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市場調查報告書

中東、非洲的線上替代付款方式

Middle East and Africa Online Payment Methods: Full Year 2015

出版商 yStats.com GmbH & Co. KG 商品編碼 354749
出版日期 內容資訊 英文 49 Pages/Charts
商品交期: 最快1-2個工作天內
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中東、非洲的線上替代付款方式 Middle East and Africa Online Payment Methods: Full Year 2015
出版日期: 2016年03月16日 內容資訊: 英文 49 Pages/Charts
簡介

本報告提供中東、非洲的線上替代付款方式調查分析,以線上、手機付款的使用概況 與今後的預測為焦點,提供各地各國的主要趨勢,付款方式,主要企業的最新情形等相關的系統性資訊。

第1章 經營管理摘要

第2章 全球

  • 線上、手機付款趨勢、企業相關新聞
  • 電子商務銷售額的明細:線上、各替代付款方式,各地區
  • 網路購物利用的現金之外的付款方式
    • 網路消費者比
  • 貨到付款支付的網路消費者的佔有率
    • 主要新興市場
  • 無法利用希望的付款方式時,放棄購買的線上消費者的佔有率
  • 滿足於利用的付款方式的消費者的佔有率
  • 行動商務利用的付款方式
  • 行動付款用戶滲透率
    • 主要國家、美國
    • 購買者比
  • 採用創新的手機付款的主要的標準
    • 主要標準在部分先進國家採用創新的支付方式的消費者比
  • 手機付款的安全認識
    • 主要各地區
    • 各年齡層
    • 購買者比
  • 手機付款用戶滲透率
    • 各產品/服務分類
    • 英國、法國、德國、義大利、美國、日本、澳洲、西班牙、中國:行動電話用戶比
  • 非數位商品的購買所採用的手機付款的種類
    • 英國、法國、德國、義大利、美國、日本、澳洲、西班牙、中國:行動電話用戶比
  • 利用數位貨幣的網路消費者的佔有率:主要國家、地區的網路消費者比

第3章 中東、非洲

  • 各地區
  • UAE
  • 南非
  • 奈及利亞
  • 摩洛哥
  • 肯亞

調查對象企業

  • Alipay
  • Amazon
  • American Express
  • Apple
  • CaixaBank
  • China UnionPay
  • Diners
  • Discover
  • eBay
  • Facebook
  • Google
  • JPMorgan Chase
  • MasterCard
  • Mercury
  • National Australia Bank
  • Network International
  • PayFort
  • PayPal
  • Samsung
  • Souq.com
  • Visa
目錄
Product Code: 1256

Questions Covered in the report:

  • Which payment methods do online shoppers in the major markets in the Middle East and Africa prefer?
  • How are mobile payments developing in this region?
  • How high is the share of online shoppers using cash-on-delivery in the Middle East?
  • What are some of the major trends in online payments arising worldwide and in this region in particular?

Key findings:

Payment by card rivaled by cash on delivery and mobile payment in Africa and the Middle East

While credit card is the payment method most used by online shoppers worldwide, in many emerging markets of the Middle East and Africa cash on delivery is still more popular. In countries such as Egypt, Nigeria, the UAE and Saudi Arabia this method was used by more than 50% of online shoppers to pay for purchases made over the Internet in 2015, as revealed in a new report by yStats.com. Nevertheless, there are a few exceptions to this trend, such as in South Africa where the majority of online transactions were paid with credit or check card. Moreover, in Morocco, the number and value of online payment transactions made with credit cards is growing rapidly, though cash on delivery still leads in usage.

Another popular alternative to credit card payments in the Middle East and Africa is mobile payment. Low banking penetration and growing mobile phone penetration rates in Africa are driving the use of this innovative payment method. Kenya is the regional leader in mobile payments, with mobile payment users accounting for more than two thirds of the country's population in 2015. Also in Nigeria, payment transactions made with mobile phones were growing at triple-digit rates last year. A number of new mobile payment solutions were launched in Africa in 2015, including BlackBerry's BBM and WeChat's mobile wallet to rival local solutions such as MFS Africa and M-Pesa. In wealthier Middle Eastern states mobile payments are also gaining pace, with more than half of Internet users surveyed in mid-2015 declaring their readiness to make payments via smartphones, according to the finding cited in yStats.com's report.

