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市場調查報告書

印度B2C電子商務市場:2017年

India B2C E-Commerce Market 2017

出版商 yStats.com GmbH & Co. KG 商品編碼 508883
出版日期 內容資訊 英文 73 Pages/Charts
商品交期: 最快1-2個工作天內
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印度B2C電子商務市場:2017年 India B2C E-Commerce Market 2017
出版日期: 2017年05月31日 內容資訊: 英文 73 Pages/Charts
簡介

本報告針對印度B2C電子商務市場調查分析、提供市場動向、販售量與佔有率、網路使用者與線上採購者、製品、支付、運送、主要企業情報。

第1章 摘要整理

第2章 概要與國際比較

  • B2C電子商務市場概要與國際比較
  • 印度B2C電子商務販售量、零售總販售量B2C電子商務佔有率
  • 印度零售電子商務販售量
  • 印度網路普及率
  • 印度網路使用者成長率

第3章 動向

  • B2C電子商務市場動向概要
  • 智慧手機使用者數量
  • 線上支出詳情:行動、桌機/PC
  • 行動商務販售量、零售電子商務販售量佔有率
  • 行動採購者普及率
  • 行動採購者詳情:行動應用程式、行動採購用行動網站
  • 線上採購者詳情:僅限國內、國內、跨國、僅限跨國
  • 跨國線上支出
  • 透過社群媒體發現新產品的線上採購者佔有率
  • 店面採購時進行的線上活動

第4章 販售量與佔有率

  • 零售電子商務販售量
  • 貨幣廢除前後零售電子商務的販售量預測比較
  • 零售總販售量的電子商務佔有率

第5章 網路使用者與線上採購者

  • 網路普及率
  • 網路使用者數、都市、地方、合計
  • 網路普及率、都市、地方人口分類
  • 網路使用者數
  • 地方網路使用者數
  • 地方線上採購者普及率
  • 線上採購者普及率
  • 線上採購者數
  • 線上採購者詳情、性別分類、年齡層分類
  • 線上採購者詳情、性別分類
  • 採購者單人線上支出

第6章 製品

  • 電子商務販售量詳情:種類分類
  • 線上旅行販售量詳情:種類分類
  • 零售電子商務販售量詳情:製品種類分類
  • B2C電子商務販售量詳情:製品種類分類
  • 使用網路購買的消費者佔有率

第7章 支付

  • B2C電子商務企業概要
  • 電子商務支付數量詳情:支付方法分類
  • 支付交易金額:現金以外的支付方法分類
  • 行動錢包使用目的
  • 3大行動錢包應用程式:普及率分類
  • 行動商務使用的詳細支付方法

第8章 運送

  • 線上/行動支付動向與新聞
  • 零售電子商務物流市場金額
  • 線上採購者需要的3大附加價值服務
  • 運送服務概要:印度2大電子商務企業分類

第9章 企業

  • B2C電子商務企業概要
  • 5大電子商務網站:網站訪問總數分類
  • 喜愛的購物用電子商務平台詳情
  • Flipkart檔案
  • Amazon India檔案
  • Snapdeal檔案
目錄
Product Code: 1323

Online retail made up a mere one-digit percentage share of all retail sales in India in 2016. The yStats.com report also reveals that the Indian E-Commerce market ranks fourth in Asia and is expected to have a faster annual growth rate than other top countries in the region through 2021. Demonetization reforms during 2016 moderated this growth, but expectations are nevertheless high because of the untapped potential.

Millennials and consumers from rural areas who utilize mobile Internet technology are compelling E-Commerce expansion in India. Information from the yStats.com report reveals that Millennials will grow to encompass one-third of the population and contain more than three-quarters of digital buyers in India through 2020. M-Commerce surpassed the 50% mark regarding the share of total E-Commerce sales and is expected to continue rising. When using either a desktop or a mobile device, cash on delivery maintains its rank as the top payment method for Indian consumers, though mobile wallets like Paytm also have a growing share.

In India, Amazon and Flipkart own most E-Commerce space, together making up over two-thirds of online gross merchandise value for 2016. According to yStats.com findings, Amazon spent billions of dollars on Indian E-Commerce, resulting in their revenue doubling in fiscal 2016. Flipkart is also experiencing heavy investments from industry giants like Microsoft, eBay and Tencent Holdings. Alibaba, Tencent's Chinese competitor, raised their investment in Paytm, showcasing India's lucrative potential.

Companies Mentioned:

Flipkart Online Services Pvt. Ltd., Amazon Seller Services Pvt. Ltd., Jasper Infotech Pvt. Ltd, One97 Communications, Alibaba Group Holdings Ltd.

