • Software Development Kit (SDK) Contents
      • Licensing
    • APPLE VERSUS ANDROID
    • TABLE 16 COMPARISON OF IOS AND ANDROID MARKETPLACE
      • In-built Applications
      • Policies
      • Developers
      • Access
      • Average Time Spent per Day on Applications
  • SELECTED COMPANY PROFILES
    • APPLE
    • 1984 Debut of the Macintosh
    • FOXCONN
    • WISTRON

CHAPTER 6 WINDOWS PHONE

  • WINDOWS PHONE 7 AND 8
    • HARDWARE SUPPORT
    • KEY FEATURES OF THE OPERATING SYSTEM (OS)
      • User Interface
      • Text Input
      • Messaging
      • Web Browser
      • Contacts
      • Email
      • Multimedia
      • Media Support
      • Games
      • Search
      • Office Suite
      • Multitasking
      • Sync
      • Updates
      • Advertising Platform
    • WINDOWS PHONE APP STORE
      • Music and Videos
      • Applications and Games Development
      • Submission
  • ORIGINAL EQUIPMENT MANUFACTURERS (OEMS) DEVELOPING WINDOWS PHONES
  • TOTAL MARKET FOR WINDOWS APPLICATIONS
  • TABLE 17 TOTAL NUMBER OF APPLICATIONS FOR WINDOWS PHONE, THROUGH 2021 (THOUSANDS)
  • TABLE 18 GLOBAL WINDOWS PHONE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
  • FIGURE 11 GLOBAL WINDOWS PHONE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • SELECTED COMPANY PROFILES
    • MICROSOFT
      • Product Divisions

CHAPTER 7 BLACKBERRY

  • BLACKBERRY OPERATING SYSTEM (OS)
    • BLACKBERRY 10
      • BlackBerry 10 Key Features
        • Gestures
        • Multitasking
        • BlackBerry Hub
        • BlackBerry Balance
        • Time Shift Camera
        • BlackBerry Messenger Video
        • Android Player
        • Keyboard
        • Voice Control
        • BlackBerry Link
        • Included Applications
        • Third-Party Application
        • Distribution
      • Devices
  • APPLICATION DEVELOPMENT STRATEGY
  • IMPACT OF THE APPLE IPHONE
  • IMPACT OF GOOGLE ANDROID
  • COMPANY PROFILES
    • BLACKBERRY (FORMERLY RESEARCH IN MOTION)
      • Company History

CHAPTER 8 SOFTWARE APPLICATIONS ON MOBILE PLATFORMS

  • SOFTWARE DEVELOPMENT METHODOLOGY
  • FIGURE 12 SOFTWARE DEVELOPMENT CYCLE AND METHODOLOGY IN A TYPICAL MOBILE ENVIRONMENT
  • TABLE 19 PLATFORM-SPECIFIC DEVELOPMENT ENVIRONMENT
    • MONETIZATION
      • Trial Period
      • Affiliate Marketing
      • In-App Purchasing
      • Advertising
    • TOP-GROSSING CATEGORIES
    • TABLE 20 TOP-GROSSING MOBILE APPLICATION CATEGORIES, 2016 (% OF REVENUE)
    • SELECTED APPLICATIONS
    • TABLE 21 SOME OF THE POPULAR MOBILE APPLICATIONS AND VENDORS
      • Words with Friends
      • Angry Birds Free
      • Sudoku
      • Facebook
      • Skype
      • Evernote
  • SELECTED COMPANY PROFILES
    • ADOBE SYSTEMS
    • ELECTRONIC ARTS
    • EVERNOTE
    • GAMELOFT
    • KABAM
    • PANDORA
    • ROVIO
    • SEGA
    • UBISOFT ENTERTAINMENT
    • WHATSAPP
    • ZYNGA

CHAPTER 9 PATENT ANALYSIS

  • MOBILE SOFTWARE PATENTS
  • TABLE 22 NUMBER OF U.S. PATENTS AWARDED FOR MOBILE APPLICATIONS, 1976-2013 (NUMBER OF PATENTS)
  • TABLE 23 NUMBER OF U.S. PATENTS AWARDED FOR MULTIMEDIA TECHNOLOGY FOR ANDROID AND IOS, 1976-2013 (NUMBER OF PATENTS)
  • TABLE 24 NUMBER OF U.S. PATENTS AWARDED TO SELECTED COMPANIES FOR MULTIMEDIA TECHNOLOGY, 1976-2013 (NUMBER OF PATENTS)
  • TABLE 25 NUMBER OF U.S. PATENTS AWARDED TO SELECTED COUNTRIES FOR MULTIMEDIA TECHNOLOGY, 1976-2013 (NUMBER OF PATENTS)

