Connected Consumer Survey 2018: Mobile Services and Devices in Europe and the USA
|出版日期||內容資訊||英文 16 Slides
|連網型消費者調查 (2017年):歐洲、美國的行動服務、設備 Connected Consumer Survey 2018: Mobile Services and Devices in Europe and the USA|
|出版日期: 2019年10月18日||內容資訊: 英文 16 Slides||
"Operators face difficulties in gaining traction for 5G launches due to a lack of excitement about new use cases, concerns over the costs of services and incremental upgrades in handset quality."
This report focuses on aspects of Analysys Mason's Connected Consumer Survey that relate to the behaviour, preferences and plans of smartphone users in Europe and the USA. In particular, it focuses on respondents' usage of mobile services and devices.
The survey groups were chosen to be demographically representative of the broader online consumer population. We set quotes on age, gender and employment status to that effect. There were a minimum of 1000 respondents per country. The total sample size was 8000.