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市場調查報告書

全球兒童相關瓶裝水市場

Global Children's Bottled Water

出版商 Zenith 商品編碼 297209
出版日期 內容資訊 英文 109 Pages
商品交期: 最快1-2個工作天內
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全球兒童相關瓶裝水市場 Global Children's Bottled Water
出版日期: 2016年06月01日 內容資訊: 英文 109 Pages
簡介

由於對兒童肥胖的擔憂高漲,兒童為目標的瓶裝水,從含大量砂糖和高卡路里而受批判的兒童軟性飲料,取得獲得市場佔有率的機會。

本報告提供中國的兒童相關瓶裝水市場相關調查、整體趨勢概要、兒童相關瓶裝水的消費趨勢、瓶裝水產品的課題與機會,及各地區分析等,再加上主要企業簡介,為您概述為以下內容。

第1章 簡介、調查範圍

第2章 兒童相關瓶裝水概要

  • 推薦兒童1日的水消費量
  • 兒童瓶裝水2次類別相關的評論

第3章 SWOT分析

  • 中國的瓶裝水市場6個2次類別的優勢、弱點、機會及威脅分析
  • 類別全體相關的評論、結論

第4章 品牌簡介

  • 全球的品牌
  • 西歐
  • 東歐
  • 北美
  • 南美
  • 亞太地區
  • 中東
目錄
Product Code: 11385

Zenith's ‘Global Children's Bottled Water 2016’ overview provides a comprehensive review of current trends and broad market insights addressing potential opportunities for water ranges targeted at children. With over 70 detailed profiles of bottled water brands offered across 6 geographical regions, this report is an essential guide to bottled (or otherwise packaged) water products targeted at children.

Background and report description

Increasing concerns over child obesity are providing opportunities for bottled water targeted at children to seize market share from other children's soft drink categories, many of which are criticised for high sugar and calorie content.

Zenith's Children's Bottled Water Innovation 2016 report specifically focuses on the children's segment within the bottled water category, providing a topical overview of trends in overall and children's bottled water consumption, challenges, and opportunities and featuring a wide range of bottled water products for children offered across 6 geographical regions.

What this report covers

  • overview of bottled water market trends: commentary on bottled water consumption overall, and consumption of bottled water among children.
  • Children's bottled water brand profiles: Over 70 brand profiles divided by geographic region including detailed product information, variants, price/distribution and marketing profile.
  • Potential in the children's bottled water market: An exploration of the potential size of this growing market.
  • Challenges and opportunities: a review of strengths, weaknesses, opportunities and threats in the children segment of bottled water and conclusions featuring broad commercial/market considerations.

Geographical coverage

  • West Europe
  • East Europe
  • North America
  • Latin America
  • Asia Pacific
  • Middle East
  • Recommended water consumption for children
  • Small pack water sales, 2011, 2015, 2020f
  • Pricing of children's bottled water
  • Percentage of population by age group and region, 2016e
  • Percentage of population of 0-14 years by region, 2016e
  • Population 0-14 years by region, 2016e
  • Percentage change in population 2011-15
  • Percentage change in population 2016e-10f
  • Size of small pack bottled water market by region, 2015
  • Potential size of children's bottled water market by region, 2016
  • Potential per capita consumption of children's bottled water by region, 2016
  • Potential daily per capita consumption as a percentage of RDA of fluid intakes from drinks by region, 2016e
  • Market volume of small pack bottled water and potential market for children's bottled water by region, 2016, 2021f

Table of Contents

1. Introduction and scope

2. Category overview

  • Recommended children's water consumption
  • Trends in small-pack and children's bottled water consumption
  • Commentary: trends in children's bottled water innovation
  • The price of children's bottled water
  • The current and future population of children
  • Opportunity in the children's bottled water market
  • Insights and opportunities
  • Challenges and barriers

3. Brand profiles

  • 3.1. Brand profiles: Global brands
  • 3.2. Brand profiles: West Europe
  • 3.3. Brand profiles: East Europe
  • 3.4. Brand profiles: North America
  • 3.5. Brand profiles: Latin America
  • 3.6. Brand profiles: Asia Pacific
  • 3.7. Brand profiles: Middle East
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