封面
市場調查報告書
商品編碼
1140059

DOOH(戶外數位)市場:按最終用戶、格式類型、應用分類:2021-2031 年全球機會分析和行業預測

Digital Out of Home Market By End-User, By Format Type, By Application : Global Opportunity Analysis and Industry Forecast, 2021-2031

出版日期: | 出版商: Allied Market Research | 英文 270 Pages | 商品交期: 2-3個工作天內

價格

2020 年全球 DOOH(數位戶外)市場將達到 188 億美元,2022 年至 2031 年復合年增長率為 11.6%,預計 2031 年將達到 586.7 億美元

DOOH(戶外數位媒體)是指用於戶外營銷目的的數位媒體。該媒體包括戶外 (OOH) 顯示器,例如機場、地鐵、出租車、街道設施等的數位廣告牌。

全球 DOOH 廣告市場的增長主要受全球消費者偏好從傳統展示廣告解決方案轉向數位展示廣告解決方案的推動。此外,預計快速數位化將推動 DOOH(戶外數位)市場的增長。然而,複雜而昂貴的數位標牌加上在線/廣播廣告的上升趨勢是預計會阻礙全球市場的主要限制因素。另一方面,在預測期內,新興國家日益城市化預計將為 DOOH(戶外數位)市場帶來豐厚的機會。

全球 DOOH(戶外數位媒體)市場按格式類型、應用、最終用戶和地區進行細分。根據格式類型,市場分為Billboard、Transit、Street Furniture 和Others。按用途可分為室內和室外。按最終用戶劃分,它分為汽車、個人護理和家庭用品、娛樂、零售、食品和飲料、電信、BFSI 等。按地區劃分,北美(美國、加拿大、墨西哥)、歐洲(英國、德國、法國、俄羅斯、其他歐洲地區)、亞太地區(中國、印度、日本、澳大利亞、其他亞洲地區)、LAMEA(拉丁美洲、中東東方,我們正在分析非洲 DOOH(數位戶外)市場的趨勢。

在市場上運營的主要公司有 Broadsign International, Inc.、Clear Channel Outdoor Holdings, Inc.、Daktronics, Inc.、JCDecaux SA、Lamar Advertising Company、NEC Corporation、哦! media Ltd、Outfront Media Inc.、Samsung Electronics Co. Ltd.、Mvix Inc.

內容

第一章介紹

第 2 章執行摘要

第 3 章市場概覽

  • 市場定義和範圍
  • 主要發現
    • 主要投資領域
  • 波特五力分析
  • 主要公司的定位
  • 市場動態
    • 驅動程序
    • 約束因素
    • 機會
  • COVID-19 影響分析

第 4 章 DOOH(戶外數位)市場:按格式類型劃分

  • 概覽
    • 市場規模和預測
  • 廣告牌
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 公交
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 街頭家具
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 其他
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類

第 5 章 DOOH(戶外數位)市場:按應用分類

  • 概覽
    • 市場規模和預測
  • 室內
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 戶外使用
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類

第 6 章 DOOH(戶外數位)市場:按最終用戶分類

  • 概覽
    • 市場規模和預測
  • 汽車領域
    • 主要市場趨勢、增長動力和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 個人護理、家庭
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 娛樂
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 零售
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 食物和飲料
    • 主要市場趨勢、增長動力和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 電信
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • BFSI
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類
  • 其他
    • 主要市場趨勢、增長因素和機遇
    • 市場規模和預測:按地區
    • 市場分析:按國家/地區分類

第 7 章 DOOH(戶外數位)市場:按地區劃分

  • 概覽
    • 市場規模和預測
  • 北美
    • 主要趨勢和機遇
    • 北美市場規模趨勢和預測:按格式類型
    • 北美市場規模和預測:按應用
    • 北美市場規模和預測:按最終用戶分類
    • 北美市場規模和預測:按國家/地區分類
      • 美國
      • 加拿大
      • 墨西哥
  • 歐洲
    • 主要趨勢和機遇
    • 歐洲市場規模和預測:按格式類型
    • 歐洲市場規模和預測:按應用
    • 歐洲市場規模和預測:按最終用戶分類
    • 歐洲市場規模和預測:按國家/地區分類
      • 英國
      • 德國
      • 法國
      • 俄羅斯
      • 其他歐洲地區
  • 亞太地區
    • 主要趨勢和機遇
    • 亞太市場規模和預測:按格式類型
    • 亞太地區的市場規模和預測:按應用
    • 亞太市場規模和預測:按最終用戶分類
    • 亞太地區的市場規模和預測:按國家/地區分類
      • 中國
      • 日本
      • 印度
      • 澳大利亞
      • 其他亞太地區
  • LAMEA
    • 主要趨勢和機遇
    • LAMEA 市場規模和預測:按格式類型
    • LAMEA 市場規模和預測:按應用
    • LAMEA 市場規模和預測:按最終用戶分類
    • LAMEA 市場規模和預測:按國家/地區分類
      • 拉丁美洲
      • 中東
      • 非洲

