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市場調查報告書

亞太地區的B2C 電子商務市場 2015年

Asia-Pacific B2C E-Commerce Market 2015

出版商 yStats.com GmbH & Co. KG 商品編碼 310122
出版日期 內容資訊 英文 252 Pages/Charts
商品交期: 最快1-2個工作天內
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亞太地區的B2C 電子商務市場 2015年 Asia-Pacific B2C E-Commerce Market 2015
出版日期: 2015年10月08日 內容資訊: 英文 252 Pages/Charts
簡介

亞太地區B2C 電子商務佔零售整體銷售額的佔有率是全球第一,超過西歐及北美。全球B2C 電子商務銷售額前7名的國家在亞太地區一地就有三國。這三國中最大的是中國、正與美國爭奪全球最大的B2C 電子商務市場這個地位。預測在今後5年,亞太地區將佔全球B2C 電子商務更大佔有率。

本報告提供亞太地區的企業消費者間 (B2C) 電子商務市場相關調查,提供您全球,全部區域及各國B2C 電子商務的銷售額變化與預測,網路用戶數,智慧型手機擁有率,彙整用戶/購買客人簡介,支付·運送的選項和偏好,電子商務經營者及網站趨勢等資料。

第1章 經營管理摘要

第2章 地區

  • 亞太地區佔全球B2C 電子商務銷售額的佔有率
  • 中國,日本及韓國佔全球B2C 電子商務銷售額的佔有率
  • B2C 電子商務佔零售整體銷售額的佔有率:各地區
  • 亞太地區電子商務整體銷售額前5名市場
  • 商品·數位內容的B2C 電子商務銷售額:亞洲·澳大拉西亞
  • 東南亞的B2C 電子商務銷售額
  • 行動商務佔亞太地區B2C 電子商務整體銷售額的佔有率
  • 亞太地區線上售出的產品分類:網路消費者比
  • 全球零售電子商務銷售額前10名國家
  • 全球B2C 電子商務銷售額:主要國家
  • 全球B2C 電子商務銷售額年複合成長率:主要國家
  • B2C 電子商務佔全球零售整體銷售額的佔有率:主要國家
  • 網路消費者的滲透率:主要新興市場
  • 亞太地區的網路用戶數:各國·全體
  • 亞太地區的網際網路普及率:各國·全體
  • 亞太地區的網路用戶數:主要國家
  • 亞太地區的智慧型手機用戶數:各國·全體
  • 亞太地區的智慧型手機普及率:各國·全體
  • 亞太地區的平板電腦用戶數:各國·全體
  • 亞太地區的平板電腦普及率:各國·全體
  • 亞太地區中過去3個月最低1次線上購物的受訪者佔有率
  • 亞太地區行動消費者的普及率:主要國家
  • 亞太地區的最新線上購買的明細:各利用設備
  • 跨境網路購物的明細:主要國家
  • 亞洲的電子商務的投資規模
  • 亞洲的電子商務投資契約的明細
  • 亞洲的電子商務投資契約前10名
  • 亞太地區前15名線上零售網站的特徵、其他

第3章 已發展的市場

  • 日本
  • 韓國
  • 澳洲
  • 紐西蘭

第4章 新興市場

  • 中國
  • 台灣
  • 印度
  • 新加坡
  • 印尼
  • 馬來西亞
  • 泰國
  • 菲律賓
  • 越南
  • 巴基斯坦

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: 1231

OVERVIEW

Countries Covered: Australia, China, India, Indonesia, Japan, Malaysia, New Zealand, Pakistan, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam.

Questions Covered in the report:

  • What is the size of the Asia-Pacific B2C E-Commerce market in terms of sales?
  • Which countries stand out in terms of growth and other relevant metrics?
  • What are the main characteristics of the region's major advanced and emerging online markets?
  • Who are the main international and local players in online retail in Asia-Pacific?
  • Which B2C E-Commerce trends are prominent in this region?

Key Findings:

yStats.com: Asia-Pacific to grab a larger share of global B2C E-Commerce

Asia-Pacific is the global leader in B2C E-Commerce's share of total retail sales, ahead of regions such as Western Europe and North America. Asia-Pacific is home to three of the top seven countries with the largest B2C E-Commerce sales worldwide, according to the research results of yStats.com. The largest of them, China, vies with the USA for global leadership as the biggest B2C E-Commerce market. In the next five years, the Asia-Pacific region is projected to account for a still more significant part of the global B2C E-Commerce market, with this growth attributed primarily to emerging markets, such as China and India, while the global share of advanced markets including Japan and South Korea is predicted to decline.

