全球B2C 電子商務趨勢報告 2011年 是由出版商yStats.com GmbH & Co. KG在2011年12月所出版的。
這份英文市場調查報告書包含414 Pages 價格從美金5200起跳。
本報告為「全球B2C 電子商務調查報告」系列的第四份報告。提供全球B2C 電子商務的動向分析，以及全球各地區網路利用狀況的詳細分析。主要國相關的電子商務支付方法及物流方式、更進一步精查正加速成長的團購相關資料。再加上透過行動網路利用的擴大，電子商務亦隨著擴大這個新發展，為您概述為以下內容。
第1章 經營情形概要
第2章 北美
- 美國
- 2011年的線上銷售主要十大趨勢
- 2008∼2014年的行動網路·用戶數增加實際成果與預測
- 電子貿易趨勢
- 加拿大
第3章 南美
- 巴西
- 2011年的B2C 電子商務趨勢
- 2009年5月及2010年5月的各國一個月平均線上利用時間
- 2011年前半期的線上購買數
- 2007∼2011年的B2C 每件電子商務的平均購買金額
- 阿根廷
- 智利
- 哥倫比亞
- 墨西哥
- 巴拉圭
- 烏拉圭
- 委內瑞拉
第4章 中歐
- 德國
- 2010∼2011年的B2C 電子商務趨勢
- 2010年的電子商務付款額趨勢
- 2010年10月時網路商店提供的支付方法
- 2011年的電子書市場趨勢
- 在2010年10月時的社群貿易功能使用概況
- 2014年的電子貿易銷售額預測
- 奧地利
- 瑞士
第5章 西歐
- 英國
- 2010年8月時的電子商務轉換率進展
- 2010年的多重流通管道銷售及B2C 電子商務趨勢
- 2011年1月的全球11個國家線上商品平均價格
- 2011年1月的流行商品線上銷售趨勢
- 2010年的網路利用主要趨勢
- 2009年及2013年的電子貿易銷售額實際成果與預測
- 法國
- 比利時
- 冰島
- 愛爾蘭
- 義大利
- 荷蘭
- 葡萄牙
- 西班牙
第6章 東歐
- 阿爾巴尼亞
- 波士尼亞-赫塞哥維納
- 保加利亞
- 克羅埃西亞
- 捷克
- 愛沙尼亞
- 希臘
- 匈牙利
- 拉脫維亞
- 立陶宛
- 馬其頓
- 波蘭
- 羅馬尼亞
- 俄羅斯
- 斯洛伐克
- 斯洛維尼亞
- 土耳其
- 烏克蘭
第7章 北歐
第8章 亞太地區
- 日本
- 2011年的B2C 電子商務趨勢
- 2011年1月的首位網站分類
- 韓國
- 中國
- 印度
- 澳洲
- 香港
- 印尼
- 馬來西亞
- 巴基斯坦
- 沙烏地阿拉伯
- 新加坡
- 台灣
- 泰國
- 阿拉伯聯合大公國
- 越南
Abstract
1.) B2C E-Commerce is gaining more ground worldwide
The recently published report series by Hamburg-based market research firm
yStats.com analyzes in all detail various aspects of global B2C E-Commerce.
Aside from general market trends, major players, product categories and trends
are analysed and presented in more than 60 countries, resulting in a
comprehensive overview of global B2C E-Commerce trends.
The recently published yStats.com series comprises the following four reports:
" Global B2C E-Commerce Market Report 2011" , " Global B2C E-Commerce Players
Report 2011" , " Global B2C E-Commerce Assortments Report 2011" and " Global
B2C E-Commerce Trends Report 2011" .
Market development - Asia continues its rise The " Global B2C E-Commerce
Market Report 2011" , the first report in the yStats.com series, features data
relating to internet users and online shoppers along with revenue figures for
most markets. In 2011, already more than two billion people worldwide used the
internet and based on the latest predictions this figure is expected to exceed
3 billion by 2015. Global B2C E-Commerce revenue was approximately 400 to 600
billion US dollars in 2010 and is expected to grow further to 700 to 950
billion by 2015. Asia will continue to play a major role in this development,
considering that internet penetration has been relatively low in many
countries of this region. The percentage of B2C E-Commerce revenue compared to
total retail revenue is 8 % in more developed markets, such as France or Great
Britain, and could continue to increase to 10 % over the next few years. In
less developed B2C E-Commerce markets, this share is still far below 3 %.