第八章企業情況

  • 簡介
  • 關鍵成功策略
  • 10 家主要公司的產品映射
  • 競賽儀表板
  • 比賽熱圖
  • 主要發展

第 9 章公司簡介

  • Clear Channel Outdoor Holdings, Inc.
  • Broadsign International, Inc
  • Daktronics, Inc
  • JCDecaux SA
  • Lamar Advertising Company
  • NEC Corporation
  • Ooh!mediaLtd
  • Outfront Media Inc
  • Samsung Electronics Co. Ltd
  • MvixInc
Product Code: A04221

The global digital out-of-home market was valued at $18.80 billion in 2020, and is projected to reach $58.67 billion by 2031, registering a CAGR of 11.6% from 2022 to 2031. Digital out of home or DOOH refers to the digital media used for marketing purposes outside the home. This media includes any out-of-home (OOH) display such as digital billboards in airports, subways, taxis, and street furniture among others.

The growth of the global digital out of home market is majorly driven by shift in consumer prefer from traditional to digital display advertisement solutions across the globe. Further, rapid digitization is anticipated to drive the growth of digital out of home market. However, complex and expensive digital signage coupled with rise in trend of online/broadcast advertisement are major restraint that are projected to hamper the global market. On the contrary, surge in urbanization across emerging economies globally is anticipated to provide lucrative opportunities for the digital out of home industry during the forecast period.

The global digital out of home market is segmented based on format type, application, end-user, and region. On the basis of format type, the market is divided into billboard, transit, street furniture, and others. Based on application, it is bifurcated into indoor and outdoor. On the basis of end-user, the market is segmented into automotive, personal care & households, entertainment, retail, food & beverages, telecom, BFSI, and others. Region-wise, the digital out of home market trends are analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Russia, and the rest of the Europe), Asia-Pacific (China, India, Japan, Australia, and the rest of the Asia-Pacific), and LAMEA (Latin America, the Middle East, and Africa).

The key players that operate in the market include Broadsign International, Inc., Clear Channel Outdoor Holdings, Inc., Daktronics, Inc., JCDecaux SA, Lamar Advertising Company, NEC Corporation, OOh!media Ltd, Outfront Media Inc., Samsung Electronics Co. Ltd., and Mvix Inc.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the digital out of home market analysis from 2020 to 2031 to identify the prevailing digital out of home market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the digital out of home market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global digital out of home market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By End-User

  • Automotive
  • Personal Care and Households
  • Entertainment
  • Retail
  • Food and Beverages
  • Telecom
  • BFSI
  • Others

By Format Type

  • Billboard
  • Transit
  • Street Furniture
  • Others

By Application

  • Indoor
  • Outdoor

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • United Kingdom
    • Germany
    • France
    • Russia
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • Rest Of Asia Pacific
  • LAMEA
    • Latin America
    • Middle East
    • Africa
  • Key Market Players
    • Clear Channel Outdoor Holdings, Inc.
    • Broadsign International, Inc
    • Daktronics, Inc
    • JCDecaux SA
    • Lamar Advertising Company
    • NEC Corporation
    • Ooh!mediaLtd
    • Outfront Media Inc
    • Samsung Electronics Co. Ltd
    • MvixInc

TABLE OF CONTENTS

CHAPTER 1:INTRODUCTION

  • 1.1.Report description
  • 1.2.Key market segments
  • 1.3.Key benefits to the stakeholders
  • 1.4.Research Methodology
    • 1.4.1.Secondary research
    • 1.4.2.Primary research
    • 1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

  • 2.1.Key findings of the study
  • 2.2.CXO Perspective

CHAPTER 3:MARKET OVERVIEW

  • 3.1.Market definition and scope
  • 3.2.Key findings
    • 3.2.1.Top investment pockets
  • 3.3.Porter's five forces analysis
  • 3.4.Top player positioning
  • 3.5.Market dynamics
    • 3.5.1.Drivers
    • 3.5.2.Restraints
    • 3.5.3.Opportunities
  • 3.6.COVID-19 Impact Analysis on the market