The yStats.com report further stresses that while countries such as Japan, New Zealand and Australia were ahead of others in Asia-Pacific in terms of Internet penetration, China, India and Thailand demonstrated significantly higher mobile shopper penetration rates than these advanced markets. Other important market trends are cross-border online shopping, led by Australia, and social commerce, especially pronounced in some Southeast Asian markets, such as Indonesia.

Overall, B2C E-Commerce sales in Asia-Pacific are projected to increase at moderate double-digit rates through 2019, with India and countries in Southeast Asia especially standing out in terms of forecasted growth rates, as yStats.com's report explains. Investors have acknowledged this growth trend by funding various E-Commerce merchants in the Asia-Pacific region. In 2014, Indian companies, including Flipkart and Snapdeal, and Chinese platforms like Meituan and Dianping accounted for nine out of the top ten E-Commerce investment deals in the region. Alibaba Group and JD.com, both based in China, remain the leading E-Commerce companies in Asia, while international players such as Amazon, Wal-Mart and eBay also maintain significant presence.

COMPANIES MENTIONED

  • 11street.my
  • 123Mua.vn
  • 5giay.vn
  • 701Search
  • Air New Zealand
  • Alibaba Group
  • aliexpress
  • Amazon
  • Askmebazaar.com
  • Aucfan.com
  • BankBazaar
  • Berniaga
  • Big C Supercenter
  • BigBasket
  • Bunnings Warehouse
  • Caratlane.com
  • Cashcashpinoy.com
  • Cdiscount
  • Chilindo.com
  • Chotot.vn
  • Coupang.com
  • CP Fresh Mart
  • Craiglist.com.sg
  • Cungmua.com
  • Dangdang.com
  • Deal.com.sg
  • Delhivery
  • Dianping
  • DMM Online Shopping
  • eBay
  • Ecom Express
  • Ele.me
  • Elevenia.co.id
  • Ensogo.com.ph
  • Eprice.com.tw
  • Facebook
  • Fair Price
  • Flipkart
  • Foodpanda
  • Freecharge.in
  • Freshdesk
  • Giosis
  • GoFresh
  • Gohappy.com.tw
  • Gome Online
  • GrabOne
  • Grofers
  • Groupe Casino
  • Groupon
  • Gsshop.com
  • Gumtree
  • HelloPay
  • Homelane
  • Hotdeal.vn
  • Housing.com
  • Ikea.com
  • Indonetwork.co.id
  • Intrpark.com
  • Itruemart.com
  • Jabong
  • JB Hi-Fi Australia
  • Jd.com
  • Jumei.com
  • Kaidee
  • Kakaku.com Inc
  • kaskus
  • Koubei.com
  • Lativ.com.tw
  • Lazada
  • Lelong.com.my
  • LimeRoad.com
  • Line
  • Locanto.sg
  • Macy's
  • Malltail.com
  • Mei.com
  • Meituan
  • Merucabs
  • MetroDeal.com
  • Mobile World JSC
  • Mobile88.com
  • Momoshop.com.tw
  • Muachung.vn
  • Mudah.my
  • Myntra
  • Myriad International Holdings
  • Mysale.my
  • Mysmartprice.com
  • Naspers
  • Nico Nico Ichiba
  • OL Shop
  • Olacabs
  • OLX
  • Oyo Rooms
  • OzBargain
  • Paytm
  • Pcstore.com.tw
  • Pepperfry
  • PolicyBazaar
  • Ponparemail.com
  • Practo
  • Priceprice.com
  • Q&Me
  • Qoo10.sg
  • Quikr.com
  • Rakuten
  • RedMart
  • Rocket Internet
  • Ruten.com.tw
  • Saavn
  • Sendo
  • Senheng
  • Shopclues
  • Shopping.pchome.com.tw
  • Shopping.und.com
  • Singapore Post
  • Singtelshop.com
  • Snapdeal
  • SSI Group
  • Suning Commerce
  • Taobao.com
  • Tarad.com
  • Tencent
  • Tesco Lotus
  • Thaiticketmajor.com
  • Tiki.vn
  • Tmall
  • Tokobagus
  • Tokopedia
  • Tops Supermarket
  • Toranoana Inc
  • Trade Me
  • Urban Ladder
  • Vatgia.com
  • Vien Thong A Import Export Trading Production Corp
  • Vietrade
  • VinEcom
  • Vingroup
  • Vip.com
  • Vipshop
  • Walmart
  • Warehouse
  • weloveshopping.com
  • Wemakeprice.com
  • Xiaomi.com
  • Yahoo Japan
  • Yodobashi
  • Zalora
  • Zomato Media