Major players - Amazon.com dominates worldwide The " Global B2C E-Commerce
Players Report 2011" is the second report in the yStats.com series. It
presents profiles and rankings of the major players in the developed markets.
Profiles comprise information regarding business models, product categories
and strategic news and - for selected competitors - revenue figures. The
report focuses mostly on traditional online shops, but newer business models,
such as private shopping sites, are also covered. The global market leaders
include Amazon.com (USA), OTTO Group (Germany) and PPR (France). However,
further B2C E-Commerce players like Rakuten (Japan) or Ozon (Russia), which
continue to grow and expand rapidly, are featured in the report. In the
category group shopping, rankings are presented for selected countries - the
most important global player in this segment being Groupon.
Product categories - Consumer electronics and fashion popular worldwide In the
" Global B2C E-Commerce Assortments Report 2011" , the third report in the
yStats.com series, detailed information is given on the most popular product
categories in different markets. The data were sourced from polls and - for
selected countries - from revenue figures. Overall, " Consumer electronics"
and " Fashion" rank as very popular categories in most countries. Purchasing
food items online has not yet successfully established itself as a trend -
only Great Britain is ahead of the curve in this segment.
Trends - Group shopping and mobile shopping continue to gain ground The "
Global B2C E-Commerce Trends Report 2011" is the fourth and final report in
the yStats.com series. Aside from B2C E-Commerce trends, it also provides a
detailed analysis of internet use in different regions. For selected countries
also information is given about the rapidly growing segment of group shopping
along with payment methods and logistics in E-Commerce. Mobile internet use
continues to expand and the resulting increase of M-Commerce is another
development covered in the report.
2.) Key Findings
- North America: In 2011, the number of mobile Internet users in the US was
expected to reach more than 100 million, accounting for approximately one
third of the country population. As a result of the increasing number of
mobile Internet users, mobile social commerce becomes a major trend.
- Latin America: Latin America has a very young Internet population. For
example, almost 40% of Internet users in Mexico were under 18 years old in
2010.
- Western Europe: In the UK, the reach of retail web sites was almost 90% in
January 2011. As a result, the UK was the leading European country in the
category, followed by France and Germany.
- Eastern Europe: There is still growth potential for B2C E-Commerce in
Eastern Europe. However, there are still barriers, such as low internet
penetration and limited online payment options in Hungary.
- Asia: Asia shows a very heterogeneous development in terms of internet and
B2C E-Commerce. In Japan and South Korea, internet use is widely available,
which spurs increased B2C E-Commerce revenue. In China, internet penetration
is rather low, resulting in much growth potential for E-Commerce.
3.) About our Reports
- Market reports by yStats.com inform top managers about recent market
trends and assist with strategic company decisions
- yStats.com provides secondary market research: By using various sources of
information we ensure maximum objectivity for all obtained data. As a result
companies get a precise and unbiased impression of the market situation.
- The analyses, statistical reports and forecasts are only based on reliable
sources including national and international statistical offices, industry and
trade associations, business reports, business and company databases,
journals, company registries and news portals.
- Our international employees research and filter all sources and translate
relevant information into English. This ensures that the content of the
original studies is correctly interpreted.
- yStats.com delivers all research results as PowerPoint files. All data can
therefore be used directly for board presentations or be individually adapted.
- If required, yStats.com provides in-depth analysis for all research
projects. Simply send us a request.
4.) About yStats.com
Founded in 2005, yStats.com is committed to the research of objective,
demand-based and up-to-date data on markets and competitors for top managers
from various industries including retail, home shopping, E-Commerce,
telecommunication, logistics and energy. The Hamburg-based company is a
specialist for secondary research with a clear international focus.
