VR (虛擬實境) 市場更新:虛擬實境的現狀及未來
VR Market Update: Current State and Future of Virtual Reality
本報告提供VR (虛擬實境) 市場相關調查，最新的定量、定性的資料，硬體設備出貨台數，縱向單位的價值鏈收益，連接性，機會，建議，目前威脅，企業簡介，及案例研究等彙整資料。
This report is part of ABI Research's bi-annual market data updates of the VR market - a separate data set if also published in conjunction with this PowerPoint deck. This presentation discusses market highlights and traction for each of the primary market segmentations: Consumer, Healthcare, AEC & Real Estate, Retail Commerce and Marketing, Automotive and Transportation, Manufacturing, Energy and Utilities, Education, Government and Military, Location-Based VR, and Other.
While the consumer VR market has thus far not lived up to the early expectations and excitement, the launch of new standalone VR HMDs and successful game titles is helping to keep momentum moving forward. More significantly the enterprise and location-based VR segments continue to gain traction and with the latter providing a wider audience high quality VR experiences. AR is receiving more attention than VR, but prospects are still good for those applications that benefit from deeper levels of immersion. The increasing use of inside-out tracking and standalone is also working to reduce some pain points like setup and ease of use. The path forward for VR and immersive technologies remains a long-term vision, but advancements continue to push the market forward.