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Table of Contents

1. MANAGEMENT SUMMARY

2. REGIONAL

  • Asia-Pacific's Share of Global B2C E-Commerce Sales, in %, 2014 & 2019f
  • China, Japan and South Korea Share of Global E-Commerce Sales, in %, 2014 & 2018f
  • B2C E-Commerce Share of Total Retail Sales, by Region, incl. Asia-Pacific, in %, 2015e
  • Total E-Commerce Sales of the Top 5 Markets in Asia-Pacific, in USD billion, 2014e & 2019f
  • B2C E-Commerce Sales of Goods and Digital Content, by Asia and Australasia, in USD billion, 2009, 2014 & 2019f
  • B2C E-Commerce Sales in Southeast Asia, in USD billion, 2013 & 2018f
  • M-Commerce Share of Total B2C E-Commerce Sales in Asia-Pacific, in %, 2014e & 2019f
  • Product Categories Purchased Online in Asia-Pacific, in % of Online Shoppers, October 2014
  • Top 10 Countries Worldwide by Retail E-Commerce Sales, incl. Countries in Asia-Pacific, in USD billion, and in % CAGR, 2013 - 2018f
  • B2C E-Commerce Sales, by Selected Countries Worldwide, incl. China, Japan, India and South Korea, in USD billion, 2009, 2014 & 2019f
  • B2C E-Commerce Sales CAGR, by Selected Countries Worldwide, incl. China, Japan, India and South Korea, in %, 2009-2014 and 2014-2019f
  • B2C E-Commerce Share of Total Retail Sales, by Selected Countries Worldwide, incl. China, Japan, India and South Korea, in %, 2014 & 2019f
  • Online Shopper Penetration, by Selected Emerging Markets, incl. Countries in Southeast Asia, in % of Adult Internet Users, May 2014
  • Number of Internet Users in Asia-Pacific, by Country and Total, in millions, 2013 - 2018f
  • Internet Penetration in Asia-Pacific, by Country and Total, in % of Population, 2013 - 2018f
  • Internet Penetration in Asia-Pacific, by Selected Countries, in % of Population, 2014
  • Number of Smartphone Users in Asia-Pacific, by Country and Total, in millions, 2014 - 2019f
  • Smartphone User Penetration in Asia-Pacific, by Country and Total, in % of Mobile Phone Users, 2014 - 2019f
  • Number of Tablet Users in Asia-Pacific, by Country and Total, in millions, 2013 - 2019f
  • Tablet User Penetration in Asia-Pacific, by Country and Total, in % of Internet Users, 2013 - 2019f
  • Share of Respondents who Made at Least One Purchase Online in the Previous Three Months in Asia-Pacific, by Selected Countries, in %, Q4 2014
  • Mobile Shopper Penetration in Asia-Pacific, by Selected Countries, in % of Respondents, 2012 - 2014
  • Breakdown of the Last Online Purchase in Asia-Pacific, by Device Used, in % of Online Shoppers, by Country, 2014/Q1 2015
  • Activities Carried Out on Smartphones at Least Weekly in Asia-Pacific, incl. Purchase, by Country, in % of Smartphone Users, 2014/Q1 2015
  • Breakdown of Frequency of Cross-Border Online Shopping, in % of Online Shoppers, by Selected Countries, incl. Countries in Southeast Asia, April 2015
  • Investment Volume in E-Commerce in Asia, in USD million and Number of Deals, Q1 2012 - Q4 2014
  • Breakdown of E-Commerce Investment Deals in Asia, by Country, in %, 2014
  • Top 10 E-Commerce Investment Deals in Asia, by Amount Invested, in USD million, 2014
  • Top 15 Online Retailer Website Properties in Asia-Pacific, by Total Unique Visitors, in millions, October 2014