CHAPTER 4: DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE

  • 4.1 Overview
    • 4.1.1 Market size and forecast
  • 4.2 Billboard
    • 4.2.1 Key market trends, growth factors and opportunities
    • 4.2.2 Market size and forecast, by region
    • 4.2.3 Market analysis by country
  • 4.3 Transit
    • 4.3.1 Key market trends, growth factors and opportunities
    • 4.3.2 Market size and forecast, by region
    • 4.3.3 Market analysis by country
  • 4.4 Street Furniture
    • 4.4.1 Key market trends, growth factors and opportunities
    • 4.4.2 Market size and forecast, by region
    • 4.4.3 Market analysis by country
  • 4.5 Others
    • 4.5.1 Key market trends, growth factors and opportunities
    • 4.5.2 Market size and forecast, by region
    • 4.5.3 Market analysis by country

CHAPTER 5: DIGITAL OUT OF HOME MARKET, BY APPLICATION

  • 5.1 Overview
    • 5.1.1 Market size and forecast
  • 5.2 Indoor
    • 5.2.1 Key market trends, growth factors and opportunities
    • 5.2.2 Market size and forecast, by region
    • 5.2.3 Market analysis by country
  • 5.3 Outdoor
    • 5.3.1 Key market trends, growth factors and opportunities
    • 5.3.2 Market size and forecast, by region
    • 5.3.3 Market analysis by country

CHAPTER 6: DIGITAL OUT OF HOME MARKET, BY END-USER

  • 6.1 Overview
    • 6.1.1 Market size and forecast
  • 6.2 Automotive
    • 6.2.1 Key market trends, growth factors and opportunities
    • 6.2.2 Market size and forecast, by region
    • 6.2.3 Market analysis by country
  • 6.3 Personal Care and Households
    • 6.3.1 Key market trends, growth factors and opportunities
    • 6.3.2 Market size and forecast, by region
    • 6.3.3 Market analysis by country
  • 6.4 Entertainment
    • 6.4.1 Key market trends, growth factors and opportunities
    • 6.4.2 Market size and forecast, by region
    • 6.4.3 Market analysis by country
  • 6.5 Retail
    • 6.5.1 Key market trends, growth factors and opportunities
    • 6.5.2 Market size and forecast, by region
    • 6.5.3 Market analysis by country
  • 6.6 Food and Beverages
    • 6.6.1 Key market trends, growth factors and opportunities
    • 6.6.2 Market size and forecast, by region
    • 6.6.3 Market analysis by country
  • 6.7 Telecom
    • 6.7.1 Key market trends, growth factors and opportunities
    • 6.7.2 Market size and forecast, by region
    • 6.7.3 Market analysis by country
  • 6.8 BFSI
    • 6.8.1 Key market trends, growth factors and opportunities
    • 6.8.2 Market size and forecast, by region
    • 6.8.3 Market analysis by country
  • 6.9 Others
    • 6.9.1 Key market trends, growth factors and opportunities
    • 6.9.2 Market size and forecast, by region
    • 6.9.3 Market analysis by country

