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市場調查報告書

北美的B2C 電子商務市場:2017年

North America B2C E-Commerce Market 2017

出版商 yStats.com GmbH & Co. KG 商品編碼 594370
出版日期 內容資訊 英文 88 Pages/Charts
商品交期: 最快1-2個工作天內
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北美的B2C 電子商務市場:2017年 North America B2C E-Commerce Market 2017
出版日期: 2017年12月13日 內容資訊: 英文 88 Pages/Charts
簡介

本報告提供北美的B2C 電子商務市場相關調查分析,全球B2C 在電子商務銷售額的明細、零售銷售額全體佔的佔有率,對各國的B2C 電子商務市場概要,銷售額 & 佔有率,網路用戶 & 網路消費者,產品,及主要企業等系統性資訊。

第1章 管理摘要

第2章 地區

  • 全球B2C 電子商務銷售額的明細:各地區 (北美包含)
  • 全球B2C 電子商務銷售額,零售銷售額整體零售與遠程銷售產業 電子商務的佔有率,年複合成長率:各地區 (北美含)
  • 北美線上旅遊的銷售額,與前一年同期比較變動率
  • 零售電子商務銷售額,與前一年同期比較變動率的預測,在零售全體佔的佔有率的預測:加拿大、美國
  • 過去1個月的網路購物在消費者佔的佔有率:加拿大、美國
  • 消費者每人一年平均線上支出額,消費者比:加拿大、美國、其他

第3章 美國

  • 概要
  • 趨勢
  • 銷售額 & 佔有率
  • 網路用戶 & 網路消費者
  • 產品
  • 付款
  • 發送
  • 企業

第4章 加拿大

  • 概要
  • 趨勢
  • 銷售額 & 佔有率
  • 網路用戶 & 網路消費者
  • 產品
  • 付款
  • 發送
  • 企業
目錄
Product Code: 1351

"The North America region will continue to trail Asia in B2C E-Commerce sales and the online share of total retail sales, as sources cited in the yStats.com report project growth in Asia to outpace the double-digit growth in North America. Retailers in the region count on market trends and innovations such as shopping via virtual assistants and chatbots, click and collect, and mobile shopping to drive continued growth of B2C E-Commerce in this mature market.

Online sales growth surpasses growth rates for total retail sales in both major economies in the region with Amazon.com capturing nearly a third of online sales in the USA, forcing traditional retailers to look to E-Commerce for future growth. Walmart, for example, has recently invested heavily in online marketplace offerings and improvement of delivery options. Online marketplace eBay has introduced an innovation allowing shoppers to upload a photo from a smartphone to shop for similar items. However, sources cited in the yStats.com report suggest that innovations such as voice enabled shopping via Alexa and the growth of Prime Membership will permit Amazon to expand its lead in B2C E-Commerce.

Canadian online retail sales are also dominated by Amazon, with cross-border shopping from the USA as well as through Amazon.ca characterizing E-Commerce in Canada. The yStats.com report cites research reflecting that about half of shoppers in Canada visit an Amazon web page at least once a month, and likewise, more than half of Canadian shoppers make purchases cross-border. However, traditional retailers in Canada are also increasing their online offerings, encouraging behaviors such as seeing a product in-store before online purchase, or research online before purchase in-store.

Covered Regions:

North America.

Companies Mentioned:

Amazon.com Inc, Apple Inc., Best Buy Co. Inc., Canadian Tire Corporation Ltd, Costco Wholesale Corp., eBay Inc, Home Depot Inc., Hudson's Bay Co., Wal-Mart Stores Inc..