3. ADVANCED MARKETS

  • 3.1. JAPAN
    • 3.1.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 3.1.2. TRENDS
      • Mobile Shopper Penetration, in % of Smartphone Users, August 2014
      • Cross-Border B2C E-Commerce Imports from the USA and China, in JPY billion, 2014 - 2018f
    • 3.1.3. SALES & SHARES
      • B2C E-Commerce Sales, by Products, Services and Digital Content, in JPY trillion, 2013 & 2014
      • B2C E-Commerce Sales Forecasts, in USD billion, by Comparative Estimates, Ranked by CAGR, 2014 - 2019f
      • B2C E-Commerce Share of Total Retail Sales, by Comparative Estimates, 2013 - 2019f
    • 3.1.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
    • 3.1.5. PRODUCTS
      • Product Categories Purchased Online, in % of Online Shoppers, 2012 & 2013
    • 3.1.6. PAYMENT
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, January 2015
    • 3.1.7. DELIVERY
      • Actions Taken to Qualify for Free Shipping, in % of Online Shoppers, October 2014
    • 3.1.8. PLAYERS
      • Top 15 Retail Websites, by Total Unique Visitors, in millions, October 2014
  • 3.2. SOUTH KOREA
    • 3.2.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 3.2.2. TRENDS
      • Cross-Border E-Commerce Imports, in USD billion, 2013 & 2014
      • M-Commerce Sales, in KRW trillion and in % of Total E-Commerce Sales, Q1 2013 - Q1 2015
    • 3.2.3. SALES & SHARES
      • B2C E-Commerce Sales, in KRW trillion, and in % Year-on-Year Change, 2012 - 2014
      • B2C E-Commerce Sales Forecasts, in USD billion, by Comparative Estimates, Ranked by CAGR, 2014 - 2019f
      • B2C E-Commerce Share of Total Retail Sales, in %, by Comparative Estimates, 2013 - 2019f
    • 3.2.4. USERS & SHOPPERS
      • Number of Internet Users and Penetration Rate, in millions and in % of Population, 2010 - 2014
      • Online Shopper Penetration on Internet Users, by Gender and Age Group, in %, 2014
    • 3.2.5. PRODUCTS
      • Breakdown of B2C and C2C E-Commerce Sales by Product Categories, in KRW trillion and in %, 2013, 2014 & H1 2015
    • 3.2.6. PAYMENT
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, September 2014
    • 3.2.7. DELIVERY
      • Complaints about Online Shopping, incl. Delivery, in % of Online Shoppers, 2014
    • 3.2.8. PLAYERS
      • Overview of Top 10 Local E-Commerce Websites, by Website Rank, October 2015
  • 3.3. AUSTRALIA
    • 3.3.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 3.3.2. TRENDS
      • Mobile M-Commerce Sales, in AUD billion, 2014e & 2019f
      • Cross-Border Online Shopper Penetration and Number, in % of Individuals and in millions, 12 Months to September 2014
      • B2C E-Commerce Sales, in USD billion and in % of Total Retail Sales, 2013 - 2018f
    • 3.3.3. SALES & SHARES
      • B2C Quarterly B2C E-Commerce Sales, by Pure-Play Online Retail, Multi-Channel Online Retail and Total, Q2 2013 - Q2 2015
      • B2C E-Commerce Share of Total Retail Sales, by Pure-Play, Multichannel and Total, July 2014 - July 2015
    • 3.3.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Number of Online Shoppers, in millions, 2011 & 2014
    • 3.3.5. PRODUCTS
      • Breakdown Top Product Categories Purchased Online, by Four-Week Average Number of Buyers, in thousands, 2014
    • 3.3.6. PAYMENT
      • Breakdown of Number and Value of Domestic Online Payments, by Method, and Annual Growth, in %, 2013/2014
    • 3.3.7. DELIVERY
      • Top Reasons to Shop Online, incl. Free Shipping, in % of Online Shoppers, April 2015
    • 3.3.8. PLAYERS
      • Top 10 Online Retail Websites, by Weekly Visits, in millions, September 2015
  • 3.4. NEW ZEALAND
    • 3.4.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 3.4.2. TRENDS
      • Mobile Shopper Penetration, in % of Online Shoppers, 12 Months to September 2014
    • 3.4.3. SALES & SHARES
      • Breakdown of B2C E-Commerce Sales, by Domestic and Cross-Border Import, in %, 12 Months to April 2015
      • B2C E-Commerce Sales, in NZD billion, 2013 & 2014
      • B2C E-Commerce Share of Total Retail, in %, 2013 & 2014
    • 3.4.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Online Shopper Penetration, in % of Adult Population, 2010 - 2014
    • 3.4.5. PRODUCTS
      • Breakdown of B2C E-Commerce Sales, by Product Categories, Excl. Travel, in %, 12 Months to January 2015
      • Most Popular Product Categories Purchased Online, Incl. Travel, in % of Online Shoppers, 2014
    • 3.4.6. PAYMENT
      • Share of Online Shoppers Who are Concerned about the Security of Banking and Personal Details When Shopping Online, in %, February 2015
    • 3.4.7. DELIVERY
      • Reasons to for Not Buying from Overseas Retailers, incl. Delivery, in % of Online Shoppers, August 2015
    • 3.4.8. PLAYERS
      • Top 5 Online Retail Websites, by Monthly Visitors, in thousands, September 2015