Table of Contents
1. Management Summary
2. North America
- 2.1. USA (Top Country)
- 10 Key Trends in Online Retail, 2011
- Development of Mobile Internet Users and its Percentage of Country
Population, 2008-2014f
- M-Commerce Sales Trends, in USD billion, 2008-2010
- M-Commerce Trends
- 2.2. Canada
- Share of Online Shoppers on Internet Users, in %, 2009 & 2010
- Internet Usage Trends
- Social Network Users, in millions and in % of Internet Users, 2008-2014
- M-Commerce Trends
- Most purchased Product Categories by Mobile Shoppers, in %, 2010
3. Latin America
- 3.1. Brazil (Top Country)
- B2C E-Commerce Trends, 2011
- Average Time spent Online, by Country, in Hours per Month, May 2009 &
May 2010
- Most popular online Activities, in %, first Half 2011
- Number of online Purchases made, in %, first Half 2011
- Average Ticket Size in B2C E-Commerce, in BRL, 2007-2011f
- 3.2. Argentina
- Visitation (in thousands), Reach (in %) and average Minutes for Top
Internet Properties, April 2011
- Reasons for purchasing Online, in %, 2010
- Offered Payment Methods in B2C E-Commerce, in %, 2010
- Online Shoppers by Age Groups, in %, 2010
- 3.3. Chile
- Visitation and Reach for Top Internet Properties, incl. total Unique
Visitors (000), Reach (in %), Average Minutes per Visitor, May 2011
- B2C E-Commerce Sales per Inhabitant, in USD, 2009-2010
- Demographic Analysis of Internet Users by Age and Gender, May 2011
- 3.4. Colombia
- Share of Internet Users, in % of the Population, 2007-2010
- Internet Users by Age and Education, in %, 2010
- Frequency of Internet Usage, in %, 2009 & 2010
- 3.5. Mexico
- Reasons for purchasing Online, in %, 2010 & 2011
- Average B2C E-Commerce Expenditure (MXN) of Consumers, in %, 2010 & 2011
- Visitation (in thousands) and Reach (in %) for Top Internet Properties,
July 2011
- Share of Internet Categories, in % of Total Online Minutes, July 2011
- Most used Social Networks, in % of Social Network Users, 2010
- Internet Users by Gender and Age, in %, 2010
- 3.6. Paraguay
- B2C E-Commerce Trends, 2011
- Internet Trends, 2011
- 3.7. Uruguay
- B2C E-Commerce Trends, 2011
- Online Activities of Internet Users, in %, 2010
- Main Internet Activities, in % of Internet Users, 2009 & 2010
- Frequency of Internet Usage, in % of Internet Users, 2010
- Internet Penetration by Age Group, in %, 2010
- 3.8. Venezuela
- Internet and E-Commerce Trends
4. Central Europe
- 4.1. Germany (Top Country)
- B2C E-Commerce Trends; including Sales, in GBP billion, 2010-2011f
- E-Commerce Payment Trends; incl. average Transaction Value, in EUR,
2009-2010
- Share of People who use the Internet to research for Products, by
Frequency and by Category, in %, 2010
- Reasons to research for Products Online, in %, 2010
- Ways to search for Product Information Online, in %, 2010
- Payment Methods offered in Online Shops, in %, October 2010
- Share of Returns of Online Retailers, in %, September 2010
- Market Share of Postal Companies regarding Online Shops, in %, September
2010
- Offered Online Shop Features, in %, October 2010
- E-Book Market Trends, 2011
- Market Share of Offline Bookstores vs. Online Bookstores, in %, 2007-2010
- Usage of Social Commerce Features, in %, October 2010
- Internet Usage Trends, 2010/2011
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- M-Commerce Sales Outlook, in EUR billion, 2014f
- 4.2. Austria
- Internet Usage Trends, 2011; incl. Usage at Home, in %, 2001, 2006 & 2011
- Penetration of Internet Users in CEE* countries, as % of the adult
Population, July 2010
- Internet Usage by Category, in % of Internet Users, Q1 2010 & Q1 2011
- Sources on which Shoppers rely before making a Purchase, in %, March 2010
- Order Form of Online Purchases, in % of Population, Q1 2011
- Online Travel Trends, 2010; incl. Sales, in EUR million, 2009-2010
- Online Food Retail Trends, 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- Social Networks by Platform, in % of Internet Users, Q1 2010 & Q1 2011
