表紙
市場調查報告書

歐洲區域內,與FMC (固網、行動線路整合) 並進的新服務的促進:案例研究與分析

Promoting New Services Aongside FMC in Europe: Case Studies and Analysis

出版商 Analysys Mason 商品編碼 931508
出版日期 內容資訊 英文 20 Slides
商品交期: 最快1-2個工作天內
價格
歐洲區域內,與FMC (固網、行動線路整合) 並進的新服務的促進:案例研究與分析 Promoting New Services Aongside FMC in Europe: Case Studies and Analysis
出版日期: 2020年04月09日內容資訊: 英文 20 Slides
簡介

歐洲的通訊業者中,推動FMC (與固網通訊行動通訊的整合)的企業之間,非傳統的服務 - 智慧家庭解決方案等 - 加入自家公司的服務組合,擴大可以提供的服務範圍,獲得新的收益來源,及降低解約率的動向正在擴展。

本報告提供歐洲各國的通訊業者的新服務的發展情形調查相關分析,主要企業的具體的案例,FMC (固網、行動線路整合) 的關聯性,及主要非核心服務的趨勢,期待的成果和到目前為止的成功率等資訊彙整,為您概述為以下內容。

分析對象企業 :

本報告的案例研究所囊括的企業的一覽

  • A1 Telekom (奧地利)
  • Movistar (西班牙)
  • Orange (法國)
  • Plus (波蘭)
  • Telekom Slovenije (斯洛維尼亞)
  • VodafoneZiggo (荷蘭)

目錄

  • 摘要整理
  • 分析
  • 案例研究 (案例研究)
  • 附錄
  • 關於著者和Analysys Mason
目錄

"Operators can use non-core services to introduce new revenue streams and, by linking numerous services together, reduce churn."

European operators that are promoting fixed-mobile convergence (FMC) are looking to expand the scope of their offers by introducing non-traditional services to their portfolios. Operators can improve revenue prospects and manage churn by introducing complementary services such as smart home solutions through their FMC offers.

This report answers the following questions:

  • What are the key non-core services offered by converged operators across Europe?
  • How are these offers structured and incorporated into telecoms convergence offers?
  • How successful have non-core services been?

COMPANY COVERAGE:

The following companies are featured in case studies.

  • A1 Telekom (Austria)
  • Movistar (Spain)
  • Orange (France)
  • Plus (Poland)
  • Telekom Slovenije (Slovenia)
  • VodafoneZiggo (Netherlands)

Table of Contents

  • Executive summary
  • Analysis
  • Case studies
  • Appendix
  • About the author and Analysys Mason