4. EMERGING MARKETS

  • 4.1. CHINA
    • 4.1.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 4.1.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2014
      • M-Commerce Sales, in CNY billion and in % of Retail E-Commerce Sales, by Comparative Estimates, 2013 - 2018f
      • Cross-Border E-Commerce Imports, in CNY billion, 2013 & 2014e
    • 4.1.3. SALES & SHARES
      • Historic B2C E-Commerce Sales, in USD billion, by Comparative Estimates, 2009 - 2014
      • B2C E-Commerce Sales Forecasts, in USD billion, by Comparative Estimates, 2014 - 2019f
      • B2C E-Commerce (incl. C2C) Share of Total Retail Sales, by Comparative Estimates, in %, 2013 - 2019f
    • 4.1.4. USERS & SHOPPERS
      • Number of Internet Users, in millions, and in % Penetration, 2013 - 2018f
      • Number of Online Shoppers, in Millions, and in % of Internet Users, 2010 - 2014 & June 2015
    • 4.1.5. PRODUCTS
      • Average Annual Online Spending and Number of Online Purchases, by Product Category, February 2015
    • 4.1.6. PAYMENT
      • Online Payment Methods Used, in % of Online Payment Users, 2014
    • 4.1.7. DELIVERY
      • B2C E-Commerce Delivery Overview, September 2015
    • 4.1.8. PLAYERS
      • B2C E-Commerce Player Overview, September 2015
      • B2C E-Commerce Sales of Top 10 B2C E-Commerce Companies by Market Share, in CNY billion, 2014
  • 4.2. TAIWAN
    • 4.2.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 4.2.2. TRENDS
      • Mobile Shopper Penetration, in % of Mobile Device Owners, December 2014
      • Product Categories Most Purchased in M-Commerce, in % of Mobile Shoppers, December 2014
    • 4.2.3. SALES & SHARES
      • B2C E-Commerce Sales, in USD billion, 2009, 2014 & 2019f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2014 & 2019f
    • 4.2.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Online Shopper Penetration, by Gender and Age, in % of Internet Users, August 2014
    • 4.2.5. PRODUCTS
      • B2C E-Commerce Sales, by Product Category, in TWD billion, 2013
    • 4.2.6. PAYMENT
      • Breakdown of Preferred Payment Methods in Online Shopping, in % of Online Shoppers, 2014
    • 4.2.7. DELIVERY
      • Overview of B2C E-Commerce Delivery, October 2015
    • 4.2.8. PLAYERS
      • Top 10. Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, August 2015
  • 4.3. INDIA
    • 4.3.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 4.3.2. TRENDS
      • Mobile B2C E-Commerce Trends Overview, September 2015
      • M-Commerce Share of Total E-Commerce Sales, in %, 2014e & 2017f
      • Mobile Usage of Digital Devices and Social Media Before, During and After Purchase, in % of Urban Consumers, February 2015
      • Historic B2C E-Commerce Sales, in USD billion, by Comparative Estimates, 2009 - 2014
      • Forecasts of B2C E-Commerce Sales excl. Travel, in USD billion, by Comparative Estimates, 2014 - 2020f
    • 4.3.3. SALES & SHARES
      • B2C E-Commerce Share of Total Retail Sales, in %, by Comparative Estimates, 2013 - 2020f
    • 4.3.4. USERS & SHOPPERS
      • Number of Internet Users, in millions, and in % Penetration, 2013 - 2018f
      • Online Shopper Penetration, in % of Internet Users, 2014 & 2018f
    • 4.3.5. PRODUCTS
      • Breakdown of Online Retail Segment Sales, by Product Categories, in % and in INR billion, 2014
    • 4.3.6. PAYMENT
      • Breakdown of Preferred Payment Methods in Online Shopping, in % of Online Shoppers, 2014
    • 4.3.7. DELIVERY
      • B2C E-Commerce Delivery Overview, September 2015
    • 4.3.8. PLAYERS
      • B2C E-Commerce Player Overview, September 2015
      • Top 3 E-Commerce Websites, by Unique Visitors, in millions, May 2014 & May 2015
  • 4.4. SINGAPORE
    • 4.4.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 4.4.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2015