- 4.3. Switzerland
- B2C E-Commerce Trends, 2010; incl. Growth of Sales by Category, in %,
2010
- Online Shopper Trends, December 2010
- Preferred Types of Online Shops, Austria and Germany, in % by Country,
March 2010
- Sources on which Shoppers refer before making a Purchase, in %, March
2010
- Offered Payment Options in Online Shops, in %, September 2010
- Delivery Surcharges of Online Shops, by Product Category, in %, July 2010
- Activities of Internet Users, in %, March-May 2010
- Payment Methods in Distance Selling, including B2C E-Commerce, in %, 2010
- Mobile Internet Usage Trends, September 2010
5. Western Europe
- 5.1. UK (Top Country)
- E-Commerce Conversion Rate Developments, August 2010
- Multichannel and B2C E-Commerce Trends, 2010
- Sales Trends of Multichannel Retailers, 2009 & 2013f, incl. Breakdown of
Retail Sales, by Channel
- Reach of Retail Sites in European Countries, January 2010 vs. January
2011
- Average Price of Online Products in 11 Countries worldwide, in GBP,
January 2011
- Online Fashion Sales Trends, 2011
- Internet Usage Key Trends in 2010
- Internet Usage by Purpose, by % of Households, 2010
- Most popular Site Categories, by active Reach in %, 2010
- Online Payment Methods, in %, 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- M-Commerce Revenue, in GBP million, 2009 & 2013f
- M-Commerce Sales Trends, 2010
- M-Commerce Usage Trends, 2010
- M-Commerce Growth and Spending Trends, 2010
- M-Commerce Share Trends, 2009
- M-Commerce Usage by Mobile and Smartphone Users, in %, 2010
- 5.2. France (Top Country)
- B2C E-Commerce Trends, 2010
- Reach of Retail Sites in European Countries, in %, January 2010 vs.
January 2011
- Number of B2C E-Commerce Websites, in thousand, 2006-2010
- Average Price of Online Products in 11 Countries worldwide, in GBP,
January 2011
- Most popular Payment Methods for E-Commerce, in % of Internet Users, 1st
Quarter 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- Share of Mobile Phone Owners using M-Commerce; compared to UK and
Germany, in %, April 2010
- Most purchased Product Categories by Mobile Shoppers, in %, 2010
- Top 20 Groups ranked by Number of Unique Visitors using Mobile Phones,
4th Quarter 2010
- 5.3. Belgium
- B2C E-Commerce Trends, 2010
- Average amount spent per Online Purchase, in %, 2008 & 2009
- Delivery Methods used in E-Commerce, in %, 2008 & 2009
- Preferred Online Payment Methods of Internet Pure Players, in %, 2009
- Preferred Payment Methods of all Distance Sellers, in %, 2009
- Number and Growth of Online Shops, 2007-2010f
- Sources of Information regarding Online Shops, in %, 2010
- Share of Internet Pure Players and Multi-Channel within Distance
Selling, in %, 2008-2009
- Average Price of Online Products, in 11 European Countries, in GBP,
January 2011
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- 5.4. Iceland
- Internet Users, in thousands and in % of the Population, 2005, 2006 &
2010
- Goods and Services purchased over the Internet, in %, 2011
- 5.5. Ireland
- B2C E-Commerce Sales, in EUR billion, 2009-2010
- Share of Product Categories offered by B2C E-Commerce Companies, in %,
March 2011
- 5.6. Italy
- B2C E-Commerce Trends, 2010/2011
- Reasons to buy online, in %, 2010
- Payment Methods used by Internet Shops, in %, 2010
- Payment Providers utilized by Internet Shops, in %, 2010
- Average Price of Online Products, in 11 Countries, in GBP, January 2011
- M-Commerce Trends, 2010
- Mobile Activities of Online Shops, in %, 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- 5.7. Netherlands
- B2C E-Commerce Shopper Trends, 2010
- Number of Online Orders, in million, 2009/2010
- Average amount spent Online per Year, Average Number of Orders per Year,
Average Order Value, in EUR, 2009 & 2010
- Number of Online Shops, 2005-2009
- Offered Payment Methods in Online Shops, in %, 2009-2010
- Average Price of Online Products in 11 European Countries, in GBP,