Table of Contents

1. Management Summary

2. Regional

  • Breakdown of Global B2C E-Commerce Sales by Region, in %, incl. North America, 2016 & 2021f
  • Global B2C E-Commerce Sales, in USD billion, B2C E-Commerce Share of Total Retail Sales, in %, and CAGR, in %, by Region, incl. North America, 2011, 2016 & 2021f
  • Online Travel Sales in North America, in USD billion, and Year-on-Year Change, in %, 2016-2021f
  • Retail E-Commerce Sales, in USD billion, Year-on-Year Change, in %, and Share of Total Retail Sales, in %, by Canada and the USA, 2016 - 2020f
  • Share of Consumers Shopping Online At Least Monthly, in % of Consumers, by Canada and the USA, 2016
  • Average Annual Online Spending per Shopper, in CAD, by Canada and USA, 2016
  • Overview of Aggregate Website Draw and Sales Conversion Rates for Leading Canadian Retail Websites and Leading U.S. Retail Websites, by Selected Product Categories, 2016
  • Breakdown of Online Shoppers, by Domestic Shoppers Only, Domestic and Cross-Border Shoppers, and Cross-Border Shoppers Only, in %, by Canada and the USA, October 2016

3. USA

  • 3.1. Overview
    • B2C E-Commerce Market Overview, November 2017
  • 3.2. Trends
    • Smartphone Penetration, in % of Adults, by Age Group and Total, November 2016
    • Mobile Shopper Penetration, in % of Online Shoppers Who Use Smartphone, Q1 2016 & Q1 2017
    • M-Commerce Sales, in USD billion, and Share of Total Retail E-Commerce Sales, in %, 2017f & 2021f
    • Product Categories Purchased via Smartphone, in % of Mobile Shoppers, October 2016
    • Preference for Apps and Mobile Websites When Performing Shopping-Related Activities via Smartphone, in % of Mobile Shoppers, October 2016
    • Breakdown of Channels Preferred for Doing Most of Shopping for Non-Grocery Items, by Mobile, Online and In-Store, in % of Consumers, by Age Group, March 2017
    • Breakdown of Search and Purchase Channels Used, in % of Online Shoppers, Q1 2017
    • Awareness and Usage of Emerging Technologies in Shopping, in % of Consumers, July 2017
    • Top Uses of Voice-Activated Virtual Assistance Devices, in % of Users, by Gender, April 2017
    • Perceived Influence of Voice-Activated Virtual Assistance Devices on Shopping Behavior, in % of Users, by Gender, April 2017
    • Breakdown of Likelihood of Purchasing Products/Services from Brands Using a Chatbot, in % of Millennial Internet Users, December 2016
    • Breakdown of Attitude to Cross-Border Online Shopping, in % of Online Shoppers in the USA, and Breakdown of Time of the Last Cross-Border Purchase, in % of Cross-Border Online Shoppers, 2016
    • Product Categories Purchased in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers in the USA, October 2016
    • Breakdown of the Latest Cross-Border Online Purchase by Country, in % of Cross-Border Online Shoppers in the USA, October 2016
  • 3.3. Sales & Shares
    • Total Retail Sales and E-Commerce Sales, in USD million, E-Commerce Share of Total Retail Sales, in %, and Change from Same Quarter a Year Ago, in %, Q1 2014 - Q2 2017
    • B2C E-Commerce Sales Forecasts, in USD billion, and CAGR, in %, by Six Comparative Estimates, 2016 - 2021f & 2027f
    • B2C E-Commerce Share of Total Retail Sales, in %, by Five Comparative Estimates, 2016 - 2022f & 2027f
  • 3.4. Internet Users & Online Shoppers
    • Internet Penetration, in % of Individuals, 2011 - 2016
    • Online Shopper Penetration, in % of Internet Users, 2016
    • Online and Mobile Shopper Penetration, in % of Internet Users, by Age Group, by Online and Mobile, October 2016
  • 3.5. Product
    • Breakdown of Retail E-Commerce Sales by Product Category, in %, 2017f
    • Retail E-Commerce Sales Growth Rate by Product Category, in %, 2016 - 2021f
    • Breakdown of Preference for Buying Selected Product Categories by Online and In-Store, in % of Consumers, March 2017
    • B2C E-Commerce's Share of Total Retail Sales by Selected Product Categories, in %, 2011, 2016 & 2021f
    • Breakdown of Channels Used to Purchase Selected Product Categories, in % of Consumers, July 2017
  • 3.6. Payment
    • Payment Methods Perceived as Safest for In-Store and Online Purchases, in % of Consumers, 2016
    • Digital and Mobile Payment Methods Used, in % of Online Shoppers, by Generation Y and Generation Z, March 2017
  • 3.7. Delivery
    • Breakdown of E-Commerce Parcel Delivery Market by Players, in % and in USD billion, 2016e
    • Top Reasons for Shopping Cart Abandonment, in % of Online Shoppers, Q4 2016
    • Top Reasons To Buy From Marketplaces Instead of a Retailer, incl. Shipping, in % of Online Shoppers, Q1 2017
  • 3.8. Players
    • B2C E-Commerce Players Overview, November 2017
    • Amazon's Market Share, in % of B2C E-Commerce Sales and Total Retail Sales, 2016
    • Top 10 Publicly Traded Companies by Retail E-Commerce Market Share*, in %, 2016 & 2017f
    • Number of Unique Monthly Visitors of Retail Sites of Amazon, Kroger, Target and Walmart, in millions, and Intersection of Visitors, in %, October 2017
    • Breakdown of Frequency of Shopping on Amazon, in %, and Share of Primary Household Shoppers Who Are Amazon Prime Members by Age Group, in %, March 2017
    • Breakdown of the Likelihood of Trying Amazon Go, in % of Consumers, by Gender, Age Group and Total, December 2016
    • Top 10 Online Retailers Ranked by Global E-Commerce Sales, in USD billion, 2016

