表紙
市場調查報告書
商品編碼
975050

全球OTT(最高端)市場:按組件,設備類型,內容類型,收入模型,用戶類型和最終用戶的市場機會分析和行業預測(2020-2027)

Over-the-top Market by Component, Device Type, Content Type, Revenue Model, User Type, and End User : Global Opportunity Analysis and Industry Forecast, 2020-2027

出版日期: | 出版商: Allied Market Research | 英文 500 Pages | 商品交期: 2-3個工作天內

價格
  • 全貌
  • 簡介
  • 目錄
簡介

Over-the-Top(OTT)應用程序使用戶可以通過Internet傳送電影和電視內容,而無需訂閱傳統的有線或衛星付費電視服務,例如Time Warner Cable和Comcast。用於的應用或服務。 OTT平台的服務與媒體和通信有關,並且比傳統的交付方法成本更低。

由於智能手機的普及以及與OTT應用程序的兼容性,預計在未來幾年內對OTT服務的需求將成倍增長。此外,負擔得起的高速移動互聯網正在推動OTT服務的採用。 OTT服務或內容可以通過不受OTT服務或內容提供商控制的設備進行虛擬傳輸,例如智能電視,智能手機和遊戲機。在過去的幾年中,OTT服務已與Internet上的視頻和音頻內容相關聯。但是,技術的進步將OTT的定義擴展到了Internet上可用的任何服務/內容。各種廣播公司和政府採取的電視數位化舉措已經將OTT內容髮展成為視頻消費的流行平台,從而推動了新興經濟體對OTT服務和影片的需求。

發展中國家對OTT的需求激增,訂閱影片點播(SVoD)服務的增加,內容可用性的多樣性,對實時串流媒體頻道的需求增加等。這是促進增長的因素。此外,由於COVID-19的爆發,在鎖定期內對OTT服務和遊戲的需求增加,並且價格敏感市場中免費增值模式的可用性為市場的擴展做出了重要貢獻。但是,缺乏數據網絡基礎設施和延遲問題正在阻礙OTT服務的市場增長。另一方面,新的OTT市場的出現和OTT技術的新進展預計將為預測期內全球OTT市場的擴展提供有用的機會。

此報告調查了全球OTT(超頂)市場,並按組件,設備類型,內容類型,利潤模型,用戶類型,最終用戶和地區提供了該市場的概述,市場規模的變化和預測。它提供全面的信息,例如市場趨勢,增長和抑制因素分析,市場機會,競爭狀況以及主要公司的概況。

目錄

第1章簡介

第2章執行摘要

第3章市場概述

  • 市場定義和範圍
  • 形成高端市場的主要力量
  • 價值鏈分析
  • 市場發展/行業路線圖
  • 案例研究
    • 案例研究01
    • 案例研究02
    • 案例研究03
  • 市場動態
    • 生長因素
      • 發展中國家對OTT服務的需求快速增長
      • 新興市場中SVoD服務的興起
      • 各種內容的提供
      • 對實時流媒體頻道的需求迅速增加
      • 鎖定期間對OTT服務和遊戲的需求增加
    • 抑制因素
      • 缺乏數據網絡基礎架構
      • 等待問題
    • 市場機會
      • 新的OTT市場的出現
      • OTT技術的新發展
  • COVID-19影響分析:全球頂級市場
    • 對市場規模的影響
    • 消費者趨勢,偏好及其對預算的影響
    • 監管框架
    • 經濟影響
    • 解決負面影響的關鍵企業戰略
    • 機會窗口

第4章:頂級市場:按組成部分

  • 概述
  • 解決方案
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 服務
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家

第5章:熱門市場:按設備類型

  • 概述
  • 智能手機
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 智能電視
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 筆記本電腦,台式機,平板電腦
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 遊戲機
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 機頂盒
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 其他
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家

第6章在頂級市場上:按內容類型

  • 概述
  • 影片
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 音樂
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 遊戲
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 通訊
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 其他
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家

第7章在頂級市場上:按獲利模式

  • 概述
  • 訂閱
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 廣告
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 混合
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 其他
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家

第8章:熱門市場:按用戶類型

  • 概述
  • 個人
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 商業
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家

第9章在頂級市場上:按最終用戶

  • 概述
  • 媒體/娛樂
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 教育/培訓
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 健康/健身
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • IT □電信
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 電子商務
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • BFSI
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 政府
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家
  • 其他
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家

第10章:頂級市場:按地區

  • 概述
  • 北美
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按組成
    • 市場規模和預測:按設備類型
    • 市場規模和預測:按內容類型
    • 市場規模和預測:按收入模型
    • 市場規模和預測:按用戶類型
    • 市場規模和預測:最終用戶
    • 市場分析:按國家
      • 美國
      • 加拿大
  • 歐洲
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按組成
    • 市場規模和預測:按設備類型
    • 市場規模和預測:按內容類型
    • 市場規模和預測:按收入模型
    • 市場規模和預測:按用戶類型
    • 市場規模和預測:最終用戶
    • 市場分析:按國家
      • 德國
      • 法國
      • 英國
      • 意大利
      • 西班牙
      • 加泰羅尼亞
      • 其他歐洲
  • 亞太地區
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按組成
    • 市場規模和預測:按設備類型
    • 市場規模和預測:按內容類型
    • 市場規模和預測:按收入模型
    • 市場規模和預測:按用戶類型
    • 市場規模和預測:最終用戶
    • 市場分析:按國家
      • 日本
      • 中國
      • 澳大利亞
      • 印度
      • 韓國
      • 印度尼西亞
      • 其他亞太地區
  • 拉美
    • 主要市場趨勢,增長因素和機遇
    • 市場規模和預測:按組成
    • 市場規模和預測:按設備類型
    • 市場規模和預測:按內容類型
    • 市場規模和預測:按收入模型
    • 市場規模和預測:按用戶類型
    • 市場規模和預測:最終用戶
    • 市場分析:按國家
      • 巴西
      • 墨西哥
      • 阿根廷
      • 土耳其
      • 沙特阿拉伯
      • 南非
      • 其他LAMEA

第11章競爭情況

  • 2019年主要公司的定位分析
  • 主要成功策略
  • 競爭性儀表板
  • 主要趨勢
    • 新產品發佈
    • 產品開發
    • 合作
    • 獲取
    • 合作夥伴
    • 業務擴展
    • 合同

第12章公司簡介

  • AMAZON WEB SERVICES, INC.
  • APPLE INC.
  • FACEBOOK, INC.
  • GOOGLE, LLC.
  • HULU, LLC
  • MICROSOFT CORPORATION
  • NETFLIX, INC.
  • RAKUTEN, INC.
  • TELSTRA CORPORATION LIMITED
  • TENCENT HOLDINGS LTD.
目錄
Product Code: A01899

Title:
Over-the-top Market by Component (Solution and Services), Device Type (Smartphones; Smart TVs; Laptops, Desktops, and Tablets; Gaming Consoles; Set-top Box; and Others), Content Type (Video, Audio/VoIP, Games, Communication, and Others), Revenue Model (Subscription, Advertisement, Hybrid, and Others), User Type (Personal and Commercial), and End User (Media & Entertainment, Education & Training, Health & Fitness, IT & Telecom, E-commerce, BFSI, Government, and Others): Global Opportunity Analysis and Industry Forecast, 2020-2027.