January 2011
- Social Network Usage, 2010
- Social Shopping Trends, 2011
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- 5.8. Portugal
- Online Shoppers, in % of the Population, 2002-2011
- Online Shoppers by Gender and Age, in % of the Population, 2011
- Types of Goods and Services bought online, in %, 2010
- 5.9. Spain
- Internet Usage Trends, 2010
- B2C E-Commerce Trends
- Number of Online Purchases, in millions, Q4 2009 & Q4 2010
- Purchase Frequency of Goods and Services bought online, in %, 2009
- Average Price of Online Products in 11 Countries worldwide, in GBP,
January 2011
- Activities of Internet Users, in %, October/November 2010
- Top 10 Web Properties, by total Unique Visitors, in thousands, September
2009 & 2010
- Top 10 Website Categories, by unique Visitors, in thousands and Reach in
%, September 2010
- Payment Methods used for Online Shopping, in %, 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- Penetration of Mobile Phone Owners, and Penetration for Mobile Media
Usage among Mobile Phone Owners; Poland compared to the UK, Spain and
France, in %, 2010
6. Eastern Europe
- 6.1. Albania
- Development of Internet Users (millions) and its Percentage of Country
Population 2007, 2009 & 2010
- 6.2. Bosnia-Herzegovina
- Development of Internet Users (millions) and its Percentage of Country
Population 2006, 2007 & 2010
- 6.3. Bulgaria
- Development of Internet Users (millions) and its Percentage of Country
Population 2006 & 2010
- Internet Activities of Internet Users, in %, 2010
- Online Activities of Internet Users, in % of Individuals, 2010
- Effects of the Economic Crisis on E-Commerce
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Share of Online Shoppers on the total Population, in %, 2006-2010
- 6.4. Croatia
- Internet Users (millions) and Percentage of Country Population, 2004,
2006 & 2010
- Online Activities of Internet Users, in % of Individuals, 2010
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- 6.5. Czech Republic
- B2C E-Commerce Trends
- Attitude of Consumers regarding Online Shopping, in %, 2010
- Online Stores compared with Online Auctions, in %, 2010: Reasons for
purchasing Online, encountered Problems, the most popular Payment Method,
the most popular Products
- Online Shopping Payment Methods Usage, by Gender and Age, in %, 2010
- Internet and Telecommunication Trends, 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- Mobile Payment Trends, 2011
- 6.6. Estonia
- Internet Users (millions) and Percentage of Country Population, 2006,
2007 & 2010
- Development of Fixed and Mobile Broadband Subscribers, 2009 & 2012f
- Online Activities of Internet Users, in % of Individuals, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- Frequency of Online Shopping, in %, 2009
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Share of Online Shoppers on the total Population, in %, 2006-2010
- Top 3 Online Shops, by Percentage of Shoppers that use the Shop most
often, in %, 2009
- 6.7. Greece
- Development of Internet Users and its Percentage of Country Population
2000 & 2010
- Internet Activities, in % of Online Shoppers, 2010
- Online Activities of Internet Users, in % of Individuals, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- 6.8. Hungary
- B2C E-Commerce Trends, 2010
- B2C E-Commerce Gender Trends, 2010
- Preferred Online Payment Method, in %, 2010
- Online Payment Trends, 2011
- Group Shopping Trends, 2011
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- Mobile Payment Trends, 2010
- 6.9. Latvia
- Internet Users (millions) and Percentage of Country Population, 2006,
2007 & 2010
- Online Activities of Internet Users, in % of Individuals, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Share of Online Shoppers on the total Population, in %, 2006-2009
- 6.10. Lithuania
- Internet Users (millions) and Percentage of Country Population, 2005,
2006 & 2010