CHAPTER 7: DIGITAL OUT OF HOME MARKET, BY REGION

  • 7.1 Overview
    • 7.1.1 Market size and forecast
  • 7.2 North America
    • 7.2.1 Key trends and opportunities
    • 7.2.2 North America Market size and forecast, by Format Type
    • 7.2.3 North America Market size and forecast, by Application
    • 7.2.4 North America Market size and forecast, by End-User
    • 7.2.5 North America Market size and forecast, by country
      • 7.2.5.1 U.S.
      • 7.2.5.1.1 Market size and forecast, by Format Type
      • 7.2.5.1.2 Market size and forecast, by Application
      • 7.2.5.1.3 Market size and forecast, by End-User
      • 7.2.5.2 Canada
      • 7.2.5.2.1 Market size and forecast, by Format Type
      • 7.2.5.2.2 Market size and forecast, by Application
      • 7.2.5.2.3 Market size and forecast, by End-User
      • 7.2.5.3 Mexico
      • 7.2.5.3.1 Market size and forecast, by Format Type
      • 7.2.5.3.2 Market size and forecast, by Application
      • 7.2.5.3.3 Market size and forecast, by End-User
  • 7.3 Europe
    • 7.3.1 Key trends and opportunities
    • 7.3.2 Europe Market size and forecast, by Format Type
    • 7.3.3 Europe Market size and forecast, by Application
    • 7.3.4 Europe Market size and forecast, by End-User
    • 7.3.5 Europe Market size and forecast, by country
      • 7.3.5.1 United Kingdom
      • 7.3.5.1.1 Market size and forecast, by Format Type
      • 7.3.5.1.2 Market size and forecast, by Application
      • 7.3.5.1.3 Market size and forecast, by End-User
      • 7.3.5.2 Germany
      • 7.3.5.2.1 Market size and forecast, by Format Type
      • 7.3.5.2.2 Market size and forecast, by Application
      • 7.3.5.2.3 Market size and forecast, by End-User
      • 7.3.5.3 France
      • 7.3.5.3.1 Market size and forecast, by Format Type
      • 7.3.5.3.2 Market size and forecast, by Application
      • 7.3.5.3.3 Market size and forecast, by End-User
      • 7.3.5.4 Russia
      • 7.3.5.4.1 Market size and forecast, by Format Type
      • 7.3.5.4.2 Market size and forecast, by Application
      • 7.3.5.4.3 Market size and forecast, by End-User
      • 7.3.5.5 Rest of Europe
      • 7.3.5.5.1 Market size and forecast, by Format Type
      • 7.3.5.5.2 Market size and forecast, by Application
      • 7.3.5.5.3 Market size and forecast, by End-User
  • 7.4 Asia-Pacific
    • 7.4.1 Key trends and opportunities
    • 7.4.2 Asia-Pacific Market size and forecast, by Format Type
    • 7.4.3 Asia-Pacific Market size and forecast, by Application
    • 7.4.4 Asia-Pacific Market size and forecast, by End-User
    • 7.4.5 Asia-Pacific Market size and forecast, by country
      • 7.4.5.1 China
      • 7.4.5.1.1 Market size and forecast, by Format Type
      • 7.4.5.1.2 Market size and forecast, by Application
      • 7.4.5.1.3 Market size and forecast, by End-User
      • 7.4.5.2 Japan
      • 7.4.5.2.1 Market size and forecast, by Format Type
      • 7.4.5.2.2 Market size and forecast, by Application
      • 7.4.5.2.3 Market size and forecast, by End-User
      • 7.4.5.3 India
      • 7.4.5.3.1 Market size and forecast, by Format Type
      • 7.4.5.3.2 Market size and forecast, by Application
      • 7.4.5.3.3 Market size and forecast, by End-User
      • 7.4.5.4 Australia
      • 7.4.5.4.1 Market size and forecast, by Format Type
      • 7.4.5.4.2 Market size and forecast, by Application
      • 7.4.5.4.3 Market size and forecast, by End-User
      • 7.4.5.5 Rest Of Asia Pacific
      • 7.4.5.5.1 Market size and forecast, by Format Type
      • 7.4.5.5.2 Market size and forecast, by Application
      • 7.4.5.5.3 Market size and forecast, by End-User
  • 7.5 LAMEA
    • 7.5.1 Key trends and opportunities
    • 7.5.2 LAMEA Market size and forecast, by Format Type
    • 7.5.3 LAMEA Market size and forecast, by Application
    • 7.5.4 LAMEA Market size and forecast, by End-User
    • 7.5.5 LAMEA Market size and forecast, by country
      • 7.5.5.1 Latin America
      • 7.5.5.1.1 Market size and forecast, by Format Type
      • 7.5.5.1.2 Market size and forecast, by Application
      • 7.5.5.1.3 Market size and forecast, by End-User
      • 7.5.5.2 Middle East
      • 7.5.5.2.1 Market size and forecast, by Format Type
      • 7.5.5.2.2 Market size and forecast, by Application
      • 7.5.5.2.3 Market size and forecast, by End-User
      • 7.5.5.3 Africa
      • 7.5.5.3.1 Market size and forecast, by Format Type
      • 7.5.5.3.2 Market size and forecast, by Application
      • 7.5.5.3.3 Market size and forecast, by End-User

CHAPTER 8: COMPANY LANDSCAPE

  • 8.1. Introduction
  • 8.2. Top winning strategies
  • 8.3. Product Mapping of Top 10 Player
  • 8.4. Competitive Dashboard
  • 8.5. Competitive Heatmap
  • 8.6. Key developments