Table of Contents

1. Management Summary

2. Overview & International Comparisons

  • Overview of B2C E-Commerce Market and International Comparisons, May 2017
  • India's B2C E-Commerce Sales, in USD billion, B2C E-Commerce Share of Total Retail Sales, in %, and CAGR, in %, Compared to Total Worldwide and Selected Territories in Asia, 2011, 2016 & 2021f
  • Retail E-Commerce Sales in India, in USD billion, and CAGR, in %, Compared to Selected Countries in Asia-Pacific, 2016 & 2021f
  • Internet Penetration in India Compared to Selected Countries in Asia-Pacific, in %, January 2017
  • Internet User Growth in India Compared to Selected Countries in Asia-Pacific, in %, January 2017 Compared to January 2016

3. Trends

  • Overview of B2C E-Commerce Market Trends, May 2017
  • Smartphone Users, in millions, 2016e & 2020f
  • Breakdown of Online Spending by Mobile and Desktop/PC, in %, May 2016
  • M-Commerce Sales, in USD billion, and Share of Retail E-Commerce Sales, in %, 2015 - 2020f
  • Mobile Shopper Penetration, in % of Smartphone Users, and Breakdown of Intention to Shop via Mobile in the Future Among Non-Mobile Shoppers, in %, 2016
  • Breakdown of Mobile Shoppers by Preferring Mobile Apps and Mobile Websites for Shopping Through Mobile Phone, 2016
  • Breakdown of Online Shoppers, by Domestic Shoppers Only, Domestic and Cross-Border Shoppers, and Cross-Border Shoppers Only, in %, October 2016
  • Cross-Border Online Spending, in INR billion, 2016e & 2017f
  • Share of Online Shoppers Discovering New Products Through Social Media Channels, in %, August 2016
  • Online Activities Conducted While Shopping In-Store, in % of Internet Users, August 2016

4. Sales & Shares

  • Retail E-Commerce Sales, in USD billion, by Seven Comparative Estimates, 2014-2020f
  • Comparison of Two Retail E-Commerce Sales Forecasts Before and After Demonetization, in USD billion, and CAGR, in %, 2015 - 2020f
  • E-Commerce Share of Total Retail Sales, in %, by Four Comparative Estimates, 2014 - 2021f

5. Internet Users & Online Shoppers

  • Internet Penetration, in % of Individuals, 2010 - 2015
  • Number of Internet Users, in millions, by Urban, Rural and Total, October 2014-2016e & December 2016e
  • Internet Penetration by Urban and Rural Population, in %, October 2016
  • Number of Internet Users, in millions, 2015 & 2020f
  • Number of Rural Internet Users, in millions, 2015 & 2020f
  • Online Shopper Penetration in Rural Areas, in % of Rural Internet Users, 2015 & 2016
  • Online Shopper Penetration, in % of Internet Users, 2013, 2015, 2018f & 2020f
  • Number of Online Shoppers, in millions, by Five Comparative Estimates, 2015 - 2020f
  • Breakdown of Online Shoppers by Gender and Age Group, in %, December 2015
  • Breakdown of Online Shoppers by Gender, in %, May 2016
  • Online Spending Per Shopper, in INR, 2014-2016

6. Products

  • Breakdown of E-Commerce Sales by Segments, in %, 2015
  • Breakdown of Online Travel Sales by Categories, in INR billion and in %, 2015
  • Breakdown of Retail E-Commerce Sales by Product Categories, in %, 2015
  • Breakdown of B2C E-Commerce Sales by Product Categories, in %, 2015e & 2020f
  • Share of Consumers Who Use the Internet in the Purchasing Process of Selected Product Categories, by Urban and Rural, in %, 2016

7. Payment

  • Overview of B2C E-Commerce Players, May 2017
  • Breakdown of E-Commerce Payment Volume by Payment Methods, in %, 2015 & 2020f
  • Value of Payment Transactions by Selected Non-Cash Payment Methods, in INR billion, Volume, in millions, and Change, in %, incl. Mobile Wallets, FY 2014-2015 & FY 2015-2016
  • Purposes of Using Mobile Wallets, in % of Mobile Wallet Users, April 2016
  • Top 3 Mobile Wallet Apps, by Penetration, in % of Mobile Payment App Users, and Average Time Spent Per User Per Month, in minutes, December 2015 & April 2016
  • Breakdown of Payment Methods Used in M-Commerce, in % of Mobile Shoppers, 2016

8. Delivery

  • Online and Mobile Payment Trends and News about Players, 2016
  • Retail E-Commerce Logistics Market Value, in USD billion, and Breakdown by Product Categories, in %, 2016e & 2020f
  • Top 3 Value-Added Services Demanded by Online Shoppers, in % of Online Shoppers, May 2016
  • Overview of Delivery Services by Top 2 E-Commerce Players in India, May 2017

9. Players

  • Overview of B2C E-Commerce Players, May 2017
  • Top 5 E-Commerce Websites, by Total Website Visits, in millions, India's Share of Total Visits, in %, and Estimated Number of Website Visits from India, in millions, March 2017
  • Breakdown of E-Commerce Platforms Preferred for Purchase, in % of Online Shoppers, 2016
  • Breakdown of E-Commerce Platforms Preferred for Purchase, in % of Online Shoppers, 2016
  • Profile of Flipkart, May 2017
  • Profile of Amazon India, May 2017
  • Profile of Snapdeal, May 2017
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