- Online Activities of Internet Users, in % of Individuals, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Share of Online Shoppers on the total Population, in %, 2006-2010
- 6.11. Macedonia
- Online Activities of Internet Users, in % of Individuals, 2010
- Share of Online Shoppers on the total Population, in %, 2008-2010
- 6.12. Poland
- B2C E-Commerce Sales Trends
- Expansion of E-Commerce, 2011
- Tablets and Smartphones Trends, 2011
- B2C E-Commerce Delivery Trends, 2011
- Online Activities of Internet Users, in %, April 2010
- Penetration of Mobile Phone Owners, and Penetration for Mobile Media
Usage among Mobile Phone Owners; Poland compared to the UK, Spain and
France, in %, 2010
- Mobile Internet Users, in % of the Population, 2007-2010
- Internet Usage via mobile Phones, by Age Groups, in %, 2010
- 6.13. Romania
- Online Activities of Internet Users, in % of Individuals, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Share of Online Shoppers on the total Population, in %, 2006 & 2010
- 6.14. Russia
- B2C E-Commerce Trends, 2011
- Impact of E-Commerce on Retailing, 2010
- Share of Moscow and St. Petersburg on B2C E-Commerce Sales and Online
Shoppers, in %, 2010
- Payment Methods among leading E-Commerce Sites, in %, 2008-2010
- Research Methods of Online Shoppers in Moscow and St. Petersburg, in %,
April 2011
- Internet and Broadband Trends, 2010
- Most popular Internet Activities of Internet Users, by Age Group, in %,
December 2010
- Mobile Internet Trends, 2010
- Social Networking Usage, August 2010; incl. Top 10 Countries for Social
Networking ranked by Time spent per Visitor, August 2010
- Trends about Social Networks and Private Shopping, 2011
- Delivery Methods used in B2C E-Commerce in Moscow and St. Petersburg in
%, April 2011
- Future Growth Trends for the B2C E-Commerce Market, 2011-2015
- 6.15. Slovakia
- B2C E-Commerce Trends, 2010
- Attitude of Internet Users about Online Shopping, in %, 2010
- Comparison of Online Shops and Online Auctions, in %, 2010: Reasons for
purchasing Online, Encountered Problems, most popular Payment Methods, most
popular Products
- Share of Consumers who use Cash on Delivery for B2C E-Commerce, in %,
2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- Internet Usage via mobile Phones, by Age Groups, in %, 2010
- 6.16. Slovenia
- Internet Users (millions) and Percentage of Country Population, 2006,
2007 & 2010
- Online Activities of Internet Users, in % of Individuals, 2010
- Major Product Categories in B2C E-Commerce, in % of Individuals, 2010
- Online Shoppers by Age Groups, in %, 2010
- Penetration of Online Shoppers, by Age Group and Gender, in % of
Population, 2010
- Share of Online Shoppers on the total Population, in %, 2006-2010
- 6.17. Turkey
- Internet and B2C E-Commerce Trends, 2011
- Top 10 Web Sites by Total Minutes (million), August 2011
- Problems and Challenges associated with B2C E-Commerce, in %, 2010
- Internet Activities of Individuals, in %, January-March 2011
- Group Shopping Trends, 2011
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- 6.18. Ukraine
- B2C E-Commerce Trends, 2011
- The most popular Reasons to use Online Shopping for Internet Users, in
%, Sep. 2009 & April 2011
- Attitude of Internet Users about Online Shopping, in %, September 2009 &
April 2011
- Payment Methods used in B2C E-Commerce, in %, 2010 (by Cash on Delivery,
Bank Transfer, Credit or Discount Card)
- Structure of Online Payments, in %, Q1 2010
- Mobile Internet Users, in % of Internet Users, 2007-first Half 2010
- Mobile and Broadband Market Trends
7. Scandinavia
- 7.1. Denmark
- B2C E-Commerce Trends, 2011
- Steps taken before making a Purchase online in the Nordic Region, in %,
2010
- Share of Online Shoppers who bought from Abroad in Nordic Countries, in
%, 2010
- Average Number of Purchases within last six Months in Nordic Countries,
Q3 2010
- Consumers' Drivers to B2C E-Commerce, in %, Q3 2010
- Most popular Payment Methods in B2C E-Commerce, in %, Q3 2011