CHAPTER 9: COMPANY PROFILES

  • 9.1 Clear Channel Outdoor Holdings, Inc.
    • 9.1.1 Company overview
    • 9.1.2 Company snapshot
    • 9.1.3 Operating business segments
    • 9.1.4 Product portfolio
    • 9.1.5 Business performance
    • 9.1.6 Key strategic moves and developments
  • 9.2 Broadsign International, Inc
    • 9.2.1 Company overview
    • 9.2.2 Company snapshot
    • 9.2.3 Operating business segments
    • 9.2.4 Product portfolio
    • 9.2.5 Business performance
    • 9.2.6 Key strategic moves and developments
  • 9.3 Daktronics, Inc
    • 9.3.1 Company overview
    • 9.3.2 Company snapshot
    • 9.3.3 Operating business segments
    • 9.3.4 Product portfolio
    • 9.3.5 Business performance
    • 9.3.6 Key strategic moves and developments
  • 9.4 JCDecaux SA
    • 9.4.1 Company overview
    • 9.4.2 Company snapshot
    • 9.4.3 Operating business segments
    • 9.4.4 Product portfolio
    • 9.4.5 Business performance
    • 9.4.6 Key strategic moves and developments
  • 9.5 Lamar Advertising Company
    • 9.5.1 Company overview
    • 9.5.2 Company snapshot
    • 9.5.3 Operating business segments
    • 9.5.4 Product portfolio
    • 9.5.5 Business performance
    • 9.5.6 Key strategic moves and developments
  • 9.6 NEC Corporation
    • 9.6.1 Company overview
    • 9.6.2 Company snapshot
    • 9.6.3 Operating business segments
    • 9.6.4 Product portfolio
    • 9.6.5 Business performance
    • 9.6.6 Key strategic moves and developments
  • 9.7 Ooh!mediaLtd
    • 9.7.1 Company overview
    • 9.7.2 Company snapshot
    • 9.7.3 Operating business segments
    • 9.7.4 Product portfolio
    • 9.7.5 Business performance
    • 9.7.6 Key strategic moves and developments
  • 9.8 Outfront Media Inc
    • 9.8.1 Company overview
    • 9.8.2 Company snapshot
    • 9.8.3 Operating business segments
    • 9.8.4 Product portfolio
    • 9.8.5 Business performance
    • 9.8.6 Key strategic moves and developments
  • 9.9 Samsung Electronics Co. Ltd
    • 9.9.1 Company overview
    • 9.9.2 Company snapshot
    • 9.9.3 Operating business segments
    • 9.9.4 Product portfolio
    • 9.9.5 Business performance
    • 9.9.6 Key strategic moves and developments
  • 9.10 MvixInc
    • 9.10.1 Company overview
    • 9.10.2 Company snapshot
    • 9.10.3 Operating business segments
    • 9.10.4 Product portfolio
    • 9.10.5 Business performance
    • 9.10.6 Key strategic moves and developments