An over-the-top (OTT) application is an app or service, which is used to deliver film and TV content via the internet, without the need for users to subscribe to a traditional cable or satellite pay-tv service such as a Time Warner Cable or Comcast. Services that come under OTT platform are related to media & communication, and are lower in cost as compared to traditional method of delivery.

Owing to the proliferation of smartphones and their compatibility with OTT applications, the demand for OTT services is expected to increase exponentially in the coming years. Moreover, affordable rates of high-speed mobile internet boost the adoption of OTT services. OTT service or content can be broadcasted virtually over devices such as smart TVs, smartphones, and gaming consoles, which is not under the administrative control of OTT service or content provider. In the past years, OTT services were related to video and audio content over the internet. However, owing to the advances in technology, the definition of OTT has expanded to any service/content, which is available on the internet. TV digitalization initiatives taken by various broadcasters and government have evolved OTT content as a popular platform for video consumption, thereby boosting the demand for OTT services and videos among developing economies.

Factors such as surge in demand for OTT in developing regions, rise of subscription video-on-demand (SVoD) services, availability variety of content, and increase in requirement of live streaming channels fuel the growth of the global over-the-top market. In addition, rise in demand for OTT services and gaming during the lockdown period due to the outbreak of COVID-19 along with availability of freemium models in price-sensitive markets significantly contributes toward the growth of the global market. However, lack of data network infrastructure and latency issues hinder the market growth for OTT services. Furthermore, emergence of new OTT markets and new developments in OTT technology are anticipated to offer remunerative opportunities for the expansion of global the over-the-top market during the forecast period.

The global over-the-top market is segmented into component, device type, content type, revenue model, user type, end user, and region. On the basis of component, the market is bifurcated into solutions and services. Depending on device type, it is classified into smart devices, laptops, desktops & tablets, gaming consoles, set-top box, and others. By content type, it is fragmented into video, audio, games, communication, and others. According to revenue model, it is categorized into subscription, advertisement, hybrid, and other. As per industry vertical, it is segregated into media & entertainment, education & training, health & fitness, sports & live events, IT & telecom, e-commerce, BFSI, government, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The report analyzes the profiles of key players operating in the market, which include Amazon Web Services (AWS), Netflix, Hulu, LLC, Google LLC, Apple Inc., Facebook, Telestra, Rakuten Inc., Microsoft Corporation, and Tencent Holdings Ltd.

KEY BENEFITS FOR STAKEHOLDERS

  • This study includes the over-the-top market analysis, trends, and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities of the market.
  • The over-the-top market size is quantitatively analyzed from 2019 to 2027 to highlight the financial competency of the industry.
  • Porter's five forces analysis illustrates the potency of buyers & suppliers in the over-the-top market.

KEY MARKET SEGMENTS

BY COMPONENT

  • Solution
  • Services

BY DEVICE TYPE

  • Smartphones
  • Smart TV's
  • Laptops Desktops and Tablets
  • Gaming Consoles
  • Set-Top Box
  • others

BY CONTENT TYPE

  • Video
  • Audio/VoIP
  • Games
  • Communication
  • Others

BY REVENUE MODEL

  • Subscription
  • Advertisement
  • Hybrid
  • Others

BY USER TYPE

  • Personal
  • Commercial

BY END USER

  • Media & Entertainment
  • Education & Training
  • Health & Fitness
  • IT & Telecom
  • E-commerce
  • BFSI
  • Government
  • Others

BY REGION

  • North America
  • U.S.
  • Canada
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Catalonia
  • Rest of Europe
  • Asia-Pacific
  • Japan
  • China
  • Australia
  • India
  • South Korea
  • Indonesia
  • Rest of Asia-Pacific
  • LAMEA
  • Brazil
  • Mexico
  • Argentina
  • Turkey
  • Saudi Arabia
  • South Africa
  • Rest of LAMEA

KEY MARKET PLAYERS

  • Amazon Web Services (AWS)
  • Netflix
  • Hulu, LLC
  • Google LLC
  • Apple Inc.
  • Facebook
  • Telestra
  • Rakuten Inc.
  • Microsoft Corporation
  • Tencent Holdings Ltd.

TABLE OF CONTENTS

CHAPTER 1:INTRODUCTION

  • 1.1.REPORT DESCRIPTION
  • 1.2.KEY BENEFITS FOR STAKEHOLDERS
  • 1.3.KEY MARKET SEGMENTS
  • 1.4.RESEARCH METHODOLOGY
    • 1.4.1.Secondary research
    • 1.4.2.Primary research
    • 1.4.3.Analyst tools & models

CHAPTER 2:EXECUTIVE SUMMARY

  • 2.1.KEY FINDINGS
    • 2.1.1.Top impacting factors
    • 2.1.2.Top investment pockets
  • 2.2.CXO PERSPECTIVE

CHAPTER 3:MARKET OVERVIEW

  • 3.1.MARKET DEFINITION AND SCOPE
  • 3.2.KEY FORCES SHAPING OVER-THE-TOP MARKET
  • 3.3.VALUE CHAIN ANALYSIS
  • 3.4.MARKET EVOLUTION/INDUSTRY ROADMAP
  • 3.5.CASE STUDIES
    • 3.5.1.Case study 01
    • 3.5.2.Case study 02
    • 3.5.3.Case study 03
  • 3.6.MARKET DYNAMICS
    • 3.6.1.Drivers
      • 3.6.1.1.Surge in demand for OTT services in developing regions
      • 3.6.1.2.Rise in SVoD services in emerging markets
      • 3.6.1.3.Availability of variety of content
      • 3.6.1.4.Surge in demand for live streaming channels
      • 3.6.1.5.Rise in demand for OTT services and gaming during lockdown
    • 3.6.2.Restraints
      • 3.6.2.1.Lack of data network infrastructure
      • 3.6.2.2.Latency issues
    • 3.6.3.Opportunities
      • 3.6.3.1.Emergence of new OTT markets
      • 3.6.3.2.New developments in OTT technology
  • 3.7.COVID-19 IMPACT ANALYSIS ON GLOBAL OVER-THE-TOP MARKET
    • 3.1.1.Impact on market size
    • 3.1.2.Consumer trends, preferences, and budget impact
    • 3.1.3.Regulatory framework
    • 3.1.4.Economic impact
    • 3.1.5.Key player strategies to tackle negative impact
    • 3.1.6.Opportunity window

CHAPTER 4:OVER-THE-TOP MARKET, BY COMPONENT

  • 4.1.OVERVIEW
  • 4.2.SOLUTION
    • 4.2.1.Key market trends, growth factors, and opportunities
    • 4.2.2.Market size and forecast, by region
    • 4.2.3.Market analysis, by country
  • 4.3.SERVICES
    • 4.3.1.Key market trends, growth factors, and opportunities
    • 4.3.2.Market size and forecast, by region
    • 4.3.3.Market Analysis, by country