REPORT-SPECIFIC SAMPLE CHARTS

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Table of Contents

1 MANAGEMENT SUMMARY

2 GLOBAL DEVELOPMENTS

  • Online and Mobile Payment Trends and News about Players, H1 2015
  • Online and Mobile Payment Trends and News about Players, H2 2015
  • Breakdown of E-Commerce Sales by Cards and Alternative Payment Methods, by Region , in %, 2014 & 2019f
  • Non-Cash Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015
  • Share of Online Shoppers Paying with Cash on Delivery, in %, by Selected Emerging Markets, 2015
  • Share of Online Shoppers Who Would Drop out of Purchase if the Preferred Method is Displayed on the Website but is not Available at the Checkout, in %, September 2015
  • Share of Consumers Who Are Satisfied with the Payment Methods Used, by POS, Browser and Mobile, in % of Consumers in Selected Developed Countries, June 2015
  • Payment Methods Used in M-Commerce, in % of Surveyed Mobile Phone Users, February 2015
  • Mobile Payment User Penetration, in % of Shoppers, by Selected Regions and the USA, 2014
  • Main Criteria For Adopting Innovative Payment Methods, in % of Consumers in Selected Developed Countries, by Very Important and Rather Important, June 2015
  • Perception of Security of Mobile Payments, by Selected Regions, and by Age Group, in % of Shoppers, 2014
  • Mobile Payment Users Penetration, by Product/Service Category, by UK, France, Germany, Italy, USA, Japan, Australia, Spain, China, in % of Mobile Phone Users, 2014
  • Types of Mobile Payments Used for Purchasing Non-Digital Goods, by UK, France, Germany, Italy, USA, Japan, Australia, Spain, China, in % of Mobile Phone Users, 2014
  • Share of Online Shoppers Who Would Use Digital Currency, in % of Online Shoppers, by Selected Countries and Territories, 2014

3 MIDDLE EAST AND AFRICA

  • 3.1 REGIONAL
    • Breakdown of Payment Methods Used in Online Shopping, by Egypt, Jordan, Kuwait, Lebanon, Saudi Arabia, and the UAE, 2015e
    • Share of Individuals Using Mobile Payments, in %, by Cameroon, Ivory Coast, Kenya, Morocco and Nigeria, October 2015
  • 3.2 UAE
    • Online and Mobile Payment Trends and News about Players, H2 2015
    • Purposes of Using Online Payments, in % of Internet Users, Q2 2015
    • Share of Internet Users Who Would be Comfortable Using a Smartphone to Pay for Purchases of Goods and Services, in %, Q2 2015
  • 3.3 SOUTH AFRICA
    • Share of Online Transactions Paid with Credit/Check Card, in %, 2015e
    • Share of Internet Users Not Shopping Online Due to Lack of Trust to Online Payment, in % of Respondents, 2014
    • Share of Payments for Online Purchases Made via Mobile Phone, in %, 2014
    • Shopping-Related Actions Carried out via Mobile Internet, incl. Payment, in % of Mobile Internet Users, August 2015
  • 3.4 NIGERIA
    • Mobile Payment Statistics, incl. Number of Transactions, in thousands, Value of Transactions, in NGN million, and In % Year-on-Year Change, H2 2012 - H1 2015 & July 2015 - November 2015
  • 3.5 MOROCCO
    • Share of Online Shoppers Paying with Cash on Delivery, in %, 2015e
    • Number and Value of Online Payment Transactions Made with Credit Cards, in millions and in MAD million, by Domestic Credit Cards and Domestic and Foreign Credit Cards, First 9 Months of 2012 - First 9 Months of 2015
    • Share of Mobile Phone Users who Made a Purchase or Payment via Mobile Phone, in %, and Type of Purchase or Payment Made via Mobile Phone, in %, November 2014
    • Breakdown of Payment Methods Used to Pay for a Purchase via Mobile, % of Mobile Phone Owners who Made a Purchase or Payment via Mobile Phone, November 2014
  • 3.6 KENYA
    • Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, Q3 2015
    • Mobile Payment Statistics, incl. Number of Transactions, in millions, Value of Transactions, in KES billion, Number of Customers, in millions, and Number of Agents, in thousands, 2008 - 2014 & First 10 Months of 2015

Companies Mentiones

  • Alipay
  • Amazon
  • American Express
  • Apple
  • CaixaBank
  • China UnionPay
  • Diners
  • Discover
  • eBay
  • Facebook
  • Google
  • JPMorgan Chase
  • MasterCard
  • Mercury
  • National Australia Bank
  • Network International
  • PayFort
  • PayPal
  • Samsung
  • Souq.com
  • Visa
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