- Home Shopping Payment Methods in the Nordic Region, in % of Home
Shoppers, 2010
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- 7.2. Finland
- B2C E-Commerce Trends, 2010/2011
- Clothing B2C E-Commerce Trends, 2010 & 2016f
- Grocery B2C E-Commerce Trends, 2010
- Home Shopping Payment Methods in the Nordic Region, in % of Home
Shoppers, 2010
- Steps taken before making a Purchase online in the Nordic Region, in %,
2010
- Average Number of Purchases in Nordic Countries, six Months to Q3 2010
- Consumers' Drivers to E-Commerce, in %, Q3 2010
- Share of Online Shoppers bought from Abroad in Nordic Countries, in %,
2010
- 7.3. Norway
- ICT Usage Trends in Households, Q2 2011
- Purpose and Nature of Activities on the Internet, in % of Internet
Users, 3 months to Q2 2011
- Steps taken before making a Purchase online in the Nordic Region, in %,
2010
- Share of Online Shoppers bought from Abroad in Nordic Countries, in %,
2010
- Average Number of Purchases within last six Months in Nordic Countries,
Q3 2010
- Home Shopping (incl. E-Commerce) Payment Methods in the Nordic Region,
in % of Home Shoppers, 2010
- Consumers' Drivers to E-Commerce, in %, Q3 2010
- Households with Access to different ICT by Income, in NOK thousand, in
%, Q2 2011
- Broadband Access Trends, Q2 2011
- Internet Access by various Household Categories, Q2 2011
- Mobile Internet Access Penetration in Europe, by Country, in %, 2010
- 7.4. Sweden
- Internet and B2C E-Commerce Trends
- Activities of the Population on the Internet, in %, October-December 2010
- Steps taken before making a Purchase online in the Nordic Region, in %,
2010
- Average Number of Purchases in Nordic Countries, 6 Months to Q3 2010
- Sources of B2C E-Commerce Product Information for Consumers, in %, Q2
2011
- Share of Online Shoppers who bought from Abroad in Nordic Countries, in
%, 2010
- Home Shopping (incl. E-Commerce) Payment Methods in the Nordic Region,
in % of Home Shoppers, 2010
- Broadband and Internet Trends, 2010
8. Asia-Pacific
- 8.1. Japan (Top Country)
- B2C E-Commerce Trends, 2011
- Top Site Categories, in % of Total Audience Reach, January 2011
- Top Global Markets for Blog Category Usage, incl. average Minutes per
Visitor and Percent Reach of Unique Visitors, June 2011
- Usage of mobile Devices, United States and Europe, in % of Subscribers,
June 2010
- 8.2. South Korea (Top Country)
- Online Shopping Activities, 2010
- Most popular Online Activities of Internet Users, in %, February 2011
- Audience Reach of Retail and Travel Web Sites, in %, October 2010
- Payment Methods in B2C E-Commerce, in %, Q2 2011
- Social Commerce and Couponing Trends, 2010
- M-Commerce Usage, 2010; incl. economic Activities of Mobile Phone Users
- Mobile Payment Trends, 2011
- 8.3. China (Top Country)
- B2C E-Commerce Trends, 2010
- Internet and E-Commerce Trends, 2010
- Top 10 Provinces by Online Shopping Orders, in % of total Orders, Q1 2011
- Top 10 Cities by Online Shopping Orders, in %, Q1 2011
- Online Spending in Coastal Cities, in USD billion, May 2009-May 2010
- Mobile Shopping Trends, 2010
- Mobile Phone Trends, 2011, incl. Paid-for-Content regularly read by
Mobile Phone Users, in %
- 8.4. India (Top Country)
- B2C E-Commerce Trends, 2011
- Most popular Internet Activities, in % of Internet Users, Q2 2011
- Breakdown of the Audience of Coupon Websites, by Gender and Age, in %,
June 2011
- 8.5. Australia
- B2C E-Commerce Trends, 2010
- Broadband Penetration, in %, 2008 & 2013
- Social Networking Data, February 2010; incl. Reach in %, Average Minutes
per Visitor, Average Visits per Visitor - in Asia-Pacific Markets
- Share of Australians who own an Internet enabled Phone, in %, 2010
- Average Online Spending by Consumers, in AUD, H1 2009 & H1 2010
- Online Shoppers by Age Groups, in %, 2010
- Online Shoppers by Household Income, in % ,2010
- Online Shoppers by Level of Education, in %, 2010
- Online Shoppers by Employment Status, in %, 2010