      • Breakdown of Online Shopping Transactions, by Device, in %, H2 2014 & 2015f
      • Products Purchased Online Cross-Border, in % of Cross-Border Online Shoppers, April 2015
    • 4.4.3. SALES & SHARES
      • B2C E-Commerce Sales, in SGD million, 2013 & 2018f
      • B2C E-Commerce Share of Total Retail Sales, in % and in USD billion, 2013
    • 4.4.4. USERS & SHOPPERS
      • Internet Penetration, in % of Households, 2010 - 2014
      • Online Shopper Penetration, in % of Internet Users, 2009 - 2013
    • 4.4.5. PRODUCTS
      • Product Categories Purchased Online, in % of Online Shoppers, 2012 & 2013
    • 4.4.6. PAYMENT
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, by Age Group and Total, 2013
    • 4.4.7. DELIVERY
      • Actions Taken to Qualify for Free Shipping, in % of Online Shoppers, October 2014
    • 4.4.8. PLAYERS
      • E-Commerce Player Overview, August 2015
      • Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
  • 4.5. INDONESIA
    • 4.5.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 4.5.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2015
      • Devices Most Used for Online Shopping, in % of Online Shoppers, Q1 2014
      • Types of Platforms Used for Online Shopping, incl. “Social Network”, in % of Internet Users, 2014
    • 4.5.3. SALES & SHARES
      • B2C E-Commerce Sales, in USD million, 2009 & 2014
      • B2C E-Commerce Share of Total Retail Sales, in %, 2013 - 2018f
    • 4.5.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried Out Online, incl. Online Purchase, in % of Internet Users, 2014
    • 4.5.5. PRODUCTS
      • Product Categories Purchased Online, in % of Online Shoppers, 2014
    • 4.5.6. PAYMENT
      • Online Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014
    • 4.5.7. DELIVERY
      • Criteria for Choosing an E-Commerce Website, incl. “Safe Transactions and Delivery”, in % of Online Shoppers, 2014
    • 4.5.8. PLAYERS
      • E-Commerce Player Overview, August 2015
      • E-Commerce Websites Purchased From, in % of Online Shoppers, 2014
  • 4.6. MALAYSIA
    • 4.6.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 4.6.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2015
      • Reasons to Purchase Online from a Foreign Country, in % of Cross-Border Online Shoppers, April 2015
      • Breakdown of Likelihood of Following a Brand on Social Media, in % of Internet Users, March 2015
    • 4.6.3. SALES & SHARES
      • B2C E-Commerce Sales, in MYR billion, 2013 & 2020f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2013 & 2020f
    • 4.6.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried Out Online, incl. Purchasing and Ordering Goods and Services, in % of Internet Users, 2013
    • 4.6.5. PRODUCTS
      • Product Purchased Online, in % of Online Shoppers, 2013
    • 4.6.6. PAYMENT
      • Online Payment Overview, August 2015
    • 4.6.7. DELIVERY
      • Criteria Reasons for Not Purchasing or Ordering Goods and Services Online, incl. Delivery, in % of Internet Users Who Do Not Purchase Online, 2013
    • 4.6.8. PLAYERS
      • E-Commerce Player Overview, August 2015
      • Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
  • 4.7. THAILAND
    • 4.7.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 4.7.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2015
      • Breakdown of Devices Used for Shopping Online, in % of Online Shoppers, June 2014
      • Channels Used to Research Information about Products before Purchase, in % of Mobile Shoppers, January 2015
    • 4.7.3. SALES & SHARES
      • B2C E-Commerce Sales, in USD million, 2013 & 2018f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2013 & 2020f
    • 4.7.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Activities Carried Out Online, incl. Purchase of Goods and Services, in % of Internet Users, 2014