CHAPTER 5:OVER-THE-TOP MARKET, BY DEVICE TYPE

  • 5.1.OVERVIEW
  • 5.2.SMARTPHONES
    • 5.2.1.Key market trends, growth factors, and opportunities
    • 5.2.2.Market size and forecast, by region
    • 5.2.3.Market analysis, by country
  • 5.3.SMART TVS
    • 5.3.1.Key market trends, growth factors, and opportunities
    • 5.3.2.Market size and forecast, by region
    • 5.3.3.Market analysis, by country
  • 5.4.LAPTOPS, DESKTOPS, & TABLETS
    • 5.4.1.Key market trends, growth factors, and opportunities
    • 5.4.2.Market size and forecast, by region
    • 5.4.3.Market analysis, by country
  • 5.5.GAMING CONSOLES
    • 5.5.1.Key market trends, growth factors, and opportunities
    • 5.5.2.Market size and forecast, by region
    • 5.5.3.Market analysis, by country
  • 5.6.SET-TOP BOX
    • 5.6.1.Key market trends, growth factors, and opportunities
    • 5.6.2.Market size and forecast, by region
    • 5.6.3.Market analysis, by country
  • 5.7.OTHERS
    • 5.7.1.Key market trends, growth factors, and opportunities
    • 5.7.2.Market size and forecast, by region
    • 5.7.3.Market analysis, by country

CHAPTER 6:OVER-THE-TOP MARKET, BY CONTENT TYPE

  • 6.1.OVERVIEW
  • 6.2.VIDEO
    • 6.2.1.Key market trends, growth factors, and opportunities
    • 6.2.2.Market size and forecast, by region
    • 6.2.3.Market analysis, by country
  • 6.3.AUDIO
    • 6.3.1.Key market trends, growth factors, and opportunities
    • 6.3.2.Market size and forecast, by region
    • 6.3.3.Market analysis, by country
  • 6.4.GAMES
    • 6.4.1.Key market trends, growth factors, and opportunities
    • 6.4.2.Market size and forecast, by region
    • 6.4.3.Market analysis, by country
  • 6.5.COMMUNICATION
    • 6.5.1.Key market trends, growth factors, and opportunities
    • 6.5.2.Market size and forecast, by region
    • 6.5.3.Market analysis, by country
  • 6.6.OTHERS
    • 6.6.1.Key market trends, growth factors, and opportunities
    • 6.6.2.Market size and forecast, by region
    • 6.6.3.Market analysis, by country

CHAPTER 7:OVER-THE-TOP MARKET, BY REVENUE MODEL

  • 7.1.OVERVIEW
  • 7.2.SUBSCRIPTION
    • 7.2.1.Key market trends, growth factors, and opportunities
    • 7.2.2.Market size and forecast, by region
    • 7.2.3.Market analysis, by country
  • 7.3.ADVERTISEMENT
    • 7.3.1.Key market trends, growth factors, and opportunities
    • 7.3.2.Market size and forecast, by region
    • 7.3.3.Market analysis, by country
  • 7.4.HYBRID
    • 7.4.1.Key market trends, growth factors, and opportunities
    • 7.4.2.Market size and forecast, by region
    • 7.4.3.Market analysis, by country
  • 7.5.OTHERS
    • 7.5.1.Key market trends, growth factors, and opportunities
    • 7.5.2.Market size and forecast, by region
    • 7.5.3.Market analysis, by country

CHAPTER 8:OVER-THE-TOP MARKET, BY USER TYPE

  • 8.1.OVERVIEW
  • 8.2.PERSONAL
    • 8.2.1.Key market trends, growth factors, and opportunities
    • 8.2.2.Market size and forecast, by region
    • 8.2.3.Market analysis, by country
  • 8.3.COMMERCIAL
    • 8.3.1.Key market trends, growth factors, and opportunities
    • 8.3.2.Market size and forecast, by region
    • 8.3.3.Market analysis, by country

CHAPTER 9:OVER-THE-TOP MARKET, BY END USER

  • 9.1.OVERVIEW
  • 9.2.MEDIA & ENTERTAINMENT
    • 9.2.1.Key market trends, growth factors, and opportunities
    • 9.2.2.Market size and forecast, by region
    • 9.2.3.Market analysis, by country
  • 9.3.EDUCATION & TRAINING
    • 9.3.1.Key market trends, growth factors, and opportunities
    • 9.3.2.Market size and forecast, by region
    • 9.3.3.Market analysis, by country
  • 9.4.HEALTH & FITNESS
    • 9.4.1.Key market trends, growth factors, and opportunities
    • 9.4.2.Market size and forecast, by region
    • 9.4.3.Market analysis, by country
  • 9.5.IT & TELECOM
    • 9.5.1.Key market trends, growth factors, and opportunities
    • 9.5.2.Market size and forecast, by region
    • 9.5.3.Market analysis, by country
  • 9.6.E-COMMERCE
    • 9.6.1.Key market trends, growth factors, and opportunities
    • 9.6.2.Market size and forecast, by region
    • 9.6.3.Market analysis, by country
  • 9.7.BFSI
    • 9.7.1.Key market trends, growth factors, and opportunities
    • 9.7.2.Market size and forecast, by region
    • 9.7.3.Market analysis, by country
  • 9.8.GOVERNMENT
    • 9.8.1.Key market trends, growth factors, and opportunities
    • 9.8.2.Market size and forecast, by region
    • 9.8.3.Market analysis, by country
  • 9.9.OTHERS
    • 9.9.1.Key market trends, growth factors, and opportunities
    • 9.9.2.Market size and forecast, by region
    • 9.9.3.Market analysis, by country