- E-Commerce Activities of Household Internet Users in the last 6 Months,
in %, November 2010
- Frequency of Online Shopping in the last 6 Months, in %, November 2010
- Products and Services purchased Online in the last 6 Months, in %,
November 2010
- Products and Services purchased Online in the last 6 Months by Gender,
in %, November 2010
- Online Spending by Product Category, in AUD billion, 2010-2013f
- Value of Goods and Services purchased Online in the last 6 Months, in %,
November 2010
- Online Shopping Spending of total monthly Spending, in %, March 2010
- Main Reasons for Purchasing Online, in %, 2010
- Main Reasons for not Purchasing Online, in %, 2010
- Method " ever used" for online purchases vs. most preferred method, in
%, Q4 2008
- 8.6. Hong Kong
- B2C E-Commerce Trends, 2011
- Major Product Categories in B2C E-Commerce, in %, September 2010
- Share of Individuals who have ever shopped online, in %, September 2010
- 8.7. Indonesia
- Online Banking Users, by Total Unique Visitors (in thousands), Jan 2010
& Jan 2011
- Ranking by Share of Respondents using Mobile Phone for Commerce
Purposes, in %, June 2011
- Average Amount Spent Online in one Year, in USD, 2010
- Ranking of Online Markets by Unique Visitors aged 15-24, in %, October
2011
- News about Japanese Shopping Mall Operator Rakuten, 2011 8.8. Malaysia
- 8.8. Malaysia
- Main Reasons to make Online Purchases, in %, 2010
- Main Reasons to buy from overseas Websites, in %, in 2010
- Average Amount Spent Online in one Year, in USD, 2010
- Major Product Categories in B2C E-Commerce, in MYR and in %, 2010
- Online Shoppers, in % of Population, 2009 & 2010
- 8.9. Pakistan
- B2C E-Commerce Trends, 2011
- Internet Usage Trends, 2011
- 8.10. Saudi Arabia
- B2C E-Commerce Sales, in USD billion, 2010
- Share of Internet Users who buy Products or pay for Services online, in
%, 2010
- 8.11. Singapore
- Share of Time spent online on selected Site Categories, by Gender, in %,
April 2011
- Reasons to buy from overseas Websites, in %, 2010
- Activities of Smartphone Users, in %, 2010
- Share of Online Consumers who plan to Purchase a Smartphone, in %, 2011f
- Value of the M-Commerce Market, in SGD million, and Share (%) on the
total Online Shopping Market, 2010
- Breakdown of Online Shopping Sales, into domestic and international, in
%, 2010
- Major Product Categories in B2C E-Commerce, in % and SGD million, 2010
- Number of Online Shoppers, in millions, and average Online Spending per
Head, in SGD, 2010
- 8.12. Taiwan
- Internet and B2C E-Commerce Trends, 2011
- Reasons to shop from Overseas Websites, in %, February 2011
- 8.13. Thailand
- B2C E-Commerce Sales Trends, 2010
- Key Factors of the Increase in B2C E-Commerce, in %, September 2010
- Main Reasons to buy from Overseas B2C E-Commerce Sites, in %,
January-February 2011
- Barriers to Mobile Shopping, in %, January-February.2011
- Leading B2C E-Commerce Product Categories, in % and Value in THB bil.,
January-February 2011
- Leading B2C E-Commerce Product/Service Categories, in %, 2010
- 8.14. UAE
- Top Factors impacting Online Shopping, in %, 2010
- Leading Product Categories in B2C E-Commerce, in %, 2010
- Top 3 Product Categories purchased via Mobile Phone, in %, 2010
- Share of Respondents who are likely to make an Online Purchase within
the next 6 Months, in %, 2009 & 2010
- Share of Internet Users who have already made Purchases online, in %,
2010
- Penetration of Online Shoppers, in %, 2009-2010
- Share of Consumers who access the Internet with their Mobile Phones, in
%, 2010
- Share of Respondents, in %, who made a Purchase with their Mobile Phone
in the last 3 Months to Sep./Oct. 2010, and Share of Respondents, in %, who
plan to do so within the 6 Months from Sep./Oct 2010
- 8.15. Vietnam
- B2C E-Commerce Trends, 2010/2011
- Online Activities of Internet Users, in %, 2010
- Frequency of Online Shopping of Internet Users, in %, 2010
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