LIST OF TABLES

  • TABLE 1. GLOBAL DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 2. DIGITAL OUT OF HOME MARKET SIZE, FOR BILLBOARD, BY REGION, 2020-2031 ($MILLION)
  • TABLE 3. DIGITAL OUT OF HOME MARKET FOR BILLBOARD, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 4. DIGITAL OUT OF HOME MARKET SIZE, FOR TRANSIT, BY REGION, 2020-2031 ($MILLION)
  • TABLE 5. DIGITAL OUT OF HOME MARKET FOR TRANSIT, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 6. DIGITAL OUT OF HOME MARKET SIZE, FOR STREET FURNITURE, BY REGION, 2020-2031 ($MILLION)
  • TABLE 7. DIGITAL OUT OF HOME MARKET FOR STREET FURNITURE, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 8. DIGITAL OUT OF HOME MARKET SIZE, FOR OTHERS, BY REGION, 2020-2031 ($MILLION)
  • TABLE 9. DIGITAL OUT OF HOME MARKET FOR OTHERS, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 10. GLOBAL DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 11. DIGITAL OUT OF HOME MARKET SIZE, FOR INDOOR, BY REGION, 2020-2031 ($MILLION)
  • TABLE 12. DIGITAL OUT OF HOME MARKET FOR INDOOR, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 13. DIGITAL OUT OF HOME MARKET SIZE, FOR OUTDOOR, BY REGION, 2020-2031 ($MILLION)
  • TABLE 14. DIGITAL OUT OF HOME MARKET FOR OUTDOOR, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 15. GLOBAL DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 16. DIGITAL OUT OF HOME MARKET SIZE, FOR AUTOMOTIVE, BY REGION, 2020-2031 ($MILLION)
  • TABLE 17. DIGITAL OUT OF HOME MARKET FOR AUTOMOTIVE, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 18. DIGITAL OUT OF HOME MARKET SIZE, FOR PERSONAL CARE AND HOUSEHOLDS, BY REGION, 2020-2031 ($MILLION)
  • TABLE 19. DIGITAL OUT OF HOME MARKET FOR PERSONAL CARE AND HOUSEHOLDS, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 20. DIGITAL OUT OF HOME MARKET SIZE, FOR ENTERTAINMENT, BY REGION, 2020-2031 ($MILLION)
  • TABLE 21. DIGITAL OUT OF HOME MARKET FOR ENTERTAINMENT, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 22. DIGITAL OUT OF HOME MARKET SIZE, FOR RETAIL, BY REGION, 2020-2031 ($MILLION)
  • TABLE 23. DIGITAL OUT OF HOME MARKET FOR RETAIL, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 24. DIGITAL OUT OF HOME MARKET SIZE, FOR FOOD AND BEVERAGES, BY REGION, 2020-2031 ($MILLION)
  • TABLE 25. DIGITAL OUT OF HOME MARKET FOR FOOD AND BEVERAGES, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 26. DIGITAL OUT OF HOME MARKET SIZE, FOR TELECOM, BY REGION, 2020-2031 ($MILLION)
  • TABLE 27. DIGITAL OUT OF HOME MARKET FOR TELECOM, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 28. DIGITAL OUT OF HOME MARKET SIZE, FOR BFSI, BY REGION, 2020-2031 ($MILLION)
  • TABLE 29. DIGITAL OUT OF HOME MARKET FOR BFSI, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 30. DIGITAL OUT OF HOME MARKET SIZE, FOR OTHERS, BY REGION, 2020-2031 ($MILLION)
  • TABLE 31. DIGITAL OUT OF HOME MARKET FOR OTHERS, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 32. DIGITAL OUT OF HOME MARKET, BY REGION, 2020-2031 ($MILLION)
  • TABLE 33. NORTH AMERICA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 34. NORTH AMERICA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 35. NORTH AMERICA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 36. NORTH AMERICA DIGITAL OUT OF HOME MARKET, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 37. U.S. DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 38. U.S. DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 39. U.S. DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 40. CANADA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 41. CANADA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 42. CANADA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 43. MEXICO DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 44. MEXICO DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 45. MEXICO DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 46. EUROPE DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 47. EUROPE DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 48. EUROPE DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 49. EUROPE DIGITAL OUT OF HOME MARKET, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 50. UNITED KINGDOM DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 51. UNITED KINGDOM DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 52. UNITED KINGDOM DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 53. GERMANY DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 54. GERMANY DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 55. GERMANY DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 56. FRANCE DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 57. FRANCE DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 58. FRANCE DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 59. RUSSIA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 60. RUSSIA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 61. RUSSIA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 62. REST OF EUROPE DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 63. REST OF EUROPE DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 64. REST OF EUROPE DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 65. ASIA-PACIFIC DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 66. ASIA-PACIFIC DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 67. ASIA-PACIFIC DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 68. ASIA-PACIFIC DIGITAL OUT OF HOME MARKET, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 69. CHINA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 70. CHINA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 71. CHINA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 72. JAPAN DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 73. JAPAN DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 74. JAPAN DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 75. INDIA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 76. INDIA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 77. INDIA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 78. AUSTRALIA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 79. AUSTRALIA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 80. AUSTRALIA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 81. REST OF ASIA PACIFIC DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 82. REST OF ASIA PACIFIC DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 83. REST OF ASIA PACIFIC DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 84. LAMEA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 85. LAMEA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 86. LAMEA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 87. LAMEA DIGITAL OUT OF HOME MARKET, BY COUNTRY, 2020-2031 ($MILLION)
  • TABLE 88. LATIN AMERICA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 89. LATIN AMERICA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 90. LATIN AMERICA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 91. MIDDLE EAST DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 92. MIDDLE EAST DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 93. MIDDLE EAST DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 94. AFRICA DIGITAL OUT OF HOME MARKET, BY FORMAT TYPE, 2020-2031 ($MILLION)
  • TABLE 95. AFRICA DIGITAL OUT OF HOME MARKET, BY APPLICATION, 2020-2031 ($MILLION)
  • TABLE 96. AFRICA DIGITAL OUT OF HOME MARKET, BY END-USER, 2020-2031 ($MILLION)
  • TABLE 97.CLEAR CHANNEL OUTDOOR HOLDINGS, INC.: COMPANY SNAPSHOT
  • TABLE 98.CLEAR CHANNEL OUTDOOR HOLDINGS, INC.: OPERATING SEGMENTS
  • TABLE 99.CLEAR CHANNEL OUTDOOR HOLDINGS, INC.: PRODUCT PORTFOLIO
  • TABLE 100.CLEAR CHANNEL OUTDOOR HOLDINGS, INC.: NET SALES,
  • TABLE 101.CLEAR CHANNEL OUTDOOR HOLDINGS, INC.: KEY STRATERGIES
  • TABLE 102.BROADSIGN INTERNATIONAL, INC: COMPANY SNAPSHOT
  • TABLE 103.BROADSIGN INTERNATIONAL, INC: OPERATING SEGMENTS
  • TABLE 104.BROADSIGN INTERNATIONAL, INC: PRODUCT PORTFOLIO
  • TABLE 105.BROADSIGN INTERNATIONAL, INC: NET SALES,
  • TABLE 106.BROADSIGN INTERNATIONAL, INC: KEY STRATERGIES
  • TABLE 107.DAKTRONICS, INC: COMPANY SNAPSHOT
  • TABLE 108.DAKTRONICS, INC: OPERATING SEGMENTS
  • TABLE 109.DAKTRONICS, INC: PRODUCT PORTFOLIO
  • TABLE 110.DAKTRONICS, INC: NET SALES,
  • TABLE 111.DAKTRONICS, INC: KEY STRATERGIES
  • TABLE 112.JCDECAUX SA: COMPANY SNAPSHOT
  • TABLE 113.JCDECAUX SA: OPERATING SEGMENTS
  • TABLE 114.JCDECAUX SA: PRODUCT PORTFOLIO
  • TABLE 115.JCDECAUX SA: NET SALES,
  • TABLE 116.JCDECAUX SA: KEY STRATERGIES
  • TABLE 117.LAMAR ADVERTISING COMPANY: COMPANY SNAPSHOT
  • TABLE 118.LAMAR ADVERTISING COMPANY: OPERATING SEGMENTS
  • TABLE 119.LAMAR ADVERTISING COMPANY: PRODUCT PORTFOLIO
  • TABLE 120.LAMAR ADVERTISING COMPANY: NET SALES,
  • TABLE 121.LAMAR ADVERTISING COMPANY: KEY STRATERGIES
  • TABLE 122.NEC CORPORATION: COMPANY SNAPSHOT
  • TABLE 123.NEC CORPORATION: OPERATING SEGMENTS
  • TABLE 124.NEC CORPORATION: PRODUCT PORTFOLIO
  • TABLE 125.NEC CORPORATION: NET SALES,
  • TABLE 126.NEC CORPORATION: KEY STRATERGIES
  • TABLE 127.OOH!MEDIALTD: COMPANY SNAPSHOT
  • TABLE 128.OOH!MEDIALTD: OPERATING SEGMENTS
  • TABLE 129.OOH!MEDIALTD: PRODUCT PORTFOLIO
  • TABLE 130.OOH!MEDIALTD: NET SALES,
  • TABLE 131.OOH!MEDIALTD: KEY STRATERGIES
  • TABLE 132.OUTFRONT MEDIA INC: COMPANY SNAPSHOT
  • TABLE 133.OUTFRONT MEDIA INC: OPERATING SEGMENTS
  • TABLE 134.OUTFRONT MEDIA INC: PRODUCT PORTFOLIO
  • TABLE 135.OUTFRONT MEDIA INC: NET SALES,
  • TABLE 136.OUTFRONT MEDIA INC: KEY STRATERGIES
  • TABLE 137.SAMSUNG ELECTRONICS CO. LTD: COMPANY SNAPSHOT
  • TABLE 138.SAMSUNG ELECTRONICS CO. LTD: OPERATING SEGMENTS
  • TABLE 139.SAMSUNG ELECTRONICS CO. LTD: PRODUCT PORTFOLIO
  • TABLE 140.SAMSUNG ELECTRONICS CO. LTD: NET SALES,
  • TABLE 141.SAMSUNG ELECTRONICS CO. LTD: KEY STRATERGIES
  • TABLE 142.MVIXINC: COMPANY SNAPSHOT
  • TABLE 143.MVIXINC: OPERATING SEGMENTS
  • TABLE 144.MVIXINC: PRODUCT PORTFOLIO
  • TABLE 145.MVIXINC: NET SALES,
  • TABLE 146.MVIXINC: KEY STRATERGIES