CHAPTER 10:OVER-THE-TOP MARKET, BY REGION

  • 10.1.OVERVIEW
  • 10.2.NORTH AMERICA
    • 10.2.1.Key market trends, growth factors, and opportunities
    • 10.2.2.Market size and forecast, by component
    • 10.2.3.Market size and forecast, by device type
    • 10.2.4.Market size and forecast, by content type
    • 10.2.5.Market size and forecast, by revenue model
    • 10.2.6.Market size and forecast, by user type
    • 10.2.7.Market size and forecast, by end user
    • 10.2.8.Market analysis by country
      • 10.2.8.1.U.S.
      • 10.2.8.1.1.Market size and forecast, by component
      • 10.2.8.1.2.Market size and forecast, by device type
      • 10.2.8.1.3.Market size and forecast, by content type
      • 10.2.8.1.4.Market size and forecast, by revenue model
      • 10.2.8.1.5.Market size and forecast, by user type
      • 10.2.8.1.6.Market size and forecast, by end user
      • 10.2.8.2.Canada
      • 10.2.8.2.1.Market size and forecast, by component
      • 10.2.8.2.2.Market size and forecast, by device type
      • 10.2.8.2.3.Market size and forecast, by content type
      • 10.2.8.2.4.Market size and forecast, by revenue model
      • 10.2.8.2.5.Market size and forecast, by user type
      • 10.2.8.2.6.Market size and forecast, by end user
  • 10.3.EUROPE
    • 10.3.1.Key market trends, growth factors, and opportunities
    • 10.3.2.Market size and forecast, by component
    • 10.3.3.Market size and forecast, by device type
    • 10.3.4.Market size and forecast, by content type
    • 10.3.5.Market size and forecast, by revenue model
    • 10.3.6.Market size and forecast, by user type
    • 10.3.7.Market size and forecast, by end user
    • 10.3.8.Market analysis by country
      • 10.3.8.1.Germany
      • 10.3.8.1.1.Market size and forecast, by component
      • 10.3.8.1.2.Market size and forecast, by device type
      • 10.3.8.1.3.Market size and forecast, by content type
      • 10.3.8.1.4.Market size and forecast, by revenue model
      • 10.3.8.1.5.Market size and forecast, by user type
      • 10.3.8.1.6.Market size and forecast, by end user
      • 10.3.8.2.France
      • 10.3.8.2.1.Market size and forecast, by component
      • 10.3.8.2.2.Market size and forecast, by device type
      • 10.3.8.2.3.Market size and forecast, by content type
      • 10.3.8.2.4.Market size and forecast, by revenue model
      • 10.3.8.2.5.Market size and forecast, by user type
      • 10.3.8.2.6.Market size and forecast, by end user
      • 10.3.8.3.UK
      • 10.3.8.3.1.Market size and forecast, by component
      • 10.3.8.3.2.Market size and forecast, by device type
      • 10.3.8.3.3.Market size and forecast, by content type
      • 10.3.8.3.4.Market size and forecast, by revenue model
      • 10.3.8.3.5.Market size and forecast, by user type
      • 10.3.8.3.6.Market size and forecast, by end user
      • 10.3.8.4.Italy
      • 10.3.8.4.1.Market size and forecast, by component
      • 10.3.8.4.2.Market size and forecast, by device type
      • 10.3.8.4.3.Market size and forecast, by content type
      • 10.3.8.4.4.Market size and forecast, by revenue model
      • 10.3.8.4.5.Market size and forecast, by user type
      • 10.3.8.4.6.Market size and forecast, by end user
      • 10.3.8.5.Spain
      • 10.3.8.5.1.Market size and forecast, by component
      • 10.3.8.5.2.Market size and forecast, by device type
      • 10.3.8.5.3.Market size and forecast, by content type
      • 10.3.8.5.4.Market size and forecast, by revenue model
      • 10.3.8.5.5.Market size and forecast, by user type
      • 10.3.8.5.6.Market size and forecast, by end user
      • 10.3.8.6.Catalonia
      • 10.3.8.6.1.Market size and forecast, by component
      • 10.3.8.6.2.Market size and forecast, by device type
      • 10.3.8.6.3.Market size and forecast, by content type
      • 10.3.8.6.4.Market size and forecast, by revenue model
      • 10.3.8.6.5.Market size and forecast, by user type
      • 10.3.8.6.6.Market size and forecast, by end user
      • 10.3.8.7.Rest of Europe
      • 10.3.8.7.1.Market size and forecast, by component
      • 10.3.8.7.2.Market size and forecast, by device type
      • 10.3.8.7.3.Market size and forecast, by content type
      • 10.3.8.7.4.Market size and forecast, by revenue model
      • 10.3.8.7.5.Market size and forecast, by user type
      • 10.3.8.7.6.Market size and forecast, by end user
  • 10.4.ASIA-PACIFIC
    • 10.4.1.Key market trends, growth factors, and opportunities
    • 10.4.2.Market size and forecast, by component
    • 10.4.3.Market size and forecast, by device type
    • 10.4.4.Market size and forecast, by content type
    • 10.4.5.Market size and forecast, by revenue model
    • 10.4.6.Market size and forecast, by user type
    • 10.4.7.Market size and forecast, by end user
    • 10.4.8.Market analysis by country
      • 10.4.8.1.Japan
      • 10.4.8.1.1.Market size and forecast, by component
      • 10.4.8.1.2.Market size and forecast, by device type
      • 10.4.8.1.3.Market size and forecast, by content type
      • 10.4.8.1.4.Market size and forecast, by revenue model
      • 10.4.8.1.5.Market size and forecast, by user type
      • 10.4.8.1.6.Market size and forecast, by end user
      • 10.4.8.2.China
      • 10.4.8.2.1.Market size and forecast, by component
      • 10.4.8.2.2.Market size and forecast, by device type
      • 10.4.8.2.3.Market size and forecast, by content type
      • 10.4.8.2.4.Market size and forecast, by revenue model
      • 10.4.8.2.5.Market size and forecast, by user type
      • 10.4.8.2.6.Market size and forecast, by end user
      • 10.4.8.4.Australia
      • 10.4.8.4.1.Market size and forecast, by component
      • 10.4.8.4.2.Market size and forecast, by device type
      • 10.4.8.4.3.Market size and forecast, by content type
      • 10.4.8.4.4.Market size and forecast, by revenue model
      • 10.4.8.4.5.Market size and forecast, by user type
      • 10.4.8.4.6.Market size and forecast, by end user
      • 10.4.8.5.India
      • 10.4.8.5.1.Market size and forecast, by component
      • 10.4.8.5.2.Market size and forecast, by device type
      • 10.4.8.5.3.Market size and forecast, by content type
      • 10.4.8.5.4.Market size and forecast, by revenue model
      • 10.4.8.5.5.Market size and forecast, by user type
      • 10.4.8.5.6.Market size and forecast, by end user
      • 10.4.8.6.South Korea
      • 10.4.8.6.1.Market size and forecast, by component
      • 10.4.8.6.2.Market size and forecast, by device type
      • 10.4.8.6.3.Market size and forecast, by content type
      • 10.4.8.6.4.Market size and forecast, by revenue model
      • 10.4.8.6.5.Market size and forecast, by user type
      • 10.4.8.6.6.Market size and forecast, by end user
      • 10.4.8.7.Indonesia
      • 10.4.8.7.1.Market size and forecast, by component
      • 10.4.8.7.2.Market size and forecast, by device type
      • 10.4.8.7.3.Market size and forecast, by content type
      • 10.4.8.7.4.Market size and forecast, by revenue model
      • 10.4.8.7.5.Market size and forecast, by user type
      • 10.4.8.7.6.Market size and forecast, by end user
      • 10.4.8.8.Rest of Asia-Pacific
      • 10.4.8.8.1.Market size and forecast, by component
      • 10.4.8.8.2.Market size and forecast, by device type
      • 10.4.8.8.3.Market size and forecast, by content type
      • 10.4.8.8.4.Market size and forecast, by revenue model
      • 10.4.8.8.5.Market size and forecast, by user type
      • 10.4.8.8.5.1.Market size and forecast, by end user
  • 10.5.LAMEA
    • 10.5.1.Key market trends, growth factors, and opportunities
    • 10.5.2.Market size and forecast, by component
    • 10.5.3.Market size and forecast, by device type
    • 10.5.4.Market size and forecast, by content type
    • 10.5.5.Market size and forecast, by revenue model
    • 10.5.6.Market size and forecast, by user type
    • 10.5.7.Market size and forecast, by end user
    • 10.5.8.Market analysis by country
      • 10.5.8.1.Brazil
      • 10.5.8.1.1.Market size and forecast, by component
      • 10.5.8.1.2.Market size and forecast, by device type
      • 10.5.8.1.3.Market size and forecast, by content type
      • 10.5.8.1.4.Market size and forecast, by revenue model
      • 10.5.8.1.5.Market size and forecast, by user type
      • 10.5.8.1.6.Market size and forecast, by end user
      • 10.5.8.2.Mexico
      • 10.5.8.2.1.Market size and forecast, by component
      • 10.5.8.2.2.Market size and forecast, by device type
      • 10.5.8.2.3.Market size and forecast, by content type
      • 10.5.8.2.4.Market size and forecast, by revenue model
      • 10.5.8.2.5.Market size and forecast, by user type
      • 10.5.8.2.6.Market size and forecast, by end user
      • 10.5.8.3.Argentina
      • 10.5.8.3.1.Market size and forecast, by component
      • 10.5.8.3.2.Market size and forecast, by device type
      • 10.5.8.3.3.Market size and forecast, by content type
      • 10.5.8.3.4.Market size and forecast, by revenue model
      • 10.5.8.3.5.Market size and forecast, by user type
      • 10.5.8.3.6.Market size and forecast, by end user
      • 10.5.8.4.Turkey
      • 10.5.8.4.1.Market size and forecast, by component
      • 10.5.8.4.2.Market size and forecast, by device type
      • 10.5.8.4.3.Market size and forecast, by content type
      • 10.5.8.4.4.Market size and forecast, by revenue model
      • 10.5.8.4.5.Market size and forecast, by user type
      • 10.5.8.4.6.Market size and forecast, by end user
      • 10.5.8.5.Saudi Arabia
      • 10.5.8.5.1.Market size and forecast, by component
      • 10.5.8.5.2.Market size and forecast, by device type
      • 10.5.8.5.3.Market size and forecast, by content type
      • 10.5.8.5.4.Market size and forecast, by revenue model
      • 10.5.8.5.5.Market size and forecast, by user type
      • 10.5.8.5.6.Market size and forecast, by end user
      • 10.5.8.6.South Africa
      • 10.5.8.6.1.Market size and forecast, by component
      • 10.5.8.6.2.Market size and forecast, by device type
      • 10.5.8.6.3.Market size and forecast, by content type
      • 10.5.8.6.4.Market size and forecast, by revenue model
      • 10.5.8.6.5.Market size and forecast, by user type
      • 10.5.8.6.6.Market size and forecast, by end user
      • 10.5.8.7.Rest of LAMEA
      • 10.5.8.7.1.Market size and forecast, by component
      • 10.5.8.7.2.Market size and forecast, by device type
      • 10.5.8.7.3.Market size and forecast, by content type
      • 10.5.8.7.4.Market size and forecast, by revenue model
      • 10.5.8.7.5.Market size and forecast, by user type
      • 10.5.8.7.6.Market size and forecast, by end user