LIST OF TABLES

  • SUMMARY TABLE GLOBAL MARKET FOR MOBILE APPLICATIONS, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • TABLE 1 CUMULATIVE NUMBER OF MOBILE DEVICE SHIPMENTS, 2015 ($ MILLIONS)
  • TABLE 2 TYPICAL SPECIFICATIONS FOR POPULAR SMARTPHONES, 2016
  • TABLE 3 GLOBAL MOBILE APPLICATIONS MARKET, BY OPERATING SYSTEM, THROUGH 2021 (THOUSANDS)
  • TABLE 4 GLOBAL MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • TABLE 5 GLOBAL MOBILE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
  • TABLE 6 NORTH AMERICAN MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • TABLE 7 EUROPEAN UNION MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • TABLE 8 ASIAN MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • TABLE 9 REST OF THE WORLD MOBILE APPLICATIONS MARKET, BY PLATFORM, THROUGH 2021 ($ MILLIONS)
  • TABLE 10 TOTAL NUMBER OF APPLICATIONS AVAILABLE IN THE ANDROID MARKETPLACE, THROUGH 2021 (THOUSANDS)
  • TABLE 11 GLOBAL ANDROID MOBILE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
  • TABLE 12 APPLICATIONS IN VARIOUS CATEGORIES, 2015 (%)
  • TABLE 13 GLOBAL NUMBER OF APPLICATIONS AVAILABLE IN THE IOS MARKETPLACE, THROUGH 2021 ($ MILLIONS)
  • TABLE 14 GLOBAL IOS MOBILE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS)
  • TABLE 15 COMPARISON OF VARIOUS IPHONE MODELS
  • TABLE 16 COMPARISON OF IOS AND ANDROID MARKETPLACE
  • TABLE 17 TOTAL NUMBER OF APPLICATIONS FOR WINDOWS PHONE, THROUGH 2021 (THOUSANDS) 95
  • TABLE 18 GLOBAL WINDOWS PHONE APPLICATIONS MARKET, BY REGION, THROUGH 2021 ($ MILLIONS) 96
  • TABLE 19 PLATFORM-SPECIFIC DEVELOPMENT ENVIRONMENT
  • TABLE 20 TOP-GROSSING MOBILE APPLICATION CATEGORIES, 2016 (% OF REVENUE)
  • TABLE 21 SOME OF THE POPULAR MOBILE APPLICATIONS AND VENDORS
  • TABLE 22 NUMBER OF U.S. PATENTS AWARDED FOR MOBILE APPLICATIONS, 1976-2013 (NUMBER OF PATENTS)
  • TABLE 23 NUMBER OF U.S. PATENTS AWARDED FOR MULTIMEDIA TECHNOLOGY FOR ANDROID AND IOS, 1976-2013 (NUMBER OF PATENTS)
  • TABLE 24 NUMBER OF U.S. PATENTS AWARDED TO SELECTED COMPANIES FOR MULTIMEDIA TECHNOLOGY, 1976-2013 (NUMBER OF PATENTS)
  • TABLE 25 NUMBER OF U.S. PATENTS AWARDED TO SELECTED COUNTRIES FOR MULTIMEDIA TECHNOLOGY, 1976-2013 (NUMBER OF PATENTS)

LIST OF FIGURES

  • SUMMARY FIGURE GLOBAL MARKET FOR MOBILE APPLICATIONS, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • FIGURE 1 GLOBAL MOBILE APPLICATIONS MARKET, BY OPERATING SYSTEM, 2015-2021 (THOUSANDS)
  • FIGURE 2 GLOBAL MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • FIGURE 3 GLOBAL MOBILE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • FIGURE 4 NORTH AMERICAN MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • FIGURE 5 EUROPEAN UNION MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • FIGURE 6 ASIAN MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • FIGURE 7 REST OF THE WORLD MOBILE APPLICATIONS MARKET, BY PLATFORM, 2015-2021 ($ MILLIONS)
  • FIGURE 8 GLOBAL ANDROID MOBILE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • FIGURE 9 ANDROID OPERATING SYSTEM ARCHITECTURE
  • FIGURE 10 GLOBAL IOS MOBILE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • FIGURE 11 GLOBAL WINDOWS PHONE APPLICATIONS MARKET, BY REGION, 2015-2021 ($ MILLIONS)
  • FIGURE 12 SOFTWARE DEVELOPMENT CYCLE AND METHODOLOGY IN A TYPICAL MOBILE ENVIRONMENT
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