LIST OF FIGURES

  • FIGURE 1.DIGITAL OUT OF HOME MARKET SEGMENTATION
  • FIGURE 2.DIGITAL OUT OF HOME MARKET,2020-2031
  • FIGURE 3.DIGITAL OUT OF HOME MARKET,2020-2031
  • FIGURE 4. TOP INVESTMENT POCKETS, BY REGION
  • FIGURE 5.PORTER FIVE-1
  • FIGURE 6.PORTER FIVE-2
  • FIGURE 7.PORTER FIVE-3
  • FIGURE 8.PORTER FIVE-4
  • FIGURE 9.PORTER FIVE-5
  • FIGURE 10.TOP PLAYER POSITIONING
  • FIGURE 11.DIGITAL OUT OF HOME MARKET:DRIVERS, RESTRAINTS AND OPPORTUNITIES
  • FIGURE 12.DIGITAL OUT OF HOME MARKET,BY FORMAT TYPE,2020(%)
  • FIGURE 13.COMPARATIVE SHARE ANALYSIS OF BILLBOARD DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 14.COMPARATIVE SHARE ANALYSIS OF TRANSIT DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 15.COMPARATIVE SHARE ANALYSIS OF STREET FURNITURE DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 16.COMPARATIVE SHARE ANALYSIS OF OTHERS DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 17.DIGITAL OUT OF HOME MARKET,BY APPLICATION,2020(%)
  • FIGURE 18.COMPARATIVE SHARE ANALYSIS OF INDOOR DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 19.COMPARATIVE SHARE ANALYSIS OF OUTDOOR DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 20.DIGITAL OUT OF HOME MARKET,BY END-USER,2020(%)
  • FIGURE 21.COMPARATIVE SHARE ANALYSIS OF AUTOMOTIVE DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 22.COMPARATIVE SHARE ANALYSIS OF PERSONAL CARE AND HOUSEHOLDS DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 23.COMPARATIVE SHARE ANALYSIS OF ENTERTAINMENT DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 24.COMPARATIVE SHARE ANALYSIS OF RETAIL DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 25.COMPARATIVE SHARE ANALYSIS OF FOOD AND BEVERAGES DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 26.COMPARATIVE SHARE ANALYSIS OF TELECOM DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 27.COMPARATIVE SHARE ANALYSIS OF BFSI DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 28.COMPARATIVE SHARE ANALYSIS OF OTHERS DIGITAL OUT OF HOME MARKET,2020-2031(%)
  • FIGURE 29.DIGITAL OUT OF HOME MARKET BY REGION,2020
  • FIGURE 30.U.S. DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 31.CANADA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 32.MEXICO DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 33.UNITED KINGDOM DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 34.GERMANY DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 35.FRANCE DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 36.RUSSIA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 37.REST OF EUROPE DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 38.CHINA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 39.JAPAN DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 40.INDIA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 41.AUSTRALIA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 42.REST OF ASIA PACIFIC DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 43.LATIN AMERICA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 44.MIDDLE EAST DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 45.AFRICA DIGITAL OUT OF HOME MARKET,2020-2031($MILLION)
  • FIGURE 46. TOP WINNING STRATEGIES, BY YEAR
  • FIGURE 47. TOP WINNING STRATEGIES, BY DEVELOPMENT
  • FIGURE 48. TOP WINNING STRATEGIES, BY COMPANY
  • FIGURE 49.PRODUCT MAPPING OF TOP 10 PLAYERS
  • FIGURE 50.COMPETITIVE DASHBOARD
  • FIGURE 51.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
  • FIGURE 52.CLEAR CHANNEL OUTDOOR HOLDINGS, INC..: NET SALES ,($MILLION)
  • FIGURE 53.BROADSIGN INTERNATIONAL, INC.: NET SALES ,($MILLION)
  • FIGURE 54.DAKTRONICS, INC.: NET SALES ,($MILLION)
  • FIGURE 55.JCDECAUX SA.: NET SALES ,($MILLION)
  • FIGURE 56.LAMAR ADVERTISING COMPANY.: NET SALES ,($MILLION)
  • FIGURE 57.NEC CORPORATION.: NET SALES ,($MILLION)
  • FIGURE 58.OOH!MEDIALTD.: NET SALES ,($MILLION)
  • FIGURE 59.OUTFRONT MEDIA INC.: NET SALES ,($MILLION)
  • FIGURE 60.SAMSUNG ELECTRONICS CO. LTD.: NET SALES ,($MILLION)
  • FIGURE 61.MVIXINC.: NET SALES ,($MILLION)