CHAPTER 11:COMPETITIVE LANDSCAPE

  • 11.1.KEY PLAYER POSITIONING ANALYSIS, 2019
  • 11.2.TOP WINNING STRATEGIES
  • 11.3.COMPETITIVE DASHBOARD
  • 11.4.KEY DEVELOPMENTS
    • 11.4.1.New product launches
    • 11.4.2.Product development
    • 11.4.3.Collaboration
    • 11.4.4.Acquisition
    • 11.4.5.Partnership
    • 11.4.6.Business expansion
    • 11.4.7.Agreement

CHAPTER 12:COMPANY PROFILES

  • 12.1.AMAZON WEB SERVICES, INC.
    • 12.1.1.Company overview
    • 12.1.2.Key executive
    • 12.1.3.Company snapshot
    • 12.1.4.Operating business segments
    • 12.1.5.Product portfolio
    • 12.1.6.Business performance
    • 12.1.7.Key Strategic Move(s)s and developments
  • 12.2.APPLE INC.
    • 12.2.1.Company overview
    • 12.2.2.Key executive
    • 12.2.3.Company snapshot
    • 12.2.4.Operating business segments
    • 12.2.5.Product portfolio
    • 12.2.6.R&D expenditure
    • 12.2.7.Business performance
    • 12.2.8.Key Strategic Move(s)s and developments
  • 12.3.FACEBOOK, INC.
    • 12.3.1.Company overview
    • 12.3.2.Key executive
    • 12.3.3.Company snapshot
    • 12.3.4.Product portfolio
    • 12.3.5.R&D expenditure
    • 12.3.6.Business performance
    • 12.3.7.Key strategic moves and developments
  • 12.4.GOOGLE, LLC.
    • 12.4.1.Company overview
    • 12.4.2.Key executive
    • 12.4.3.Company snapshot
    • 12.4.4.Operating business segments
    • 12.4.5.Product portfolio
    • 12.4.6.R&D expenditure
    • 12.4.7.Business performance
    • 12.4.8.Key strategic moves and developments
  • 12.5.HULU, LLC
    • 12.5.1.Company overview
    • 12.5.2.Key executive
    • 12.5.3.Company snapshot
    • 12.5.4.Operating business segments
    • 12.5.5.Product portfolio
    • 12.5.6.Business performance
    • 12.5.7.Key Strategic Move(s)s and developments
  • 12.6.MICROSOFT CORPORATION
    • 12.6.1.Company overview
    • 12.6.2.Key executive
    • 12.6.3.Company snapshot
    • 12.6.4.Operating business segments
    • 12.6.5.Product portfolio
    • 12.6.6.R&D expenditure
    • 12.6.7.Business performance
    • 12.6.8.Key strategic moves and developments
  • 12.7.NETFLIX, INC.
    • 12.7.1.Company overview
    • 12.7.2.Key executive
    • 12.7.3.Company snapshot
    • 12.7.4.Product portfolio
    • 12.7.5.R&D expenditure
    • 12.7.6.Business performance
    • 12.7.7.Key Strategic Move(s)s and developments
  • 12.8.RAKUTEN, INC.
    • 12.8.1.Company overview
    • 12.8.2.Key executive
    • 12.8.3.Company snapshot
    • 12.8.4.Operating business segments
    • 12.8.5.Product portfolio
    • 12.8.6.Business performance
    • 12.8.7.Key Strategic Move(s)s and developments
  • 12.9.TELSTRA CORPORATION LIMITED
    • 12.9.1.Company overview
    • 12.9.2.Key executive
    • 12.9.3.Company snapshot
    • 12.9.4.Operating business segments
    • 12.9.5.Product portfolio
    • 12.9.6.Business performance
    • 12.9.7.Key Strategic Move(s)s and developments
  • 12.10.TENCENT HOLDINGS LTD.
    • 12.10.1.Company overview
    • 12.10.2.Key executive
    • 12.10.3.Company snapshot
    • 12.10.4.Operating business segments
    • 12.10.5.Product portfolio
    • 12.10.6.R&D expenditure
    • 12.10.7.Business performance
    • 12.10.8.Key strategic moves and developments