    • 4.7.5. PRODUCTS
      • Product Categories Purchased Online, in % of Online Shoppers, May 2015
    • 4.7.6. PAYMENT
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, May 2015
    • 4.7.7. DELIVERY
      • Methods Used in Online Shopping, in % of Online Shoppers, May 2015
    • 4.7.8. PLAYERS
      • E-Commerce Player Overview, August 2015
      • Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
  • 4.8. PHILIPPINES
    • 4.8.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 4.8.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2015
      • Product Categories Purchased via Social Messaging Apps on Mobile Phones, in % of Mobile Internet Users, June 2014
      • Breakdown of Experience with Online Shopping, by Buying from Local Websites Only, Buying from Local and Overseas Websites and Not Buying Online, in % of Internet Users, August 2014
    • 4.8.3. SALES & SHARES
      • E-Commerce Sales, USD billion, 2014 & 2015f
      • B2C E-Commerce Share of Total Retail Sales, in %, 2014
    • 4.8.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
    • 4.8.5. PRODUCTS
      • Top 3 Product/Service Categories to Purchase Online in the Next 6 Months, in % of Internet Users, Q1 2014
    • 4.8.6. PAYMENT
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, August 2014
    • 4.8.7. DELIVERY
      • Overview of B2C E-Commerce Delivery, August 2015
    • 4.8.8. PLAYERS
      • E-Commerce Player Overview, August 2015
      • Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
  • 4.9. VIETNAM
    • 4.9.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, August 2015
    • 4.9.2. TRENDS
      • B2C E-Commerce Trends Overview, August 2015
      • Product Categories Purchased Online via Facebook, in % Online Shoppers Who Purchase on Facebook, December 2014
      • Online/Offline Purchase Behavior after Online/Offline Research, in % of Internet Users, 2014/April 2015
    • 4.9.3. SALES & SHARES
      • B2C E-Commerce Sales, in USD billion, 2013 & 2014
      • B2C E-Commerce Share of Total Retail Sales, in %, 2014
      • B2C E-Commerce Sales, in EUR billion, 2013 & 2018f
    • 4.9.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
    • 4.9.5. PRODUCTS
      • Product Categories Purchased Online, in % Online Shoppers, 2013 & 2014
    • 4.9.6. PAYMENT
      • Payment Methods Used in Online Shopping, in % of Online Shoppers, 2013 & 2014
    • 4.9.7. DELIVERY
      • Complaints Received by E-Commerce Websites, incl. Delivery, in % of E-Commerce Websites, 2014
    • 4.9.8. PLAYERS
      • E-Commerce Player Overview, August 2015
      • Top 10 E-Commerce Websites by Visits, by Website Rank, August 2015
  • 4.10. PAKISTAN
    • 4.10.1. OVERVIEW
      • B2C E-Commerce Overview and International Comparisons, September 2015
    • 4.10.2. TRENDS
      • M-Commerce Share of Total E-Commerce Sales, in %, 2014
      • Number of Broadband Subscribers, by Technology and Total, incl. Mobile Broadband, in thousands, FY 2009/2010 - 2013/2014 & July 2015
    • 4.10.3. SALES & SHARES
      • E-Commerce Sales, in USD million, 2013 - 2015f
      • Share of E-Commerce on Total Retail Sales, in %, 2013
    • 4.10.4. USERS & SHOPPERS
      • Internet Penetration, in % of Individuals, 2010 - 2014
      • Share of Individuals Who Have Shopped Online, in %, by Socio-Demographic Groups, March 2013
    • 4.10.5. PRODUCTS
      • Top Categories of Products and Services Most Searched Online, by Rank, May 2015
    • 4.10.6. PAYMENT
      • Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2014
    • 4.10.7. DELIVERY
      • Overview of B2C E-Commerce Delivery, 2014
    • 4.10.8. PLAYERS
      • Overview of Top 5 E-Commerce Websites, by Website Rank, October 2015
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