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市場調查報告書

售後市場的汽車連接性的建議:對業者來說的機會

Aftermarket Automotive Propositions: The Opportunity for Operators

出版商 Analysys Mason 商品編碼 753031
出版日期 內容資訊 英文 12 Slides
商品交期: 最快1-2個工作天內
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售後市場的汽車連接性的建議:對業者來說的機會 Aftermarket Automotive Propositions: The Opportunity for Operators
出版日期: 2018年12月05日內容資訊: 英文 12 Slides
簡介

本報告提供售後市場的汽車連接性服務的相關調查,客戶的必要條件,聯盟模式,及解決方案的建立等相關分析,業者的實例彙整。

  • 售後市場的汽車連接性必要條件相關研究、建議
  • 聯盟模式的優點及缺點相關分析
  • 售後市場的汽車服務業者擁有解決方案的建立相關風險、優點的評估
  • 對應市場的業者方法實例
目錄

"Automotive connectivity contracts are subject to increasing competition and high price erosion. Operators have several options for capturing a larger share of the revenue."

Aftermarket automotive connectivity contracts are subject to increasing price competition. Operators can improve their prospects of winning these contracts by building an understanding of customer's requirements. They can also capture a larger share of the addressable revenue by providing a full service proposition through partnerships or by building their own solution.

This report provides:

  • research and recommendations on the requirements for aftermarket automotive connectivity
  • analysis of the advantages and disadvantages of partnership models
  • an assessment of the risk and rewards of building operator-owned solutions for aftermarket automotive propositions
  • examples of operators' approaches to addressing the market.

ABOUT THE AUTHOR:

Michele Mackenzie, Principal Analyst, Research.

Michele is an analyst for Analysys Mason's IoT and M2M Services research programme, with responsibility for M2M and LPWA forecasts. She has 17 years of experience as an analyst. She produces reports and forecasts on M2M and IoT in industry sectors such as transport, healthcare and smart cities, and analyses the impact of IoT network technologies such as LPWA networks. Prior to joining Analysys Mason in February 2014, Michele was a freelance analyst with a focus on M2M and IoT technology and trends. She has written reports for Machina Research and produced research for other clients in areas such as mobile broadband and digital media. Before that, Michele worked for Ovum for 12 years, where she focused on consumer mobile applications and held various roles including Practice Leader for Consumer Services. She has also worked as a consultant for Ovum's consultancy division.

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