LIST OF TABLES

  • TABLE 01.GLOBAL OVER-THE-TOP MARKET, BY COMPONENT, 2019-2027($BILLION)
  • TABLE 02.OVER-THE-TOP SOLUTION MARKET REVENUE, BY REGION, 2019-2027 ($BILLION)
  • TABLE 03.OVER-THE-TOP SERVICES MARKET REVENUE , BY REGION, 2019-2027 ($BILLION)
  • TABLE 04.GLOBAL OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027($BILLION)
  • TABLE 05.OVER-THE-TOP MARKET REVENUE FOR SMARTPHONES, BY REGION, 2019-2027 ($BILLION)
  • TABLE 06.OVER-THE-TOP MARKET REVENUE FOR SMART TV, BY REGION, 2019-2027 ($BILLION)
  • TABLE 07.OVER-THE-TOP MARKET REVENUE FOR LAPTOPS, DESKTOPS, & TABLETS, BY REGION, 2019-2027 ($BILLION)
  • TABLE 08.OVER-THE-TOP MARKET REVENUE FOR GAMING CONSOLES, BY REGION, 2019-2027 ($BILLION)
  • TABLE 09.OVER-THE-TOP MARKET REVENUE FOR SET-TOP BOX, BY REGION, 2019-2027 ($BILLION)
  • TABLE 10.OVER-THE-TOP MARKET REVENUE FOR OTHERS, BY REGION, 2019-2027 ($BILLION)
  • TABLE 11.GLOBAL OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027($BILLION)
  • TABLE 12.OVER-THE-TOP MARKET REVENUE FOR VIDEO, BY REGION, 2019-2027 ($BILLION)
  • TABLE 13.OVER-THE-TOP MARKET REVENUE FOR AUDIO, BY REGION, 2019-2027 ($BILLION)
  • TABLE 14.OVER-THE-TOP MARKET REVENUE FOR GAMES, BY REGION, 2019-2027 ($BILLION)
  • TABLE 15.OVER-THE-TOP MARKET REVENUE FOR COMMUNICATION, BY REGION, 2019-2027 ($BILLION)
  • TABLE 16.OVER-THE-TOP MARKET REVENUE FOR OTHERS, BY REGION, 2019-2027 ($BILLION)
  • TABLE 17.GLOBAL OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027($BILLION)
  • TABLE 18.OVER-THE-TOP MARKET REVENUE FOR SUBSCRIPTION, BY REGION, 2019-2027 ($BILLION)
  • TABLE 19.OVER-THE-TOP MARKET REVENUE FOR ADVERTISEMENT, BY REGION, 2019-2027 ($BILLION)
  • TABLE 20.OVER-THE-TOP MARKET REVENUE FOR HYBRID, BY REGION, 2019-2027 ($BILLION)
  • TABLE 21.OVER-THE-TOP MARKET REVENUE FOR OTHERS, BY REGION, 2019-2027 ($BILLION)
  • TABLE 22.GLOBAL OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027($BILLION)
  • TABLE 23.OVER-THE-TOP MARKET REVENUE FOR PERSONAL USER, BY REGION, 2019-2027 ($BILLION)
  • TABLE 24.OVER-THE-TOP MARKET REVENUE FOR COMMERCIAL USER, BY REGION, 2019-2027 ($BILLION)
  • TABLE 25.GLOBAL OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027($BILLION)
  • TABLE 26.OVER-THE-TOP MARKET REVENUE FOR MEDIA & ENTERTAINMENT, BY REGION, 2019-2027 ($BILLION)
  • TABLE 27.OVER-THE-TOP MARKET REVENUE FOR EDUCATION & TRAINING, BY REGION, 2019-2027 ($BILLION)
  • TABLE 28.OVER-THE-TOP MARKET REVENUE FOR HEALTH & FITNESS, BY REGION, 2019-2027 ($BILLION)
  • TABLE 29.OVER-THE-TOP MARKET REVENUE FOR IT & TELECOM, BY REGION, 2019-2027 ($BILLION)
  • TABLE 30.OVER-THE-TOP MARKET REVENUE FOR E-COMMERCE, BY REGION, 2019-2027 ($BILLION)
  • TABLE 31.OVER-THE-TOP MARKET REVENUE FOR BFSI, BY REGION, 2019-2027 ($BILLION)
  • TABLE 32.OVER-THE-TOP MARKET REVENUE FOR GOVERNMENT, BY REGION, 2019-2027 ($BILLION)
  • TABLE 33.OVER-THE-TOP MARKET REVENUE FOR OTHERS, BY REGION, 2019-2027 ($BILLION)
  • TABLE 34.OVER-THE-TOP MARKET, BY REGION, 2019-2027 ($BILLION)
  • TABLE 35.NORTH AMERICA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 36.NORTH AMERICA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 37.NORTH AMERICA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 38.NORTH AMERICA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 39.NORTH AMERICA OVER-THE-TOP MARKET VALUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 40.NORTH AMERICA OVER-THE-TOP MARKET VALUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 41.NORTH AMERICA OVER-THE-TOP MARKET VALUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 42.NORTH AMERICA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 43.NORTH AMERICA OVER-THE-TOP MARKET VALUE, BY COUNTRY, 2019-2027 ($BILLION)
  • TABLE 44.U.S. OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 45.U.S. OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 46.U.S. OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 47.U.S. OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 48.U.S. OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 49.U.S. OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 50.U.S. OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 51.U.S. OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 52.CANADA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 53.CANADA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 54.CANADA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 55.CANADA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 56.CANADA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 57.CANADA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 58.CANADA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 59.CANADA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 60.EUROPE OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 61.EUROPE OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 62.EUROPE OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 63.EUROPE OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 64.EUROPE OVER-THE-TOP MARKET VALUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 65.EUROPE OVER-THE-TOP MARKET VALUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 66.EUROPE OVER-THE-TOP MARKET VALUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 67.EUROPE OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 68.EUROPE OVER-THE-TOP MARKET VALUE, BY COUNTRY, 2019-2027 ($BILLION)
  • TABLE 69.GERMANY OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 70.GERMANY OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 71.OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 72.GERMANY OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 73.GERMANY OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 74.GERMANY OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 75.GERMANY OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 76.GERMANY OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 77.FRANCE OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 78.FRANCE OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 79.FRANCE OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 80.FRANCE OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 81.FRANCE OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 82.FRANCE OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 83.FRANCE OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 84.FRANCE OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 85.UK OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 86.UK OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 87.UK OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 88.UK OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 89.UK OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 90.UK OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 91.UK OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 92.UK OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 93.ITALY OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 94.ITALY OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 95.ITALY OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 96.ITALY OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 97.ITALY OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 98.ITALY OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 99.ITALY OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 100.ITALY OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 101.SPAIN OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 102.SPAIN OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 103.SPAIN OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 104.SPAIN OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 105.SPAIN OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 106.SPAIN OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 107.SPAIN OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 108.SPAIN OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 109.CATALONIA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 110.CATALONIA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 111.CATALONIA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 112.CATALONIA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 113.CATALONIA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 114.CATALONIA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 115.CATALONIA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 116.CATALONIA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 117.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 118.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 119.REST OF EUROPE OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 120.REST OF EUROPE OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 121.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 122.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 123.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 124.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 125.ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 126.ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 127.ASIA-PACIFIC OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 128.ASIA-PACIFIC OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 129.ASIA-PACIFIC OVER-THE-TOP MARKET VALUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 130.ASIA-PACIFIC OVER-THE-TOP MARKET VALUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 131.ASIA-PACIFIC OVER-THE-TOP MARKET VALUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 132.ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 133.ASIA-PACIFIC OVER-THE-TOP MARKET VALUE, BY COUNTRY, 2019-2027 ($BILLION)