4. Canada

  • 4.1. Overview
    • B2C E-Commerce Market Overview, November 2017
  • 4.2. Trends
    • Devices Used to Access the Internet, in % of Internet users, 2016 & 2017
    • Devices Used to Make Purchases Online, in % of Online Shoppers, 2016 & 2017
    • Product Categories Purchased via Mobile Devices, in % of Mobile Shoppers, October 2016
    • Breakdown of Frequency of Showrooming and Webrooming, in % of Online Shoppers, March 2017
    • Cross-Border Online Shopper Penetration, in % of Online Shoppers in Canada, March 2016
    • Top 3 Regions/Countries Purchased From, in % of Cross-Border Online Shoppers in Canada, March 2016
  • 4.3. Sales & Shares
    • Monthly Retail E-Commerce Sales Compared to Total Retail Sales and Sales of E-Commerce and Mail Order Houses, in CAD million, Jan - Dec 2016 & Jan - Aug 2017
    • B2C E-Commerce Share of Monthly Total Retail Sales, in %, Jan - Dec 2016 & Jan - Aug 2017
    • Retail E-Commerce Sales, in CAD billion, and Share of Total Retail Sales, in %, 2015-2020f
  • 4.4. Internet Users & Online Shoppers
    • Internet Penetration, in % of Individuals, 2011 - 2016
    • Online Shopper Penetration, in % of Internet Users, March 2017
    • Breakdown of the Number of Online Purchases Made per Year, in % of Online Shoppers, March 2016
  • 4.5. Products
    • Product Categories Purchased Online, in % of Online Shoppers, 2016 & 2017
    • Product Categories Purchased Online, in % of Online Shoppers, and Average Basket Spending per Category, in CAD, March 2016
  • 4.6. Payment
    • Top 3 Payment Methods Preferred in E-Commerce, in % of Respondents, March 2017
    • Share of Internet Users Who Store Personal Credit Card Information with a Mobile App or E-Commerce Site, in %, by Age Group, April 2017
  • 4.7. Delivery
    • Delivery Methods Used in E-Commerce, by Selected Product Categories, in % of Online Shoppers, 2016
    • Share of Online Shoppers Who Received Free Shipping on Their Last Purchase, in %, 2016
  • 4.8. Players
    • B2C E-Commerce Players Overview, November 2017
    • Top 20 Retailers by E-Commerce Sales, in CAD million, 2016
    • Overview of Website Draw and Sales Conversion Rates for Amazon.ca and Aggregate for Canadian Incumbents, by Selected Product Categories, 2016
    • Top 10 Retail Sites by Unique Visitors, in millions, February 2017"
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