  • TABLE 134.JAPAN OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 135.JAPAN OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 136.JAPAN OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 137.JAPAN OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 138.JAPAN OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 139.JAPAN OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 140.JAPAN OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 141.JAPAN OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 142.CHINA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 143.CHINA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 144.CHINA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 145.CHINA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 146.CHINA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 147.CHINA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 148.CHINA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 149.CHINA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 150.AUSTRALIA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 151.AUSTRALIA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 152.AUSTRALIA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 153.AUSTRALIA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 154.AUSTRALIA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 155.AUSTRALIA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 156.AUSTRALIA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 157.AUSTRALIA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 158.INDIA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 159.INDIA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 160.INDIA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 161.INDIA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 162.INDIA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 163.INDIA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 164.INDIA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 165.INDIA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 166.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 167.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 168.SOUTH KOREA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 169.SOUTH KOREA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 170.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 171.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 172.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 173.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 174.INDONESIA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 175.INDONESIA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 176.INDONESIA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 177.INDONESIA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 178.INDONESIA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 179.INDONESIA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 180.INDONESIA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 181.INDONESIA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 182.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 183.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 184.REST OF ASIA-PACIFIC OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 185.REST OF ASIA-PACIFIC OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 186.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 187.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 188.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 189.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 190.LAMEA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 191.LAMEA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 192.LAMEA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 193.LAMEA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 194.LAMEA OVER-THE-TOP MARKET VALUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 195.LAMEA OVER-THE-TOP MARKET VALUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 196.LAMEA OVER-THE-TOP MARKET VALUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 197.LAMEA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 198.LAMEA OVER-THE-TOP MARKET VALUE, BY COUNTRY, 2019-2027 ($BILLION)
  • TABLE 199.BRAZIL OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 200.BRAZIL OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 201.BRAZIL OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 202.BRAZIL OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 203.BRAZIL OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 204.BRAZIL OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 205.BRAZIL OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 206.BRAZIL OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 207.MEXICO OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 208.MEXICO OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 209.MEXICO OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 210.MEXICO OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 211.MEXICO OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 212.MEXICO OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 213.MEXICO OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 214.MEXICO OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 215.ARGENTINA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 216.ARGENTINA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 217.ARGENTINA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 218.ARGENTINA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 219.ARGENTINA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 220.ARGENTINA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 221.ARGENTINA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 222.ARGENTINA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 223.TURKEY OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 224.TURKEY OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 225.TURKEY OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 226.TURKEY OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 227.TURKEY OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 228.TURKEY OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 229.TURKEY OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 230.TURKEY OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 231.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 232.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 233.SAUDI ARABIA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 234.SAUDI ARABIA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 235.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 236.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 237.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 238.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 239.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 240.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 241.SOUTH AFRICA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 242.SOUTH AFRICA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 243.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 244.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 245.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 246.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 247.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027 ($BILLION)
  • TABLE 248.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, BY DEVICE TYPE, 2019-2027 ($BILLION)
  • TABLE 249.REST OF LAMEA OTT MARKET REVENUE FOR SMART TV, BY OPERATING SYSTEM, 2019-2027 ($MILLION)
  • TABLE 250.REST OF LAMEA OTT MARKET REVENUE FOR SMART TV, BY DEVICE TYPE, 2019-2027 ($MILLION)
  • TABLE 251.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, BY CONTENT TYPE, 2019-2027 ($BILLION)
  • TABLE 252.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, BY REVENUE MODEL, 2019-2027 ($BILLION)
  • TABLE 253.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, BY USER TYPE, 2019-2027 ($BILLION)
  • TABLE 254.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, BY END USER, 2019-2027 ($BILLION)
  • TABLE 255.KEY NEW PRODUCT LAUNCHES (2017-2020)
  • TABLE 256.PRODUCT DEVELOPMENT (2017-2020)
  • TABLE 257.COLLABORATION (2017-2020)
  • TABLE 258.ACQUISTION (2017-2020)
  • TABLE 259.PARTNERSHIP (2017-2020)
  • TABLE 260.BUSINESS EXPANSION (2017-2020)
  • TABLE 261.AGREEMENT (2017-2020)
  • TABLE 262.AMAZON.COM INC.: KEY EXECUTIVE
  • TABLE 263.AMAZON WEB SERVICES, INC.: COMPANY SNAPSHOT
  • TABLE 264.AMAZON.COM INC.: OPERATING SEGMENTS
  • TABLE 265.AMAZON WEB SERVICES, INC.: PRODUCT PORTFOLIO
  • TABLE 266.APPLE INC.: KEY EXECUTIVE
  • TABLE 267.APPLE INC.: COMPANY SNAPSHOT
  • TABLE 268.APPLE INC.: PRODUCT CATEGORIES
  • TABLE 269.APPLE INC.: PRODUCT PORTFOLIO
  • TABLE 270.KEY EXECUTIVE
  • TABLE 271.FACEBOOK, INC.: COMPANY SNAPSHOT
  • TABLE 272.FACEBOOK, INC.: PRODUCT PORTFOLIO
  • TABLE 273.GOOGLE LLC: KEY EXECUTIVE
  • TABLE 274.GOOGLE LLC: COMPANY SNAPSHOT
  • TABLE 275.ALPHABET INC.: OPERATING SEGMENTS
  • TABLE 276.ALPHABET INC.: PRODUCT PORTFOLIO
  • TABLE 277.HULU, LLC: KEY EXECUTIVE
  • TABLE 278.HULU, LLC: COMPANY SNAPSHOT
  • TABLE 279.THE WALT DISNEY COMPANY: OPERATING SEGMENTS
  • TABLE 280.HULU, LLC: PRODUCT PORTFOLIO
  • TABLE 281.MICROSOFT CORPORATION : KEY EXECUTIVE
  • TABLE 282.MICROSOFT CORPORATION : COMPANY SNAPSHOT
  • TABLE 283.MICROSOFT CORPORATION : OPERATING SEGMENTS
  • TABLE 284.MICROSOFT CORPORATION : PRODUCT PORTFOLIO
  • TABLE 285.KEY EXECUTIVE
  • TABLE 286.NETFLIX, INC.: COMPANY SNAPSHOT
  • TABLE 287.NETFLIX, INC.: PRODUCT PORTFOLIO
  • TABLE 288.KEY EXECUTIVE
  • TABLE 289.RAKUTEN, INC.: COMPANY SNAPSHOT
  • TABLE 290.RAKUTEN, INC.: OPERATING SEGMENTS
  • TABLE 291.RAKUTEN, INC.: PRODUCT PORTFOLIO
  • TABLE 292.KEY EXECUTIVE
  • TABLE 293.TELSTRA CORPORATION LIMITED: COMPANY SNAPSHOT
  • TABLE 294.TELSTRA CORPORATION LIMITED: OPERATING SEGMENTS
  • TABLE 295.TELSTRA CORPORATION LIMITED: PRODUCT PORTFOLIO
  • TABLE 296.TENCENT HOLDINGS LTD.: KEY EXECUTIVE
  • TABLE 297.TENCENT HOLDINGS LTD.: COMPANY SNAPSHOT
  • TABLE 298.TENCENT HOLDINGS LTD.: OPERATING SEGMENTS
  • TABLE 299.TENCENT HOLDINGS LTD.: PRODUCT PORTFOLIO

LIST OF FIGURES

  • FIGURE 01.KEY MARKET SEGMENTS
  • FIGURE 02.GLOBAL OVER-THE-TOP MARKET SNAPSHOT, BY SEGMENTATION, 2019-2027
  • FIGURE 03.GLOBAL OVER-THE-TOP MARKET SNAPSHOT, BY SEGMENTATION, 2019-2027
  • FIGURE 04.OVER-THE-TOP MARKET SNAPSHOT, BY COUNTRY, 2019-2027
  • FIGURE 05.TOP IMPACTING FACTORS
  • FIGURE 06.TOP INVESTMENT POCKETS
  • FIGURE 07.MODERATE-TO-HIGH BARGAINING POWER OF SUPPLIERS
  • FIGURE 08.HIGH BARGAINING POWER OF BUYERS
  • FIGURE 09.MODERATE THREAT OF SUBSTITUTES
  • FIGURE 10.HIGH THREAT OF NEW ENTRANTS
  • FIGURE 11.HIGH COMPETITIVE RIVALRY
  • FIGURE 12.VALUE CHAIN ANALYSIS
  • FIGURE 13.MARKET EVOLUTION/INDUSTRY ROADMAP
  • FIGURE 14.MARKET DYNAMICS: GLOBAL OVER-THE-TOP MARKET
  • FIGURE 15.GLOBAL OVER-THE-TOP MARKET REVENUE, BY COMPONENT, 2019-2027($BILLION)
  • FIGURE 16.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP SOLUTION MARKET, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 17.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP SERVICES MARKET, BY COUNTRY, 2019 & 2027 (%)
  • FIGURE 18.GLOBAL OVER-THE-TOP MARKET, BY DEVICE TYPE, 2019-2027($BILLION)
  • FIGURE 19.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR SMARTPHONES, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 20.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR SMART TV, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 21.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR LAPTOPS, DESKTOPS, & TABLETS, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 22.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR GAMING CONSOLES, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 23.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR SET-TOP BOX, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 24.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR OTHERS, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 25.GLOBAL OVER-THE-TOP MARKET, BY CONTENT TYPE, 2019-2027
  • FIGURE 26.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR VIDEO, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 27.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR AUDIO, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 28.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR GAMES, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 29.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR COMMUNICATION, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 30.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR OTHERS, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 31.GLOBAL OVER-THE-TOP MARKET, BY REVENUE MODEL, 2019-2027
  • FIGURE 32.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR SUBSCRIPTION, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 33.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR ADVERTISEMENT, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 34.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR HYBRID, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 35.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR OTHERS, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 36.GLOBAL OVER-THE-TOP MARKET, BY USER TYPE, 2019-2027
  • FIGURE 37.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR PERSONAL USER, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 38.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR COMMERCIAL USER, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 39.GLOBAL OVER-THE-TOP MARKET, BY END USER, 2019-2027
  • FIGURE 40.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR MEDIA & ENTERTAINMENT, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 41.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR EDUCATION & TRAINING, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 42.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR HEALTH & FITNESS, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 43.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR IT & TELECOM, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 44.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR E-COMMERCE, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 45.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR BFSI, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 46.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR GOVERNMENT, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 47.COMPARATIVE SHARE ANALYSIS OF OVER-THE-TOP MARKET FOR OTHERS, BY COUNTRY, 2019 & 2027(%)
  • FIGURE 48.U.S. OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 49.CANADA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 50.GERMANY OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 51.FRANCE OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 52.UK OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 53.ITALY OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 54.SPAIN OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 55.CATALONIA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 56.REST OF EUROPE OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 57.JAPAN OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 58.CHINA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 59.AUSTRALIA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 60.INDIA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 61.SOUTH KOREA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 62.INDONESIA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 63.REST OF ASIA-PACIFIC OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 64.BRAZIL OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 65.MEXICO OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 66.ARGENTINA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 67.TURKEY OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 68.SAUDI ARABIA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 69.SOUTH AFRICA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 70.REST OF LAMEA OVER-THE-TOP MARKET REVENUE, 2019-2027($BILLION)
  • FIGURE 71.KEY PLAYER POSITIONING ANLYSIS: GLOBAL OVE-THE-TOP MARKET
  • FIGURE 72.TOP WINNING STRATEGIES, BY YEAR, 2017-2020
  • FIGURE 73.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2017-2020
  • FIGURE 74.TOP WINNING STRATEGIES, BY COMPANY, 2017-2020
  • FIGURE 75.COMPETITIVE DASHBOARD
  • FIGURE 76.COMPETITIVE DASHBOARD
  • FIGURE 77.COMPETITIVE HEATMAP OF KEY PLAYERS
  • FIGURE 78.AMAZON.COM, INC.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 79.AMAZON.COM, INC.: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 80.AMAZON.COM, INC.: REVENUE SHARE BY REGION, 2019 (%)
  • FIGURE 81.R&D EXPENDITURE, 2017-2019 ($MILLION)
  • FIGURE 82.APPLE INC.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 83.APPLE INC.: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 84.APPLE INC.: REVENUE SHARE BY REGION, 2019 (%)
  • FIGURE 85.R&D EXPENDITURE, 2017-2019 ($MILLION)
  • FIGURE 86.FACEBOOK, INC.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 87.FACEBOOK, INC.: REVENUE SHARE BY REGION, 2019
  • FIGURE 88.R&D EXPENDITURE, 2017-2019 ($MILLION)
  • FIGURE 89.ALPHABET INC.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 90.ALPHABET INC.: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 91.ALPHABET INC.: REVENUE SHARE BY REGION, 2019 (%)
  • FIGURE 92.THE WALT DISNEY COMPANY: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 93.THE WALT DISNEY COMPANY: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 94.THE WALT DISNEY COMPANY: REVENUE SHARE BY REGION, 2019 (%)
  • FIGURE 95.R&D EXPENDITURE, 2017-2019 ($MILLION)
  • FIGURE 96.MICROSOFT CORPORATION : REVENUE, 2017-2019 ($MILLION)
  • FIGURE 97.MICROSOFT CORPORATION: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 98.MICROSOFT CORPORATION: REVENUE SHARE BY REGION, 2019 (%)
  • FIGURE 99.R&D EXPENDITURE, 2017-2019 ($MILLION)
  • FIGURE 100.NETFLIX, INC.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 101.NETFLIX, INC.: REVENUE SHARE BY REGION, 2019 (%)
  • FIGURE 102.RAKUTEN, INC.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 103.RAKUTEN, INC.: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 104.TELSTRA CORPORATION LIMITED: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 105.TELSTRA CORPORATION LIMITED: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 106.R&D EXPENDITURE, 2017-2019 ($MILLION)
  • FIGURE 107.TENCENT HOLDINGS LTD.: REVENUE, 2017-2019 ($MILLION)
  • FIGURE 108.TENCENT HOLDINGS LTD.: REVENUE SHARE BY SEGMENT, 2019 (%)
  • FIGURE 109.TENCENT HOLDINGS LTD.: REVENUE SHARE BY REGION, 2019 (%)